Building a Brand Before a Food Truck w/ Nadim Sammur of Chef Smoove

The Food Truck Scholar

Many times when we talk about the food truck journey we focus on going from Truck or trailer to brick and mortar. But what about those who started out as home chefs and caterers who could potentially have a food truck coming to a city near you? Today’s guest is someone I’m extremely proud of because he’s a former student and colleague that is making a difference in the food scene and honestly everywhere he goes. Nadim Sammur, founder of Chef Smoove started his journey as a college student and is now a caterer, food truck employee and cookbook author. Today he shares his journey, how his engineering major and African American Studies minor shapes how he approaches business and much more.
Get 10% off Nadim's cookbook for being part of the #TFTSFam by clicking HERE!
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Over the past 5 years, I’ve learned a lot about what makes a good food truck stand out among the rest. I took 8 of those key concepts and created a book where I could have curbside conversations with each of you about them. This book is not only digestible and not designed to overwhelm you, but also propels you into action. You can purchase Before You Launch A Food Truck TODAY at TheFoodTruckScholar.com/shop in paperback and ebook format as well as on Amazon.