พอดคาสท์ Boutique Fitness ชั้นนำ (2025)

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649: Refreshing Your Sales Strategy in a New Year 34:49

12h ago34:49

34:49

Even past the January New Year’s resolutions crush, you’ve still got an opportunity to capture people who dropped off after an intro package or those who haven’t yet jumped on their goals. To capitalize on these ripe leads, refine your sales strategy with Coach Caroline Plambeck and Coach Matt Hanton in Episode 649: Refreshing Your Sales Strategy i…

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648: Connect First, Sell Second - How to Transform Your Sales Mindset 20:53

7d ago20:53

20:53

For many of us in the studio industry, sales feels cringy. Pushy, in-your-face and relentless. Yet survival in this business requires ongoing sales. Shift your perspective and pick up practical ways to approach the process with Coach Caroline Plambeck in Episode 648: Connect First, Sell Second: How to Transform Your Sales Mindset. Create a connecti…

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647: Mirror of Success - 3 Personal Traits that Can Sabotage Your Business 12:35

14d ago12:35

12:35

Let’s face it, your studio is a direct reflection of you. A thriving business typically means you’re leading well, but a struggling studio may be a warning sign of a need for self-assessment. Based on years of experience working with studio owners, Coach Catherine Hebb tells it like it is in Episode 647: Mirror of Success: 3 Personal Traits that Ca…

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646: How to build a successful Team (part 3) Setting Your Team Up For Success with host Elle Kealy 20:38

21d ago20:38

20:38

As studio owners, we may think hiring more staff will automatically lighten our load and get everything running like clockwork. Many of us have discovered it’s not quite that simple. Hiring great team members is just the start. You also need a thorough onboarding process to help each employee thrive. Consider the essential components with Coach Ell…

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645: The Team Meeting Blueprint 16:18

28d ago16:18

16:18

Think about it – meetings typically invoke thoughts of boredom, wasted time and even dread. But they’re critical for communication, information-sharing, collaboration and team-building. Against these odds, how do you make your meetings productive, valuable, and…dare I say, fun? Coach Caroline Plambeck lays out your critical success factors in Episo…

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644: A People-First Approach to Business – Part 2 42:02

1M ago42:02

42:02

Let’s face it, y’all, the real complexity of our businesses is our people. Simplification starts with smart management to empower them to thrive and, in turn, fuel your studio’s success. Learn more in Episode 644: A People-First Approach to Business – Part 2, as Coach Cara Hazelton continues her discussion with Amy Lefko, the author of People First…

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643: The State of the Pilates Industry 32:11

1M ago32:11

32:11

Even if Pilates isn’t your jam, its skyrocketing popularity should grab your attention. The global Pilates industry was $178 billion in 2024. By 2031, it’s projected to reach $392 billion. Get an overview of the opportunities and issues in this thriving sector with Coach Catherine Hebb and Coach Cara Hazelton in Episode 643: The State of the Pilate…

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642: How to Build a Successful Team Part 2 - Q&A Issues with Your Team 35:47

2M ago35:47

35:47

Your team is ultimately what differentiates your studio and keeps members coming back. But y’all, every owner understands that managing people means confronting issues. So tap some proven advice on common points of friction from Coach Elle Kealy and Coach Catherine Hebb in Episode 642: How to Build a Successful Team, Part 2: Q&A Issues with Your Te…

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641: Difficult Dialogues in Boutique Fitness 43:04

2M ago43:04

43:04

No one likes difficult conversations. Ever. But to be a successful boutique fitness studio owner, you’ve gotta ditch the discomfort and address these inevitable interactions. Begin with practical tips from industry veterans Coach Cara Hazelton and Coach Matt Hanton. Tune into Episode 641: Difficult Dialogues in Boutique Fitness to tackle these head…

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640: How to Build a Successful Team Part 1 - Recruitment 36:58

2M ago36:58

36:58

After an estimated 1.3 million people left the boutique fitness studio workforce during the pandemic, owners are trying to conquer the ongoing challenges of finding good team members. So grab some invaluable insights on attracting staff from Coach Catherine Hebb and professional recruitment expert Nina Sarge in Episode 640: How to Build a Successfu…

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639: A People-First Approach to Business 55:40

3M ago55:40

55:40

Ever tempted to ditch the “customer is always right” philosophy? What if you shifted your focus to your team instead? Is that a recipe for disaster? Or success? Scratch the surface of a proven method to grow your people and your business In Episode 639: A People-First Approach to Business with Coach Cara Hazelton and Amy Lafko, an organizational de…

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638: The Psychology of Sales 28:11

3M ago28:11

28:11

Y’all, people typically buy based on emotion over logic. I know I have! By understanding and tapping into how your prospects feel, you’ll ultimately win more sales. In Episode 638, The Psychology of Sales, Coach Caroline Plambeck outlines the need-to-knows and practical applications to refine your sales process. You’ll dig into the consumer’s mind …

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637: Unleash Your Inner Character - Mastering Role Playing with host Caroline Plambeck and Coach Josh Poole 39:59

3M ago39:59

39:59

Y’all know that for some of us in this business, selling feels ultra-uncomfortable. Maybe you’re one of them. But your studio’s survival depends on sales. So discover how practice can build skills, boost confidence and quash the pushy persona. Coach Caroline Plambeck and Coach Josh Poole unpack the process in Episode 637, Unleash Your Inner Charact…

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636: Balancing Passion With Profit 18:09

4M ago18:09

18:09

So many of us dove into our studio ownership more fueled by abounding passion than business acumen. Fervor is fabulous but doesn’t automatically equate to profits. Even if you’re not a numbers person, profitability is critical. Coach Elle Kealy walks you through her journey from naive to savvy studio owner over the last 20+ years in Episode 636, Ba…

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635: Instruct and Inspire Teacher Training - What Type of Teacher Training Should I Have? with Cara Plambeck and Cara Hazelton 43:52

4M ago43:52

43:52

Building something worthwhile is a marathon, not a sprint. It’s putting one step in front of another, fueled by perseverance and the end goal in mind. So continue on our journey of developing a framework for teacher training. Coach Cara Hazelton and Coach Caroline Plambeck share important building blocks in Episode 635, Instruct & Inspire: Teacher …

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634: Instruct & Inspire Teacher Training – Should I Even Have a Teacher Training? 39:53

4M ago39:53

39:53

Every studio owner is likely looking to boost revenue, differentiate their business and build a strong team. Might teacher training be an all-encompassing solution? Yes, it’s a huge undertaking. But done well, it checks all those boxes. What’s not to love? So catch Episode 634, Instruct & Inspire: Teacher Training – Should I Even Have a Teacher Tra…

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633: Instruct & Inspire - Teacher Training Series Intro 12:10

4M ago12:10

12:10

Amidst multitasking and managing the minutiae, it can be daunting to dare to dream about building your business. We’ve been there, and we can help. Let’s start with teacher training. While it might seem like a big, hairy, audacious goal (BHAG), Coach Cara Hazelton and Coach Caroline Plambeck break it down, starting with Episode 633, Instruct & Insp…

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632: Senses in Sync: Crafting a Multisensory Journey 13:56

4M ago13:56

13:56

If your studio is just a space to exercise, you’re in trouble. Consumers today expect memorable experiences and personal connections. Fortunately, Studio Grow is in the experience business. Discover how to differentiate your studio with Coach Caroline Plambeck in Episode 632, Senses in Sync: Crafting a Multisensory Journey. Evoke emotions and encou…

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631: The Art of the Turnaround 34:13

5M ago34:13

34:13

I bet your studio ownership journey had some do-or-die moments where you worried if your business would make it. Friend, you’re in good company. Be encouraged as Coach Elle Kealy chats with Rachel and Taylor, co-owners of Evolve Studios in Louisiana, in Episode 631, The Art of the Turnaround. Hear how they went from “blind and naive” opening their …

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630: Navigating Uncertainty with a Positive Mindset 30:40

5M ago30:40

30:40

Y’all, uncertainty is everywhere. Studio owners face unforeseen issues every week or every day (hopefully not every hour!). We feel you. Join Coach Elle Kealy and Coach Catherine Hebb for an empathetic discussion and practical tips in Episode 630, Navigating Uncertainty with a Positive Mindset. Discover how to lighten your mental load and shift you…

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629: What’s My ROI on Meta Ads? 31:15

5M ago31:15

31:15

Ever wonder if your Meta ads are worth it? Any idea which metrics to track and how they add up? Or are you breaking a sweat thinking about this? Demystify how Meta ads work with Coaches Peter, Tara and Trish in Episode 629, What’s My ROI on Meta Ads? Learn the basics to broaden your comfort zone and amp up your marketing savvy. Some must-know info:…

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628: Selling Your Studio with Host Peter and Mitch McGinley 45:01

5M ago45:01

45:01

628 - Selling Your Studio with Host Peter and Mitch McGinley

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627: How to Deal with Competitors Opening 11:30

6M ago11:30

11:30

Competitor opening nearby? Cue spiking stress, nagging worries and the heavy weight of dread. But, my friend, let’s adopt a healthier approach. Competitors are a given, so get a go-to game plan to keep your studio – and your mindset – thriving. Trust someone who’s been there, as Coach Catherine shares top tips in Episode 627, How to Deal with Compe…

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626: The 3 Pillars of Brand Positioning 13:53

6M ago13:53

13:53

Think about Nike, Skechers and OOFOS. What comes to mind for each? They’re all shoes, but their brands are recognizably distinct. That, y’all, is brand positioning. And you need it to differentiate your studio in a crowded market and in the minds of your clients and prospects. Coach Elle breaks the process down in Episode 626, The 3 Pillars of Bran…

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625: Boosting Studio Growth with Momence 40:10

6M ago40:10

40:10

Juggling endless responsibilities, boutique fitness studio owners have taken multitasking to Herculean levels to maximize productivity. Sound familiar? Want to automate more tasks to win back some time? Tune in to Episode 625, Boosting Studio Growth with Momence, to get the scoop from Coach Caroline and Vojta Dramota, the CEO of Momence, an all-in-…

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624: Building Your Brand on a Budget 30:32

6M ago30:32

30:32

Your brand is your essence. Your differentiator. Your image. More than your name, logo or colors, your brand defines your studio and compels an emotional connection. So whether you’re opening a studio or need a refresh, be intentional about crafting your brand. Coach Elle (who also happens to be a designer!) guides you through the practical process…

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623: Cultivating your Core Values as a Business 20:05

7M ago20:05

20:05

Ever wonder if core values are actually more than just ambitious words on paper? Does your studio really need them? You’re in luck, because in Episode 623, Cultivating Your Core Values as a Business, Coach Catherine and Coach Peter consider the role and worth of core values. Some need-to-knows: Rules to live by: core values set clear expectations f…

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622: The Ins and Outs of working with a VA 47:55

7M ago47:55

47:55

Despite working longer and harder, do you feel like you’re on a treadmill that keeps accelerating but doesn’t let you get anywhere? Oh, friend, I feel you. I was you. And I can help you! Start with Episode 622: The Ins and Outs of Working with a Virtual Assistant. Coach Cara and Coach Lindsey get real on how hiring a VA can save your sanity and fre…

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621: Clueless About Leads? 46:35

7M ago46:35

46:35

Ever feel like you’re throwing spaghetti at the wall when it comes to marketing? And that your leads pile up in a tangled jumble across your CRM, Google spreadsheets and sticky notes? Not exactly strategic. There is a better way. Join Coach Peter and Coach Elle as they lay out key learnings about leads In Episode 621: Clueless About Leads? And go f…

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620: Building Financial Strength with Billy Hofacker 42:15

7M ago42:15

42:15

Lots of us open studios because we’re incredibly passionate about fitness and helping others. Where we may need some help ourselves, however, is managing finances for our business. We got you! Y’all can learn what you don’t know. A great way to start is with Episode 620, Building Financial Strength with Billy Hofacker. Coach Caroline walks through …

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619: How to Open a Studio Profitably 25:08

7M ago25:08

25:08

Opening a boutique fitness studio is exciting. Expectant. And (honestly) exhausting. Friend, we’ve been where you are – and learned so much along the way. So we’re sharing our expertise in my latest podcast, Episode 619, How to Open a Studio Profitably. Coach Alina breaks it down into 10 practical steps that empower you to transform your vision int…

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618: Lise Kuecker - State of the Studio Part 3 18:47

8M ago18:47

18:47

Episode 618 - Lise Kuecker: State of the Studio Part 3

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617: Lise Kuecker - State of the Studio Part 2 16:23

8M ago16:23

16:23

More industry intel and insights coming your way! We’re back this week with my latest podcast, Episode 617, The State of the Studio, Part 2. Get the skinny on kicking a 9% rolling 13-month retention rate to the curb, how to accommodate the Class Pass crowd and why you want people like my parents as your clients. Plus, Episode 617 is loaded with key…

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616: Lise Kuecker - State of the Studio Part 1 51:02

8M ago51:02

51:02

Y’all, opportunity is everywhere for boutique fitness studios. It’s such an exciting time! Let’s peek at the bigger picture to recognize what’s available, pursue areas of improvement and embrace what could be your best year yet. In my latest podcast episode, The State of the Studio, Part 1, you’ll discover: Industry growth projections that will mak…

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615: A Balancing Act with Coach Cat and Coach Peter 36:58

8M ago36:58

36:58

Boundaries are back! We addressed the topic of boundaries recently on the podcast. Here we’re taking a deeper dive. Because boundaries are important, y’all. Get into the weeds in my latest podcast episode, A Balancing Act with Coach Cat and Peter. In Episode 615, Coach Cat and Coach Peter consider acknowledging and articulating your boundaries and …

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614: Cara and expert in Exercise and cancer care research Interview 34:50

9M ago34:50

34:50

Cancer affects everyone. Although we may not have a diagnosis, we know people that do. As prevalent as cancer is, it still feels uncomfortable to discuss. And yet, boutique fitness studios can play a significant role in coping with cancer. So we’re having that important conversation in my latest podcast episode, Exercise and Cancer: Science and Gui…

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613: Mindset Matters - Money & The Beliefs that are erasing your profits one thought at a time - Part 3 13:29

9M ago13:29

13:29

What’s critical to making, managing and multiplying money? Not your financial savvy. Not your accountant. It all starts with your beliefs. So take inventory of your thoughts in my latest podcast episode, Mindset Matters: The Beliefs That Are Erasing Your Profits, One Thought at a Time. In Episode 613, Coach Alina walks you through the importance of…

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612: Mindset Matters - Shame, leaving the past behind and stepping into the future Part 4 35:36

9M ago35:36

35:36

Expectations are powerful. Exceed them and soar high. Miss the mark, and endure the weight of shame or failure. Y’all, don’t get saddled with these momentum-killers. Grab a coffee and your headphones for my latest podcast episode, Mindset Matters: Shame, Leaving the Past Behind and Stepping into the Future. Get insights on managing expectations and…

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611: Mindset Matters - Building Boundaries without Guilt 24:35

9M ago24:35

24:35

Boundaries can get a bad rap. Like they’re selfish. Or prohibitive. But really, they're freeing. And fundamental. In my latest podcast episode, Mindset Matters: Building Boundaries Without Guilt, Coach Heather walks us through why boundaries matter, how to set them and how to hold them. In Episode 611, you’ll get 10 tips on establishing and enforci…

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610: Preparing for the Age of AI - with Lise Kuecker and Rory Flynn 35:44

10M ago35:44

35:44

AI is your most reliable, versatile team member. It shows up on time. Everyday. And does what you ask. Immediately. Plus, it saves you time and money. Y’all, what’s not to love? Let’s take a hot second to explore what’s possible in my latest podcast episode, Preparing for the Age of AI. In Episode 610, Rory Flynn, a foremost AI marketing expert, sh…

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609: Series "Building a Brand: The ABCs of Boutique Fitness Marketing: E is for Events: What events should you be running in your studio for a successful quarter. " 16:33

10M ago16:33

16:33

Hosting studio events is part art, part science. The science is your plan. Don’t underestimate its power. Hone your skills by tuning into the next segment in our series: Building a brand: The ABCs of Boutique Fitness Marketing: E is for Events. In Episode 609, Coach Laurial shares the recipe for running successful events that drive people through y…

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608: Expanding into Recovery - with Coach Katie and Kyle Piotrowski, Regional Manager at Anytime Fitness 25:06

10M ago25:06

25:06

Imagine a world where you feel better. A lot better. Or a little better. Because y’all, that’s really what our clients want. So let’s make it happen. Get your game plan going with Expanding into Recovery with Coach Katie and Kyle Piotrowski, Regional Manager at Anytime Fitness. In Episode 608, Kyle shares how Anytime added recovery services and how…

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607: Series "Building a Brand - The ABCs of Boutique Fitness Marketing: G is for Growth Goals: Scaling Your Business" 42:15

10M ago42:15

42:15

Don’t play darts while blindfolded. Especially against a moving target. Looking for luck to hit the bullseye. Sounds obvious, right? But, y’all, that’s what you’re doing if you’re running your business without goals. Play to win instead by establishing goals that drive you and your studio. In Episode 607, join coaches Josh and Peter for the next se…

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606: Series "Building a Brand: The ABCs of Boutique Fitness Marketing: P is for promotions! What your promotion is trying to tell you? 16:56

11M ago16:56

16:56

Y'all, Let's cut to the chase. Your promotions need some work…and we’re here to talk about it! In EPISODE 606, Alison Zhang throws down some serious wisdom on making your fitness studio the talk of the town. It's all about getting your brand stuck in people’s heads (for all the right reasons). Quick sneak peek: What’s a Promo?: More than just ads…i…

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605: The ABC's of brand building with host Lise Kuecker 36:04

11M ago36:04

36:04

Are you ready to create a brand that's not just seen but felt? To forge an identity that's unmistakably yours? Tune in to EPISODE 605 and let's embark on this journey together. 🚀 Branding: The Heartbeat of Your Studio In this episode, I dive deep into the essence of branding and why it's so much more than a snazzy logo or catchy tagline. Branding i…

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604: Empowering Your Team: The Key to Unlocking Your Studio's Potential 40:25

11M ago40:25

40:25

Are your team members evolving? It's one thing to assemble a group of talented individuals, but it's another to create an environment that encourages growth, creativity, and a genuine love for what we do. If this sounds like your cup of tea, you're in for a treat! Recently, we caught up with Coach Amanda. She's not just a whizz at fitness coaching;…

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603: Science Sells with Cara Hazelton and Peter Pastijn 34:42

11M ago34:42

34:42

Y'all, Turns out, pumping iron and pumping your brain go hand in hand. It’s science… In Episode 603, we’re hanging out with Peter and Cara and they're thinking differently about how we’re working out. Here’s what we’re diving into: Mind Over Matter: How fitness feeds your brain as much as your muscles. True Talk: Why being real with your clients bu…

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602: best of - rerun episode 562 - The 7 Figure Teacher Training Framework 27:42

11M ago27:42

27:42

602: best of - rerun episode 562 - The 7 Figure Teacher Training Framework

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601: Boutique Bliss - Mastering Mind, Body, and Business 24:47

12M ago24:47

24:47

Y'all, What’s your superpower? For Jasmine, it’s mindfulness. In Episode 601, we’re chatting with Jasmine Judson, who took mindfulness from her mat to the map, creating the worldwide movement Shakti Rise.” Here's the scoop: Mindfulness Meets Muscle: How her mindfulness approach reshaped her fitness studios and created a global community. Breathing …

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600: The Business of Boutique Fitness 600 ep Special 1:07:46

12M ago1:07:46

1:07:46

Y'all, This one's not just another episode; it's a milestone! Episode 600 drops us into the lives of five fearless studio owners, all who've danced with chaos and led it into a waltz of success. Ever thought success was a clean, straight path? Let's rethink that. As we crack open the doors to these unique journeys, we're celebrating the resilience,…

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