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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
After 20 Years of China Advertising: Is There a Bright Future?
Manage episode 306520722 series 3003211
โดย Bryce Whitwam and Ali Kazmi และถูกค้นพบโดย Player FM และชุมชนของเรา -- ลิขสิทธิ์นี้เป็นของผู้เผยแพร่ ไม่ใช่ Player FM โดยมีการสตรีมเสียงโดยตรงจากเซิร์ฟเวอร์ผู้เผยแพร่ กดปุ่มติดตามเพื่อติดตามการอัพเดทใน Player FM หรือวาง URL ฟีดนี้ไปยังแอพพอดคาสท์อื่น
In their inaugural episode, “After 20 Years of China Advertising: Is There A Bright Future?” Bryce and Ali discuss:
1) Being in China for over 20 years in China
2) Bryce visits a slimming center and is wrapped in plastic.
3) Losing relevance even if you are out of China, even if for a few weeks?!
4) Use and application of data in a PIPL led-world, operating in platforms, is super important, and trusting platforms in exchange for better service & utility.
5) Bryce likes looking at pictures of guns on Instagram
6) Clients pulling advertising in-house, at speed, more strategic, more quantified.
7) Alibaba is still a buy!
8) Consolidation versus creativity.
9) Preconditioned for careers that are “measured”.
10) Too hard to let go. Oh! the energy and the addiction of China!
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