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PRGN Presents is the essential podcast for international business leaders, non-profit executives, and those who hire public relations, marketing, and communications firms. It provides an exclusive look into the ever-evolving world of PR and communications, featuring experts from the Public Relations Global Network, “the world’s local public relations agency.” Is your message winning hearts and minds? No matter where you do business, there is a PRGN member agency in your region with the deep ...
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PRguyradio

Chris Torres

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This are my thoughts on current social and entertainment news. I’m a regular guy with some opinionated views on life. Please listen and call in or add me on Twitter @daboondocksaint. Hope y’all enjoy!
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Bringing Hope to the Family, a nonprofit organization founded in Uganda, has successfully expanded its mission to the United States, focusing on supporting vulnerable children and communities. Christine Deschaine, Executive Director and Founder of the USA division, shares her journey of introducing the organization to American audiences, highlighti…
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"Creativity cannot be forced; it must be invited to the party." Amanda Hill, CEO of Three Box, shares her insights on fostering a creative environment within a PR firm. She explains why leaders must prioritize creating the time and space necessary for creativity to flourish, as she discovered through her own experiences during the pandemic. By taki…
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As the United States gears up for a significant presidential election, the political climate has become an omnipresent factor influencing journalism and PR strategies. David Fuscus, CEO of Xenophon Strategies and founder of Précis AI, shares some insights on navigating the complex landscape of political communications in an increasingly polarized e…
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In the dynamic world of brand marketing, integrating the voices of consumers is not just a best practice — it's a necessity. In this episode, Jen Belcastro and Bill Southard explain why listening to the consumer is crucial for brand success. They discuss how understanding consumer behavior, preferences, and emotional connections can lead to more ef…
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Lauren Reed-Williams has a passion for creating PR campaigns that not only drive business success but also make a meaningful difference in the community. In this episode, she discusses the significance and impact of cause marketing in today’s business landscape. Lauren emphasizes that cause marketing should not be seen as an either-or alternative t…
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Nick Leighton returns to the podcast to discuss the evolving landscape of Generative AI and its impact on marketing and public relations. Gen AI represents a significant departure from traditional content creation methods, harnessing algorithms to generate original content based on learned patterns from data. We discuss the rapid growth of Gen AI, …
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In der heutigen Episode sind Julia, Julian, Petra und Finn am Start. Wir besprechen gemeinsam wieder aktuelle Themen und beantworten eure Fragen - unter anderem, welche Fehler man häufig in der Planung einer Diät sieht.โดย Christian Kuess
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In the world of change management, having a well-crafted narrative is essential for guiding leaders and employees through times of transition. Marjaana Toiminen, Head of Change Management at Ellun Kanat, emphasizes the importance of a change narrative that is aligned with the leadership team and resonates with all staff members. This narrative serv…
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In der heutigen Podcastepisode sprechen Julia, Petra, Finn, Julian und ich über unterschiedlicheste Themen mit anschließendem Q&A. Lasst gerne etwas Support da und teilt den Podcast auf Instagram.โดย Christian Kuess
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In response to changing demand, public relations agencies must continuously evolve their service offerings to meet client needs. They must adapt to new market dynamics and emerging trends to remain competitive. In this episode, Bill Southard explains that PR professionals are increasingly being seen as key strategic counselors to clients, rather th…
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In a world inundated with controversy, the age-old adage of "silence is golden" no longer holds true. The role of PR professionals is evolving to not only manage crises but also to companies on when and how to address contentious topics. In this episode, Abbie Fink explains that the key to navigating turbulent times lies in aligning organizational …
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In May 2024, members of the Public Relations Global Network gathered in Hong Kong for their Spring Conference. In this episode, outgoing PRGN President Andy See from Malaysia, Hong Kong member and conference host Joanne Chan, and PRGN's Executive Director Gábor Jelinek share some insights and takeaways from the conference. They discuss the signific…
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Sustainability communication has become a core component of modern corporate trust-building, as consumers increasingly prioritize businesses that demonstrate a commitment to sustainability. In this episode, Martin Lucander discusses the importance of sustainability communication in building trust with consumers and stakeholders. He focuses on the E…
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In this episode, Abbie Fink talks with Leeza Hoyt and James Mowdy about the client perspective on building a communications team and working with an external public relations agency. James shares his experience transitioning from being a consultant to working in-house at CHOC and assembling a team of external communications professionals. They disc…
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Effective communication is crucial for success in mergers and acquisitions, as it helps to build trust, transparency, and alignment between the parties involved. Brad Kostka of RoopCo discusses the importance of communication strategies during the M&A process. He emphasizes the need for sellers to market their businesses effectively to attract pote…
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Ariane Hofstetter discusses the importance of sustainability reporting and what goes into creating a quality sustainability report. A sustainability report is not just a marketing brochure but an official document that allows companies to track their efforts, inform stakeholders about their progress, and manage non-financial risks. Ariane explains …
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Michael Diegelmann, co-founder of the Global ESG Monitor, discusses the role of award programs in recognizing and promoting sustainability efforts. He highlights the importance of awards having a clear meaning and criteria, especially in the field of sustainability. Diegelmann emphasizes the risks of using misleading logos and claims, citing exampl…
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In this episode, Nick Leighton discusses the role of AI in public relations and how it has revolutionized the industry. He walks through a typical PR campaign and explains how AI can be used at each stage, from market analysis to media monitoring. Nick emphasizes the importance of human intelligence and creativity in conjunction with AI tools, as t…
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Public policy, public affairs, and public relations are interconnected fields that shape the relationship between government, civil society, and the public. In this episode, Chip Taylor discusses the role of public relations in influencing public policy. He explains the differences between public affairs, public policy, and public relations, highli…
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In der heutigen Episode spreche ich mit Sandro Krattiger. Er ist Coach, betreibt selbst Bodybuilding und gibt euch heute einen Einblick in die Arbeit mit seinen Athlet:innen, teilt aber auch super viel in Bezug auf seine eigene mentale Gesundheit, sowie große Learnings der vergangenen Jahre.โดย Christian Kuess
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In der heutigen Episode des Podcasts beantworten alle Coaches des Teams unterschiedliche Fragen, um euch bestmöglich voranzubringen. Weiters gibt es Updates aus dem Leben der Coaches.โดย Christian Kuess
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In der heutigen Episode des Podcasts darf ich Julia Held (Gimber) willkommen heißen. Sie ist neuer Coach im Team und ihr habt hier die erste Möglichkeit mehr über sie zu erfahren. Wir sprechen über ihre Misslungene Prep, über Gesundheit und Bodybuilding allgemein.โดย Christian Kuess
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The terms integrated marketing and integrated communications are often used interchangeably. Whether you call it your marketing mix, communication mix, or strategy, the goal is to have a holistic approach that considers all channels and touchpoints. Deborah Spencer, the Chief Marketing Officer of the Castle Group, discusses the concept of integrate…
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In dieser Episode spreche ich über die vergangenen Monate und wie ich es für mich persönlich möglich gemacht habe, in einer relativ kurzen Zeit phänomenalen Fortschritt zu erzielen.โดย Christian Kuess
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This episode provides valuable insights into the world of media relations and offers practical tips for successfully engaging with the media. David Wills, senior vice president at Media Profile, discusses the evolving landscape of media relations and the challenges faced by public relations professionals in breaking through the clutter. He emphasiz…
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In der heutigen Episode gebe ich euch ein Statusupdate von meiner Seite und widme mich danach ein paar Fragen, die mir jetzt immer wieder (!) gestellt wurden. Teilt die Episode gern auf Social Media.โดย Christian Kuess
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Die zweite Episode des PRGRSS Roundtables: Heute mit Finn, Julian und Petra. Gemeinsam widmen wir uns unter anderem den "besten" Wiederholungsbereichen für Frauen und erläutern euch, was unser Problem mit der Studienlage zum Thema "Satzvolumen" ist.โดย Christian Kuess
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Gábor Jelinek, Executive Director of the Public Relations Global Network (PRGN), and Abbie Fink, a founding member of PRGN, discuss the value proposition of joining a global PR network. They highlight the importance of building relationships and friendships within the network, the opportunities for collaboration and knowledge sharing, and the uniqu…
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Willkommen zur ersten Roundtable Episode mit dem Team - heute spreche ich mit Finn und Julian über die vergangenen Wochen, die Weihnachtsfeiertage und das Thema Balance. Anschließend widmen wir uns euren Fragen und unterstützen euch dabei, bestmöglich in das neue Jahr zu starten!โดย Christian Kuess
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Andy See, President of the Public Relations Global Network and Managing Director of Perspective Strategies, shares his observations on the past year in public relations. He discusses the excitement surrounding technology, particularly generative AI, and its impact on the industry. He also acknowledges the challenges posed by slow global economic gr…
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Alexandra Dinita argues that ESG is not just a trend but a moral and business imperative. By embracing ESG, organizations can build trust, transparency, and peace of mind. In today's world, plagued by crises and moral dilemmas, Alexandra higher moral standards and values are essential. ESG provides a global conversation that can address these issue…
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Public relations and marketing communications have evolved significantly over the past decade, requiring a shift in how we define and measure success. In today's landscape, it is crucial to frame success in terms of business outcomes rather than expected PR wins. By understanding the results that matter to an organization and aligning PR efforts to…
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In der heutigen Podcastepisode sprechen Melanie und ich über die Bodybuilding Community: Vielen Leute da draußen würde es nämlich einfach guttun, wenn sie die Dinge etwas lockerer sehen. Verbissenheit und der Drang zur Perfektion spiegelt sich in den Herangehensweisen der Leuten einfach viel zu sehr wieder. Mit dieser Episode wollen wir hier für ei…
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In this episode, we delve into the crucial role that public relations and communications play in driving revenue for businesses. Michelle Lyng, CEO of Novitas Communications, shares her insights on how PR can have a direct impact on sales and revenue, and why it is essential for businesses to understand this connection. Michelle argues that PR shou…
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Viel Spaß bei einem lockeren, lustigen und wahren Talk über das Thema "Online Coaching" - ich hatte Melli neben mir und gemeinsam haben wir uns diesem Thema gewidmet.Werde jetzt Mitglied unserer Bildungsplattform:► https://www.liftthestandard.com/Supporte mich und erhalte maximale Rabatte bei ESN mit dem Code "CHRIS":► https://www.esn.com/Folg mir …
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Frédéric François discusses the current state of live events and the challenges and opportunities they present. He notes that while most events are back, there are still some issues with international attendees due to travel restrictions. He highlights the importance of networking in B2B events and how online platforms cannot replicate the physical…
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Joanne Chan discusses the importance of integrating ESG (environmental, social, and corporate governance) into a company's investor relations strategy. She emphasizes the need for transparency and consistency in ESG communication, as well as tailoring a communication strategy to address the diverse concerns of investors and other stakeholders. Joan…
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