Reinventing Construction Toy Play with TOYI - Episode 29


Manage episode 291180070 series 2319930
โดย RG Marketing Ltd. All rights reserved. and Steve Reece และถูกค้นพบโดย Player FM และชุมชนของเรา -- ลิขสิทธิ์นี้เป็นของผู้เผยแพร่ ไม่ใช่ Player FM โดยมีการสตรีมเสียงโดยตรงจากเซิร์ฟเวอร์ผู้เผยแพร่ กดปุ่มติดตามเพื่อติดตามการอัพเดทใน Player FM หรือวาง URL ฟีดนี้ไปยังแอพพอดคาสท์อื่น

TOYI is an up and coming Construction Toy brand. There story is compelling - the concept started as a University project for co-Founder Elif Atmaca. From there TOYI was successfully funded on Kickstarter, and is now selling successfully around the world.

TOYI's story is interesting because they are a few years into the business, with some degree of success already achieved and for those planning to start a toy business or who have recently started a toy business there story may be helpful. For experienced toy people, TOYI's fresh approach to the long established Construction Toy category offers insights into how to disrupt and expand traditional toy play patterns.

80 ตอน