Episode 114: How to Sell: Create Your Lead Magnet (Pt. 2)

The High-Ticket Doc™ Podcast

What Up, Doc Squad!
I remember trying to figure out the perfect lead magnet during the first year of my business.
I really thought that if I could just figure out the perfect lead magnet, I would have more clients.
So I did a webinar and my presentation had 180 slides!
Yes, you read that right. 180 slides!
I legit broke down all of my intellectual property, all of it. I literally put it all out there.
I had about 40 women on the webinar.
You cannot tell me I wasn't going to be a millionaire. I thought that I was going to have a five-figure launch on my first webinar. Out of the 40 women, I only needed 10 of them to buy my program.
But...
Can you guess how many people that were on that webinar purchased my program?
ZERO!
Not one person!
No one bought anything.
For some reason, I was not discouraged.
I was like, maybe a webinar was not enough. How about a 5-day challenge?
I poured my entire heart into this challenge because I wanted the women that signed up to have the best experience of their lives. And boy did they have an experience! At some point, I even experienced burnout.
I received so many amazing testimonials from this challenge but still, nobody bought anything!!!
Why am I bringing this up?
Because even though I knew that my business needed to get leads, I was still in my tugboat energy – and needed to move to lighthouse energy.
And a subtle shift in my mind is all I needed to get myself to 6 figures.
I NEEDED TO BECOME THE LEAD MAGNET!
This episode is a Masterclass session with the awesome women docs in my absolutely free private Facebook group. Join The High-Ticket Doc™| High-Ticket Coaching For Women Doctors to catch the live sessions.

In this episode, I discuss:

• How to become the lead magnet of your business.
• Why you should simplify things in your business.
• How to live in your transformation.

Mentioned in this episode:

Episode 099: Profiles in Purpose: My Q3 Review
Episode 056: Profiles in Purpose: My Q4 and 2020 Year in Review
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Join my FREE private Facebook Group The High-Ticket Doc™| High-Ticket Coaching For Women Doctors by clicking HERE.
Want to develop and confidently sell your first high-ticket program? Apply to join Purposed to Profit™ today by clicking HERE.