พอดคาสท์ Retail Touchpoints ชั้นนำ (2024)

1
Pinpointing The Site Performance Problem 27:39

5y ago27:39

27:39

Retail Systems Research has been a tried and true source for industry benchmarks and insights for more than a decade. E-Commerce trends and priorities have been ongoing topics of discussion for the firm, especially the recurring issue of performance. According to Steve Rowen, one of the firm’s managing partners, site speed has consistently been “di…

1
Holiday Outlook Update: Investigating The Impact Of Tariffs And Recession Threats 18:49

5y ago18:49

18:49

Political and economic forces have a resounding impact on consumer sentiment and ultimately, retail industry performance. But how will ongoing conflict between the U.S. and China, as well as an escalating election season, impact holiday spending? Most of all, is there anything that retailers can do to be proactive and come out of the season on top?…

1
Using Mobile To Drive Holiday Store Traffic 18:53

5y ago18:53

18:53

Smartphones are consumers’ most personal devices. They’re always within arm’s reach — that is, if they’re not already in their hands. Retailers can harness the power of these devices with highly relevant messaging and timely offers, delivered through mobile advertising. During this episode of the Holiday Insights Series, Benoit Grouchko, Co-Founder…

1
How Will Shopping Events Impact Holiday Discounting Strategies? 22:32

5y ago22:32

22:32

Prime Day 2019 has long passed, but its impact remains. After all, Amazon reported that this year’s event was the largest in its history, selling more items than Black Friday and Cyber Monday combined. As Prime Day and Singles’ Day capture more consumer wallet share and media headlines, retailers are considering how these landmark sales “holidays” …

1
Forrester’s Sucharita Kodali Dissects New Retail Risks & Realities 18:59

5+ y ago18:59

18:59

Every day, retail executives must navigate new shopper behaviors and preferences. But they must also respond swiftly to outside political and economic forces that ultimately impact consumer sentiment and spending. Is your team prepared to respond and adapt to these new developments as they emerge? In this interview, Sucharita Kodali, Vice President…

1
How To Capitalize On The Mobile Tipping Point 16:56

6y ago16:56

16:56

During the holiday season, 66% of online traffic and 48% of orders came from mobile devices. And in 2019, mobile will only play a more paramount role in the shopping journey, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce. Augmented by AI-powered recommendations, voice search and in-store clienteling, mobile has officiall…

1
What The Experience Economy Means For Retail 29:30

6y ago29:30

29:30

Brian Solis has spent his career studying new consumer behaviors, disruptive technologies and how they impact businesses across industries. Needless to say, he has a lot of opinions about the Retail Apocalypse, the holiday season and why most retail innovation projects fail. We dive into all this and more during this episode of the Holiday Insights…

1
Is Your Store The Next Museum Of Ice Cream? 24:23

6y ago24:23

24:23

Melissa Gonzalez, CEO of The Lion’esque Group, is our go-to expert on all things related to store design, pop-ups and in-store experience. During our conversation, we talk about the evolution of the pop-up, the power of holiday events and why every retailer should create Instagrammable moments in their stores. Learn more from Melissa and the Lion’e…

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1
Holiday Insights Series by Retail TouchPoints

Retail TouchPoints

1
Pinpointing The Site Performance Problem 27:39

1
Holiday Outlook Update: Investigating The Impact Of Tariffs And Recession Threats 18:49

1
Using Mobile To Drive Holiday Store Traffic 18:53

1
How Will Shopping Events Impact Holiday Discounting Strategies? 22:32

1
Forrester’s Sucharita Kodali Dissects New Retail Risks & Realities 18:59

1
How To Capitalize On The Mobile Tipping Point 16:56

1
What The Experience Economy Means For Retail 29:30

1
Is Your Store The Next Museum Of Ice Cream? 24:23

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