How Branding, Your Reputation, and Success Go Hand in Hand

Let's Talk Real Estate Investing with Sharon Vornholt

Lately, I’ve been thinking about how branding, your reputation, and success go hand in hand. However, this is what I know for sure:

Marketing is how you get leads, and branding is why they choose you! This is why branding is so important.

Marketing and branding are so connected that if you mess one of them up, it will always affect the other one, and that’s what I want to talk about today. Your brand and your reputation can quickly become tainted, and these don’t have to be significant events that cause the problem. It can be a series of small events, mistakes, or just general sloppiness.

Here’s an Example

Protecting my brand has been on my mind because I recently was part of a summit that disappointed me and, quite frankly, left me a little embarrassed. That person’s “mess” was going to make me and everyone else involved with this project look sloppy. While this wasn’t directly my problem, it affected how I would be perceived.

You should always be aware of how things will affect your brand so that they don’t affect your reputation or the success of your business.

Show Notes

Here is some of what you’ll learn in this show:

• What your brand really is
• How to handle mistakes
• What NOT to do when you mess up
• Rules for investors so that they protect their brand
• What happens when you break the rules
• Common mistakes investors make that can affect their brand
• Why it’s so important always to do what you say you’re going to do

Get Your Free Brand Assessment Here

If you want to build a rock-solid brand, you need to know where you are today. What does your online presence look like at this time? Once you know that, you can figure out what your “next steps” should be.

Your goal should be to build a brand that makes your competition irrelevant. To do that, get a copy of my Brand Assessment Worksheet at the link below, and let’s get started today!

Here’s the link: https://louisvillegalsrealestateblog.com/brand-assessment

.