Black Belt Selling - GROW 2020 Interview: Dana Pharant

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How many times do we hold ourselves back worrying about what somebody else thinks? Do I really need to be like everybody else or can I be me?
Our guest, Dana Pharant combines her 20 plus years experience in the wellness and stress management field with building a seven figure business. She's also a two times best-selling author. Dana shares keen insights about having those difficult conversations that are necessary to grow your business.
Dana has been transitioning into coaching with helping people throughout the years but just hadn't been charging for it as coaching on its own. When she hit a really big roadblock in 2012, she went through a massive restructuring with her seven figure business and they had to lay everybody off.
The handling of difficult conversations is something that all of us have to do in our businesses, in our day-to-day life. And you know, whether you handle it well or you don't can be a real turning point of the success of your business. So day to day when you're dealing with your employees, the people who are on your team, that ability to have the conversation that most needs to be had and handle it in a way that both of you come away feeling empowered, feeling lifted up is a way to actually propel your business forward. And same thing with having difficult conversations with suppliers or, maybe the haters who are coming out and saying nasty things. We have to handle situations all the time. So getting to this place where we can handle them with some grace and some ease is vital.
One of the things Dana really wants to drive home at Immersion 2020 is this piece of how do we get into the state that we need to in order to be able to have these difficult conversations? She is going to pull in different tools to really lock it in. How do you get out of your monkey mind? How do you drop into this place of knowing that it's in their best interest and your best interests? Even though it feels awkward, even though it feels uncomfortable? She has lots of fun tools and techniques that she's going to dive into to make it easier to have these conversations that really need to be had. This as a huge piece that will propel a business forward if you are willing to have the conversations that you most need to have. Have them now and not 10 years from now or not waiting until the whole thing falls apart.

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