RevOpsAF is the podcast for people who are RevOpsAF and want to learn about everything RevOpsAF! Powered by the RevOps Co-op, the number one community for operations professionals.
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Interviewing leading revenue operators - reviewing the ever changing landscape of GTM operations to keep your revenue engine on track.
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What is Revenue Operations? Revenue Operations (or more commonly referred to as RevOps) started off as a hot trend, but now every growth focused company needs RevOps in order to be successful. But what does that entail? The RevOps Show is here to help you navigate! Go on an adventure every week with Doug and Jess as they work through common questions, scenarios, and issues companies are facing today to find solutions that will make an impact so you aren't solving your upstream problems downs ...
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This podcast is your weekly masterclass on becoming a better revenue operator. We challenge conventional wisdom and dig into what actually works for building predictable revenue at scale. For show notes and extra resources, visit https://revops.fm/show Key topics include: marketing technology, sales technology, marketing operations, sales operations, process optimization, team structure, planning, reporting, forecasting, workflow automation, and GTM strategy.
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In the fast growing world of Revenue Operations, companies are constantly searching for top talent to help grow their revenue. This podcast's mission is to bring insights and best practices around finding, hiring, and retaining top Revenue Operations talent. The RevOps Recruiters podcast is hosted by David Quartemont and Adam Hoar from RevSearch, a leading RevOps Recruiting Boutique Agency.
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The OpsStars Podcast is your go-to resource for Revenue Operations insights and strategies. Join us as we bring together RevOps professionals from marketing, sales, and customer success operations to share ideas, discuss best practices, and explore cutting-edge revenue growth techniques. Expect candid conversations with top OpsStars in the field, giving you the knowledge and inspiration needed to enhance the buyer experience, drive organizational growth, and excel in your career. Discover th ...
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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Welcome to RevOps 500 where we invite the world’s top marketers to answer the tough questions facing growing companies. Join us as we dive deep into the world of RevOps. We’ll be learning strategies and expertise from first-hand experiences.
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Now more than ever, B2B companies cannot survive without a clear, defined and functional revenue strategy. We present - The RevOps & ABM Alignment - a podcast that highlights the stories and expertise of B2B Go-To-Market specialists and their strategies for two highly effective motions - Revenue Operations and Account-Based Marketing. Here you can expect to hear from Sales, Marketing, Customer Success and Operations specialists that thrive in building revenue models that exceed expectations ...
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Welcome to Opfocus’s podcast RevOps Rockstars. Join hosts David Carnes and Jarin Chu as they interview RevOps professionals and explore the challenges they face today. Throughout the show, we dive into how guests got started with their careers, their best tips and tricks, and what excites them about the future of the industry.
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Patrick Campbell (Founder, CEO, ProfitWell) and Michael Klett (Co-Founder, CTO, Chargify) get together to demystify and deconstruct RevOps with insight from industry leaders who are pioneering the field. Join them on the RevOps mission as they float down the San Antonio River consuming craft beers and conducting exclusive interviews to lay the foundation for RevOps success.
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RevOps is gaining traction as an innovative approach to managing the entire revenue generation process and optimizing it for efficiency and effectiveness. The future of sales is likely to be heavily influenced by this movement. To gain insights into this evolving landscape and learn about the latest strategies and technologies being used by revenue leaders, tune in to the RevOps Baddie podcast. Hosted by Brianna Dunbar-DeMike, the Vice President of Revenue Operations at Skaled Consulting LLC ...
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The RevOps spot explores the world of Revenue Operations bringing you applied insight that you can use to grow your business. Hosted by Chris Bayliss, Managing Partner of RevOpsLab a top tier HubSpot partner and former agency-side head of CRM for Lexus in the UK and Charles Proctor, a leading MarTec Architect and technologist responsible for shaping the sales and marketing technology strategies of businesses like Shell, Nokia, British Gas, UPS, Nestle and a host of others through his work wi ...
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The Role of RevOps in B2B SaaS
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27:22
B2B SaaS is where RevOps thrives. 🌹But there are still a lot of questions about which departments RevOps supports and perhaps more importantly, exactly who’s in charge. Join Shantanu Mishra, a seasoned revenue operations leader and former SVP of Revenue Strategy & Operations at Pluralsight, and co-host Matt Volm as they dive into: 🧑🏻🎨 How RevOps i…
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Aligning revenue teams and implementing AI with Hannah Wendt, Director of Revenue Operations at No Fraud
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23:36
Our host, Jeff Ignacio, sits down with Hannah Wendt, Director of Revenue Operations at No Fraud. They discuss unlocking AI potential, aligning revenue teams and accessing necessary data - and much more!โดย Cognism
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Episode 103: CRM Nightmares - Lessons Learned from Implementations Gone Wrong
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47:57
Learning happens when you make mistakes. In our time working on implementations, we won’t hide–we’ve made some mistakes that we learned from. In this episode, Doug and Jess have an insightful discussion about CRM implementations and projects that have gone wrong. They share real-life examples of setbacks Lift has faced, what mistakes were made, and…
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Rethinking Your CRM: The Case for Contacts over Leads with Kyle Sosa, Marketing Operations Leader at Etumos
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37:32
In this insightful episode of the OpsStars podcast, Kyle Sosa, Marketing Operations Leader at Etumos, joins host Don Otvos to delve into the transformative shift from traditional lead-based models to a contact-only approach in CRM systems. With his extensive experience in marketing technology and operations, Kyle provides valuable insights into the…
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Standard vs. Custom HubSpot-Salesforce Integration
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26:49
Running a Salesforce-HubSpot go-to-market stack is one of the most common tech setups in businesses today. Many businesses manage it using HubSpot's native Salesforce integration. But some businesses instead choose to build their own custom integration. Why would they do that? Should your company consider custom-building your HubSpot-Salesforce int…
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Lessons in RevOps From Pardot, Terminus, and Beyond - Mallory Lee
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52:22
This week we sit down with Mallory Lee, a seasoned RevOps leader whose career spans transformative roles at Pardot, Terminus, and more. Together, we tackle the realities of RevOps today, from debunking the myth that RevOps is the buyer for tech tools to navigating the challenges of unified operations. Mallory reflects on her time leading teams thro…
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EP 32 | RevOps & GTM Excellence in Private Equity
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39:13
In this episode, David and Adam from RevSearch sit down with Matt Gallagher, a portfolio CRO with extensive experience working with private equity firms to drive growth and operational efficiency in portfolio companies. Matt shares his insights on why Revenue Operations (RevOps) is crucial in today’s business landscape and breaks down the key benef…
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Harness the Power of Your Data Assets
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32:26
The hardest thing about having lots of data is figuring out exactly what to do with it 😵💫 Join Aaron Bird, Co-Founder and CEO at Inflection.io, and co-host Matt Volm for a deep dive into how to understand the data you have 🔎, the benefits of data warehouses 🏭, and how there are better tools out there for unifying your data. 🤔 They’ll cover: ❓ What…
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The future of Revenue Operations with Lonny Sternberg, VP of RevOps at Vestwell
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30:28
In this episode of The RevOps Review, Jeff Ignacio and Lonny Sternberg dive deep into the future of Revenue Operations and the strategies that power sustainable growth. Explore how crafting a strong ICP can supercharge product-market fit, why integrating RevOps early in your organisational planning is critical, and what the next decade holds for st…
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Top Challenges Revenue Leaders Face with Madhu Puranik, Founder of Revlitix
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34:12
Our host, Jeff Ignacio, sits down with Madhu Puranik, Founder of Revlitix. They discuss the challenges that revenue leaders face, from tech stacks and tooling, to full funnel visibility.โดย Cognism
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Episode 102: AI Readiness: Why Most Companies Aren't Ready (And What To Do About It)
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47:47
What does it mean for a company to be “AI ready?” Doug and Jess explore this question and how revenue operations teams should approach AI. They cover the opportunities and dangers of AI, as well as key areas like strategy, data, processes, people and technology that RevOps need to consider when adopting AI. For updates on new episodes follow us on:…
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Building a Composable Tech Stack for Outbound and ABM - Justin guests on "RevOps Lab"
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44:07
One of the most interesting projects I worked on recently was a rebuild of our ABM / outbound / buying signal tech stack at my day job. I had bought one of the big legacy ABM platforms a few years ago but had never really seen the value we were hoping for, at least not enough to justify the cost. And meanwhile, there’s been this explosion of new ve…
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Navigating the Shift from Seat-Based to Consumption-Based Pricing with Ilana Matro, Senior Manager of Sales Operations at MongoDB
30:28
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30:28
In this insightful episode of the OpsStars podcast, Ilana Matro, Senior Manager of Sales Operations at MongoDB, joins host Don Otvos to delve into MongoDB's transformative journey from a license-based model to a consumption-based go-to-market strategy. Ilana shares her unique perspective on the challenges and opportunities this shift presents, draw…
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Why relationship building is key to RevOps success
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27:23
Shriya Ravikumar, VP of Business Strategy & Development at @Spruce Health, believes that the best way to learn is to raise your hand when your organization needs someone to step into an open role. 👋🏿 From consulting to sales ops to leading all of go-to-market, Shriya meets with @Camela Thompson to discuss how she pushed past her fears to grow in he…
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How RevOps Functions In A Non-SaaS Organisation with Jeff Ignacio and Julia Roth
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23:37
Our host, Jeff Ignacio, sits down with Julia Roth, Head of Revenue Operations and Analytics at Deako Lighting. They discuss what a revenue operations function looks like in a non-saas business. From forecasting, building funnels, customer tracking and data collection. They also discuss product management and feedback loops.…
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Episode 101: Fueling Engagement - Building Communities That Last
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44:55
What makes a true community and how do you build one? In this episode, Doug and Jess get into the key elements of community. Gain insight into taking a community-focused mindset, rather than a metrics-driven approach, when aiming to create an engaged community. We have launched a YouTube channel for The RevOps Show where we'll be posting the video …
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What should RevOps look like as a company scales?
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33:20
What role does CRM play in your growth strategy? Which departments should RevOps support? How important is relationship management? ❓❓❓ For answers to these questions and more, tune in to the RevOpsAF podcast hear from co-host Camela Thompson and Sarabeth Scott, the Vice President of Revenue Operations at Camunda. They’ll dive into: 👨🏻💻 Why you sh…
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The Revenue Operations Manual with Jeff Ignacio, Sean Lane and Laura Adint
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21:36
Our host Jeff Ignacio sits down with Sean Lane, Founding Partner of BeaconGTM, and Laura Adint, Operations & Strategy Lead at Raymond James, discuss the release of their book, The Revenue Operations Manual. Here, they discuss the four pillars of RevOps and the importance of building and getting a 360-degree view of the business. They also discuss b…
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Episode 100: Lessons Learned - A Journey Through 100 RevOps Show Episodes
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43:41
It’s time to celebrate! We made it across the 100 episode line. In this super special episode, Doug and Jess take a walk down memory lane. They discuss favorite past episodes, how their mindsets around RevOps have evolved over the past 3 years, what changes they’ve seen, and predictions for the next 100 episodes. We have launched a YouTube channel …
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1:Many vs. 1:1 Email Tools — What You Need to Know
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21:49
Over the past year, I’ve noticed a growing confusion among marketers and sales professionals about the different types of email tools—and it’s leading to serious consequences. In this video, I delve into the two main types of sales and marketing email tools: 1:many and 1:1. Understanding the distinction isn’t just technical—it’s essential for prote…
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Human-Centric RevOps: The Intersection of People, Process and Technology with Jeremy Steinbring, Founder of Revonix Consulting
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40:51
In this insightful episode of the OpsStars podcast, Jeremy Steinbring, Founder of Revonix Consulting, shares his unconventional journey from audio engineering to becoming a RevOps expert. Host Don Otvos and Jeremy dive deep into the challenges faced by fast-growing startups in managing their tech stacks and the importance of maintaining a human-cen…
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Why customer success is central to your revenue org
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21:54
Revenue Operations should only focus on teams that directly generate net new revenue. ❌ False! Customer Success holds all of your recurring revenue, making it central to your revenue strategy. Join co-host Camela Thompson and Shantanu Shekhar, Revenue Operations at Personio, as they discuss fostering alignment 🤝across all GTM teams. You’ll learn ab…
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Going Deep into Marketing Mix Modelling and Incrementality - Pranav Piyush
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57:50
Attribution remains one of the hardest challenges in marketing. It affects literally EVERYTHING: how we’re perceived as a discipline, the strategies we pick, the activities we decide to do—even how we justify our existence. B2B companies generally use some combination of first touch, last touch, or multi-touch attribution. They may apply those appr…
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Customer Retention and Sales Enablement with Jeff Ignacio and Steve Silver
24:19
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24:19
The RevOps Review - With Jeff Ignacio and Steve Silver - Customer Retention and Sales Enablementโดย Cognism
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(Almost) Everything You Need to Know About Comp Planning
29:54
29:54
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29:54
Comp plans aren’t just a bunch of numbers that finance sends over on a spreadsheet. Nor a list of rates for sales reps to calculate their earnings. Comp plans are your most important tool for driving revenue growth. 🧰 Join Ryan Milligan, VP of Revenue Operations at QuotaPath, to learn how your company can re-contextualize the way comp plans drive s…
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How To Build Your Revenue Factory (w/ Roee Hartuv, Head of Revenue Architecture Practice in Winning by Design)
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33:16
In this episode, Roee from Winning by Design explains how to build a scalable "revenue factory" for SaaS companies. Learn the essentials of revenue architecture, and driving recurring revenue. We cover: - How to build a revenue factory using six-core models. - Importance of product-market fit, pricing, and data modelling. - Shifting from founder-le…
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Episode 99: Mastering Forecasting Part 2 - Strategies for Accurate Predictions and Effective Decision-Making
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50:59
Part two is here! Doug and Jess continue their discussion on mastering forecasting. Today, they cover the two common purposes of forecasting with an emphasis on why these should never be confused. They dig into why forecasting is so challenging and strategies for properly creating forecasts as well as fixing poor forecasting practices. We have laun…
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Preventing MarTech Stack Failures with Automated Testing and Monitoring - M.H. Lines
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46:58
This week we sit down with M.H. Lines, founder of Stack Moxie, to explore how automated testing and monitoring can prevent Martech failures. M.H. shares insights from her experience as a marketing operations leader and explains why many revenue teams are still vulnerable to unexpected system breakdowns. We dive into the challenges that come with ma…
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Practical Advice from The Revenue Operations Manual with Sean Lane, Founding Partner at Beacon GTM and author of "The Revenue Operations Manual”
29:01
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29:01
In this insightful episode of the OpsStars podcast, Sean Lane, Founding Partner at Beacon GTM and author of "The Revenue Operations Manual," shares his extensive experience and practical advice for RevOps professionals. Host Don Otvos and Sean dive deep into the essential qualities that make great RevOps professionals, the importance of balancing t…
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What is Revenue Enablement?
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28:49
Still focused on sales enablement? It’s time to look towards the future and embrace revenue enablement. 🤝 Hear from Melanie Fellay, CEO and co-founder of Spekit, for a deep dive into how to empower reps right when they need it, the evolution from traditional sales enablement to a holistic revenue enablement approach, and the common mistakes compani…
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Creating Executive Alignment and Product Management with Jeff Ignacio and Stuart Balcombe
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16:07
Our host, Jeff Ignacio, sits down with Stuart Balcombe. They discuss the importance of feedback loops and creating executive and cross-functional alignment. They discuss product management and how to let data guide your decision-making.โดย Cognism
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Is AI a Game-Changer for Data Analytics? - Grant Grigorian
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1:07:06
This week we chat with Grant Grigorian, a long-time friend of mine and founder of Mogi.ai, to explore whether AI is actually a game-changer for data analytics. We examine what’s broken in the current landscape of data analytics, the complex world of marketing attribution, and the “last mile of analytics” problem (that is., how do you get business u…
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Latent Buyers vs. Active Buyers: Why You Need Different Sales Procesess (with Frank Nardi, CRO at Cin7)
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1:00:08
Not all buyers are created equal. In this episode, Romeo sits down with Frank Nardi, CRO at Cin7, to unpack the key differences between latent and active buyers. You’ll discover how to tweak your sales approach to connect with both types and avoid costly mistakes from treating every lead the same. HIGHLIGHTS: 00:00 Intro 02:34 Inventory management …
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Episode 98: Mastering Forecasting Part 1 - The 5 Methods You Should Be Using (And When)
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54:27
We’re in for a treat with this two part series on forecasting. In Part 1 Doug and Jess dive into different types of forecasts, the pros and cons of each, and why forecasting is so challenging. Gain an overview of key forecasting methods and learn when to use each type of forecast. Fun announcement! We have launched a YouTube channel for The RevOps …
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The Planning and Execution Flywheel
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33:22
Welcome to the latest episode of the RevOpsAF podcast! Buckle up for an insightful ride as we dive into "The Planning & Execution Flywheel" with none other than Jeff Serlin, Co-founder and Chief Revenue Operations Officer at Revcast, and our co-host Matt Volm, CEO at RevOps Co-op. Jeff isn't your average RevOps leader—he's a seasoned pro with nearl…
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Personalisation and Intent Data with Jeff Ignacio and Brent Keltner
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23:34
Our host, Jeff Ignacio, sits down with Brent Keltner. They discuss personalisation and how to craft your outreach to match the organisation, not just the individual. They also discuss the importance of intent data and how to leverage this to engage with prospects, as well as how to sell to revenue operators.…
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Episode 97: Rethinking MQLs - The Evolution of Lead Qualification
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51:27
Why have marketing qualified leads (MQLs) become so controversial lately? Doug and Jess unpack some of the common misconceptions around MQLs and provide clarity on why properly defining and using MQLs can still provide value. For updates on new episodes follow us on: LinkedIn: Lift Enablement, Doug Davidoff, Jess Cardenas You can access the show no…
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Scaling Excellence Across Your Sales Organization - Kyle Asay
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53:18
Sales leadership is one of the hardest jobs in the company. Your success is black and white—you've either hit your number, or you haven't—and getting a group of sellers moving in the same direction isn’t easy, as anyone in RevOps knows. Today we're joined by Kyle Asay to dig into what separates top-performing sales leaders from the rest. We talk ab…
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Building a Data-Driven Foundation for Success in Operations with Jessenia Francisco, Director of Marketing Operations at Lucid Software
41:24
41:24
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41:24
In this episode of the OpsStars podcast, Jessenia Francisco, Director of Marketing Operations at Lucid Software, joins Don Otvos to share her journey from finance to RevOps and the valuable lessons she's learned along the way. They discuss the challenges of data management in rapidly growing organizations, the importance of clean and reliable data,…
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The One Constant Issue Spanning Maturity: Change Management
31:22
31:22
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31:22
In this episode of the RevOpsAF podcast, host Matt Volm sits down with Cliff Simon, CRO at Carabiner Group, to explore the nuances of revenue operations in different company environments—whether venture capital (VC) backed, private equity (PE) funded, or bootstrapped. With over two decades of experience in the mid-market and enterprise space, Cliff…
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Scaling SaaS: Insights from 188 founders (with Anna Nadeina, Head of Growth at SaaS Group)
1:23:08
1:23:08
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1:23:08
In this episode, Anna Nadeina discusses the challenges SaaS companies face in "the profitable growth" era, sharing insights from interviews with founders. She also explains how SaaS Group supports its companies. HIGHLIGHTS: 00:00 Intro 03:19 What is SaaS Group 15:56 SaaS market trends 21:50 Niching down for SaaS 25:07 Founders' mental health, AI, g…
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Episode 96: The Procurement Trap - How Intent Signals Are Costing You Sales
48:06
48:06
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48:06
Sellers often get stuck in a commoditization trap by focusing too much on differentiation and add-ons rather than clearly articulating the problem they solve. In this episode, Doug and Jess explain the distinctions between programs and procurement, sharing tips for bringing sellers back to properly defining the problem they’re solving. For updates …
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How Advanced AI Workflows Are Changing Outbound - Jordan Crawford
49:46
49:46
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49:46
In this episode, we unravel how advanced AI workflows can scale a truly effective outbound strategy (and not just create more spam). Jordan Crawford shares his expertise on how to use AI to automate deep research, identify the most targeted accounts, and develop unique and relevant messaging—all without falling into the trap of reductive "AI SDR" a…
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How Enablement Can Bridge Silos
35:17
35:17
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35:17
How can RevOps contribute to the success 🏆 of all GTM teams? Hear from Sandy Robinson, SVP of Revenue Operations and Enablement at Patra Corporation, and co-host Matt Volm as they discuss how to build a RevOps function that bridges silos, regardless of your company size. Grab a seat and get ready to learn about: 🏢 How RevOps works at startups vs es…
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Operating As A RevOps Advisor with Jeff Ignacio and Jeremy Donovan
25:44
25:44
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25:44
Our host Jeff Ignacio sits down with Jeremy Donovan, Executive Vice President of RevOps and Strategy at Insight Partners. They discuss how to optimise your hiring process, create cadences, and perfect your org structure. They also look into what it means to be in the business vs on the business and performing due diligence.…
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How AI Will Take Your Job…to the Next Level with Sai Karthik “SK” Ramakuru, Director of Sales Productivity Strategy and Analytics at MongoDB
36:33
36:33
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36:33
In this episode of the OpsStars podcast, Sai Karthik “SK” Ramakuru, Director of Sales Productivity Strategy and Analytics at MongoDB, joins Don Otvos to explore the transformative impact of AI on Mongo DB’s GTM teams. SK shares MongoDB's journey in leveraging AI to enhance sales productivity, improve customer experiences, and streamline operations …
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Building Your Owned Audience for B2B Marketing - Anthony Kennada
51:17
51:17
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51:17
You may have heard the phrase, "every company is a media company"—but what does this actually mean for B2B? How do you go about building an audience, what content should you use, and how should you measure it? Here to answer these questions is category-creating CMO and founder, Anthony Kennada. He helped pioneer the category of customer success as …
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Dealing with Common Problems in RevOps - Jen Bergren - RevOps 500 Podcast - S02E05
49:38
49:38
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49:38
In this conversation, Sajeel Qureshi interviews Jen Bergren, an operations trainer and HubSpot RevOps certification professor, about the myths and challenges of RevOps. They discuss the misconception that RevOps is solely about software administration and the importance of teaching strategic skills in addition to technical ones. Jen shares that in …
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Operations for Product Led Growth
32:04
32:04
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32:04
Join co-host, Matthew Volm, and Jen Igartua, CEO of Go Nimbly. Jen shares her definition of RevOps, whether product-led can co-exist with sales-led motions, and RevOps can best support a product-led organization. Connect with Jen on LinkedIn: https://www.linkedin.com/in/jen-igartua/ Join a community of 13K+ revenue operations professionals at revop…
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Revenue Operations vs Business Operations with Jeff Ignacio and Rachel Nazhand
17:06
17:06
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17:06
Our host, Jeff Ignacio, sits down with Rachel Nazhand, Vice President of Business Transformation at Zelis. They discuss the differences between revenue operations and business operations. They discuss how to support businesses moving from start-up to scale-up, maintain a cross-functional mindset and optimise the business outside of software and sys…
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