Østmo x Iron Boots: Lars Reveals an Immensely Exciting Upcoming Partnership
Manage episode 303381532 series 2737786
Way back in some far-off distant boot past, Lars Jensen was the first-ever Shoecast guest. He came on to tell us his story, one of making truly incredible Østmo boots, 100% by himself, one pair at a time. Now, Lars is back to tell us about Østmo's future—and it's a very exciting one.
For the final episode of Season 4, Lars and some strange person I've never heard of before have been working since that first episode to find a way to bring Østmo boots to a larger audience. The first step: find a bootmaking partner that held the same passion and maniacal dedication to quality, precision, and uniqueness that defines Lars himself.
And guess what they've found it: Iron Boots, the small Chinese workshop run by Lars' brother from another motherland Kai, who has been making simply fantastic boots under Iron's own brand for a handful of years now.
We chat about how the partnership came about, why it just makes sense, the development process, and of course, what the Østmo x Iron boots will look like and when and how they'll be available (quite soon).
This episode was sponsored by Nicks Boots, whose Buy With Confidence guarantee ensures you get the right size boot—every single time.
Theme music: The Road by Punk Rock Opera