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Entrepreneurship 101 with Creative Muscle Studios

Creative Muscle Studios

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Creative Muscle Studios is a professional filmmaking and video production company that helps businesses connect with their audience using videos. Join our Creative Muscle Studios team in conversations on how to start, build, and grow your business, how to brand yourself as a field expert and how to put your personality behind your business. Support this podcast: https://podcasters.spotify.com/pod/show/entrepreneurship101/support
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How can I feel more creative? Grow my handmade business? What is Etsy SEO? How can I grow my Instagram? How can I use Pinterest to increase my sales traffic? How do I make more money as an artist? Can I travel & make money on my art? How do I promote my shop without feeling sales-y? Can I create passive income? How do I make my dream business happen? Welcome to the Studio Sisters Podcast where two sisters, Katie & Taylor, answer these questions & more. We help you make meaningful income onli ...
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Email marketing isn't as simple as shouting "sign up for my newsletter" from the digital rooftops but...it can be fun, authentic to your brand, and extremely powerful when it comes to sales! In this two-part episode, Taylor & Katie lay out all of the reasons why you should add email marketing to your Etsy shop, and then break down exactly what you …
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Email marketing isn't as simple as shouting "sign up for my newsletter" from the digital rooftops but...it can be fun, authentic to your brand, and extremely powerful when it comes to sales! In this two-part episode, Taylor & Katie lay out all of the reasons why you should add email marketing to your Etsy shop, and then break down exactly what you …
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In this guest episode, Julie of Gold City Ventures joins us live to share the 101 on adding printables or digital products to your existing Etsy shop. We cover what a "printable" actually is, ideas for different niches, and the ins and outs of combining your digital and physical products in the same shop. You can find more from Julie & Gold City Ve…
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2022 was a YEAR on Etsy. Inflation causing slow sales, more customers shopping on mobile...this episode starts with a short reflection on how 2022 went for Etsy sellers & makers, and then we'll take a look into Taylor's crystal ball as a top Etsy Seller & share what do we think we will see in the future of Etsy in 2023. - What if you could feel lik…
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In this guest episode, Andrea of Andrea Sager Law & The Legalpreneur shares the beginner-friendly first 3 Steps you should take to protect your business, no matter how small it is. in the episode we dive into the basics of being a sole proprieter vs. an LLC, trademark vs. copyright, and what you need to know if you feel like you actually know nothi…
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In this episode, we’re sharing with you 25+ ideas for handmade products you can DIY to sell in 2023. Maybe your new year’s goal is to finally start that handmade business, or you’re looking for new products and new ideas to make more money online in 2023 - we've got you covered with trending products, keywords, and unsaturated niches! - BLACK FRIDA…
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Learn how to bullet-proof your Handmade Business and be a little less reliant on social media to get sales in your handmade business! - BLACK FRIDAY SALE - Get the Unstoppable Etsy Seller Bundle to start Making DAILY Sales in your Etsy shop! Bundle Price $499 Get the Bundle: www.studiosisters.teachable.com/p/unstoppable-etsy-sellers-bundle The Bund…
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Most small business owners are giving up way too soon when they don't see success right away. Most people underestimate the amount of action you need to take and the habits you need to build to be really successful in your business whether that’s on Etsy or not. In this episode, Taylor & Katie share the 7 habits that have helped them reach 11,000+ …
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Do you struggle with product photography? This episode might just be the solution you need! In this episode, Taylor and Katie compare real product photography with the mockup photo process and share everything from mockups 101, where to buy mockups, apps to use, and a complete Pros Vs. Cons list of both real product photography and using mockups to…
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Literally every maker we know has considered pivoting their handmade business in a major way. Whether that's changing your niche, the kinds of products you sell, or even scaling back, it's healthy and a great question to consider if you're having doubts about your handmade business. In this episode, Taylor shares 4 different times when you might ne…
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In this guest episode, Rachel Emma Waring, Pinterest Strategist, shares with us some of the best ways to get started on Pinterest as a product seller, and what kinds of pins are working right now in 2022 & into 2023. We talk about how to convert pins to sales and how to use Pinterest trends to grow your handmade business or Etsy shop. You can find …
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In this episode, Taylor & Katie break down 5 things that are NOT needed to become a Top Etsy Seller. BETTER Than Black Friday Sale - 40% off ALL Our Courses October 24- November 2 We will have a MAJOR sale on ALL of our Etsy & creative courses, including our best-selling Etsy course, Dream Create Sell! This will be the absolute best price we have e…
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In this guest episode, Sarah Jansel of Jansel & Co. shares all about the perks & benefits of Shopify and we do a deep dive into Etsy Vs. Shopify 101, and when you should have both stores! There are some major differences between the platforms, and a question we always get asked is “which is better, Etsy or Shopify?” Our answer is always, it can’t h…
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Did you know it's possible for your Etsy products & your Etsy shop to show up in Google shopping & search results? In this episode, Taylor shares everything you need to know, and actionable tips to make your products actually show up on Google, sending more traffic (AKA more sales) your way. BETTER Than Black Friday Sale - 40% off ALL Our Courses O…
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In this episode, Taylor does a deep dive into what a product line is, and how it can increase your average order value in your Etsy shop. It's all about building that magic, connecting thread between products that makes your customers say, "yep, I want that AND that, AND that!" Then, Taylor goes through the 5 step process to developing a new produc…
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This episode is from our Instagram Live Tuesday Training Series. In this episode, Taylor & Katie spill the tea on how to prepare your Etsy shop for the Christmas shopping season with Tanea of Parties by Tanea. Tanea is a top 1% Etsy seller specializing in party decor and activities. We talk with Tanea bout the trends we're using to inspire our holi…
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In this casual episode, Katie & Taylor share informally about what their shop goals are for the fall season, including new product launches and branching out into more digital products on Etsy. Then, they each share about some of their personal goals and projects planned for the fall season. - What if you could feel like a thriving artist & make co…
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In this episode, Katie & Taylor chat about all of the design trends expected to hit BIG on Etsy & Pinterest in Fall 2022, and even into the Christmas & Winter seasons. We cover everything from "granny rustic" to earth tones, color theory, preppy styles, and share a ton of ways you can incorporate these trends into your handmade business. - What if …
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The absolute best way to reach new audiences for your handmade business & Etsy shop right now is short form video, including Instagram Reels, Tiktok, Pinterest Idea Pins, and Etsy Explore. If you are ready to grow & hit some big numbers in your small business this year but… You’re struggling with how to showcase your products online & you have no i…
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The absolute best way to reach new audiences for your handmade business & Etsy shop right now is short form video, including Instagram Reels, Tiktok, Pinterest Idea Pins, and Etsy explore. If you are ready to grow & hit some big numbers in your small business this year but… You’re struggling with how to showcase your products online & you have no i…
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Ahhh, summer. Cue the watermelon, endless sunshine, and taking breaks. In this episode, Taylor and Katie share tips to help you prepare your handmade business or Etsy shop for taking a break, whether you're just taking time off with your family at home, or you're planning a vacation. Taylor & Katie also chat about their summer creative plans and ho…
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In this episode, we interview Naa Ardua Floic, a American/Ghanaian ex-pat living in the South of France. We dive deep into why it's never, ever too late to start a new business or side hustle, and we also break down the myth of not having enough time. Naa Ardua shares some killer tips for managing your business while also being a full time mom, so …
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Everyone wants good reviews for their business. It's the holy grail of customer feedback in e-commerce. So how can you entice your customers to leave you more 5 star reviews, more of the time? In this episode, Taylor breaks down the myth of not being allowed to ask for reviews on Etsy, and then shares 6 easy ways to encourage your customers to leav…
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In this two part episode, Taylor breaks down why negative reviews are actually a sign of business growth, how to not take them personally, and what you can do about them from reporting negative reviews to Etsy to how to publicly respond. Spoiler alert: negative reviews are never as bad as they seem! - DREAM, CREATE, SELL - How to Make More Sales in…
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In this two part episode, Taylor breaks down why negative reviews are actually a sign of business growth, how to not take them personally, and what you can do about them from reporting negative reviews to Etsy to how to publicly respond. Spoiler alert: negative reviews are never as bad as they seem! - DREAM, CREATE, SELL - How to Make More Sales in…
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In this episode, Taylor & Katie talk about their Etsy journey and the do's & don'ts of their Etsy strategy, which led them to a 6-figure, top 0.01% globally ranked Etsy shop. DREAM, CREATE, SELL - How to Make More Sales in Your Handmade Business Using Etsy is NOW OPEN for enrollment! Get the course here: https://studiosisters.teachable.com/p/dream-…
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In this episode, Taylor & Katie teach you 9 easy ways you can boost your shop's SEO rankings. SEO is absolutely critical to getting traffic, which leads to sales, on Etsy, and these 9 easy boosts can help you make the most out of your Etsy traffic. - What if you could feel like a thriving artist & make consistent sales in your handmade business eve…
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In this episode, we interview Nat & Ang of The Social Focus, a course + community for creators want to find more inspiration and joy in creating content & growing their small businesses. Nat & Ang share 5 ways you can level up your content creation in your small business, and also share why repetition is so important, and how you can get more out o…
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In this 2 part episode, Taylor shares 8 things that people don't tell you about running any Etsy shop. Taylor takes us "behind the curtain" to chat about 8 different things that most new sellers don't know and just about every successful Etsy seller has learned along the way. - What if you could feel like a thriving artist & make consistent sales i…
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In this 2 part episode, Taylor shares 8 things that people don't tell you about running any Etsy shop. Taylor takes us "behind the curtain" to chat about 8 different things that most new sellers don't know and just about every successful Etsy seller has learned along the way. - What if you could feel like a thriving artist & make consistent sales i…
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In this episode, we interview Allison & Cat of Ultimate Product Party, a 2 day creative conference that serves product based businesses. Allison & Car share why getting uncomfortable can open up doors in your handmade business that you *never* even dreamed of. Allison & Cat talk about all things showing up for yourself, saying yes to new things, an…
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This week, Taylor shares the 101 on why you NEED search engine optimization, SEO, for your Etsy shop. In this short episode, Taylor breaks down what exactly SEO is, why it's so critically important for your shop, and how the algorithms aren't as complicated and scary as you've been led to believe. So if you've interested in making more sales in you…
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In this episode, we interview Tracy Pendergast, founder of Daisy Made & the Magnetic Makers, an online community dedicated to nurturing and celebrating creativity. Tracy shares some incredibly & easy ideas for how to successfully create content and market your products without putting your face on camera. Pushing back against the idea that you have…
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This week, Taylor shares the 101 on traffic sources for your Etsy shop. We all want more traffic, more visitors, to our business because it helps us get more sales. Learn the only 5 ways you can get traffic to your Etsy shop, how to find your traffic sources, and also which source is the easiest way to increase your traffic AKA which one you should…
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In this episode, we interview Destiny Rowell, a brand & lifestyle photographer from Southern Alabama. Destiny her inspiring journey from photographer to graphic design teacher back to full time creative photographer again...and she also shares some excellent dos' & don'ts of product photography, and how you can easily DIY and inexpensively improve …
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In this podcast episode, Taylor & Katie share some of the things in their studio that bring them joy, comfort, and inspiration throughout their work day. Making your work space comfortable and inspiring is honestly about the stuff that's in it - so that's why in this episode, Taylor & Katie chat about the little things that matter in their space, f…
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In this week’s two part episode, we’ll be sharing some of our favorite ways to stay positive throughout your day as a creative person. We believe it is incredibly important to have a positive mindset because, when we do, we feel better about ourselves and this leads us to enjoy our time more and have more productive and fulfilling experiences in ou…
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In this week’s two part episode, we’ll be sharing some of our favorite ways to stay positive throughout your day as a creative person. We believe it is incredibly important to have a positive mindset because, when we do, we feel better about ourselves and this leads us to enjoy our time more and have more productive and fulfilling experiences in ou…
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In today's episode, we are pushing back against some of the craziest myths we've heard about selling on Etsy, from fees to paying for ads to everything being "too oversaturated." If you've heard some of these myths and you're wondering if they're true, listen in for our take as top 0.01%-ranked Etsy sellers. - What if you could feel like a thriving…
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This one question could change the direction of your entire business. No, really. In this episode, we share about our recent brand "glow up" and how we did a self audit of our business, and this one question helped us gain perspective on how to steer our business in the direction we want it to go in for years to come. - What if you could feel like …
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In this episode, we interview Naa Ardua Floic, a American/Ghanaian ex-pat living in the South of France. We’ll be talking with Naa Ardua about how she has used Pinterest for her Etsy shop and why she prefers it to social media platforms. She also shares some excellent dos' & don'ts of Pinterest and how long you should wait for Pinterest results. So…
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In this episode, Katie & Taylor chat about all of the design trends expected to hit BIG on Etsy & Pinterest in 2022, and especially in the Spring & Summer seasons. We cover everything from alternative holidays to celestial inspiration and share a ton of ways you can incorporate these trends into your handmade business. - What if you could feel like…
  continue reading
 
In this 2 part episode, Katie & Taylor share their best time-saving tips for running a handmade business, including tips sent in from listeners. If you struggle to find enough time in your day, this episode is for YOU! - GET THE CREATIVE REEL CHALLENGE FOR $20 TODAY: https://studiosisters.teachable.com/p/the-creative-reel - What if you could feel l…
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In this 2 part episode, Katie & Taylor share their best time-saving tips for running a handmade business, including tips sent in from listeners. If you struggle to find enough time in your day, this episode is for YOU! - GET THE CREATIVE REEL CHALLENGE FOR $20 TODAY: https://studiosisters.teachable.com/p/the-creative-reel - What if you could feel l…
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In this episode, Katie & Taylor share 5 ways to have an amazing year in your creative life and your small business! Get the CREATIVE BREAKTHROUGH BUNDLE for FREE (Jan 11-18 2022 only!): https://www.shopstudiosisters.com/creativebreakthroughbundle - READY to take action & start growing your Etsy business today? Use the code: READY to get $100 off ou…
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In this episode, Katie & Taylor share strategies for running your Etsy shop in just 20 hours a week, whether you are a busy Etsy shop owner with daily $ sales coming in, or you're a newbie wanting to grow your business! - READY to take action & start growing your Etsy business today? Use the code: READY to get $100 off our signature Etsy course, Dr…
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Today we want to share with you a really important Etsy tip that will help you grow your handmade business: stop doing follow for follows! In this episode, Taylor shares why follow-for-follow is so bad for your shop, how you should share links, and what you should be doing with your slow days instead of awkwardly posting your shop link in Facebook …
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Today we want to share with you some of our best tips for dealing with negative feelings, worst case scenarios, and "what ifs" in your creative business. It can be easy to look at other biz owners and think that you're the only one not feeling confident, but that's so far from reality. We all have times when we worry about different parts of our bu…
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Today we want to share with you 3 of the absolute *EASIEST* ways you can make your Etsy customers feel special, turning them into repeat customers and earning you those 5 star reviews. All of these ideas are free or inexpensive, and great practices whether your shop is brand new or high volume. Andddd...our BLACK FRIDAY SALE DETAILS! - $200 our cou…
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Today we want to share with you 4 of the most common questions that your Etsy customers will ask you and how you can answer them politely, professionally, and firmly. It can be really frustrating to answer seemingly obvious questions, or you may feel pressured by your customers to create custom work or rush orders, but in this episode we share with…
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