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CMO Talks 2021 Predictions with Gerry Murray, IDC
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This episode will delve deeper into IDC’s Worldwide Chief Marketing Officer 2021 Predictions with Gerry Murray, a significant contributor to the IDC Future Scape report. Gerry will dive deeper into consumer brands using AI-enabled contextual sentiment and brand equity tied to privacy and trust policies. The year ahead will also witness up to 42% of enterprise marketing applications on the chopping block as large organizations streamline their martech stack. “Digital has become the preferred domain for customer interactions of all kinds…and CMOs must adapt their teams, technology and practices to accommodate accelerating transformations in buyer behaviour.”
54 ตอน
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on March 01, 2024 11:12 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 283384980 series 2715791
This episode will delve deeper into IDC’s Worldwide Chief Marketing Officer 2021 Predictions with Gerry Murray, a significant contributor to the IDC Future Scape report. Gerry will dive deeper into consumer brands using AI-enabled contextual sentiment and brand equity tied to privacy and trust policies. The year ahead will also witness up to 42% of enterprise marketing applications on the chopping block as large organizations streamline their martech stack. “Digital has become the preferred domain for customer interactions of all kinds…and CMOs must adapt their teams, technology and practices to accommodate accelerating transformations in buyer behaviour.”
54 ตอน
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