How To Build Citations For A Business Yourself Or With Local Citation Services

Local SEO Tactics and Digital Marketing Strategies

What are local citations? A citation is essentially a listing of your business, and it's key information, on another website. Think of Yelp, Mapquest, and similar websites. Your business is listed, usually with your name, address, phone number, website link, and basic business information. Citations are a powerful way to broaden your reach and build authority for your business. In this episode we'll talk about what they are, how to build more of them, 3rd party local citation services you can use, and best practices for maintaining them moving forward. What You’ll Learn

• Citations are listings of your business on another website
• Google My Business is the most powerful citation for your business
• More citations can broaden your business authority and reach
• It is important to keep your business information consistent across all citation listings
• Search for competitors and see what citations they are using
• There are local citation services to help you find, clean, and build citations if you need help
• Keep a record of your citations and and the login details to modify them later as needed
• Update your citations every 6 to 12 months or as key business information changes

View the show notes, resource links, episode transcript, and watch the video version at www.localseotactics.com