Hi, I’m Pete Nordstrom, and I'm the host of The Nordy Pod, a new podcast coming to you from the 6th floor of Nordstrom corporate headquarters in Seattle, Washington. In addition to hosting this podcast, I also happen to be the president of Nordstrom. And along with my brother Erik, CEO, and my cousin Jamie, President of Stores, we're the fourth-generation stewards of this business started by my great grandfather in 1901. My Nordstrom journey began when I was 12 years old with my first job wo ...
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Join University of Washington professor Jeff Shulman for a seventh season exploring the far-reaching impacts of Seattle's physical and cultural transformation. Notable guests from earlier seasons of Seattle Growth Podcast include Hall of Famer Lenny Wilkens, 3-time NBA All-Star Detlef Schrempf, NBA champion Wally Walker, Sonics legend Slick Watts, Pete Nordstrom, Craig Kinzer, Port Commissioner John Creighton, Paul Lawrence, City Councilmember Tim Burgess, SDOT director Scott Kubly, Tim Burg ...
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Ep 67. Robert Spector, Author of The Nordstrom Way
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It may come as a surprise to some people, but the best-selling author of The Nordstrom Way book series is not actually a Nordstrom family member, or an employee, nor has he ever been contracted by us in any way to write these books. Our guest today, Robert Spector, has forged a relationship with our family and company purely out of his own curiosit…
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Ep 66. Lauren Sherman, Fashion Journalist
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In this episode I'm chatting with the super talented and extremely accomplished fashion journalist Lauren Sherman. Through her experience writing for publications like Forbes, Fashionista, The Business of Fashion and now Puck, Lauren has cultivated an audience, which I'm a part of, that really appreciates her candor and point of view on the fashion…
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In this very special edition of The Nordy Pod we’ll be paying tribute to our former president and a third-generation member of the Nordstrom family, Mr. Bruce Nordstrom. Mr. Bruce passed away earlier this year, and in the time since our family has been flooded with love, support and fond memories from so many people that knew him well. We look back…
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In this long-overdue episode we’re shining the spotlight on a huge and vitally important part of our business. The ever-expanding #1 growth vehicle for Nordstrom, the Rack. To give us a little context on the origins of the Rack, I called up retired Nordstrom veteran Sue Tabor who was actually present in those early days and who’s largely responsibl…
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In this episode, we’re taking a closer look at the real business of our business, which is selling. There’s obviously a lot more that goes into making our company successful, but at the end of the day, what we do is sell stuff. And to help us better understand how we exercise and strengthen that skill, I’ve brought in our Vice President of Selling …
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Ep 62. Jo Horgan, Founder and Co-CEO of MECCA
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Most American shoppers may be unfamiliar with the name, but if you’ve spent any amount of time shopping cosmetics in Australia or New Zealand, there’s a pretty good chance that you’ve walked through the doors of one of MECCA’s 110 locations. Essentially disrupting the paradigm of how retailing was done in the beauty industry in the late '90s, Jo Ho…
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In this episode, we’re going to be shining a light on one of our teams that is absolutely vital to our success as a business. Listen as I chat with Jim Gallagher, our vice president of Customer Care and Fraud at Nordstrom. After that, you’ll hear my conversation with Brandon Benedict, a talented member of our Executive Escalation team. These two—al…
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Ep 60. Tory Burch, Fashion Designer
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No doubt you’ve heard of—or even shopped—the massively successful fashion brand founded by our guest, Tory Burch. But what is it about this trailblazing fashion designer that’s earned her a spot on Time magazine’s list of the 100 Most Influential People in the World? From humble beginnings to global acclaim, Tory's journey is one of resilience, inn…
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Ep 59. State of the Company
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In this episode, we’re headed down to the San Francisco Bay Area to visit a few of our stores for a series of “State of the Company” meetings. Every year, our executive leaders travel across the country to host these town hall–style meetings to connect with our people and share some of our progress from last year and goals for the future. Additiona…
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Ep 58. Artificial Intelligence
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In this episode, we’re diving deep into the world of Artificial Intelligence. We discuss some of the most exciting applications in our industry and demystify some concerns surrounding this emerging new technology. First, you’ll hear my conversation with two Nordstrom leaders who deal directly with the research and development of AI here at Nordstro…
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Ep 57. Mike & Alex Faherty & Kerry Docherty, Cofounders of Faherty
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From a childhood dream, to a single traveling store, to over 60 retail locations nationwide, Faherty has certainly made a name for itself. It just so happens to be the family name. Twin brothers Mike and Alex Faherty, along with Alex’s wife Kerry, bootstrapped their coastal/urban/beachy clothing brand up from scratch by combining each of their uniq…
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Ep 56. Troy Dannen, Athletic Director at the University of Washington
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For this episode, I’m super excited to share my conversations with two really incredible people in the world of sports. First, you’ll hear a special live recording of my chat with the new athletic director at the University of Washington, Troy Dannen. We invited Troy to come speak in front of a group of our top executives because he’s had a lot of …
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Ep 55. Brandice Daniel, Founder & CEO of Harlem’s Fashion Row
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In this episode, I’m super excited to share the stories of two incredibly talented women who, in their own way and through their own experiences and perspectives, are helping to evolve and improve the way we do business. First, you’ll hear from the founder and CEO of Harlem’s Fashion Row and Icon 360, Brandice Daniel. Through her work, Brandice is …
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Ep 54. Nordstrom Scholarships
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In this episode we’re turning our attention to a couple of talented young men from very different circumstances, each at the beginning of their careers in two very different industries. What they have in common is that they’ve both been recipients of Nordstrom scholarships. We’ve created and supported several scholarship programs over the years. So…
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Ep 53. Scott Fyfe, CEO of David Jones in Australia
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Nordstrom has had the great pleasure of participating in an organization called IGDS: The Intercontinental Group of Department Stores, which connects some of the biggest retailers across the globe to learn and grow from each other. Along the way, we’ve gained a lot of great relationships, one of which we’re excited to feature on the show today. Sco…
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Ep 52. Rick Caruso, Founder and Executive Chairman of Caruso
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In this episode we're sharing a special live recording of The Nordy Pod from on stage at a conference for the International Council of Shopping Centers. My guest: innovative retail mall developer and operator, Rick Caruso. Now, if you've ever actually visited any of Rick's properties, you've likely noticed that there's something different about the…
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To kick off the new year we thought it would be fun to take a little stroll down memory lane and look back at some of our favorite Nordy Pod moments from 2023. We've had a lot of fun making this thing and chatting with all the fascinating people that have agreed to come on the show. Fashion icons like Domenico De Sole, Anna Wintour and Will Welch, …
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Ep 50. Operation Warm & Shoes That Fit
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Core to Nordstrom's values is our commitment to leaving the world better than we found it. We're proud to partner with a number of different organizations that help us do this. In 2023 we will donate over $12M to 350+ different charity organizations in communities we serve across the United States. So, in the spirit of the giving season, we're usin…
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In this episode, we're opening up a time capsule from the year 1998. Placed in the wall near our front entrance, it commemorates the grand re-opening of the new flagship store in downtown Seattle. That year would also hold another huge milestone moment for Nordstrom that would change the way we do business forever: the creation of Nordstrom.com. Li…
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Ep 48. The University of Washington's Foster School of Business
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In this episode we're on a bit of a field trip out to my alma mater, the University of Washington. We were invited here to the Foster School of Business by Dr. Marty Matthews who's a professor of marketing—and she also happens to be a Nordy Pod listener. She emailed me awhile back letting me know that she's actually been assigning Nordy Pod episode…
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Ep 47. Ben Gorham, Founder of BYREDO
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Ben Gorham has had a particularly interesting journey to entrepreneurship. Having spent his entire young life pursuing a career in basketball, it may come as a surprise that he ended up creating a super successful luxury and fragrance brand. But Ben's ambitions to play basketball were stifled by a technicality in international contracts, cutting hi…
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Ep 46. The Nordstrom Board of Directors, Part 2
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In this episode, we're doubling down on my conversations with the Nordstrom Board of Directors to uncover more invaluable insights from this prestigious group of business leaders. In part one, we heard the unique backstories of each board member and followed their incredible career journeys to the point in which they were considered for the Nordstr…
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Ep 45. The Nordstrom Board of Directors, Part 1
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In the next two episodes we’ll be taking a special in-depth look at a group of incredibly talented individuals with uniquely impressive professional backgrounds. What do all of these people have in common? They're all members of the Nordstrom Board of Directors. Stacy Brown-Philpot, Jim Donald, Mark Tritton, Kirsten Green, Brad Tilden, Amie Thuener…
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In this episode we’re shining a light on one of our industry's most exciting events of the year, and that's London Fashion Week. We're kicking the show off by speaking with someone who knows a lot about this subject: Nordstrom Women's Designer Fashion and Editorial Director Rickie De Sole. Rickie then takes the helm and chats with Caroline Rush, CE…
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Ep 43. Pete Nordstrom, President of Nordstrom
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38:43
For this episode Pete's taking the hot seat and fielding questions from The Nordy Pod editor, Nathan Shields, and co-producer, Kent Worthington. They discuss Pete's trajectory from stock boy to president, the likelihood of career detours, and important lessons in humility, authenticity, loyalty and hard work passed down directly from his father, Br…
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Ep 42. Kevin Calabro, NBA Play-By-Play Announcer
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If you follow professional basketball, chances are you've heard a booming broadcast by the incredible Kevin Calabro. And if you’ve been so lucky, then you know what a thrill ride it is listening to his exhilarating play-by-play. By his own admission, Kevin wants listeners to know that he's having fun on the mic, because that's what sport is all abo…
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Ep 41. Nick Brown & Natalie Massenet, Founders of Imaginary Ventures
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Through their investment firm, Imaginary Ventures, Nick Brown and Natalie Massenet have proven time and again the importance of their role in the consumer ecosystem. They understand better than most how difficult it can be to start a business from scratch, so they use their knowledge and resources to prop up promising young startups and get them mo…
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Ep 40. The Anniversary Sale
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For this episode we’re taking a special in-depth look at our biggest fashion event of the year, the Nordstrom Anniversary sale. Join me as I sit down with my brother Erik and cousin Jamie as we look back on its unique history and reminisce over our favorite Anniversary Sale memories. We’re also going to take a trip over to our store in Bellevue to …
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Ep 39. Doug Baldwin, Former NFL Wide Receiver for the Seattle Seahawks
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On the surface you may think this episode is just another excuse for me to selfishly bring another famous athlete into my office to talk sports, and I guess that's part of it, but Doug Baldwin is so much more than just a successful football player. His incredible determination that would eventually win him a Super Bowl with the Seattle Seahawks in …
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Ep 38. Anastasia Soare, Founder of Anastasia Beverly Hills
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Recently I was invited to attend the Women's Wear Daily Beauty CEO Summit and had the great pleasure of speaking on stage with the Queen of Eyebrows, founder of Anastasia Beverly Hills, Anastasia Soare. Now, I don't personally know a whole lot about styling eyebrows, but what I do find super fascinating about Anastasia is her uncompromising entrepr…
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Ep 37. Anna Wintour & Will Welch, Global Editorial Directors for Vogue & GQ
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46:18
You guys are in for a treat because our guests for today are truly some of the most authoritative thought-leaders shaping the landscape of modern fashion. And, as you'll hear, everything tangential to it. As heads of Vogue and GQ, two of the world's leading fashion and lifestyle magazines, Anna Wintour and Will Welch are essentially gatekeepers at …
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Ep 36. Caspar Coppetti, Cofounder of On, Plus Our Top Salespeople
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42:00
Join me on stage at the Footwear News CEO Summit as I sit down with three of our very best stylists, Jesse James Barnholdt, Gregory Clark and Jeffrey Ola. We do our best to make it abundantly clear to our employees that their success at Nordstrom is in their hands. We give them the leeway to use their best judgment in running their business, and le…
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Ep 35. Creating a Culture of Service - Part 2
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For this episode we’re turning inward to discover more about how we work to sustain a legacy of great service at Nordstrom. You’ll hear directly from Nordstrom customers Paige Siemers and daughter Anna as they share their unique experience shopping in our store. You’ll hear Nordstrom board member Jim Donald discuss how his incredibly successful car…
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Ep 34. Creating a Culture of Service - Part 1
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For this episode, we're introducing part one of a two-part series all about creating a culture of service. Now, this theme sits close to home for everyone here at Nordstrom, because it's really the defining trait we focus on to create differentiation, and frankly, a reason for being. And it's nice that we have this reputation and a legacy of great …
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In this episode we’re taking a special in-depth look at a segment of our business that most people don’t even know about. We call it Last Chance, and it’s exactly what the name implies. At the very end of the life cycle of our merchandise there exist two stores, one in Phoenix, Arizona and one in the suburbs of Chicago, that serve as our last chanc…
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Ep 32. Joel McHale, Actor, Author, Comedian, and TV Host
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You know, I usually record these conversations from my fancy podcast studio/office in downtown Seattle, but this time I actually called our guest, Joel McHale, from my home on Mercer Island—a fitting venue for our conversation because Joel also happens to hail from this very same Seattle suburb. Now, as many of you probably know, Joel has gone on t…
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Ep 31. Bob Love, NBA Legend of the Chicago Bulls & Former Nordstrom Employee
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Bob Love dreamed of playing professional basketball when he was a little kid. Listening to games over the radio he would practice his jump shot, tossing a rolled-up ball of his grandfather’s smelly old socks into a wire coat hanger he stole from his grandmother's closet. Humble beginnings for a man who would later become one of the greatest players…
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Ep 30. The Nordstrom Supply Chain
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In this episode we're taking a special trip over to the Hawkeye State, which is Iowa for those who don’t know, to visit two different Nordstrom facilities that are crucial links in our supply chain. First, we'll head to our fulfillment center in Cedar Rapids where the folks are celebrating 25 years of service. Then we'll stop into our distribution …
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Ep 29. Dr. Jeff Sperring, CEO of Seattle Children's Hospital
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In this episode we've got a bit of a theme going on, centered around an amazing organization that's had an enormous impact on so many lives, including mine, and that's the Seattle Children’s Hospital. Later in the show we're going to talk about a benefit show that my wife and I created called SMooCH, which stands for Seattle Musicians for Children'…
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Ep 28. Domenico De Sole, Former CEO of The Gucci Group
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If you happened to catch the 2021 film House of Gucci starring Lady Gaga and Adam Driver, based on the dramatic real-life events of the Gucci family, then you also caught an interesting glimpse into the life of Domenico De Sole. But that's really just the tip of the iceberg. Born in a small Italian town to a General of the Royal Army, Domenico grew…
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Ep 27. Gucci Westman & David Neville, Founders of Westman Atelier
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Gucci Westman has loved makeup since she was a little girl, seeing smiles on the faces of classmates as she gave makeovers on the bus ride to school. She pursued that passion, studying cosmetics in college and later moving to Los Angeles where she became a highly sought-after makeup artist for film and fashion magazines. She worked on projects with…
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Ep 26. Macklemore, Grammy Award Winning Hip-Hop Artist
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Inspired by the provocative lyrics of the influential hip-hop group NWA, an adolescent Ben Haggerty immediately fell in love with the genre, and soon became laser-focused on a career as a rap artist. Under the alias Macklemore, he slowly gained a loyal following through an emerging underground Seattle hip-hop scene and exposure through the local in…
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Well folks, we’ve made it to another year, which also happens to mark the completion of one whole year of The Nordy Pod. We’ve had a lot of incredible guests on the show and heard some pretty remarkable stories from employees and customers alike. So, to celebrate the first anniversary of The Nordy Pod, we thought we’d take you on a little trip down…
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Ep 24. The Nordstrom Holiday Special 2022
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As part of a very special holiday edition of The Nordy Pod, we've pulled together a variety of different Nordstrom leaders, from Events to Visuals to sales floor Department Managers, to give you a 360-degree view of all the things we do to give our customers a memorable holiday experience. You'll learn a bit about each of their positions, and also …
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Ep 23. Chris Ballew, Lead Singer of The Presidents of the United States of America
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47:40
At this point you’ve undoubtedly caught wind of my side hustle as a bass player, and more generally my love for the unique community of musicians in and around Seattle. So in the spirit of that fondness, I’m super excited to share my conversation with local alt-rock legend and former lead singer for the band The Presidents of the United States of A…
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Ep 22. The Nordstrom Mailbag - Part 2
40:19
40:19
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40:19
If you enjoyed the last episode, you’ll be pleased to hear that we've compiled another great batch of mailbag submissions for you. Stories from job interviews to weddings and funerals, all the way to an Emmy Awards party wardrobe malfunction. And where some of these stories involve an interesting and unique problem for us to solve, others involve i…
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Ep 21. The Nordstrom Mailbag - Part 1
46:40
46:40
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46:40
If you’ve been listening to The Nordy Pod for any amount of time, you’ve likely heard our speil about sending in your personal Nordstrom stories. Well, for this episode we’re finally tearing open the proverbial ‘Nordstrom Mailbag’ to share a few stories that have really stood out. You’ll hear a scent obsessed customer with an interesting business p…
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Ep 20. Sue Bird, WNBA Star of the Seattle Storm
51:54
51:54
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51:54
This has come up a few times on The Nordy Pod. It’s no secret that I’m a sports fan, and particularly of basketball. I played a lot growing up, I’m involved in a mentorship program for the men’s basketball team at my alma mater The University of Washington, and for a short time, I was even a part-owner of the Seattle Supersonics and the Seattle Sto…
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Ep 19. Leonard Lauder, Former CEO of The Estée Lauder Companies
48:01
48:01
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48:01
Folks, I can't wait to share this conversation with you. Leonard Lauder is one of my all-time favorite people in our industry and a true legend. But despite being a member of the founding family and a major player in the growth of the multibillion-dollar Estée Lauder company, Leonard's really just a humble, down-to-earth guy. Now, to give you a lit…
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Ep 18. It All Comes Down to Merchandise & Service
50:19
50:19
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50:19
In this episode we're going to hear from a few highly influential Nordstrom leaders, each helping to strengthen our culture in their own unique way.First, you'll hear from our Executive Vice President for Designer, Men's and Women's Apparel, Sam Lobban. We've wanted to have Sam on the podcast for a very long time now, because he's a super-interesti…
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