Aaliyah's Online Store with Jamie Way | EP 77
Manage episode 331832659 series 2919265
Jamie Way has been working in the music industry for over 15 years. He's designed and marketed over 100 online ecommerce stores, including Beyonce, Slayer, Snoop Dogg, Busta Rhymes, Aaliyah, Mariah Carey, Motorhead, and a lot more.
He started working with EMPIRE 3 years ago to help develop and scale an eCommerce department.
This week, we discuss Jamie’s role in the launch of Aaliyah's online store, and the strategy it took to help One in a Million hit the top 10 on billboard.
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How did Jamie Way get into Music?
E-Commerce at EMPIRE
Planning to Launch a Digital Store
Aaliyah’s Online Store
Merch & Digital Album Rollout Plan
What do you want to be known for?
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Aaliyah's One In A Million Album
https://blackgroundrecords.net/
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