พอดคาสท์ Behavioral Psychology ชั้นนำ (2024)

1
446. The Taste of Success: How Flavor Impacts Buying Behavior 30:31

9h ago30:31

30:31

In this episode of The Brainy Business podcast, host Melina Palmer revisits a fascinating topic: the sense of taste. Originally aired as episode 26, this episode is part of a series exploring the five senses and their impact on behavioral economics and decision-making. Whether your business is service-based or product-focused, Melina emphasizes the…

1
445. From Insights to Action: Behavioral Science at Lyft with Irrational Labs 49:44

17h ago49:44

49:44

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Evelyn Gosnell and Dr. Isabel Macdonald from Irrational Labs. Evelyn, as the managing director, applies behavioral insights to help product teams drive business outcomes and customer value. She has collaborated with leading companies like Lyft, TikTok, Google, and more. Isa…

1
444. Bridging the Intention-Action Gap: Behavioral Insights with Dr. Sudy Majd 30:57

3d ago30:57

30:57

In this episode of The Brainy Business podcast, Melina Palmer revisits a compelling conversation with Dr. Sudy Majd, a leader and behavioral scientist with a rich background in e-commerce purchasing behaviors. Originally aired in early April 2020, this episode delves into Sudy's work at Candid, a company that helps people straighten their teeth wit…

1
To avoid destruction, we must recognize we're in a self-reinforcing cycle of conflict 7:13

8d ago7:13

7:13

A piece I wrote for my Defusing American Anger Substack (learn more at www.american-anger.com). It’s my attempt to persuade Americans why they should see it as vitally important to work on reducing political toxicity, even as they may have various fears and grievances and anger about their political opponents. If you have skepticism about the ideas…

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443. The Birth of Consumer Choice w/ Jason Voiovich 51:44

12d ago51:44

51:44

In this episode of The Brainy Business podcast, Melina Palmer welcomes Jason Voiovich, author of Booze, Babe, and the Little Black Dress, for a fascinating discussion about the consumer revolution of the 1920s. Jason, with over 25 years of experience in launching innovative products, shares his insights into how the Roaring Twenties shaped modern c…

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442. The Power of NUDGES and Choice Architecture (Refreshed Episode) 36:43

14d ago36:43

36:43

In this episode of The Brainy Business podcast, Melina Palmer revisits the foundational concepts of choice architecture and nudges, crucial elements in the field of behavioral economics. Originally aired as episode 35, this episode sets the stage for understanding how subtle changes in the way choices are presented can significantly influence decis…

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441. Cracking Consumer Codes: Hunter Thurman of Alpha-Diver on Pricing Psychology 52:26

19d ago52:26

52:26

In this episode of The Brainy Business podcast, Melina Palmer welcomes Hunter Thurman, president of Alpha-Diver, for an engaging discussion on the intersection of neuroscience, market research, and consumer behavior. Hunter shares his journey from traditional market research to founding Alpha-Diver, a firm that leverages behavioral science to uncov…

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440. AI Meets Behavioral Economics: Predicting Consumer Behavior w/ Sam Albert of Behaviorally (Refreshed Episode) 38:02

21d ago38:02

38:02

In this episode of The Brainy Business podcast, Melina Palmer dives into the fascinating intersection of artificial intelligence and behavioral economics with Sam Albert, Chief Digital Officer at Behaviorally. Sam shares his extensive experience in the research industry and discusses the innovative work his team is doing with Flash.AI to create pre…

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439. Behavioral Science at Scale: William Mailer on Banking Innovations 46:38

26d ago46:38

46:38

In episode 439 of The Brainy Business podcast, Melina Palmer welcomes William Mailer, Chief Behavioral Scientist at Commonwealth Bank of Australia, to discuss the intersection of behavioral science and financial well-being. William, who leads the bank's Behavioral Science Center of Excellence, shares insights on how his multidisciplinary team of ec…

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Many take Trump's words out of context: How this relates to toxic polarization 25:12

27d ago25:12

25:12

In a recent Fox News interview, Trump was asked whether he thought there would be chaos and violence if he won the election, and his response included mentioning that, if necessary, the National Guard or other military might be needed. Many framed this response as indicating that Trump would go after his political opponents and those who opposed hi…

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438. Apple Card: Behavioral Economics in Action (Refreshed Episode) 45:01

28d ago45:01

45:01

In this episode of The Brainy Business podcast, Melina Palmer revisits the impactful announcement of the Apple Card and its behavioral economics implications. Originally aired in April 2019, this episode explores the strategic genius behind Apple's reveal of its new financial product. Melina discusses the anticipation and expectations built by Appl…

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Analyzing behavior of Peter Todd, who's accused of being Bitcoin's creator | Jeremy Clark 49:16

1M ago49:16

49:16

In the documentary Money Electric, filmmaker Cullen Hoback put forth the theory that developer Peter Todd was Satoshi Nakamoto, the mysterious creator of Bitcoin. In this episode, I talk to cryptocurrency expert Jeremy Clark (pulpspy.com) about this theory, with a focus on the language and behavior of Peter Todd. We discuss: the 2010 forum post by …

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437. The Science of Immersion: Transforming Business with Dr. Paul Zak 53:02

1M ago53:02

53:02

In episode 437 of The Brainy Business podcast, Melina Palmer welcomes Dr. Paul Zak, a distinguished University professor at Claremont Graduate University and a top 0.3% most cited scientist. Known for his pioneering research in behavioral neuroscience, Paul has authored several influential books, including Trust Factor and The Moral Molecule. His l…

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Scammer on Nextdoor gets my personal info: Tips for spotting online marketplace scam tells 13:50

1M ago13:50

13:50

On the Nextdoor app, a fake account succeeded in getting some personal info from me before I realized they were a scammer. I discuss how that scam went down, share an audio call I had with the scammer, and give some tips for spotting online scammer behaviors and traits. These tips are focused on online marketplace scams but should be applicable for…

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436. The Brainy Biases: Why Novelty and Stories Captivate Us (Refreshed Episode) 28:00

1M ago28:00

28:00

In episode 436 of The Brainy Business podcast, Melina Palmer dives into the fascinating biases our brains have toward novelty and stories. This episode, originally aired in 2019, is part of an eight-part series on biases and offers a rapid-fire overview of how our brains respond to new and intriguing stimuli. Melina explains concepts like the bizar…

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435. Scaling Behavioral Economics at BBVA with Quique Belenguer 49:10

1M ago49:10

49:10

In this episode of The Brainy Business podcast, Melina Palmer welcomes Quique Belenguer, the global lead of behavioral economics at BBVA. This insightful discussion centers on the internal structuring of behavioral economics teams within organizations, offering valuable lessons and strategies for those looking to incorporate behavioral science into…

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What’s the problem with the Myers-Briggs personality test?, with Randy Stein 39:28

1M ago39:28

39:28

The Myers-Briggs Type Indicator (MBTI) personality test is used by many organizations and consultants, but it's been criticized by many as pseudo-science that's unhelpful, and even harmful. I talk to Randy Stein, who has researched the Myers Briggs and personality tests in general. Topics discussed include: the reasons people object to the Myers Br…

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434. Designing for Behavior Change: Insights from Dr. Steve Wendel (Refreshed Episode) 45:03

1M ago45:03

45:03

In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Steve Wendel to explore the intricacies of designing for behavior change. Steve, an esteemed applied behavioral scientist and co-founder of sistemaFutura, shares his extensive experience in using behavioral science to drive positive social impact. He has held significa…

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433. The Art of Strategic Relationships: A Conversation with Andy Lopata 51:05

2M ago51:05

51:05

In this episode of The Brainy Business podcast, Melina Palmer welcomes Andy Lopata, a renowned specialist in professional relationships and networking. With nearly 25 years of experience, Andy has been recognized as one of Europe's leading business networking strategists by the Financial Times. He is an international speaker, podcast host, and auth…

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Some useful and reliable poker tells: A talk with Zach Elwood 31:24

2M ago31:24

31:24

This episode includes part of a poker tells webinar that I, Zach Elwood, did with Terry Wood, owner of PokerRailbird.com. I'm the author of three respected books on poker tells, including Exploiting Poker Tells and Verbal Poker Tells. My first book, Reading Poker Tells, has been translated into eight languages. You can learn more about my poker tel…

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432. Mastering Ethical Influence with Brian Ahearn (Refreshed Episode) 48:25

2M ago48:25

48:25

In this episode of The Brainy Business podcast, Melina Palmer dives into the realm of ethical influence with Brian Ahearn. Brian, a distinguished expert in the field, is one of only a dozen individuals worldwide to hold the Cialdini Method Certified Trainer designation and one of a handful to have earned the Cialdini Pre-Suasion Trainer designation…

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Chase Hughes, NLP, & hypnosis: Putting a top-secret military spin on old NLP ideas 1:14:12

2M ago1:14:12

1:14:12

This is my third episode about Chase Hughes, the self-titled “#1 expert in behavior and influence.” My first episode about him examined his early deceptions and exaggerations, and his involvement in pick-up artistry and vitamin supplement sales. In this one, I talk about how Chase’s work relates to Neuro-Linguistic Programming (NLP) and NLP-related…

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431. Is Your Work Worth It? Exploring Purpose with Christopher Wong Michelson 48:34

2M ago48:34

48:34

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Christopher Wong Michelson, co-author of Is Your Work Worth It?. Christopher, a philosopher with 25 years of experience advising business leaders, explores the profound questions surrounding the meaning and value of work. With a PhD in philosophical ethics and aesthetics, C…

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430. Unlocking the Secrets of Behavioral Change with Dr. Katy Milkman (Refreshed Episode) 48:24

2M ago48:24

48:24

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Dr. Katy Milkman to discuss the intricacies of creating lasting behavior change. Katy, a professor at the Wharton School and co-director of the Behavior Change for Good Initiative, shares insights from her book How to Change. Melina and Katy discuss fresh starts, temptation…

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429. Mastering the Art of Learning: Insights from Scott Young 47:30

2M ago47:30

47:30

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Scott H. Young, the Wall Street Journal bestselling author of Ultralearning and Get Better at Anything. Scott shares his extensive insights into learning, cognitive science, and the psychology behind mastering new skills. Known for his MIT Challenge and year-long language l…

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428. Habits Unveiled: The Science of Good and Bad Habits with Dr. Wendy Wood (Refreshed Episode) 46:24

2M ago46:24

46:24

In this episode of The Brainy Business podcast, host Melina Palmer revisits her insightful conversation with Dr. Wendy Wood, author of Good Habits, Bad Habits. This episode dives deep into the psychology behind habits, exploring how they are formed, maintained, and changed. Wendy, a leading expert in behavioral science, shares practical tips and re…

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We’re MASSIVELY overstating our political violence problem — and that’s dangerous! | Sean Westwood 36:26

2M ago36:26

36:26

Many surveys and headlines have claimed there's a large percentage of Americans who support political violence. Some estimates have been around 25% – and some have gone as high as 40%! This is very scary; it ramps up fears of a violent and chaotic American future, and even fears of a civil war. But political polarization researchers like my guest S…

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427. The Mentorship Mindset: Nobel Insights with Dr. Bob Lefkowitz 50:51

2M ago50:51

50:51

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Nobel Prize winner Dr. Bob Lefkowitz for an insightful discussion on mentorship, focus, and the power of saying no. Dr. Lefkowitz, a distinguished professor at Duke University Medical Center, shares his journey from a passionate physician to a Nobel laureate in Chemistry, h…

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426. Defaults Uncovered: The Hidden Influences on Our Choices (Refreshed Episode) 38:48

2M ago38:48

38:48

In this episode of The Brainy Business podcast, Melina Palmer explores the concept of defaults, how they impact our decisions, and the critical role they play in business and everyday life. Melina discusses the omnipresence of defaults and how they influence our choices, often without us even realizing it. She explains the concept of status quo bia…

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Angry Chase Hughes’ fans lash out after his many lies are revealed 26:33

2M ago26:33

26:33

This is a follow up to my last episode, in which I shared information about the many lies of Chase Hughes, the self-described “#1 expert in behavior and influence.” Some of the fans of Chase Hughes and the show he’s on, The Behavior Panel, responded in angry, unreasonable ways, personally insulting me and downplaying the significance of Chase’s man…

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425. Decisions Over Decimals: Insights from Christopher Frank 41:14

3M ago41:14

41:14

In this episode of The Brainy Business podcast, Melina Palmer and Christopher Frank, Chief Client Officer at PSB Insights, dive into the art of decision-making in a data-driven world. Christopher, who has a rich background with industry giants like American Express and Microsoft, shares his expertise in leveraging consumer insights to gain a compet…

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424. Mastering Project Scoping with Questions: Insights from Mars w/ Beatrix Daros (Refreshed Episode) 48:52

3M ago48:52

48:52

In this episode of The Brainy Business podcast, Melina Palmer explores the power of questions in project scoping with Beatrix Daros. Originally aired in 2022, this episode revisits their collaborative work from 2019, focusing on leveraging behavioral economics to enhance project outcomes. Beatrix emphasizes the importance of balancing technology wi…

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Examining the lies of Chase Hughes, the self-proclaimed "#1 expert in behavior" 1:04:12

3M ago1:04:12

1:04:12

An examination of the deceptive and strange background of Chase Hughes, who refers to himself as the “#1 expert in behavior and influence.” A popular YouTube show that he’s on, the Behavioral Panel, gets millions of views. Dr. Phil has called him the “best on the globe.” But Chase’s career is built on a foundation of lies and exaggerations — not on…

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423. Unveiling the Biases Behind Misinformation w/ Alex Edmans 45:58

3M ago45:58

45:58

In this episode of The Brainy Business podcast, Melina Palmer welcomes Alex Edmans, author of May Contain Lies, to discuss the fascinating intersection of finance, behavioral economics, and misinformation. Alex, a professor of finance at London Business School with a Ph.D. from MIT, delves into the impact of emotions on the stock market, using intr…

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422. The Lazy Brain: Unveiling Biases That Shape Our Decisions (Refreshed Episode) 26:34

3M ago26:34

26:34

In this episode of The Brainy Business podcast, Melina Palmer explores the fascinating world of lazy brain biases. This episode is part of an eight-part series exploring various biases, focusing on how our brains prefer to take the path of least resistance. This rapid-fire episode provides a brief overview of each bias, helping you understand their…

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I don't believe in astrology but I talked to an astrologer 1:00:18

3M ago1:00:18

1:00:18

I talk to a professional astrologist named Ophira Edut. I myself don't believe in astrology but I was interested in asking her questions I've wanted to ask about astrology, and about belief in astrology. Topics include: why she believes in astrology, how her beliefs in that relate to other beliefs (like Reiki or other metaphysical ideas), people's …

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421. Behavioral Science and Democracy w/ Beatriz Vallejo 36:27

3M ago36:27

36:27

In this episode of The Brainy Business podcast, Melina Palmer is joined by Beatriz Vallejo, CEO of Ethos BT, to discuss the impactful work of reducing misinformation and polarization in Colombia using behavioral science. Beatriz, a behavioral scientist and economist, shares her journey from studying economics in Colombia to completing a master's in…

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420. Boosting Local Economies with Behavioral Science (Refreshed Episode) 48:17

3M ago48:17

48:17

โดย The Brainy Business

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Faux behavior expert Jack Brown analyzes Trump's behavior at press conference 15:19

3M ago15:19

15:19

I talk again about fake behavior expert Jack Brown, whose pseudoscientific behavior analysis work I devoted a past episode to. Brown got some recent attention in a Raw Story article for an analysis he wrote about how Trump's body language at a press conference showed that Trump was lying. Topics discussed include: the silliness of Brown's work and …

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419. The Mentorship Mindset: Insights from Dr. Ruth Gotian 48:57

3M ago48:57

48:57

In episode 419 of The Brainy Business podcast, Dr. Ruth Gotian, co-author of the Financial Times Guide to Mentoring, shares her extensive expertise on mentorship and leadership development with host Melina Palmer. Ruth, who serves as the Chief Learning Officer and Associate Professor of Education in Anesthesiology at Weill Cornell Medicine, is a gl…

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A sad cry for help from failed podcast host and author Zachary Elwood 7:11

3M ago7:11

7:11

Apologies for the sad clickbait-y title. I'll be okay. I was trying to be a little funny. This is just some updates on things I've been working on and how you might help me if you'd like to do so. Or apart from helping me, you might like learning some details about how my books and podcast have been doing (spoiler alert: not great). Learn more and …

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418. The Hidden Forces Shaping Your Decisions: Personal Biases Explained (Refreshed Episode) 37:39

3M ago37:39

37:39

In this episode of The Brainy Business podcast, Melina Palmer dives into the fascinating world of personal biases, exploring how our brains are wired to perceive ourselves and the world around us. This episode, originally aired in April 2019, provides a rapid-fire overview of various biases that impact our personal and professional lives. Melina di…

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417. The Art of Respectful Disagreement w/ Justin Jones-Fosu 27:08

3M ago27:08

27:08

In episode 417 of The Brainy Business podcast, Melina Palmer interviews Justin Jones-Fosu, author of I Respectfully Disagree. Justin, the CEO of Work Meaningful, is a dynamic speaker and thought leader on topics of meaningful work and inclusion, delivering over 50 keynote addresses annually. His latest book delves into navigating difficult conversa…

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416. Mastering Motivation: Behavioral Economics Insights (Refreshed Episode) 43:09

4M ago43:09

43:09

In this episode of The Brainy Business podcast, Melina Palmer dives into the intricacies of motivation, exploring how our brains can both get and stay motivated. This episode is designed to help you understand the psychological underpinnings of motivation, including the impact of behavioral economics concepts like loss aversion, habits, and framing…

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How magicians misdirect attention and manipulate audiences, with Anthony Barnhart 1:00:13

4M ago1:00:13

1:00:13

Psychologist and magician Anthony Barnhart discusses some behaviors magicians use to misdirect attention and manipulate an audience. Other topics include: the role blinking can play in misdirection; magic acts that claim to use psychology and behavior-manipulation to achieve their feats (e.g., Derren Brown); neuro-linguistic programming (NLP); a ma…

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415. Behavioral Finance and Wealth Confidence w/ Anthony Damtsis of TD Wealth 47:09

4M ago47:09

47:09

In episode 415 of The Brainy Business podcast, host Melina Palmer welcomes Anthony Damtsis, Deputy Head of Behavioral Finance at TD Wealth. Anthony shares his fascinating journey from leading the behavioral science practice at Discover Card in Chicago to his current role at TD Wealth, where he develops tools to help advisors integrate behavioral fi…

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Tackling objections to reducing political polarization 1:05:38

4M ago1:05:38

1:05:38

Media bias specialist Vanessa Otero, founder of Ad Fontes Media, talks to me (Zach Elwood) about my books aimed at reducing toxic political polarization in America. Topics discussed include: common objections to and skepticism about this work (for example, views that those working on depolarization are "helping the bad guys"; why overcoming objecti…

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414. Structuring Complex Choices: The "S" in NUDGES Explained (Refreshed Episode) 34:01

4M ago34:01

34:01

In episode 414 of The Brainy Business podcast, host Melina Palmer delves into the intricacies of structuring complex choices, the "S" in NUDGES. This episode revisits the crucial topic of choice architecture, emphasizing how businesses can simplify decision-making processes for their customers. By understanding and effectively managing complex choi…

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413. Empathy and Innovation: Behavioral Science Applications in Business w/ Dr. Melaina Vinski 50:53

4M ago50:53

50:53

In episode 413 of The Brainy Business podcast, host Melina Palmer welcomes Dr. Melaina Vinski, the Behavioral Science Lead at IBM, for a deep dive into the practical applications of behavioral science in business and technology. Melaina, with her extensive background in cognitive neuroscience and human behavior, shares her journey from academia to …

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412. Mastering Decision Making: Three Essential Steps with Matthew Confer (Refreshed Episode) 43:54

4M ago43:54

43:54

In this enlightening episode of The Brainy Business podcast, host Melina Palmer revisits a compelling conversation with Matthew Confer on the three essential steps to better decision-making. As the VP of Strategy at Abilitie, Matthew brings a wealth of knowledge on leadership development and decision-making frameworks. This episode is a must-listen…

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