Mental Selling: The Sales Performance Podcast is a show for motivated problem solvers in sales, leadership and customer service. Each episode features a conversation with sales leaders and industry experts who understand the importance of the mindset and skill set needed to be exceptional at building trusted customer relationships. In this podcast, we get below the surface, tapping into the emotional and psychological drivers of lasting sales and service success. You’ll hear stories and insi ...
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Ep 081 How to Stand Out and Become Irreplaceable in Sales
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40:23
In sales, there exists a set of special habits that can turn an ordinary seller into a sales unicorn, someone who stands out and excels beyond expectations. These habits aren't magic spells or superpowers; they're simple practices anyone can adopt and master with dedication and effort. In this conversation, William Vanderbloemen, author, CEO and Fo…
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Elevating Sales Performance Through Coaching - Part 4 in Mental Selling’s Listen to Sell Series
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23:50
Sales leaders may find it challenging to grasp the true essence of effective coaching, often mistaking the practice as pointing out flaws and errors. However, coaching is much more than that. It's about illuminating paths to growth, nurturing meaningful connections, and empowering individuals to unleash their full potential.Mike Esterday and Derek …
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Ep 080 Mastering Pipeline Growth and Outbound Lead Generation in Sales
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32:09
Without a steady stream of potential customers, keeping your sales going strong is hard. Pipeline growth and outbound lead generation are essential for success in sales. It's not always easy, but with the right mindset, strategy, and persistence, you can build a strong pipeline of potential customers and keep your sales flowing smoothly.In this con…
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Deepening Listening Skills in Sales- Part 3 in Mental Selling’s Listen to Sell Series
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25:09
Mastering the art of sales requires a combination of listening, understanding, and building confidence. Sales professionals can forge lasting relationships and drive positive outcomes by prioritizing the customer's needs, demonstrating authenticity, and continually refining their approach. Mike Esterday and Derek Roberts, authors of the book Listen…
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Ep 079 Finding Your Purpose in Sales
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41:32
Having clarity of purpose plays a crucial role in sales. Tapping into your purpose not only provides salespeople direction and motivation but also helps build stronger relationships with customers and colleagues. In this conversation, Lisa Earle McLeod (also our Ep 031 guest) returns to the show to discuss the transformative power of purpose-driven…
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The Role of Mindset in Sales Success - Part 2 in Mental Selling’s Listen to Sell Series
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12:02
In sales, it's often said that success hinges more on who you are than what you know. Customers can easily tell if you're just trying to sell something or if you genuinely care about them, their problems, and how to help them.Mike Esterday and Derek Roberts, co-authors of the new book Listen to Sell: How Your Mindset, Skillset and Human Connections…
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Ep 078 How to Crack the Growth Code in Sales
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38:31
While sales is acknowledged as vital, it is often not viewed as a strategic function. To unlock sustainable growth, leaders must champion a strategic approach that views sales not merely as a numbers game but as the execution of the company's broader strategy.In this conversation Scott K. Edinger, author of The Growth Leader: Strategies to Drive th…
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The Power of Listening in Sales - Part 1 in Mental Selling’s Listen to Sell Series
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18:38
Being an effective salesperson requires a combination of listening, empathy, self-awareness, and continuous learning and improvement. Succeeding in sales is about creating value for customers and solving their problems. And you can't do either of those things well without listening- not just to the customer, but to yourself... Mike Esterday and Der…
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Ep 077 Maintaining Grace Under Pressure in Sales
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29:33
The true mark of a leader in sales is revealed not during times of ease but in times of challenges. In these moments, effective sales leaders showcase their ability to adapt, communicate, and inspire their teams to overcome obstacles. The challenges become tests of the leader's skills and opportunities for growth and the forging of a more resilient…
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Ep 076 Continuous Learning and Development for Sales Teams
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33:05
In sales, the commitment to continuous learning & personal development becomes not just a choice but a strategic necessity for those aspiring to thrive and succeed in the competitive landscape of sales.In this conversation, Jason Grom, Vice President of National Sales Organization Development, Field Training and Coach Development at Ameriprise Fina…
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Ep 075 Elevating Conversations and Confidence in Sales
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37:35
In sales, leadership meant being the ultimate expert, the unquestioned "smartest person in the room." Consequently, leadership is no longer about having vast knowledge but about creating an environment where everyone can thrive and succeed together.Wanda Wallace is an accomplished keynote speaker, author, and Managing Partner of Leadership Forum. S…
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Ep 074 Selling with Impact using Authenticity and Trust
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35:29
"Just because you're authentic doesn't necessarily mean you're going to be effective." Authenticity goes beyond mere self-expression. It is about bringing one's best self to each encounter, because when we embrace the power of authenticity, our stories create connections and inspire those around us.Allison Shapira is a CEO and Founder of Global Pub…
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Ep 073 Mental Selling Year-End Reflection
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16:22
In the world of sales, instead of just dreaming about the result, pay more attention to doing each step well. Success isn't just about reaching the goal. It's more about doing each part of the process the best you can. In this special episode, host Will Milano takes a reflective journey through the standout moments and insights garnered from a year…
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Ep 072 Achieving Sales Goals Through Purpose-Driven Goal-Setting
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When it comes to setting and pursuing your goals, the "why" behind it serves as the guiding compass on your journey. The greater your clarity of why and purpose, the more you can tap into what will help you meet moments of challenge head on and move through them.In this episode, Jeanne Torre joins to discuss the need for goal setting to go well bey…
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Ep 071 How to Build Trust and Reputation in a Crowded Marketplace
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28:05
Success in sales goes beyond numbers. It's about building genuine relationships through transparency, authenticity, and empathy. By prioritizing these pillars, sales professionals can create a foundation of trust to connect with clients on a deeper level. This customer-centric approach fosters long-lasting relationships and sets the stage for meani…
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Ep 070 Using Brand to Turn Conversations Into Conversions
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38:06
Mastering the art of sales isn't about pushing products but about creating value and building relationships. Yet so many organizations struggle to create brand conversations that get more customers to the table and actually convert. How can you align brand marketing and sales to drive more of these conversions?To help us answer these questions, we …
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Ep 069 Exploring Principles of Triple Crown Leadership: Excellent, Ethical, and Enduring
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38:57
Lack of alignment between your values and the decisions made by your company will most definitely cause demotivation and burnout. Prioritizing alignment, collaborative feedback, and self-awareness is crucial to establishing a culture of trust and integrity within any organization.In this conversation, Gregg Vanourek discusses the most integral conc…
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Ep 068 Transforming Sales Teams Through a Culture of Learning
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33:27
How do you move from a culture of ‘doing’ to a culture of learning that benefits employees and creates an impact that your customers see and feel? In this episode, Katie Anderson joins and discusses the difference between managing and coaching, stressing the need for leaders to take a proactive role in helping individuals overcome obstacles and unc…
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Ep 067 Shifting Mindsets for Team-Based Selling
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41:48
It is often difficult to shift from a “go-it-alone” to a more “team-oriented” mindset if you're used to working independently. However, it is important to realize that no one person has all the answers and that true success often arises from a team's collective wisdom and diverse perspectives. Diana Gurwicz is a core team member for Leadership Stra…
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Ep 066 Creating a Culture of Coaching and Mentoring in Sales
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33:41
Both coaching and mentoring focus on growth, with the intention of achieving individual and organizational goals. It’s important to keep in mind, however, the distinction between the two that often goes overlooked.Loren Margolis, an Executive Coach, Founder of TLS Leaders, Forbes Contributor, and Faculty for the State University of New York, partne…
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Ep 065 Leaning Into Your Strengths to Thrive in Sales
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34:04
Salespeople face a multitude of challenges including burnout or understanding their why, all of which can hinder personal growth. Because of this, it’s crucial to cultivate resilience, clarify roles, and foster open dialogue to combat these issues and enhance overall well-being.Jaclynn Robinson, Executive Coach and Senior Workplace Consultant, assi…
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Ep 064 Unwritten Rules and Intangibles to Thrive in Sales
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37:29
When Chantel George, Founder & CEO of Sistas in Sales, started her own journey into sales, she had no idea how much support and community she really needed to thrive. Once she found that support system, everything changed!Sales can be rewarding IF you're passionate about negotiating, problem-solving, and creating client relationships. With these at…
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Ep 063 Developing Resilience as a Salesperson
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34:16
Sales is an emotional roller coaster. It comes with high highs and low lows, rejection, triumphs, and everything in between. Success requires the ability to focus on what you can control in the midst of everything you can’t.Mary Browning is one of those resilient people. She’s an experienced sales leader who's passionate about empowering others and…
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Ep 062 The Power of Storytelling in Sales
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41:00
Stories are one of the most powerful tools in a salesperson’s toolbox.Here’s why:- Stories are 22 times more memorable than a series of facts or bullet points.- Stories tap into emotions in a way that pulls people in.- Stories create instant connection, turning strangers into friends.In this conversation, author, speaker, and consultant [Matthew Di…
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Ep 061 Creating Emotional Connections Through Effective Communication
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43:31
Communicating well is at the heart of sales effectiveness. It goes beyond words on a page or messaging we can recite. It's about the ability to truly understand others, create emotional connections, ask great questions, and check for understanding before moving forward.In this conversation, communication expert [Johnny Walker](https://www.linkedin.…
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Ep 060 Boosting Sales by Leveraging Thought Leadership
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48:14
Thought leadership is a critical tool for brands, especially in B2B, but what does it do for individual sellers?In this conversation, we speak with Bill Sherman, COO of Thought Leadership Leverage and Co-Host of the Leveraging Thought Leadership podcast. He helps connects the dots between the value and role of thought leadership and creating better…
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Ep 059 Connecting Sales to the Full Customer Journey
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41:45
It's never been more important to understand your customers and what they value. But where does the customer experience begin? And how do you tactically create a consistent experience that will keep customers loyal?Jeannie Walters, Founder and CEO of Experience Investigators, joins the show to share tangible ways to put customers first through thei…
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Ep 058 Why Happiness & Fulfillment Matter in Reaching Sales Potential
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38:09
Happiness and confidence are the keys to reaching your potential in sales.Alan Allard, founder and President of Genius Dynamics, shares how developing a positive, confident mindset enables salespeople to approach clients without fear, build trust, and bounce back from rejection.Drawing from his decades of sales experience, Alan brings insights into…
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Ep 057 Aligning Passions, Values & Skills for Sales Success
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41:36
The road to success in sales is paved with passion and purpose. Understanding your personal wiring as well as your customers’ leads to measurable results.Most people understand this concept on a surface level but have a hard time being introspective enough to actually connect their passion with their work.[Alaina Love](https://www.linkedin.com/in/a…
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Ep 056 Why Brand Matters to Salespeople
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42:56
Why should brand matter to salespeople? Isn’t that marketing’s job?Marketing expert Vince Freeman and sales leader David Schweisthal invite salespeople to think twice when it comes to brand.In this conversation, they share why every salesperson should be keenly aware of both their company’s brand and their personal brand as they work with customers…
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Ep 055 Accidental Executives: Thriving as a Sales Leader
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36:20
Have you ever been thrust into an unexpected sales leadership role? Did you wonder if leadership was even the right fit for you? Craig Anderson is an "accidental executive" who equips leaders with the confidence, team-building expertise, and business acumen they need to build successful companies. He is also the host of his own podcast called Execu…
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Ep 054 Mastering Mindfulness in Sales
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55:31
The world is full of distractions. It’s hard to be a salesperson but even harder to focus on executing well. Emma Treharne is the Founder and Director of Nuveya Life, where she works with busy professionals to help them reclaim, redefine, and restore their mental, emotional, and physical health. With a background in sales and sales training, she jo…
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Ep 053 Why Creating a Great Customer Experience Hinges on a Better Employee Experience
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37:31
To create a great customer experience, it’s essential to treat employees well first.Shep Hyken is a customer service and experience expert, and his mission is to promote the “Employee Golden Rule” where internal customer service should be better than external. Through his research, Shep found that 58% of customers believe customer service is more i…
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Ep 052 What the Top 1% of Sales Performers Believe
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49:34
Scott Ingram is a sales expert and podcast host who has interviewed top performers in the industry to uncover the secrets to their success. He is passionate about helping salespeople understand the importance of mindset, belief, and productivity in achieving success. Better said, he helps salespeople unlock their superpower.In this episode, Scott r…
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Ep 051 Creating a People-First Sales Culture
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37:30
Customers aren't going to buy unless they trust who they're working with, and the same goes for your team members. Sales managers are pivotal for any sales team to reach and exceed their goals, but true sales leadership is about more than managing numbers and pipelines. It's about creating a people-first culture where they feel secure, supported, a…
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Ep 050 Leveraging Your Social Media Presence for Sales
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49:11
In a noisy world, reputation and perception have never been more important for salespeople. Buyers only have time for those who clearly and consistently articulate value and expertise.So how do sellers create a mindset and approach that helps them build their brand on social platforms and create connections that will lead to more sales?In this epis…
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Ep 049 How To Tap Into The Productivity Mindset
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35:32
Sales professionals, do you wish there were more hours in a day? Do you wish you could be more productive with the time you have? Matthew Dicks is an author, blogger, marketing and communications consultant, daily blogger, and author of the book Someday is Today. Basically, he’s a productivity expert who maximizes every minute he has to accomplish …
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Ep 048 Goal-Setting Advice to Start 2023 Right
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47:12
Whether you’re beginning a new position in sales or gearing up for 2023 in the same position you’ve been in, there’s something special about starting a new season. The problem is, we let that excitement fade and rarely follow through on the goals we set for ourselves.Mike Fisher, Chief Sales Officer at Sales Bullpen, joins the show to give us a boo…
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Ep 047 Tapping Into Introverts’ Sales Superpowers
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58:29
Think extroverts make the best salespeople? Think again.Matthew Pollard, Founder of Rapid Growth and author of The Introvert’s Edge, believes introverts can make incredible salespeople when they harness their superpowers.In this conversation, Matthew reveals the traits that give introverts an advantage in sales. Whether you’re outgoing or more rese…
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Ep 046 Embracing the Hybrid Environment in Medical Sales
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36:04
More than half of buyers don’t want to interact with a sales rep, according to research by Gartner. In medial sales, if providers don’t want to meet with you, what’s your next move?Samuel Adeyinka, medical sales consultant and host of The Medical Sales Podcast, joins the show to answer that question.He discusses how virtual selling and building an …
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Ep 045 Transitioning from Player to Coach
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40:24
What’s the difference between a manager and a coach? Managers focus on current state, but coaches focus on future state, helping people reach potential they didn’t realize they had.Jim Ryan former Denver Broncos player and current speaker, training facilitator, and sales coach at Integrity Solutions, joins the show to share how to shift your mindse…
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Ep 044 Owning Your Mindset Throughout the Sales Process
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47:41
It's your mindset that's the foundation for sales success. But WHY is mindset so critical to a salesperson's success? What's the mindset difference between those that are truly great at sales and those that struggle? And why do some salespeople- and sales leaders- STILL skip over or dismiss the issue of mindset? Joining us today is Mark Hunter, bet…
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Ep 043 Balancing Employee Motivation and Company Goals
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36:55
How do we keep employees engaged and motivated to the goals we set with them? It’s harder than ever to get, keep and maximize talent. What does it take to attract good sales candidates- and actually keep them?.. How have hybrid sales teams changed the way teams stay connected and combat things like burnout? And what are companies missing out learni…
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Ep 042 Applying Design Thinking to the Sales Process
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41:59
The design thinking process is an underutilized skill for salespeople. Our guest today on Mental Selling is Ashley Welch, an expert in the design thinking process and Co-Founder at Somersault Innovation, here to help users become more customer-centric throughout the sales process. Design thinking for sales requires a ruthless focus on the end custo…
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Ep 041 More Than a Number: Establishing the Right Sales Culture
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36:26
We all want to have the right people working with us. But what happens when we have the right person but the wrong fit for the company’s sales culture? My guest today is an expert who is helping companies identify not just the right people for the job, but the right people for the sales culture at that job. Andrea Pagnozzi is the Principal Coach an…
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Ep 040 How Word Choices Can Make or Break Sales Conversations
51:57
51:57
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51:57
Sales is about creating buying decisions that are in the customer’s best interests. And one of a successful salesperson’s most powerful tools to do that is how they communicate — and the specific word choices they make. But not everyone is gifted with charisma and improvisational skills. How do you improve your conversational intelligence, change p…
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Ep 039 Getting Under the Hood of the Sales Discovery Process
54:36
54:36
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54:36
Sales is all about relationships. It’s about getting to the final result of making the deal and getting the new customer achieve their desired outcomes. But what we are too often missing is realizing that the sales discovery phase is the most important (even compared to the late-stage negotiation) to developing trust and rapport and, ultimately, ev…
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Ep 038 Modern Selling Practices: Using a Spear, Not a Net
49:54
49:54
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49:54
If you’ve been in sales for awhile, you’ve seen all of the methods for sealing the deal. In a modern sales environment, the sales strategies of the past (throwing a net and seeing what you can catch) can still have their place. However, with the influx of sales tools, throwing a spear to catch exactly what you need is the modern approach.Hear our c…
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Ep 037 Three Ways Sales Leaders can Accurately Measure Retention vs. Churn
44:06
44:06
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44:06
Another day, another salesperson gone.Lost to a toxic workplace. Or a lack of empathy. Or misalignment. What if your sales team could increase retention?What can you do to decrease churn? Is it even possible with the traditionally high turnover of sales?The key lies is empathy. 🗝️This week, Ronda Robinson, Founder of Robinson Alliance Group, joins …
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Ep 036 Creating the Successful and Resilient Sales Team
48:58
48:58
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48:58
Your sales journey is like a book. There are different chapters for different stages and each unwritten page is just another part of the process that hasn’t happened yet. Everyone starts their book at a different stage. Some are the team’s A-Players that were born for sales. Others need some coaching. Regardless of where the book begins, the next c…
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