How to Find Your Author Brand

Wish I'd Known Then . . . For Writers

เนื้อหาจัดทำโดย Sara Rosett and Jami Albright, Sara Rosett, and Jami Albright เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Sara Rosett and Jami Albright, Sara Rosett, and Jami Albright หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal

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Episode 214 / How do you pull in readers who will love your books and push away those readers who won’t enjoy your book? Branding.

Branding is more than colors, fonts, and covers.

Join us for an in-depth discussion on how to determine your brand and carry it through in everything from your voice to ad copy to covers. And you know we’re always here for food analogies so the alternate title of this episode is “Why branding is like a layer cake.” 🍰

What is a brand promise?
Uniqueness
Using comp authors
Does your voice need to match your brand?
Creating an author tagline that reflects your brand

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📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
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