UXRConf 2020 - Jennifer Siedjak - TL;DR: Testing Copy
Manage episode 436929278 series 3397766
Prototypes and designs are multi-faceted. As researchers, often we're looking at the experience as a whole, but sometimes we need to get extra focused on one part of the experience. And sometimes, that part is copy.
In this talk, watch as Jennifer shares about why she thinks testing copy needs a new approach, and how she's been able to effectively evaluate copy in her own research.
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