Laurence Kemball Cook - CEO of Pavegen

Behind The Story

John Higginson is joined by Laurence Kemball Cook - CEO of Pavegen - an innovative flooring manufacturer which converts footsteps walking on the pavement into energy. Laurence encourages a revolutionary approach to the renewable energy industry. Pavegen have clients worldwide and have partnered with key brands such as; Schneider Electric, Centrica, Adidas, Uniqlo, London 2012 Olympics, WWF and Europe's largest shopping centre, Westfield. This is the ninth podcast in a series of episodes by Higginson Strategy’s Nature 2030 campaign - a movement aiming to smash the silo culture that hampers humanity’s efforts to respond to the challenges global nature is facing. The series is focused on how to save the world from environmental disaster.