Creators: Building an online community with Kevin Fredericks

Hello Monday with Jessi Hempel

Comedian Kevin Fredericks, aka Kevonstage, came to his profession through funny viral videos. He has been building his online following for more than a decade, beginning with side gigs after his regular 9-5 job and YouTube shorts. Today, his content has over 210M views, and he's worked with the likes of Will Smith. By all accounts, he appears to have made it. For the second episode in our #Creator series, Hello Monday talks with Kevin about playing the long game.