Welcome to the Product Content Experience - where we host real conversations with product content leaders and brands about how to survive digital transformation, and give shoppers what they want - a shopping experience guided by powerful product content.
…
continue reading
1
Chasing the Moving Target of Product Content
35:00
35:00
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
35:00
We sit down with Melinda Goble and January Jones of Mohawk Industries and talk about the challenge of keeping items updated, and the importance of leveraging competitive differentiators for their products.
…
continue reading
1
The Long Journey of Product Content to Syndication Nirvana
27:29
27:29
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
27:29
Welcome to the Product Content Experience - where we host real conversations with product content leaders and brands about how to survive digital transformation, and give shoppers what they want - a shopping experience guided by powerful product content.Episode 1 focuses on Forrester research with personal stories from the front lines of driving so…
…
continue reading