Bringing New Ideas to Life | Tom Gonser & Willis Turner

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These days we’re seeing more and more C-Suite leaders embarking upon entrepreneurial ventures later in their careers. Some have the spirit of entrepreneurship instilled in them at a very young age. Many have brilliant ideas for improving the world around us, but few would drop everything to see their ideas come to light. Our first guest is Tom Gonser, founder and Chief Strategy Officer of DocuSign, the world’s most trusted Digital Transaction Management network. Tom says many in leadership positions recognize deficiencies in our world and devise brilliant solutions to change things for the better. Of the hundred other people with these same ideas, 90 of them will never try to bring these solutions to life. Once we realize that failure is not the end, we can become empowered to create a lasting impact on society through our ideas. Putting aside our personal motivations to help our organizations grow will create a positive impact on our businesses and the world around us. As we move up the ladder in our careers, it’s natural for C-Suite leaders to become more vulnerable in our high-profile roles. Building a strong network that supports us through changing titles, responsibilities and business ventures is essential. Our second guest, Willis Turner, is the President and CEO of Sales and Marketing Executives International, a worldwide association that develops skills, standards and knowledge for sales and marketing professionals. One of founding principles of SMEI is sharing knowledge, and it’s become crucial for business leaders to voice their ideas, opinions and challenges in order to change their environments and develop successful solutions. Focusing on developing leaders at every level, and considering the impact of your own leadership legacy, will ensure your company thrives and maintains sustainable growth.

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