Changing Face Of Buyer Engagement

Imaging of Things

It’s the seventh episode of the Imaging Of Things, brought to you by EFI! This show covers all things print, packaging and beyond with our host Nick Benkovich! This week’s guest is one of the most familiar faces in the print industry having spent much of his career on the hardware and software vendor marketing side, Frank Tueckmantel! He now serves as the Executive Vice President of Business Development for NAPCO Media and is here to discuss a bit about his career, the innovative work he is doing with NAPCO and how the printing industry is always evolving. Not to mention we’ll also hear about how the dynamic of virtual and face-to-face events are changing and how that could impact the industry. Buyer engagement has changed potentially forever over the last eighteen months due to the pandemic, hear about some of the smaller vendor-driven events that have happened as a result and if it is really possible for a vendor to grow a market without in-person engagement. All this and more coming your way- you do not want to miss it. This is Imaging Of Things presented by EFI! Following the show be sure to check out EFI on Linkedin: https://www.linkedin.com/company/efiprint

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