พอดคาสท์ Emarketer ชั้นนำ (2024)

1
The Daily: How Travel Is Changing—Has It Actually Fully Recovered and How Budget Airlines Are Pivoting | Sep 12, 2024 20:04

11h ago20:04

20:04

On today's podcast episode, we discuss the travel stats that sum up how the year has gone, if a full recovery is even on the cards, and what’s next for budget airlines. Tune in to the discussion with host Marcus Johnson, forecasting writer Ethan Cramer-Flood, and forecasting analyst Zach Goldner. Follow us on Instagram at: https://www.instagram.com…

1
237 Ruth Mogollón: Redacta tu Documento de Voluntades Anticipadas 1:14:23

18h ago1:14:23

1:14:23

Pod cast eMarketerSocial! En episodio 232, he tenido el placer de tener como invitado, de charlar con Rafa Ramos, un consultor de marketing con una especialización en SEO local y un miembro muy activo de la comunidad de WordPress en Sevillaโดย Toni Herrera

1
Reimagining Retail: Why So Many New Peer-To-Peer Resale Marketplaces Are Being Launched And How They Can Succeed | September 11, 2024 14:50

1d ago14:50

14:50

On today's podcast episode, we discuss why many retailers are choosing now to launch peer-to-peer marketplaces, why consumers might choose IKEA’s resale platform versus the already established players like Facebook Marketplace and eBay, and what they need to be successful. Listen to the conversation with our analyst Sara Lebow as she hosts analysts…

1
The Banking & Payments Show: Financial Media Networks | September 10, 2024 20:15

2d ago20:15

20:15

On today’s podcast episode of The Banking & Payments Show, we discuss financial media networks, identifying what they are and why financial institutions are creating them. In the ‘Story by Numbers’ segment, we talk about how different advertisers can migrate to financial media networks based on data assets. In the ‘For Arguments Sake’ segment, we d…

1
The Daily: Why the California AI Bill Matters So Much, What AI Rules Are Missing, and More | Sep 9, 2024 22:32

3d ago22:32

22:32

On today's podcast episode, we discuss whether AI is more like cars or Google search, what's missing from the new AI bill, and what these new rules mean for the rest of the country. Tune into the discussion with host Marcus Johnson, and analysts Jacob Bourne and Grace Harmon Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponso…

1
The Weekly Listen: Why Pavel Durov’s Arrest Spooked Social Media Giants, Swapping Barcodes for QR Ones, and More | Sep 6, 2024 35:27

6d ago35:27

35:27

On today's podcast episode, we discuss if big tech executives will soon be held responsible for what happens on their platforms, whether Walmart+ is now a legitimate threat to Amazon Prime, how much swapping out barcodes for QR codes moves the needle, how early is too early for holiday marketing, why dogs tilt their heads, and more. Tune in to the …

1
The Daily: What AI Should (and Shouldn’t) Be Allowed to Do in Healthcare | Sep 5, 2024 22:50

4h ago22:50

22:50

On today's podcast episode, we discuss how physicians are thinking about AI, the specific problems in healthcare that AI is trying to solve, and what it should never be used for in the space. Tune in to the discussion with host Marcus Johnson and analyst Rajiv Leventhal. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorshi…

1
Reimagining Retail: What Will Impact This Year’s 2024 Holiday Sales and Why In-store Shopping Will Be a Priority | Sep 4, 2024 17:20

8d ago17:20

17:20

On today's podcast episode, we discuss the main factors that will impact this year's holiday sales, why shopping in-stores will be more of a priority, and how last year's mobile commerce tipping point trend will continue. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and Zak Stambor. Follow us on Instagram…

1
The Daily: Why OOH Advertising is Making a Comeback, the Potential of OOH CTV Ads, and More | Sep 3, 2024 16:01

9d ago16:01

16:01

On today's podcast episode, we discuss what was behind the impressive first half of the year growth in out-of-home (OOH) advertising, how the medium is different from before the pandemic, the benefits of OOH TV, and what we can expect from the next few years. Tune in to the discussion with host Marcus Johnson and analyst Yory Wurmser. Reports menti…

1
The Weekly Listen: How The New NBA Rights Deal Affects Networks, Viewers and Advertisers, Tapping into Consumer ‘Modes’, and more | Aug 30, 2024 40:59

13d ago40:59

40:59

On today's podcast episode, we discuss how the new NBA media rights deal will affect all the different players, the concept of consumer modes, how much Google’s ‘AI Overviews’ will affect publishers, what will happen to X’s user base next year, the state of America’s vacation culture, and more. Tune in to the discussion with host Marcus Johnson, fo…

1
The Daily: The Relationship Between Where People Spend Their Media Time and The Ad Dollars That are Trying to Reach Them | Aug 29, 2024 17:33

14d ago17:33

17:33

On today's podcast episode, we discuss where ad dollars outweigh time spent with media, where time outweighs the ad dollars, and where the two are most closely aligned. Tune in to the discussion with host Marcus Johnson and forecasting writer Ethan Cramer-Flood. Reports mentioned in this episode: https://content-na1.emarketer.com/us-ad-spending-vs-…

1
Reimagining Retail: The Unofficial Most Interesting Retailers List (August) | Aug 28, 2024 24:54

15d ago24:54

24:54

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of August. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's …

1
The Daily: Why CMOs Tenure is Falling, The Main Ways the Role is Changing, and How GenAI is Helping Them Work | Aug 27, 2024 19:18

16d ago19:18

19:18

On today's podcast episode, we discuss the reason why CMOs at top US advertisers are leaving their roles sooner, the main ways the role is changing, and how GenAI is helping them with their jobs. Tune in to the discussion with host Marcus Johnson, director of Briefings Jeremy Goldman and analyst Kelsey Voss. Reports mentioned in this episode: https…

1
236 Álvaro Torres: Emprendedor y miembro de la comunidad de WP 43:55

17d ago43:55

43:55

🌟 En esta ocasión, episodio 236 que es el primero de la 7ª temporada, tengo el placer de charlar con Álvaro Torres, un inspirador emprendedor que un proyecto yparticipa en la comunidad de WordPress que tiene una historia fascinante que contar. 🚀โดย Toni Herrera

1
Around the World: The Paris Olympics—Broadcast Medalists, Changing Viewing Habits, and Ad Potential for The Next Games | Aug 26, 2024 29:14

17d ago29:14

29:14

In today’s episode, host Bill Fisher is joined by Paul Briggs, Man-Chung Cheung, and Carina Perkins to discuss the broadcast winners of the Paris Games, how Olympic viewing habits are changing, and what to keep in mind when advertising during the event. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities co…

1
The Weekly Listen: Venu Sports (the Disney, Fox, and Warner Venture) Gets Blocked, How to Sell Folks on AI, and More | Aug 23, 2024 37:48

20d ago37:48

37:48

On today's podcast episode, we discuss what happens next now that sports-focused streaming service Venu Sports has been blocked, how to get customers onboard with your AI-infused products and services, how the streaming bundle is changing, the US considering a breakup of Google to address its search monopoly, the most sought after plane seats, and …

1
The Daily: AI—Are Investments Paying Off, How Is It Overrated, and Are We Approaching a Bubble? | Aug 22, 2024 19:55

21d ago19:55

19:55

In today's episode, we discuss when big tech's AI investments will pay off, the many ways AI is overrated, and how likely it is that we are heading towards an AI bubble. Tune into the discussion with host Marcus Johnson, and analysts Grace Harmon and Gadjo Sevilla. Reports mentioned in this episode: https://content-na1.emarketer.com/earnings-report…

1
Reimagining Retail: Why Starbucks is Struggling and How They Can Turn Things Around | Aug 21, 2024 18:40

22d ago18:40

18:40

On today's podcast episode, we discuss what Chipotle has that Starbucks is trying to gain, how Starbucks can turn the ship around, and what its struggles tell us about the greater retail world. Listen to the conversation with our analyst Sara Lebow as she hosts analyst Sky Canaves and vice president of content Suzy Davidkhanian. Follow us on Instag…

1
The Banking & Payments Show: Banks in 2030 | Aug 20, 2024 20:35

23d ago20:35

20:35

On today’s podcast episode of The Banking & Payments Show, we do a deep dive into Maria Elm’s EMARKETER report, The Bank in 2030. In the ‘Story by Numbers’ segment, we find out how banks will promote their brands to consumers in the future. We argue nicely in the ‘For Argument’s Sake’ segment about the end of banks as we know it and if it’s true th…

1
The Daily: The Other Social Media Guys—Where Pinterest is Finding Growth, Snapchat+ Provides a Bright Spot, and More | Aug 19, 2024 18:57

24d ago18:57

18:57

On today's podcast episode, we discuss why Pinterest is growing so fast, how Snapchat is able to get more and more folks to pay for its premium service, and why people are spending increasing amounts of time on Reddit. Tune in to the discussion with our director of Briefings Jeremy Goldman and analyst Daniel Konstantinovic. Follow us on Instagram a…

1
The Weekly Listen: The Paris Olympics’ Ads and Viewership Habits, X Sues Advertisers, and More | Aug 16, 2024 41:41

27d ago41:41

41:41

On today's podcast episode, we discuss the interesting ways folks watch the Olympics, the best (and not so best) ads from the Games, the impact of X suing advertisers, how much in-store chatbots can move the needle, how to view Disney's streaming profitability milestone, which national park most of America could drive to in a day, and more. Tune in…

1
The Daily: What’s Fueling Amazon’s Ad Business, What’s Next For Its Brick-and-Mortar Plan of Action, and More | Aug 15, 2024 20:10

28d ago20:10

20:10

On today's podcast episode, we discuss what's driving online store sales for Amazon, its outlook on brick-and-mortar, and how its ad business is continuing to outperform the market. Tune in to the discussion with host Marcus Johnson, director of Briefings Jeremy Goldman and analyst Rachel Wolff. Follow us on Instagram at: https://www.instagram.com/…

1
Reimagining Retail: Is 'Just Walk Out' The Future of Payments, and If Not, What Is? | Aug 14, 2024 19:01

29d ago19:01

19:01

On today's podcast episode, we discuss if ‘Just Walk Out’ technology will ever catch on at scale, how different generations respond to self-checkout, and what the next iteration of in-store payments will look like. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and David Morris. Follow us on Instagram at: h…

1
The Daily: What to make of the Google antitrust ruling, part 2—What this means for Google and which competitor benefits the most | Aug 13, 2024 17:08

1M ago17:08

17:08

In part two of this two-part podcast episode on the Google antitrust ruling, we discuss what this decision will actually mean for Google and which competitor is likely to benefit the most from whatever penalties get handed out. Tune in to the discussion with host Marcus Johnson, analyst Max Willens and vice president of content Paul Verna. Follow u…

1
235 De la Adversidad al Éxito: La Inspiradora Historia de Lidia Salve 58:30

1M ago58:30

58:30

Pod cast eMarketerSocial! En episodio 232, he tenido el placer de tener como invitado, de charlar con Rafa Ramos, un consultor de marketing con una especialización en SEO local y un miembro muy activo de la comunidad de WordPress en Sevillaโดย Toni Herrera

1
The Daily: What to Make of the Google Antitrust Ruling, Part 1—Why Google Lost and the Most Likely Penalties | Aug 12, 2024 20:00

1M ago20:00

20:00

In part one of this two-part podcast episode on the Google antitrust ruling, we discuss the reasons US district Judge Amit Mehta decided that Google’s search business constitutes an illegal monopoly and what penalties he is likely to dish out at a hearing in September. Tune in to the discussion with host Marcus Johnson, analyst Max Willens and vice…

1
The Weekly Listen: Making Sense of Consumer Sentiment, Creating AI Versions of Yourself, and More | Aug 9, 2024 37:23

1M ago37:23

37:23

On today's podcast episode, we discuss whether consumer sentiment is glass half full or half empty, if the era of one stop grocery shopping is over, how much artificial intelligence can move the creativity needle, whether folks will want to create AI versions of themselves, a huge Olympics milestone, and more. Tune in to the discussion with host Ma…

1
The Daily: Explaining Meta’s Sustained Turnaround, The Biggest Threat It Faces Today, and More | Aug 8, 2024 18:30

1M ago18:30

18:30

On today's podcast episode, we discuss how Meta has been able to sustainably grow revenue again, whether or not it can actually be “the most used AI assistant in the world by the end of the year”, and what is atop the Meta threats list. Tune in to the discussion with host Marcus Johnson and vice president and analyst Jasmine Enberg. Follow us on In…

1
Reimagining Retail: How Back-to-School Is Different from Last Year and The Role Influencers Play in Back-to-School Marketing | Aug 7, 2024 16:19

1M ago16:19

16:19

On today's podcast episode, we discuss standout data points from this year’s back-to-school season, creators' role in this shopping period, and what back-to-school is trying to tell us about this year's upcoming holidays. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Zak Stambor. Follow us on Instagr…

1
The Daily: What Google’s U-Turn on 3rd Party Cookies Means for Marketers, Cookie vs. Cookieless Going Forward, and More | Aug 6, 2024 20:48

1M ago20:48

20:48

On today's podcast episode, we discuss how Google might present its third-party cookie opt-in to Chrome users, what cookie and cookieless traffic will look like in the future, and what the next move for marketers should be. Tune in to the discussion with host Marcus Johnson and analyst Evelyn Mitchell-Wolf. Follow us on Instagram at: https://www.in…

1
The Daily: How Kamala Harris’s Embrace of BRAT is Fueling Her Marketing Strategy | Aug 5, 2024 20:52

1M ago20:52

20:52

On today's podcast episode, we discuss what "Brat" means, the significance of the vice president of the United States Kamala Harris putting social media front and center of her campaign, if riding the "Brat" wave is replicable, and whether it might backfire. Tune in to the discussion with host Marcus Johnson, vice president and analyst Jasmine Enbe…

1
The Weekly Listen: Will People Start to SearchGPT, a Dynamic Pricing Minefield, and More | Aug 2, 2024 37:15

1M ago37:15

37:15

On today's podcast episode, we discuss the likelihood of people using OpenAI's new SearchGPT, how much of a minefield dynamic pricing is, if its better for shoppers to have fewer choices, Harley Davidson waiting for customers to age in to the brand, how Olympic athletes are changing, and more. Tune in to the discussion with host Marcus Johnson, vic…

1
The Daily: How Google has turned ad growth around, AI’s impact on the search giant, and more | Aug 1, 2024 18:23

1M ago18:23

18:23

On today's podcast episode, we discuss what was behind Google performing so well in Q2, why YouTube is doing so well, and ranking the impact of AI at the search giant. Tune in to the discussion with host Marcus Johnson and analyst Evelyn Mitchell-Wolf. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities con…

1
Reimagining Retail: The Unofficial Most Interesting Retailers List: Back-to-School Edition (July) | Jul 31, 2024 29:30

1M ago29:30

29:30

On today's podcast episode, we discuss the unofficial list of the most interesting retailers in July, focusing on back-to-school initiatives for this episode. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are …

1
The Daily: How Spotify Became Profitable, What a “Deluxe” Version Might Look Like, and More | Jul 30, 2024 20:32

1M ago20:32

20:32

On today's podcast episode, we discuss how Spotify reached sustained profitability, what a “deluxe” tier might look like, and where the audio streaming giant goes from here. Tune in to the discussion with host Marcus Johnson and analyst Daniel Konstantinovic. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunit…

1
Around the World: How sustainable are current subscription services and loyalty programs? | Jul 29, 2024 27:43

2M ago27:43

27:43

In today’s episode, host Bill Fisher is joined by Paul Briggs, Man-Chung Cheung, and Carina Perkins to discuss the longevity of subscription services and loyalty programs from both a client and corporate perspective. How many subscriptions can people afford, and how much can companies afford to give away as part of their loyalty programs? Follow us…

1
234 Arman Ferrer – Desde la Timidez hasta el Éxito Emprendedor** 🌟 35:32

2M ago35:32

35:32

Pod cast eMarketerSocial! En episodio 232, he tenido el placer de tener como invitado, de charlar con Rafa Ramos, un consultor de marketing con una especialización en SEO local y un miembro muy activo de la comunidad de WordPress en Sevillaโดย Toni Herrera

1
The Weekly Listen: Google Decides to Keep Cookies, A Spotify for Movies, and More | Jul 26, 2024 33:15

2M ago33:15

33:15

On today's podcast episode, we discuss what to make of Google deciding to keep cookies, whether a Spotify for movies service could work, if people will want to have a conversation with their newspaper, if Disney can be as addictive as Netflix, why there are more Olympic teams than countries, and more. Tune in to the discussion with host Marcus John…

1
The Daily: How Netflix is Holding On To Its Streaming Crown, The Biggest Question for Its Ads Business, and More | Jul 25, 2024 20:35

2M ago20:35

20:35

On today's podcast episode, we discuss why Netflix was able to grow subscribers and revenue by such an unexpected amount, the biggest question surrounding its ads business, and the most significant threat facing Netflix at the moment. Tune in to the discussion with host Marcus Johnson and analyst Daniel Konstantinovic. Follow us on Instagram at: ht…

1
Reimagining Retail: Prime Day 2024—How Summer Shopping Behavior is Changing and How Marketers Should React | Jul 24, 2024 20:29

2M ago20:29

20:29

On today’s episode, we discuss this year’s Prime Day. Was Amazon's ad platform breaking on the day of the big deal, how other retailers’ event-day behavior is changing, and how the shopping holiday is impacting the back-to-school season. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Zak Stambor. Foll…

1
The Daily: Why Organic Social is Making a Comeback, Why The Ad Market Still Feels Bleak, and More | Jul 23, 2024 20:05

2M ago20:05

20:05

On today's podcast episode, we discuss how organic social is having a resurgence, what brands are building communities around, and how brands are embracing ad-free features like the comments section and direct messaging. "In Other News," we talk why the ad market still feels so bleak and what X can do to turn the ship around. Tune in to the discuss…

1
The Daily: How Our Media Time is Changing—A Bad Milestone for TV, Social Media Time Falls, and More | Jul 22, 2024 20:27

2M ago20:27

20:27

On today's podcast episode, we discuss how the time we spend with media is changing—a double milestone for digital and mobile, when time spent watching CTV will catch up with linear TV, and why social media time will fall for the first time ever. Tune in to the discussion with host Marcus Johnson, director of forecasting Oscar Orozco, and forecasti…

1
The Weekly Listen: The Major AI Adoption Issue We're Not Talking About, The Smart Tech That's Missing, and How to Turn X Around | Jul 19, 2024 33:43

2M ago33:43

33:43

On today's podcast episode, we discuss the one major hurdle to AI adoption that's not being discussed enough, the smart tech that's missing from your life, how to get X closer to its former glories, if it would be better to have an AI boss than your current human one, a grizzly consequence of global warming, and more. Tune in to the discussion with…

1
The Daily: The Future of Streaming | Jul 18, 2024 23:24

2M ago23:24

23:24

On today’s podcast episode, we discuss the future of streaming, which streaming service stands out above the rest, how streamers are bringing more sports programming online, and what kind of programming people watch. Listen to the discussion as host Marcus Johnson welcomes analysts Paul Verna and Daniel Konstantinovic to the podcast. Follow us on I…

1
Reimagining Retail: The Rise of Commerce Media and Who Should Be Introducing Media Networks | Jul 17, 2024 24:38

2M ago24:38

24:38

On today’s podcast episode, we discuss the differences between commerce media networks and retail media networks, how financial services and payment companies are leveraging media networks, who has been successful in the space so far, and who we expect to launch a media network in the next year. Listen to the conversation with our analyst Sara Lebo…

1
233 Estrés y Bienestar Integral: Charlando con Yeminá Banks 53:08

2M ago53:08

53:08

Pod cast eMarketerSocial! En episodio 232, he tenido el placer de tener como invitado, de charlar con Rafa Ramos, un consultor de marketing con una especialización en SEO local y un miembro muy activo de la comunidad de WordPress en Sevillaโดย Toni Herrera

1
The Banking & Payments Show: Leveraging Finfluencers | Jul 16, 2024 21:23

2M ago21:23

21:23

Today’s podcast episode of The Banking & Payments Show examines if the financial services sector should leverage social media influencers. In ‘Story by Numbers,’ we discuss how the majority of users have seen someone reviewing or recommending financial products on social platforms and what this means. In ‘For Argument’s Sake,’ we argue nicely about…

1
The Daily: Is the AI Train Already Losing Steam, Getting Rid of 'Hallucinations', and Where AI Is Actually Taking Us | Jul 15, 2024 18:24

2M ago18:24

18:24

On today's podcast episode, we discuss the reasons that the AI train might already be slowing down, how to get rid of AI 'hallucinations', and where the AI boom is taking us. Tune in to the discussion with host Marcus Johnson and our analysts Jacob Bourne and Yory Wurmser. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsors…

1
The Weekly Listen: What's Next for Amazon As It Turns 30, Toys 'R' Us's All-AI Ad, and Why Customer Experience is So Low | Jul 12, 2024 38:44

2M ago38:44

38:44

On today's podcast episode, we discuss what Amazon has planned for its thirties, the all-AI ad that sparked a debate about the future of marketing, why customer experience is historically low, the most impactful AR feature in retail, what animal can fly backwards, and more. Tune in to the discussion with our vice president of content Suzy Davidkhan…

1
The Daily: Social Media Trends for H2 2024—Faceless Influencers, What Happens to TikTok This Year, and More | Jul 11, 2024 21:46

2M ago21:46

21:46

On today's tiny "Shark Tank"-style podcast episode, our contestants pitch their most interesting predictions for the rest of 2024 including faceless influencers, what will happen to TikTok, and more. Tune in to the discussion with vice president and analyst Jasmine Enberg and director of Briefings Jeremy Goldman. Follow us on Instagram at: https://…

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