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The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager

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The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
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Is it better to hire an in-house affiliate manager or an outsourced one? My answer might surprise you. I know I’m biased, but I share the pros and cons of both in this podcast episode. So…which one is best? Well, the answer depends…and I show you what’s best for YOUR situation in this week’s podcast episode. LINKS MENTIONED IN THIS EPISODE Free Mas…
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Which is better? Hiring an in-house affiliate manager or outsourcing it? One person or an agency? Today, I share the pros and cons of both ways and show you which kind of affiliate manager is best for YOUR business. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: youraffiliatelaunchcoach.com Find Your First 100 Affiliates: mattmcwillia…
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Ever wonder what makes a great affiliate manager? It’s a BIG question…probably one of the most common questions I’m asked. What do I look for in an affiliate manager? In other words…WHO should I hire and WHERE do I find a good one? And how do I make sure they’re a great fit? Discover all the answers in this podcast episode. Any hire is a HUGE decis…
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Someone asked me recently what are some of the WORST mistakes I’ve made running affiliate programs over the past 19+ years. Narrowing that down was quite the challenge because I have made some REALLY STUPID mistakes, including one that got me SUED by the FTC (more on that in the episode). This episode shows you how to NOT make the same mistakes I d…
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When I started my first affiliate program, I learned a lot through trial and error…and some huge mistakes, I built a $1 million/month affiliate program in the next two years. Some of those mistakes almost destroyed our business. The GOOD news for you is that I’m sharing those mistakes in this episode, so YOU don’t have to make them! LINKS MENTIONED…
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Affiliate managers send some bad emails to their affiliates. These emails end up having the opposite effect of what was intended. And then, there is this email I’m sharing today…the WORST email I’ve ever seen from an affiliate program. LINKS MENTIONED IN THIS EPISODE How to Activate Inactive Affiliates in Launches: mattmcwilliams.com/how-to-activat…
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Want to know an easy way to get 10% more from your affiliates? Just imagine what that would do for your business. I show you how in this episode! LINKS MENTIONED IN THIS EPISODE Free Masterclass – How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials TEXT ME: 260-217-4619…
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Brenda Ster has a list of only 1200 people…and made more than $90,000 in ONE affiliate promotion. If you want to know how to take a small list and turn it into massive profits, listen up. Brenda is sharing all of the strategies that led to her success. LINKS MENTIONED IN THIS EPISODE Connect with Brenda on Facebook: http://facebook.com/suitebrenda …
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What does it take to run a great affiliate program? Surprisingly, it only takes getting six things right. But you have to master these six things. Today, I reveal the final three pillars of the six pillars of great affiliate programs. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates - https://www.mattmcwilliams.com/first100 Your Affiliate …
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A client of mine once told me that what I’m sharing today was worth more than $2 million to his affiliate program in one launch. Some have called it our “secret sauce” to run a great affiliate program. It’s the third pillar of every great affiliate program and yet most programs aren’t doing it at all. LINKS MENTIONED IN THIS EPISODE Affiliate Commi…
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Most affiliate programs mess this up big time. As an affiliate, it’s not only annoying but it leads me to quitting at least a few programs each year. And getting it right is foundational to building a great affiliate program. Today, I’m sharing the second pillar of great affiliate programs. LINKS MENTIONED IN THIS EPISODE Affiliate Communication Ca…
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Every great affiliate program follows the same basics. They are built on the same pillars that lead to success promo after promo, year after year. They work in every niche. They work for small programs and large ones. And I promise you they will work 10 years from now and beyond. So listen up, because today, we’re going to cover the first pillar of…
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If you’re going to make this year your best ever for your affiliate program and your affiliate marketing, you have to resolve to doing things right. Today, I’ll share 10 New Year’s resolutions to truly make this year a year to remember. Listen up because if you follow what I share today, you will take your business and your life to a whole new leve…
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What does the future hold for affiliate marketing? Specifically, what will happen in 2024? It’s time for me to reveal my annual affiliate marketing predictions. So buckle up and listen up, because you’re about to get a glimpse into the future! LINKS MENTIONED IN THIS EPISODE How to Make Money from Affiliate Product Reviews How to Write a Product Re…
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Product reviews are a great way to make money online without having a single subscriber or any existing traffic. In the past year alone, I’ve made more than $300,000 from product reviews. They are also a great way to grow an affiliate program and make sure you that your brand is well represented in search results. So how do you do write a product r…
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Working with internationally-based affiliates can open up a whole new world of opportunity for your affiliate program. But there are some challenges and considerations to keep in mind. In this episode, I’ll share exactly how to work with affiliates from all over the world…and grow your program in new ways! LINKS MENTIONED IN THIS EPISODE 2023 FTC E…
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In the increasingly competitive world of affiliate programs, how do you stand out? How do you create an affiliate program that is so attractive to potential affiliates that they just HAVE to join? That’s what today’s episode is all about. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Affiliate Commission Structure: https://www.youtube.…
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What good is it to have affiliates if they aren’t excited to promote you? The reality is that affiliates have tons of options these days and if you don’t create compelling offers for them to promote, they won’t. So, today, I’m revealing exactly how to make your promotions stand out and get your affiliates fired up to promote. LINKS MENTIONED IN THI…
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The holidays can be a great time to find new affiliates and attract them to your program. Affiliates are often looking for new opportunities and the increased prospect of more sales and more commissions is an irresistible combination. Today, I’ll share exactly how to use the holiday season to recruit new affiliates to your affiliate program. LINKS …
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The right graphics can increase your affiliate program’s sales 14-18% this holiday season! The question, of course, is how do you create graphics that convert? Well, you’re in luck because that’s what today’s episode is all about. LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holid…
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Are you ready to make this holiday season the BEST ever for your affiliate program? Then you’re in the right place because this episode will show you exactly what you need to do over the next six weeks to make that happen! LINKS MENTIONED IN THIS EPISODE Ultimate Guide to Holiday Affiliate Promotions: mattmcwilliams.com/ultimate-guide-holiday-affil…
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It’s that time of year again…it’s officially time to start thinking about the Holiday Season. Is your affiliate program ready? If not, today’s episode is especially for you. And even if you THINK your program is ready, odds are, you’ve probably missed out on something, so listen up. This episode will show you exactly what you need to do RIGHT NOW t…
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Black Friday and Cyber Monday Monday are only 4 weeks away…and the time to prepare for them is NOW! If you’re going to take advantage of these two huge days, max out your sales, and get your holiday season promos off to a great start, this is a must-listen episode. Today, whether you’re running your own affiliate program or your an affiliate, I’ll …
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Affiliate managers, are you getting the most out of your relationships with affiliates? Affiliates, are you taking advantage of your relationships with affiliate managers? Odds are you aren’t and it’s costing you a lot of money. That’s why I invited a special guest to come and share how she leverages affiliate manager relationships to help make her…
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I’m wondering if you think I broke the very first rule of affiliate marketing? After you listen to this episode, let me know. We promoted something that was so different from our normal offers that I was genuinely afraid it would backfire. What ended up happening? Well, that’s what this episode is all about. LINKS MENTIONED IN THIS EPISODE What to …
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