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WOC and Allies: Business and Career Realtalk

Elaine Lou Cartas

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Struggling with what to do next in your work and life? Need a podcast with honest realtalk (the good + the bad) so you know you’re not alone? And want strategies to get out of your own way? Your host, Elaine Lou Cartas, a first-generation Filipino immigrant, is an award-winning Business and Executive Career Coach for women of color and allies. Elaine is like you - she’s been fired 3x, quit 2 jobs, changed careers 3x, and been in debt. Elaine’s success story? She’s always done what’s true to ...
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Let’s be real whether it is election season or not, we often want to AVOID touchy topics with family members during this time of year. My solution for myself? I’m leaving the country for a 2-week vacation to Australia and New Zealand this Saturday lol. Alright back to you, how can I help you lol… Well, I know a thing or two about protecting your pe…
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We’re celebrating 100 episodes for the WOC & Allies: Business & Career Realtalk Podcast. And since this podcast has the word “realtalk” in the title -- just wanted to share I was not looking cute recording this episode. I was wearing a Dodgers snuggie (a snuggie is a blanket with arm holes), a bun and PJs. This podcast has absolutely evolved from 2…
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This was my biggest talk to date to 200+ leaders and executives in-person. It’s interesting because attendees expected an exact formula for executive presence—like you need a certain percentage of extroversion or charisma (by the way you do NOT need both). Executive presence can be learned. In this replay I share tools and frameworks on how to crea…
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I had the honor of speaking to over 200 leaders & executives on the topic of Executive Presence, and I had the pressure to also navigate tech sound issues... The room was packed – standing room only, with people sitting on the floor and lining the walls. At one point, the event staff had to close the doors and turn people away due to fire safety co…
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so i had a concussion 3 months ago dont worry im perfectly fine now I wanted to wait a couple of months before sharing the details. And if you think I’m going to share in this email, I won’t-- you’ll just have to listen to the episode (I know I’m a tease…) We all know that whenever post Labor Day hits everyone is always feeling SO overwhelmed. We t…
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In the States, Labor Day which means summer is UNOFFICIALLY over… This means the real work is here --getting ready for Q4. Q4 is the busiest time of year for me and my clients where: Companies are working on hitting their numbers Holidays are coming up so getting ready to deal with triggering family members And more importantly making sure to have …
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The beginning of the year, it was tough. I wasn’t hitting the revenue I needed, and my profit margins weren’t sexy at all. I had to put my ego in check and make some hard decisions and conversations. The result → I reduced 50% of my expenses and now this year I am projected to have the highest revenue, and more importantly PROFIT MARGINS! How am I …
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I’ve been noticing my clients, community and myself including feeling anxious maybe cause it’s August and the end of the year is creeping up. I’ve challenged my clients and myself -- what if anxiety can be good for us? What if we can embrace it. See…anxiety gets a bad rap. But this past summer, we’ve seen how anxiety can be (not always) good for us…
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I was coaching a doctor last week who wants to open up a bigger office. I asked why this was important. She shared, “When you stop growing, you start dying.” Then she sighed, and cried saying, “But at what expense to my husband, kids and my health?” I challenged her and asked, “What if growth doesn’t mean more and bigger, externally? What if growth…
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I can’t believe I’m celebrating 7 years in business this Sunday, July 14! Trust me when I say I made all the mistakes and failures. There have been nights when my anxiety was high (also have you watched Inside Out 2 yet?!, crying on the floor like a starfish, debt, and dealing with difficult situations where I had to involve my lawyer. My hope for …
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Summer is in full swing! Which means… Heat waves here in Los Angeles Already having my 1st week of vacation! I just got back from a California Road trip And still having to work cause we got bills to pay! So the question everyone has with a summer of wanting to play and rest -- how do we balance having a fun summer, while also working? Maybe you’re…
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About 7 years ago (2017), I graduated from my Masters in Leadership and Management cause I was getting ready to be an Executive Director for a nonprofit. The day I graduated for some reason I wasn’t happy or excited. It finally dawned on me, I’ve been listening to what everyone else wants, and not what I want. I’ve been people pleasing doing what o…
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Remember when millennials were called, “Lazy and entitled”? With the new “Quiet Quitting” and “Lazy Girl Job” trends, Gen Z is now getting stereotyped with the new, “Lazy and Entitled” title. I have clients who are Millennials and Gen Xers who always ask, “How do I work with Gen Z?” And I also have clients who are Gen Z who ask, “How do I communica…
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Being a leader isn’t just about creating strategic decisions and hitting goals. It’s also about leading and managing your team, and learning how to manage up. It’s about the “soft skills” like teamwork, communication and conflict resolution. (On a side note, I hate that it’s called “soft skills” cause it’s these skills that are actually hard). This…
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In 2017, I “failed.” I got let go from my dream job working as a Fundraiser at Pasadena City College where I raised $1.1 million in student scholarships. I was lying on my bedroom floor crying like a starfish. Unfortunately, I didn’t look as cute like Patrick from Spongebob… Despite getting let go from my dream job, it motivated me to take my part-…
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So get this, I am watching The View on ABC, and I see my ex-boss, Mark Daley, talking about his book, Safe, a book about his experience becoming a foster care parent. Mark was my first boss right after college. He was a Campaign Manager for a candidate in Iowa. And I got a fellowship from Yale to work on the campaign he was managing as a Field Orga…
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I remember I used to have such a huge problem honoring what I needed, but as we get older we relearn to trust ourselves and our voice. In my latest podcast episode, I talk with Lidia Galvez, about Reiki, Somatic healing and theta healing. Lidia is a former client and friend, and she does reiki and sound bowl sessions at my retreats. What We Cover i…
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Some anxiety is survival, but most of my anxiety isn’t that. I have the most anxiety when I’m living a life that doesn’t align with my goals, hopes, and energy. It isn’t about what I’m doing. It’s about what I’m NOT doing. “Do you like anxiety? Cause I don’t…” I shared this with Matt Story, Visa VP when he interviewed me about how I’m always brave …
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I had my first business from 2012 to 2016 as a Fundraising Consultant. I ended it after 4 years because I was done with the ups and downs of owning a business. Sure, there was shame, BUT my nervous system was so calm that I manifested my dream job and dream boss, with whom I am still good friends to this day. Maybe YOU are also thinking of ending y…
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What do people say about you when you leave a Zoom call or physical room? Why should you even care? First, you shouldn’t care what other people think. I’m not talking about being liked. I’m talking about your personal brand. And you might be thinking… Elaine, I have (or want) a full-time job. Why do I need a personal brand? Personal brands aren’t n…
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I had just got a Director position at 24. I was doing 2 jobs and increased fundraising numbers by 500%... I knew I deserved a raise. I asked my immigrant parents, “How do you ask for a raise?” They responded, “Just work hard. You’ll get a raise.” I knew that was not how it worked, so I learned to ask for a raise using these 7 steps. And guess what!…
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“Elaine, back in the Philippines, as a family of 6, we had to share 1 fish.” As a first-gen immigrant, my parents always reminded me of the privilege I have to be born and raised in this country. And I agree, what a privilege it is to type on my laptop right now and email you! This privilege almost feels like a buffet - OVERWHELMING! In the past, I…
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Have you ever not felt safe at work? Maybe you’ve dealt with microaggressions, gaslighting, and bullying… And even if you have a senior title, you’ve also questioned yourself if you are even experiencing any of this. In my recent podcast episode, I am joined by a friend who I was honored to coach, and Starbucks’ new VP Global Chief Inclusion & Dive…
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As the only daughter (I have 2 brothers), I find myself doing a lot of the caretaking for my parents. I’m getting ready for my dad’s knee replacement surgery next month where I’ll be with him for the first 10-days of his recovery. And I’m attending all the doctors appointments with them. I also want to share, I am choosing to do this and understand…
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Is it wise to pursue a new career in this challenging economy? When is the appropriate time? How can you stay true to your beliefs and values despite the presence of capitalism, colonialism, and patriarchy, which contradict them? Damn. I know I got DEEP. Today, I am joined by my client, Dr. Luna Clara Muñoz, a TEDx speaker and career coach for acad…
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Two years ago, in episode nine, I shared why I decided to end my mastermind and simplify my business. This episode was one of my top-rated podcast episodes where I shared how I was managing: 5 different services Did 1-2 events per month Ultimately burned out Here we are 2 years later, and I’m bringing back the mastermind (but different AND better).…
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According to the Federal Reserve, we have hit our highest inflation since 1982. *big collective sigh* That's more than 40 years ago! Time is wild, and so is this economy, so it was fitting to do a podcast on making money during times like these. Side note: Anyone still feel like 1999 was just 5 years ago? Because of inflation, it has affected consu…
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Are you a parent? If so, you may have heard of the term gentle parenting. It's a different approach from how many of us millennials were raised, including myself. Instead of shaming, blaming, and punishing. Gentle parenting emphasizes empathy and communication. However, some parents take it too far and don't set boundaries for their child's behavio…
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What you “name” something is everything. For example, when you’re looking for a plumber. You look for a “plumber” on Yelp and Google and have some options. Even though it has been a big part of my brand since the beginning, I realized the phrase “Color Your Dreams,” the former title of my podcast, doesn’t mean anything to someone searching for podc…
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At the start of the year, it's natural for us to want to make many decisions. And making decisions can be tiring AND emotional! It’s the 3rd week of the year, and I’ve already: Ended 2 collaborations (it was a mutual ending for both collaborations). I just got a thank you email last week from one of the VPs, and it has led me to a big contract with…
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Hate the job you’re at? Or even ready to change industries entirely? But you’ve been doing this for a long time… So, how do you find a new job or industry? I know a thing or 2 about hating a job: I’ve been fired 3x Quit 2 jobs without savings And changed industries 2x In this episode, I’m sharing with you all the deets of what I've done and what hu…
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I hated my business in 2022. You may have had a similar feeling, but haven’t felt comfortable saying it. So let me tell you a story… When I started my business in 2017, I wanted time and freedom. That was my number one goal. What happened? My business SCALED AND BLEW UP FAST in 2020 & 2021 (yes, during the pandemic). That goal of “time and freedom”…
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We need more people telling us that we, exactly as we are, are enough. More importantly, we need to say it to ourselves. Instead, we live in a society that makes living the greatest game. Like we win at life somehow by achieving what we’ve been told we need to be happy. MORE! Open up your phone, turn on your laptop, and we are constantly sold this …
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It's that time of year when everyone shares how great their life is… Their vacations Their increased wealth Their VIP experiences with Beyonce and Taylor Swift, BLAH BLAH BLAH It can be overwhelming and, let’s be real, annoying. *eye roll* Because not everyone had a great year, which may include you, many people had a rough 2023. Here are some actu…
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Do you have an intuitive feeling and can tell by your bank account that things need to change in your business? You notice that the same content you used to create isn’t resonating with your audience. Everyone is talking about inflation. Seeing other businesses not do well. So, how can you make sure you both thrive or at the least survive in 2024? …
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Money. How does that word make you feel? With inflation and the holiday season, it might bring up some fear and anxiety. Even when we’re in the giving spirit, we all know this is the time when our wallets take the biggest hit. But don’t worry! I've got someone here who can show you the way out of this financial frenzy. Allow me to introduce my clie…
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Time flies! Is it me, or does 2000 still feel like five years ago!? I still want to party like it’s 1999, which means listening to NSYNC’s albums all day while thinking of the most clever away messages for AIM. My AIM screenname was SnowyLolyPops. What was yours lol? IYKYK lmao. My team and I are getting ready to do an End of Year Planning session …
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It's the holiday season and all the new products and ads are popping up left and right. You know the ones! They’re designed to make us think we’ll never have this life-changing opportunity again. And those Playstation and Nintendo “launches” were successful because Mario Kart 64 was EVERYTHING! And now, small businesses launch using money and time …
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Did you know before I turned 28, I’d been fired three times and quit two jobs? I’ve changed careers a few times, actually! Sometimes by choice and sometimes… not (lol). Right after college, I worked in campaigns -- working as a grassroots organizer and fundraiser living in 6 different states: California, Iowa, Indiana, Montana, Massachusetts, and N…
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Are you tired of being glued to your phone or computer screen, especially during virtual meetings like Zoom? You're not alone. Many people, including companies, are realizing the negative effects of too much screen time. So, what does this mean for us now? There will be more in-person events, conferences, and networking. Even if you’re ready to mee…
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I’m #1 on Google. Go search for yourself in the search bar with the following keywords: WOC Business Coach Women of Color Business Coach Business Coach for WOC Business Coach for Women of Color Yep, I’m #1 on Google search after the ads. I decided to delve into the world of Google SEO because I was burned out from creating content on social media e…
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Is it me? But where did summer go? The 1st month of the 4th quarter is practically done. And I’ve been hearing from all my clients and my own body -- WE ARE TIRED. I’ll be honest: I am burned out in a good way cause SO MANY opportunities have been coming. There are so many that it’s been NECESSARY to navigate saying NO and establishing boundaries f…
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Is Terminator happening in real life right now? With AI becoming a part of our every day, it seems like it’s a machine vs. human world. For example, remember the early days of social media? Now, social media is an integral part of life. And AI is already part of our daily lives as we open up our phone, which uses face ID, or when we write an email …
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Have you ever attended an event, retreat, or conference that left you feeling overwhelmed? There were so many guest speakers, and the information was thrown at you, and none of it was individualized or even felt applicable to your business. Often, I found myself at industry conferences, completely exhausted and inundated with information. On the ot…
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Do you or a friend have ADHD, Bipolar, Anxiety or you’re neurodivergent? Or experience any of these yourself? Not sure how to express and share how to best work with you? Or if you work with someone who has shared these things with you, do you want to know how you can better support them? Today, I am joined by my client, friend and marketing strate…
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PSA: this is a public apology to my exes and old friends. I used to be SO BAD at giving and receiving feedback. I was emotional and reactive because I didn’t have the right skills, tools, and scripts to allow me to give and receive feedback in a healthy and productive way. The only good thing to come out of that? I learned from my mistakes, so now …
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How is it September already!? Summer is officially over and PSL season is here. Now that it’s time to get back to business, has anyone else noticed that online engagement has been super low or is it just me? I’m pretty sure everyone has just been offline and living life. I was lucky enough to be in Tanzania climbing Mount Kilimanjaro and going on a…
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Do you eat lunch with your laptop? Do you find yourself in back-to-back meetings and you can't wait for a call to end because you really need to go pee? Or do you find yourself exhausted at the end of the day because now you're supposed to make dinner? Sorry if I'm triggering you when asking these questions, and I am not here to call you out! I'm j…
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We often see influencers and business owners showing off that they're on vacation while they're on vacation. I don't know about you, but I can't help but ask myself: are they really on vacation? If you’re always on your phone posting on social media, can you be present with yourself, your partner, or your loved ones? If you’re using your vacation t…
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We all have the same amount of time, so the question isn’t how do we get more time; it’s how do we protect the time we have. In this episode of Color Your Dreams, I’m joined by Amy Fritz to talk all about time management. Amy is sharing some of her most valuable tips for getting back your time. I’m pretty sure all of us could use at least one of th…
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