The Silent Epidemic: Ghosting in Business and How to Handle It - Ep. 6

The Entrepreneurs' Circus

The Silent Epidemic: Ghosting in Business and How to Handle It - Ep. 6

Dive into the world of entrepreneurship's hidden challenges with Charlotte Wibberley as she tackles the growing trend of client ghosting.
Learn why potential clients disappear without a trace and how to protect your business and mental health.
Discover practical strategies for effective follow-ups, setting boundaries, and maintaining perspective in client relationships.
Whether you're a seasoned pro or just starting out, this episode offers invaluable insights for navigating the complex world of online business communication. Don't let ghosting haunt your entrepreneurial journey – tune in now!

Key Points Discussed:

- The rise of ghosting in the online service industry

- Impact of ghosting on service providers' mental health and self-confidence

- Reasons why potential clients might ghost

- Strategies for handling and preventing ghosting

- Importance of setting boundaries and follow-up procedures

Episode Highlights:

[00:01:00] - Introduction to the topic of ghosting in business

[00:04:30] - Personal experience with a mastermind member being ghosted

[00:07:30] - Understanding why clients might ghost

[00:10:30] - Advice for service providers to protect themselves

[00:12:30] - Creating a robust follow-up strategy

Quotable Moments:

"Business can be personal for us, right? If we're entrepreneurs, we've built this business from the ground up. And so when we do stuff, it can feel like people not replying to stuff is slight on us."

Actionable Tips:

1. Don't overgive during discovery calls and proposal stages

2. Set up a robust follow-up strategy with specific timelines

3. Create a "break-up" message for unresponsive leads

4. Separate business rejections from personal worth

5. Implement a process to handle ghosting situations

If you've experienced ghosting in your business or have strategies to share, reach out and join the conversation. Subscribe to the podcast for more insights on navigating the chaotic world of entrepreneurship.

Find out more about what we do at: www.charlottewibberley.co.uk