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BONUS: How Riskified Empowers Merchants at Their User Summit
Manage episode 446206738 series 3459262
เนื้อหาจัดทำโดย Jordan Harris เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Jordan Harris หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Join Jordan as he sits down with Jeff Otto, the CMO of Riskified, during their user conference in Brooklyn, New York back in June 2024. They discussed how the event brings merchants together to share insights and fight fraud collectively and the value of connecting with peers who use the same software, highlighting how these summits deepen trust between merchants and vendors.
Jeff shared his pride in his team for organizing the conference and creating a space for collaboration. They talk about the surprising rise in payment fraud in markets once considered safe and how Riskified uses advanced AI to predict and prevent such fraud, moving beyond just credit card issues to focus on customer identity.
They also discuss the importance of merchants interacting with product builders which helps tailor solutions to real needs, rather than just creating features they think are cool.
Finally, Jeff announces new products like Decision Studio and Policy Decisions. These tools let merchants customize settings and rules, providing more control over fraud prevention strategies.
Enjoy the discussion!
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