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The Transform My Dance Studio Podcast features inspiring sessions with business and dance gurus from all over the globe who reveal their greatest tips, methods and strategies to help you become the ‘go-to’ studio you have always dreamed of. You will be educated, motivated and challenged to think differently about the way you run your studio. Join our expert hosts weekly as they extract the golden takeaways from great business minds in an entertaining and inspiring minefield of information.
 
Hey there Studio Owner - You’ve put your blood, sweat and tears into creating brick and mortar business that serves your clients well and impacts the community you love. You’re my hero. And I’m pretty sure we could sit down and talk like besties do cuz I get it. I’ve had my studio business for many years, a hand full of kids and a few passion projects that I love - like this one. Hey there, I’m Melissa Rose - your business coach for the studio owners who wants more stellar clients coming in ...
 
The boutique fitness industry is BOOMING right now! In the InJoy Studio Ownership podcast we sit down with studio owners and discuss the ups and the downs of what it takes to create and sustain successful fitness studios. We cover all manner of topics from start-up, hiring, firing, and difficult client interactions. All of this is in effort to help inform and encourage future studio owners across the world that YOU CAN DO IT!
 
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show series
 
This week we are going to talk about the 4 key people you need to assemble as you build your Rally Team for 2023 and beyond! Throughout our journey's as Dance Studio Owners, we need people by our sides who can support us, love us, and be our biggest cheerleaders . So how do we find those crucial and amazing friends and confidants that really keep t…
 
The average small business owner grows at a 10-15% in revenue each year. Some of you are crushing it. But here’s the nitty gritty. How profitable are you? A good profit margin is 10-20%. How are you sitting there? As we wrap up 2022, we can start to look at where we want to be for 2023. But how will we get there? Let's get the wheels rolling with s…
 
When you look at the day and week ahead, are you paying close attention to your natural energy peaks? How about your preferred activity or satisfaction levels? Right now. you have the power and privilege to design your days, weeks and months to set yourself up for success in business and life - you just need to know what to look for. In this week's…
 
I’m so excited to introduce you to Greg Garves of Leadership Martial Arts In this episode we get into the story of Leadership Martial Arts. How it came to be, the journey of finding his purpose and passion along with creating a community of clients that are her favorite people. Greg share some great nuggets about business ownership and how to live …
 
"Freedom" is a word that Dance Studio Owner, Annie Leese Thistle can get behind - and we know its one you can get behind too! This week's episode is all about the 4 key ways that Annie has achieved more freedom and balance in her studio and life as she strives towards the 20 hour work week that enables her to Work Less, Make More. This week, Annie …
 
As we head into my favorite holiday I want to say thank you to all of you who have listened, encouraged, left reviews and shared this podcast. Brick and Mortar Visibility has been around 146 episodes. Today I wanted to talk about simple yet effective ways we can show appreciation to our clients, our team, and our tribe. So much of running a success…
 
What are the things that are currently holding you back from reaching your full potential? If you are a studio owner who wants change; if you want more, if you want better than your average; you need to change some things in order to get different results. And that is exactly what this week's episode of "Work Less, Make More"on the Transform My Dan…
 
Stop leaving money on the table. Stop leaving opportunity on the table and stop leaving your brand on the table. I’m talking all about events - where YOU’RE the guest. Purchasing a table or booth or volunteering your time, energy and resources to get your brand in front of the community. Today I’m going to share 9 tips to maximize your efforts so t…
 
In this six part podcast series 'Work Less, Make More', workaholic studio owner Annie Lesse Thistle discovers her true values and transforms her life to achieve a balance of work, family, and self that she never thought possible. During this podcast mini-series, Annie will be your guide to achieving more freedom and balance in your studio life as s…
 
As studio owners we have an awesome responsibility and opportunity every day, but especially now. As the Holidays approach we can provide top notch service and deliverables the big box stores just can’t. In this episode I’ll share why I think 2022 has the potential to be the best Black Friday Event ever. I’ll share with you my exact framework for c…
 
Candace Nelson, founder of Sprinkles Cupcakes, shares her insights on entrepreneurship, failure, and team building, providing the jolt of creativity and clarity dance studio owners need to take their studio to the next level. If you want to learn how to be a successful studio CEO, take some lessons from Candace Nelson's successes and failures with …
 
Hiring a business coach for studio owners is a wise decision. Growing and scaling your business is an awesome thing. And believe it or not, there are a lot of people/organizations that can help you a long your journey. So with 2022 in the final months, this is a great time of year to start researching and considering a business coach so you can lau…
 
Last month, Clint Salter hosted a live interview to celebrate the launch of Candace Nelson’s new book ‘Sweet Success’, and the insights shared during their hour together was so valuable that we simply had to bring it to you here on the podcast! Over this 2-part mini series, you’ll learn how Sprinkles founder, Candace Nelson turned her passion into …
 
I’m so excited to re-introduce you to Dr. Kaitlin Haider of Fit PT in Hudson, WI. In this episode we get into the story of Your Fit PT. How it came to be, the journey of finding her purpose and passion along with creating a community of clients that are her favorite people. Dr. Kaitlin also shares what visibility strategy has been best for her in h…
 
In the Inner Circle, we believe that studio ownership doesn’t need to be stressful for you to be successful. In this special interview, our guests will show you how to stop running around putting out fires in your business, and return to the passionate, confident leader you were when you first started out - with a lot more cash in the bank and way …
 
We've all seen those studio owners who seem to be crushing it in all the ways. 🙋🏻‍♀️ And then we then ask our self, what's their secret? What are they eating, drinking or who're they hanging around with? Hey Rebel Women, I'm going to shed some light on their secrets. And here's the dirty little secret - they aren't secrets! You can take them and ap…
 
In the grand finale of the Studio Empire Formula, Hillary Parnell shares the 12 biggest business and life lessons she has learned as a 7-figure dance studio CEO (and wishes she had learned sooner!)
 
It’s funny, (but so not funny) how we can self sabotage our studio business goals with our thoughts. Whether it’s what we believe about ourselves, our situation or our surroundings. In this episode I peel back the curtain on how I turned a launch around in a matter of days simply by changing a few major things that were unknowingly holding me back.…
 
In the first episode of the Studio Empire Formula series, guest host Hillary Parnell talked a lot about overwhelm - and today she's back behind the mic to talk about the ugly cousin of overwhelm. No matter how much you love your job, no matter how efficient and productive you tend to be by nature, everyone has done this at least once. Can you guess…
 
Do you love podcasts? Obviously. Duh. I know. But have you considered using podcasts as a visibility tool for you? And YES, as a local brick and mortar business, podcasts can be a great tool in your toolbelt of visibility. I have talked about this on the podcast before, and given how to’s on how to get on a podcast. But today I have an expert in po…
 
We’re taking a dive deep into some topics that might be a little taboo this week! Some things that you might not quite understand right away, or might feel immediately opposed to. But my hope is that I can change your mind. I hope you can see another point of view and then eventually, change your opinion on these subjects. Here are my big bold stat…
 
You’ve often heard that the best ideas or spikes of growth in our business come out of necessity. In this podcast I share just that. In the midst of my worst summer in business ever, I had to take a really hard look at what could I “get rid of” in the short term, so that I could literally keep my doors open. The solution was right under my nose, an…
 
Do you think people should get paid for doing a job? Do you think people should get paid less for doing a poor job? What about people who do an exceptional job? The obvious answer is yes, to all of the above. But the reality is, lots of people do a job without getting paid. Probably some of you don’t pay yourself. Or sometimes people get hired for …
 
This episode of The Empire Formula series could also be called "Tough Love, With Hillary Parnell", as our host dives into how you might be getting in your own way of success - and it all comes down to leaderhsip. Over the next 30 minutes, Hillary takes a deep dive into: Why your desire to be in control of everything is hurting your business What wi…
 
Running a successful studio business comes down to a few tools and systems done really well, consistently. Here I share my favorite that I use daily, and can help any studio owner run their business like a well oiled machine. This is a must listen! #brickandmortarvisibilityforstudioowners #businesscoachforstudioowners #brickandmortarvisibilitypodca…
 
As a growth coach inside the DSOA Inner Circle, Hillary Parnell works with Dance Studio Owners around the world to level up their businesses while continuing to find balance in their lives. This week, Hillary is back behind the microphone to debut our brand new 6-episode series: The Empire Formula. Many of the Studio Owners that we work with here i…
 
Do Facebook Ads have you pulling your hair out? Not gonna lie. Me too. But I call on my expert for help and I want to share her with you all. Introducing Michelle Fernandez, facebook ads expert and Rebel Woman extraordinaire. Listen is as we get real about Facebook ads, and why every studio owner should be using them as part of their visibility str…
 
As humans in the world we learn from many people. Teachers, mentors, coaches, friends, parents and even our kiddos. In this episode, I just had to share with you because my sweet baby #4 offered some insight on who, what and how we could get even better in our business. I hope you enjoy as much as I enjoy sharing. Referred Podcasts: The Only Thing …
 
In the final episode of this thought-provoking 3-part series, Phil M Jones shares his 5-step sales process that you can plug and play into your studio to see drastic increases in your new student enrollments. Often, the fear of being a salesperson means that you stand in the way of success and this week Phil is sharing his magical words that will h…
 
Today is a guest podcast with my steller powerhouse client Celeste! I’ve had the privilege to work with Celeste Vee for the past 18 months and in that time we have transformed her business from best kept secret to a global, high ticketed, super niche offer! Here are just a few of the topics we cover: 1. How and why she decided she needed business c…
 
This thought-provoking 3-part series will have you enthralled as you learn how the “Magic Words” from Phil’s best-selling book, EXACTLY What To Say, are applied to your specific business-critical situations. This mini-series delivers immediate actionable outcomes, where you can expect to be keen to work on your new word choices as early as the next…
 
“Get Better and Your Clients will Demand that You Get Bigger” S. Cathy Truett I remember hearing this word of advice about three years ago and it stopped me in my tracks. And it’s too good not to share and dive in on how we can get better. As much as we focus on more, we’d do ourselves a big service if we just focused on getting better at what we a…
 
Over the next 3 weeks, you’ll have your own front row ticket into our Inner Circle retreats, where we are sharing with you some of the best moments from one of our world-class speakers, Phil M. Jones. In Part One of this limited series, you'll discover the #1 thing that could be holding you back from reaching your goals in business - fear of reject…
 
What would YOU do if you had just one week to define your legacy? In her final week as guest host, Kim McSwain answers this question as she breaks down the 5 core elements of YOUR 'Win-Win' dance studio machine. Kim reflects on this 6-part series as she dives into her experiences and expertise when it comes to: instilling excellence at all times; a…
 
Hiring team members is a huge part of scaling your business. However many business owners find it super hard to onboard and train them because of time. Listen in as I share a quick tip on how you can help your new team member get into the groove quicker, easier AND help you with future onboarding processes and systems. Referred Podcasts: Effective,…
 
This week, guest host Kim McSwain is talking about the #1 thing you need to invest in for your studio's future: continuing education. Kim believes that we can ALL be better at what we do, but so many of us neglect professional or professional development because we're simply too busy. Over the next 20 minutes, Kim will share her priorities for YOUR…
 
In order to scale your studio in profits and time, you need a great team. To cultivate a great team we need to hire well. But that’s only the beginning. Creating a team requires us to equip, coach, and lead our team members to all they can be for business and for themselves and in order to do that - we need to meet with them. Often and intentionall…
 
This week's episode is all about breaking down walls and uniting your studio family - and who better to bring you actionable tips that you can implement into your studio than guest host and DSOA Inner Circle Coach, Kim McSwain! We hope you love this week's episode of the Win-Win Machine, powered by the Transform My Dance Studio Podcast as much as w…
 
It’s never ideal when customers leave. But it is inevitable. However, it’s a huge opportunity. Listen in as I share why learning from leaving clients could be the gold you need to create a business that is “the Only Option in Town!” Referred Podcasts: {What's Working Now} A Faster and Easier Way to Google Reviews #brickandmortarvisibilityforstudioo…
 
Guest host, Kim McSwain is channeling her inner 'Fresh Prince' this week, as she shares her insights into managing parents and relationships inside your studio. Every time we ask our global community of studio owners, 'What is the biggest challenge you face in business'? the most common answer can be summed up in one word: PARENTS. In this not-to-b…
 
Did you know that Millennials are the largest generation and one quarter of our population in our country right now? This means they are the primary decision makers right now and they are making a lot of big decisions for their family. And of course, extra curricular activities like fitness, music lessons, dance lessons, yoga or pilates classes. Th…
 
The focus of this week’s episode is critical for the survival of your dance studio, and that is to answer the question “what's missing in your training”?No matter how big or small your studio is, no matter whether you have been operating for 5 months or 5 decades, in order to continue growing and thriving in business it’s imperative that we all con…
 
Can you believe 2022 is halfway over!?😳 It’s crazy! And awesome and a little scary. Today I share with you why it’s so important to take a couple hours and look at the black and white numbers of your business so you know what you need to lean into, what needs to be tweaked and what maybe needs to be let go. But how will you know what to do? You mus…
 
To help you prepare for your upcoming season, the Transform My Dance Studio Podcast and Changing Lives Founder, Kim McSwain are coming together to host this extraordinary 6-week special for Dance Studio Owners to become the ultimate Win-Win Studio!
 
As studio owners you work so hard to get people IN YOUR DOORS to try out your services. And many of you do it exceptionally well. However, what happens when people don't fork over their credit card and become clients on the spot? Do you have a plan in place to keep loving on those people? Many of you don’t and this is where so many studio owners ar…
 
In the grand finale of our Inner Circle Retreat Sneak Peek, Jesse Cole hosts a Q&A all about standing out, creating attention, and cultivating an amazing customer experience. Jesse is the founder of Fans First Entertainment, owner of the Savannah Bananas and author of Find Your Yellow Tux. He has welcomed more than 1 million fans to his ballpark an…
 
Summer can be a slower time as a studio owner. It’s a great time to take a much needed break, get re-energized by going to a conference or retreat. It’s also a great time to take a look at some pieces in your business so that fall enrollment can be the best ever. If you have an opt in for your people, (if you don’t we must talk) you want to make su…
 
In the second part of our Inner Circle Retreat Sneak Peek, Jesse Cole shares how to develop his “fans first” mentality that will earn you both attention and word of mouth referrals. 🙌 Plus, discover how to never lose a customer again with his step-by-step plan to impress customers after the sale.
 
As a studio owner you know that there are different seasons to running a successful brick an mortar business. 🙋‍♀️ And every year you keep going it creates more confidence, more momentum and more data to pull from for when the seasons of business ownership don’t go quite as planned. In this episode I share the nitty gritty of a recent season I expe…
 
This week we’re kicking off a brand new podcast series! For the next 3 weeks, you’ll be getting an Inner Circle Retreat Sneak Peek with Jesse Cole. ☀️ Our first episode is all about perfecting the customer experience in your studio. Using his trademark Raving Fans and Customer for Life techniques, Jesse walks our listeners through the strategy that…
 
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