#051 – Optimise your Facebook Ads in 3 steps

Destroy Digital

Our buddy, Danté from Clickstarter in the Top End returns to give us the low down on the latest tips from the horse’s mouth to help you optimise your Facebook Ads to get the best from your social campaigns.

OK. So it was technically not camping per se. Nor was it called Facebook camp. Its official name was the Facebook ANZ Community Lead Trainer Program. In our case, that’s where the horse’s mouth resides.

First up, Facebook has changed in the last few years. The feed is no longer paramount. The future will be less about me-to-the-mass (which is what the feed is all about) but more about me-to-you (think Messenger).

How’s that for a morsel? Here’s another one.

The BOOST button. It’s a quick intro into ads but should not be the basis of your Facebook ad strategy. So, that’s two morsels.

But what about those gold nuggets?

We’ve deliberately left them off this article post. Yeah. Sorry. But just scroll up and listen to the podcast and literally hear Danté break it down.

We learned some new stuff today. And so will you.

Scout’s honour.

Here’s Danté’s first episode with us. It seems so long ago…

And here’s Clickstarter’s website.

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