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In this week’s podcast Ian and Mark talk about something to crazy stories that happened when they got started in e-commerce. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce bus…
 
In this week's podcast Mark interviewed Burc Tanir, the CEO & Co-Founder of Prisync. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here2. Join the Ultimate …
 
In this week's podcast Ian & Mark talk about guarantees and how they need to be used so they don't become 'toothless'. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business.…
 
In this week's Podcast Ian and Mark revisit the Hammersley Brothers e-commerce fundamentals. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here2. Join the U…
 
In this week's Podcast Ian and Mark talk about the top 10 must have traits of successful e-commerce founders. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click …
 
In this week's Podcast Ian and Mark revisit the Market Square Test and where this fits into the Hammersley Brothers Ecommerce model. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecomm…
 
In this week's Podcast Ian and Mark talk about their favourite E-commerce stores, what they like about them and what they’ve learnt from each shop. This is a continuation from the previous episode (The Hammersley Brothers Top 10 Favourite Ecommerce Websites Part 1). P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecom…
 
In this week's Podcast Ian and Mark talk about their favourite E-commerce stores, what they like about them and what they’ve learnt from each shop. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and s…
 
In this week's Podcast Ian and Mark answer some listener submitted questions. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK - Click Here | Rest of World - Cl…
 
In this week’s Podcast Ian and Mark talk about five book titles that greatly influenced our ecommerce system. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK -…
 
In this week’s Podcast Ian and Mark talk about how to grow an online Skin Care business. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK - Click Here | Rest of W…
 
In this week’s Podcast Ian and Mark talk about the 3 important things you can do to increase the Return On Ad Spend. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. —…
 
In this week’s Podcast Ian and Mark talk about how to sell high-value products in Ecommerce website. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK - Click Here…
 
In this week’s Podcast Ian and Mark talk about how you sell your jewelry online following the 5 Salesperson process. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business.…
 
In this week’s Podcast Ian and Mark talk about the things that need to be in place before you can scale your E-commerce Site. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce …
 
In this week’s Podcast Ian and Mark talk about the distractions involving improvements of an ecommerce website. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK…
 
In this week’s Podcast Ian and Mark talk about the 'One Size Fits All' mistake for ecommerce website optimisation. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — U…
 
In this week’s Podcast Ian and Mark talk about the strategies you can use to sell your art online. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK - Click Here…
 
In this week’s Podcast Ian and Mark talk about the ways you can quickly build an email list and its advantages for your e-commerce store. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling you…
 
In this week’s Podcast, Ian and Mark answer the listener's questions as submitted via the Facebook groups. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business: 1. Grab a copy of our book It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK - Cl…
 
In this week’s Podcast Mark and Ian talk about the ‘5th Salesperson’. They cover life time customer value and why this is your most important KPI. This is part 6 of 6 episodes from the 'The 5 Salesperson Concept'. Part II: The First Salesperson [The Landing Page] Part III: The Second Salesperson [The Add To Basket Page] Part IV: The Third Salesman …
 
In this week’s Podcast Mark and Ian talk about the ‘4th Salesperson’. They cover how and what to do to increase the costumer's average order value This is part 5 of 6 episodes from the 'The 5 Salesperson Concept'. Part II: The First Salesperson [The Landing Page] Part III: The Second Salesperson [The Add To Basket Page] Part IV: The Third Salesman …
 
In this week’s Podcast Mark and Ian talk about the ‘3rd Salesperson’. They cover how to make sure the buyer completes the purchase via the basket and the checkout page. This is part 4 of 6 episodes from the 'The 5 Salesperson Concept'. Part II: The First Salesperson [The Landing Page] Part III: The Second Salesperson [The Add To Basket Page] P.S. W…
 
In this week’s Podcast Mark and Ian talk about the ‘2nd Salesperson’. They cover how to make sure the buyer is engaged and actually adds something to their basket. This is part 3 of 6 episodes from the 'The 5 Salesperson Concept'. Part II: The First Salesperson [The Landing Page] P.S. Whenever you’re ready... here are 4 ways Ian and I can help you …
 
In this week's podcast episode, Ian and Mark talk about the concept of the First Salesperson and discuss how to engage a visitor and make sure they know they are in the right place. This is a continuation from the previous episode (The 5 Salesperson Concept). P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce b…
 
In this week's podcast episode, Ian and Mark talk about the concept of 5 Salesperson and how it shows you where to focus next. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce b…
 
In this week's podcast episode, Ian and Mark talk about recruiting new customers and the best products to use for this. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business…
 
In this week's podcast episode, Ian and Mark talk about the paradox of choice and why taking the time to understand 'where the customer is at' when landing on the site is important. Enjoy P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new cus…
 
In this week's podcast episode, Ian and Mark talk about Facebook advertising and the challenges after Apple's IOS14 update. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce busi…
 
In this week's podcast episode, Ian and Mark dive into Pricing and discuss how to use this to your advantage whilst avoiding common mistakes. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling y…
 
In this week's podcast episode, Ian and Mark detail the steps to take a 1 million eCommerce store to 5 million per year. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce busines…
 
In this week's podcast episode, Ian and Mark talk about how and when to expand your E-commerce team. They look at what roles can be done overseas and what's import to keep local. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, d…
 
In this week's podcast episode, Ian and Mark revisit one of the most important KPIs, the Add to basket rate. We discuss how to improve it using all the new tools now available. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, dri…
 
In this week's podcast episode, Ian and Mark talk about eCommerce Target setting and how it helps to strategically scale the business. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your eco…
 
In this week's podcast episode, Ian and Mark revisit Fashion eCommerce - one of our most popular topics back in 2020 and discuss new opportunities for optimisation in this market. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, …
 
In this week's podcast episode, Ian and Mark dive into how to scale personalised product eCommerce businesses. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — UK - …
 
In this week's podcast episode, Ian and Mark talk about subscription business in eCommerce and how it can help to increase your revenue. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your e…
 
In this week's podcast episode, Ian and Mark dive into the biggest learnings of 2020 and the biggest opportunities for ecommerce in 2021. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the roadmap to recruiting new customers, driving repeat business, and scaling your …
 
In this Week's podcast episode, Ian and Mark look at how to add a 'reason to buy today rather than tomorrow' element to the offer architecture of an eCommerce site. This is an important detail that is commonly missing in most eCommerce sites. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a…
 
In this Week's podcast episode, Ian and Mark dive into Business Design for an ecommerce company. We discuss the fundamentals of an eCommerce site, how to make sure it has legs. Don't miss this episode. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. W…
 
In this Week's podcast episode, Ian and Mark do a recap on eCommerce in 2020 and look forward to see what 2021 has in store for us all. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you gro…
 
In this Week's podcast episode, Ian and Mark dive into Customer Lifetime Value for an ecommerce site. We look at how to understand what a customer is worth to a business. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here ar…
 
In this Week's podcast episode, Ian and Mark answer some listener questions Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce business:1. Grab a copy of our bookIt’s the…
 
In this Week's podcast episode, Ian and Mark talk about selling Cookware online. We look at how to make this work and explore important areas to consider when running this online. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready..…
 
In this Week's podcast episode, Ian and Mark discuss the importance of creating a narrative behind the business and the benefits of establishing a community. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here are 4 ways Ian …
 
In this Week's podcast episode, we dive into new customer recruitment. We tackle recruitment methods for different types of businesses to see how strategies change across different markets. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’…
 
In this Week's podcast episode, Ian and Mark have a deep dive into the Homepage. We discuss important details and techniques for optimising this key page. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here are 4 ways Ian and…
 
In this Week's podcast episode, Ian and Mark talk about Google Shopping. We look at how to make this work and explore important areas to consider outside of the Google Ads interface. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re read…
 
In this Week's podcast episode, Ian and Mark dive into how and when to do Remarketing to maximise return on ad spend. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here are 4 ways Ian and I can help you grow your ecommerce b…
 
Ecommerce: The Basket Page In this Week's podcast episode, Ian and Mark dive into the optimisation of a Basket Page in order to secure the order. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today. P.S. Whenever you’re ready... here are 4 ways Ian and I can he…
 
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