How AMs & PMs work together in an internal comms agency, with Lindsay McCleary & Sara Forner Howland

Creative Agency Account Manager Podcast

Welcome to episode 85. This episode is for you if you're interested in understanding how a project management team and an account management team work together in an internal communications agency.
Sara and Lindsay are heads of department at US-based Brilliant Ink. They joined me to talk through their years of experience running this model.
This episode could be interesting for you, if you're an account manager doing both project management and account management and you're curious to see how an agency separates them. It could be that you're a head of department and thinking about setting up this model to work for your agency and you want to know the nitty-gritty, because Lindsay and Sara really share all the details.
They share:

• why they did this in the first place
• how it was working before
• how it's working now
• who manages the client relationship and what does each role do

If you're interested in finding out about account management training, I've just updated my website with all my courses and prices. https://www.accountmanagementskills.com
I'm also launching a new training course, 'Managing Difficult Client Conversations'. If you'd like to get onto the waitlist to be notified as soon as we go live, please use this link to register your interest: https://accountmanagementskills.activehosted.com/f/5