Older audience? Find the next generation of donors with Emily Taylor

The Small Nonprofit

As donors get older, it's essential for nonprofits to find new, younger donors to keep their organizations running. In this episode of The Small Nonprofit, I talk to Emily Taylor, the founder of Teeny Big, where she helps nonprofit leaders create clear, defined paths to build engagement with people so they can achieve their goals faster. Emily talks about the challenge of engaging younger donors and her insights on how to understand and connect with them.

Key Highlights:

• How can nonprofits better engage with younger donors?
• How strategic listening can help connect your organization with new audiences or deepen connections with existing ones.
• How can we recognize and overcome unconscious biases to make better strategic decisions?

Connect with Emily:

LinkedIn: https://www.linkedin.com/in/emily-taylor-teenybig/

Free worksheet on biases: https://mailchi.mp/teenybig/beyondbias

The Small Nonprofit is being sponsored by Troi Mailing—that’s “T-R-O-I” Mailing. Friends, I have personally been using Troi's printing and mailing services for almost five years now. I choose them for my clients because they are great to work with, always get my brand colours right, are cost-effective, and get my mail outs to my donors on time - even during busy seasons! Call 1-866-876-4624 for a free $100 postage credit on your next campaign. Promo code: DonorDM1.
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