How to Get Journalists to Feature Your Business with Mickie Kennedy
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Mickie Kennedy is the founder of eReleases and author of The PR Strategy Manifesto: 8 Steps to Build a PR Campaign Designed to Get Massive Media Coverage. In this interview he shares how to get major media outlets to advertise your business for (nearly) free by sending a strategic press release campaign to get a steady stream of earned media, exposure, and high quality leads.
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