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Uncovering Customer Insights Using JTBD with Aggelos Mouzakitis
Manage episode 355616168 series 2816925
How can the JTBD framework help with customer development and product positioning? In this episode, we talk to Aggelos Mouzakitis, a retention-focused B2B SaaS head of growth. You'll learn about the main metric that proves product-market fit, how they used customer segmentation in the process, how to improve your JTBD interviews, and more.
Visit our website for the detailed episode recap with key learnings.
- headofgrowth.io — Aggelos’ consultancy
- Whereby — the case study we’re talking about
- What is Jobs to be Done (JTBD)?
- UI Breakfast Episode 254: Learning to Build with Bob Moesta
- Demand-Side Sales 101 — a book by Bob Moesta
- Clayton Christensen
- See Aggelos’ service for B2B SaaS teams
- Connect with Aggelos on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.
82 ตอน
Manage episode 355616168 series 2816925
How can the JTBD framework help with customer development and product positioning? In this episode, we talk to Aggelos Mouzakitis, a retention-focused B2B SaaS head of growth. You'll learn about the main metric that proves product-market fit, how they used customer segmentation in the process, how to improve your JTBD interviews, and more.
Visit our website for the detailed episode recap with key learnings.
- headofgrowth.io — Aggelos’ consultancy
- Whereby — the case study we’re talking about
- What is Jobs to be Done (JTBD)?
- UI Breakfast Episode 254: Learning to Build with Bob Moesta
- Demand-Side Sales 101 — a book by Bob Moesta
- Clayton Christensen
- See Aggelos’ service for B2B SaaS teams
- Connect with Aggelos on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.
82 ตอน
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