45: How to go Viral on TikTok & YouTube - Ryan Magin

BAD Marketing Podcast with Eddie Maalouf

Ryan Magin (Shortform Content Expert) shares the keys to virality on social media. He has worked with Alex Hormozi, Ryan Pineda, Grant Cardone, and more and he teaches rapid content production skills & how to monetize content through being a personal brand.

Fun Fact about Ryan, is that he is the man who started the “Hormozi Caption Craze” (caption style) and because of his work through that he has built a highly successful editing business.

In the past year, Ryan and his team has created over 1,000 pieces of viral content for people’s personal brands. His approach to video editing has more to do with psychology than anything else, and that concept is the reason his team can create so many captivating viral videos in such a short window of time.

In this episode, Ryan shares his approach to interviewing people, challenges the notion of niche content, and how he goes viral over and over again.

FOLLOW RYAN: Instagram: https://www.instagram.com/ryanmagin/ TikTok: https://www.tiktok.com/@ryan.magin? YouTube: https://www.youtube.com/@ryan-magin

TIMESTAMPS: 00:00 - Intro 01:40 - Podcast Start 2:50 - Paying for a Seat at the Table 9:28 - Who is Ryan Magin? 17:57 - Why Conversation Content Does Better 23:13 - Views vs Followers 25:30 - Attachment to the Person not the Business 28:24 - Value Based Followers vs Bulk Followers 34:10 - Dictating How Videos will be Received 40:31 - Burner Accounts + Podcast Clips 49:03 - Document Style Content 52:00 - The Cost of a Videographer 58:50 - Struggles with Editors 1:09:35 - Team Building/ Gender Differences 1:17:50 - Different Types of Editors 1:20:39 - Ways to get Editing Jobs 1:25:51 - Advice for New Editing Agencies 1:45:27- Ryan’s Fortune Cookie Advice

FOLLOW 4MEDIA: Main YouTube Channel: https://www.youtube.com/4mediamarketing Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ Website: https://4media.marketing/ Join Our Team: https://4media.marketing/jobs Instagram: https://www.instagram.com/4media.marketing/ TikTok: https://www.tiktok.com/@4media.marketing?

EDDIE Instagram: https://instagram.com/eddiemaalouf Twitter: https://twitter.com/imakegreatads Marketing Course: https://www.brilliantmarketers.com/

ANDREW Instagram: https://instagram.com/andrew_deitsch Website: https://andrewdeitsch.com YouTube: https://www.youtube.com/andrewdeitsch Andrew’s Other Podcast: https://www.andrewdeitsch.com/podcast