Providing essential information on Americas largest minority
The Digital PR Podcast is brought to you by public relations students at Kent State University. Join us as we talk about news and trends in the digital space and how it connects to the field of PR and communications.
P
Public Relations Review Podcast


1
Public Relations Review Podcast
Peter C Woolfolk, Producer & Host
An award-winning podcast to discuss public relations topics, issues, and more with public relations professionals, educators, vendors, and others. We provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing solid information of interest to public relations professionals at all levels. Available on Amazon Alexa and 30+ sites. Rated "Top" / "Best" PR podcast by 6 sites in 2021.Five stars on Apple Podcasts ...
B
Blanket Enterprises Public Relations Podcast


1
Blanket Enterprises Public Relations Podcast
Matthew & Christopher
Blanket Enterprises is the worlds largest company founded by the worlds greatest business man/lover; Jim Blanket. In an interview with Forbes Magazine, Jim said his secret to success is to focus on everything. In this podcast, the PR Department and hosts Matthew and Christopher discuss all things Blanket Enterprises with news, announcements and interviews with staff of all shapes and sizes.
If you are doing the PR and marketing for your organisation then you'll know things have changed. Sending a few press releases is no longer enough. Today organisations are developing direct “personal relationships" with customers, staff and communities. And they have to, because in a world with so much marketing, it's no longer enough to win people's minds with great products, you have to win their hearts as well. Each week, former journalist and PR officer, Richard Midson hunts the world fo ...
P
PRGN Presents: News & Views from the Public Relations Global Network


1
PRGN Presents: News & Views from the Public Relations Global Network
Public Relations Global Network
PRGN Presents is the essential podcast for international business leaders, non-profit executives, and those who hire public relations, marketing, and communications firms. It provides an exclusive look into the ever-evolving world of PR and communications, featuring experts from the Public Relations Global Network, “the world’s local public relations agency.” Is your message winning hearts and minds? No matter where you do business, there is a PRGN member agency in your region with the deep ...
U
USC Center for Public Relations Presents #PRFuture


1
USC Center for Public Relations Presents #PRFuture
USC Annenberg Center for Public Relations, Fred Cook
The PR Future podcast from the USC Center for Public Relations (CPR) shares the latest trends and provides insight into the future of public relations and strategic communication. Produced at the USC Annenberg School for Communication and Journalism and hosted by CPR Director and Golin Chairman Emeritus Fred Cook, #PRFuture features discussions with communication executives, academics, students and more as part of our mission to define the future of our industry and to develop those who will ...
L
Lead Balloon - Public Relations, Marketing and Strategic Communications Stories


Compelling tales from the world of public relations, marketing and branding, told by the well-meaning communications professionals who lived them. On Lead Balloon, professional communicators share tales of the do-or-die situations that defined their creative careers—how they planned for the unexpected, how they navigated high-profile crises, and what they learned in the process. With immersive storytelling and a wry sense of humor, host Dusty Weis revisits epic PR disasters, intense communic ...
T
TechnogistPR | Public Relations / Product Reviews / Internet Marketing


Podcast by TechnologistPR
http://www.youtube.com/watch?v=NrXhhJ9Y2yI Public relations is a minefield. The wrong public relations strategy can spell disaster for your company or enterprise. Here we answer all of the frequently asked questions about public relations to help you make the right choice when choosing your public relations strategy.
Smoke Signal is Australia's first podcast dedicated to sharing news and views from Australia’s public relations and communication sector. Each episode features a conversation with industry professionals, educators and influencers on the themes, trends and issues shaping Australia's PR landscape. Smoke Signal is hosted by Paul Cheal - an experienced financial and corporate communications leader with over 20 years’ experience working with Australian and global brands to build and protect their ...
ShapiroPR is an independent public relations firm in West Hollywood, CA
World PR Day, A day dedicated to public relations practitioners from across the world. Dave Forde, Founder of PR In Canada interviews public professionals from both the agency and brand-side from across Canada about the industry and how it continues to change and evolve.
T
Tell Me in Ten by TELL Public Relations


1
Tell Me in Ten by TELL Public Relations
TELL Public Relations
This is a publicity podcast equipping busy female entrepreneurs with actionable tips to increase their visibility and enhance their reputations— all in 10 minutes or less. Powered by TELL Public Relations.
The Future of Branded Content Marketing and PR, is all about the latest in trends in content marketing & public relations. The tips and techniques that modern marketers are using to reach their targetted customers. How to do it, when to do it & how to measure it!
A
Accreditation in Public Relations Podcasts


1
Accreditation in Public Relations Podcasts
Professional Podcasts LLC (www.professionalpodcasts.com)
This blog is the home for podcast programs focusing on the value of the Accreditation in Public Relations (APR)credential offered through the Universal Accreditation Board to members of the Public Relations Society of America and 9 other UAB participating organizations.
W
Welcome to the World of SME Branding and Public Relations


1
Welcome to the World of SME Branding and Public Relations
Phenom Communications
Ever wonder what the fuss about Branding and PR was all about? Apparently Billions of Dollars in Revenue! The Phenom Communications Team Introduce our very own Entrepreneurs and SMEs to a Journey to business success and profitability via successful Branding and Public Relations strategies. Sign up to our podcast to discover just why Billionaire, Bill Gates is willing to spend his last marketing dollar on PR.
W
Where Are They Now? Public Relations Professionals Podcast


Hello, I am a senior at the University of North Texas. I am an aspiring PR professional working on a podcast for my PR communication class. These professionals attended 8th Annual Celebrate Mayborn at UNT. I received their insights on the profession along with their educational experience that led them to where they are now.
C
Copper State of Mind: public relations, media, and marketing in Arizona

1
Copper State of Mind: public relations, media, and marketing in Arizona
HMA Public Relations | PHX.fm
Copper State of Mind is a public relations podcast for Arizona executives, business owners, and directors of marketing and communications who want to increase the effectiveness of their PR, media, and marketing campaigns. From messaging and media relations to content strategy and crisis management, the dollars your organization spends on integrated marketing communications are an investment that helps boost your brand, break through the noise, and drive business results. Join Abbie Fink, Vic ...
T
The Publicity Podcast - Public Relations Tactics and Marketing Strategies for your Business

1
The Publicity Podcast - Public Relations Tactics and Marketing Strategies for your Business
Deal With The Media
The publicity podcast: Advice for SMEs on media training, publicity stunts, how to write a press release, electronic press kits, small business marketing, how publicity fits into a marketing strategy and a marketing mix, social media, and blogging. Hosted on Acast. See acast.com/privacy for more information.
B
Beyond Social Media: The Marketing, Advertising & Public Relations Podcast


1
Beyond Social Media: The Marketing, Advertising & Public Relations Podcast
Beyond Social Media
This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube. Co-Hosts B.L. Ochman and David Erickson address all aspects of advertising, marketing, public relations and media in an irreverent, fast-paced style. The Beyond Social Media Show follows the following format: * Worst marketing stories of the week * Best marketing stories of the week * Shiny new tools * The Daily Numbers Each episode is 30-45 minutes long. Video of each episode is post ...
Brought to you by HispanicMPR.comโดย Elena del Valle
T
The Public Relations Podcast


1
Are you missing lots of PR opportunities?
17:25
17:25
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
17:25
In this episode, we delve into the concept of "bridging" and how it can help you expand your reach and tap into new audiences outside of your typical sector. We explore the common mistakes people make when attempting to "bridge", and share a step-by-step process to identify the right connections and pitch your story effectively. The technique works…
Thies week, we have a big announcement fro Jardeen Pooterson and we have no idea what it could possibly be. In addition to that, Chris talks to a Ghost.... Sounds scary - isn't..... Actually as an avid listener, I would rather not hear from Graham again... Go into the light Graham!!!โดย Matthew & Christopher
P
PRGN Presents: News & Views from the Public Relations Global Network


1
S2 E6: The Role of Boards in Crisis Leadership with Dwayne Alexander
16:30
16:30
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
16:30
“Prior preparation prevents poor performance." Planning for the future is key to creating a successful organization and is an important factor to consider when making decisions. But what about a company crisis? A crisis is often evaluated by how the CEO or management handle it - but usually it runs deeper than that. How should how organizational le…
P
Public Relations Review Podcast


1
Uncovering Internal Stories That Benefit Your Organization!!
21:59
21:59
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
21:59
PR people are most often focused on generating a press release to hype an organization's event, product, etc. However, there are often exceptional internal stories that can cast a very favorable light on the organization and also complements its goals and mission. The problem is these substantive internal opportunities do not receive the time neede…
D
Digital Public Relations


1
The Digital Environment: Norfolk Southern
18:39
18:39
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
18:39
Grace and Macy discuss what exactly happened in East Palestine, Ohio and the impact it had on locals thus far. As an East Palestine native, Macy brings the inside scoop. After discussing what happened, the two take a dive into the digital presence of Norfolk Southern throughout the crisis, the lack of communication on social media during the critic…
L
Lead Balloon - Public Relations, Marketing and Strategic Communications Stories


1
40. In Event of Moon Disaster: The Greatest Speech Never Given
48:58
48:58
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
48:58
It has been called “The Greatest Speech Never Given.” Drafted as a contingency plan for President Richard Nixon on the occasion of the Apollo 11 moon landing, the memo entitled "In Event of Moon Disaster" is inarguably a better piece of writing than any of the presidential remarks actually delivered on that day. Penned by White House speechwriter W…
Brought to you by HispanicMPR.comโดย Elena del Valle
T
The Public Relations Podcast


1
Crisis Comms : A case study
21:06
21:06
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
21:06
In this fascinating episode, we take a deep dive into a real-life crisis communications scenario as our guest Eric Olsen (senior advisor and communications directory to a member of the US congress) shares his experience managing a potential dam collapse that threatened thousands of lives. We discover how he utilized strategic planning, proactive me…
T
The Public Relations Podcast


1
Are your PR abilities good enough?
12:08
12:08
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
12:08
In this episode, we explore the importance of empathy, self-doubt, and passion in the world of PR. We look at how empathy and sensitivity are key traits for successful PR professionals and how rejecting the hard-sell approach is crucial to lasting success. We also delve into imposter syndrome, something that many PR practitioners face and how trust…
P
PRGN Presents: News & Views from the Public Relations Global Network


1
S2 E5: PR 4.0 with Andy See
16:04
16:04
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
16:04
PR 4.0 has arrived. Are you ready for it? For this episode, we're joined by Andy See from Perspective Strategies in Malaysia. Andy explains his concept of PR 4.0, which is the idea that consumers and stakeholders now take an active role in the process of news and information sharing. Businesses and brands must adjust to this new way of thinking and…
T
The Public Relations Podcast


1
Getting organic media for founders and thought leaders
18:44
18:44
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
18:44
In this episode, I chat with listener Kaley Hamilton about her PR agency in Los Angeles. She talks about how she went from being a reporter at US Weekly Magazine to starting her own company, where she focuses on getting organic earned media exposure for founders, creators, and entrepreneurs in the thought leader, wellness, and Web 3.0 space. She ta…
SPECIAL ANNOUNCEMENT EPISODE This show has reached a bit of a turning point. I either need to grow it or scale it back. I've been giving advice to people privately, interviewing, making show notes, etc. It's amazing fun but as most of you know I also have a full-time job. So I've been trying to work out what to do. What I'm proposing is to build a …
P
Public Relations Review Podcast


1
PR in Puerto Rico: Differences & Similarities! Why The Need for A License?
31:56
31:56
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
31:56
Puerto Rico PR professionals Gladys Diaz, GMD PR Consultant, and Tommy Dardet, President, Puerto Rico Association of Public Relations provide exceptional insight into the effort required to insure the professionalism of practitioners. They explain what led to a license being required to practice PR there. They detail the major difference between PR…
It may not have been delivered in a lecture theatre but it's a comprehensive look at how artificial intelligence may impact public relations over the coming years. This is an extended special episode in which I read aloud the article that is sent out to all new newsletter subscribers. It covers a lot of different implications for PR people from leg…
In this episode of the Public Relations Podcast, we explore the nuanced approach to convincing clients and bosses about the value of PR. While there are certain things you can say and data you can share, getting a client or boss on board with PR requires a more nuanced approach. In this episode we hear from Kaylee Hamilton, owner of Kaylee Media, w…
T
The Public Relations Podcast


1
Chould reality TV stars present an opportunity?
15:51
15:51
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
15:51
Funmi Lijadu is back with me for part 2 of our chat this week.In today's episode of the Public Relations Podcast, we talk about arts PR and reality TV.In particular, we delve into the world of Love Island and how PRs could partner with them.But we also look at attention fade and how a super-star reality TV show contestant may be worth nothing with …
Christopher and Matthew a special episode for you today. They are in the studio and receiving treats from Chef Billy Biscuits, who runs a restaurant called Billy's Biscuit Emporium that offers a wide range of culinary delights. The hosts express excitement about trying the treats that Chef Billy has brought for them.…
P
PRGN Presents: News & Views from the Public Relations Global Network


1
S2 E4: Marketing Artificial Intelligence with Brad Kostka
20:18
20:18
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
20:18
Marketing Artificial Intelligence (AI) is the use of advanced technologies such as machine learning, natural language processing and computer vision to automate and improve marketing tasks and processes. What are its benefits to marketers and public relations professionals? Should professional communicators be worried about their jobs? What are som…
Brought to you by HispanicMPR.comโดย Elena del Valle
U
USC Center for Public Relations Presents #PRFuture


1
Public Relations in the Age of Social Media with TikTok Satirist ColorMeLoverly
39:05
39:05
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
39:05
TikTok has knocked down the wall between public figures and their audiences, putting celebrities and high profile individuals in closer contact than ever before. Inspired by the Harry and Megan interview with Oprah Winfrey, ColorMeLoverly has blown up on TikTok for her comedic and relatable takes on the public relations field and the irony of this …
T
The Public Relations Podcast


1
The Mindset of Journalists: From a journalist who is also a PR
16:41
16:41
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
16:41
If you want to be successful at reaching journalists as part of your public relations effort, then the best way to approach it is to "think" like a journalist. In this episode, I talk to Funmi Lijadu, a PR and journalist about how she approaches both. What is the mindset? We look at the unique challenges journalists face when interpreting article b…
P
Public Relations Review Podcast


1
PR For Mining Investors & Stakeholders! How much America Depends on Mines!
26:16
26:16
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
26:16
Many products American use in their daily activities are produced with minerals from mines. Very few of us recognize and appreciate this fact. With a focus on investors and stakeholders Ira Gostin, Founder, of G8 Strategies, helps mining companies tell their meaningful and impactful stories to potential investors. A most interesting component of Ir…
BITESIZE episode.Keeping you up to date with the latest developments on how A.I. could impact Public Relations.
T
The Public Relations Podcast


1
Get media attention: Challenge narratives
14:11
14:11
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
14:11
A common question people ask as I've run this podcast is how do you get the attention of journalists.In this episode, I talk about "narrative challenging" and how powerful it can be. It's a technique anyone can do abd it's mostly about just taking a different mindset to your pitch.For the show notes, head to https://thepublicrelationspodcast.com/co…
P
Public Relations Review Podcast


In this Special Episode, I outline how I produced this verbal episode from ChatGPT's 1000-word written text self-description of how it can benefit the public relations professional. From this direct written response, I copied & pasted that text directly into a text-to-speech program that provides the word-for-word voice for the ChatGPT actual writt…
P
PRGN Presents: News & Views from the Public Relations Global Network


1
S2 E3: The Art of Communicating in Challenging Times with Ieva Naujalyte
16:17
16:17
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
16:17
We live in challenging times, and people everywhere are on edge, living in a state of chronic stress. Inflation, war, and natural disasters cause people to worry about their lives, their livelihoods, their loved ones, and their future. How should brands, corporations and professional communicators participate in the global conversation when people …
T
The Public Relations Podcast


1
A.I. for Public Relations part 2
15:33
15:33
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
15:33
In part 1 we talked about what A.I. is and how it could affect crisis public relations. In part 2 today, we're talking about what it will cost and who might use A.I. in PR, whether it will affect people's jobs who build relationships with the public and more. Plus there is a short guide in the show on how to explore A.I. yourself. For the full arti…
P
Public Relations Review Podcast


1
How To Successfully Use The Spectacular AI "ChatGPT" In Public Relations
31:56
31:56
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
31:56
The AI Chat|GPT platform is storming into the public relation area. Listen to Jess Todtfeld, Founder of Success In Media, provide light-hearted, but poignant, insight into how to successfully use this powerful tool in your PR practice. Jeff offers information on the platform's numerous benefits and capabilities for users. With this powerful service…
There have been a few developments I want to share with public relations folks that raise some more questions about using A.I. It's over A.I. image generators. If you would like the full article which currently comes in at 2600 words, then it's free. Subscribe at thepublicrelationspodcast.com/subscribe…
S
Smoke Signal, A Public Relations Podcast


1
A Public Relations Podcast: Smoke Signal - AI in PR
44:22
44:22
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
44:22
It is only February and it almost feels like we can already call it – 2023 will be the year of AI. It has been impossible not to get caught up in the ChatGPT tsunami that has made headlines, swamped social media feeds and seemingly replaced the weather as the most popular piece of small talk before meetings. Not to add to the deluge, but rather to …
L
Lead Balloon - Public Relations, Marketing and Strategic Communications Stories


1
39. Pernicious Copyright Robots Are Targeting Your Website: PicRights and the Practice of "Copyright Trolling"
47:10
47:10
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
47:10
There’s a disturbing new trend making waves in the world of online content creation. Corporate blogs, mom-and-pop business websites, podcasts… Even stuff that you posted years ago to your personal website or social media. It’s now being examined, sifted through and screened by artificial intelligence bots, which are programmed to search for copyrig…
U
USC Center for Public Relations Presents #PRFuture


1
Driving Corporate Activism with Lyft's Dominic Carr
26:32
26:32
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
26:32
How far should a company go with corporate activism? Lyft is setting the example for how companies should use corporate activism to speak out on issues. Last year, Texas passed the Heartbeat Act, which banned women from receiving abortions after the detection of a fetal heartbeat. The bill went even further, putting Lyft drivers who take women to a…
Join Matthew & Christopher as they visit a fearless space negotiator, Alistair McYellow, as he prepares for his next mission to negotiate litigation with the sun. Get ready for a thrilling ride as Alistair shares his experiences and insights on space travel and the challenges he faces in negotiating with celestial bodies. Don't miss this exciting e…
T
The Public Relations Podcast


1
How to use A.I. and ChatGPT for public relations
13:01
13:01
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
13:01
For the detailed guide based on this chat and other research make sure you are signed up for the newsletter at - thepublicrelationspodcast.com/subscribe or go to the "PR Manual" on the website and look for the AI section. Public Relations is about to change because of AI. Over the next couple of years, almost every aspect will be touched by this em…
P
Public Relations Review Podcast


1
How To SUCCESSFULLY Engage in Corporate Social Activism!!
25:49
25:49
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
25:49
Is your client or company prepared to engage in "Corporate Social Activism?" As a concept and practice it has been around for decades. Over the past few years, it has morphed into something much bigger with potential risks. However, it also offers great opportunities. So what is Corporate Social Activism? How do you decide which issues to engage wi…
P
PRGN Presents: News & Views from the Public Relations Global Network


1
S2 E2: Why Every Company Will Need Good ESG Reporting with Michael Diegelmann
19:39
19:39
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
19:39
Companies around the world are facing increased pressure from investors, customers, and other stakeholders to measure and report their Environmental, Social, and Governance (ESG) performance. In this episode, Michael Diegelmann urges business leaders to think about the impact their corporate practices are having on communities around them and on th…
Following on from this week's episode, I share some extra practical examples of how you can start to turn around a negative narrative against your organisation using public relations tactics and strategies.
Our student-produced podcast series, #PRFuture, returns with all-new episodes and interviews starting on January 31. We continue to look at causes, as featured in the Relevance Report, and introduce listeners to some new voices in the PR industry. Find our past episodes wherever you download your favorites. Find our Relevance Report at annenberg.us…
T
The Public Relations Podcast


1
When saying nothing is a good idea
13:38
13:38
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
13:38
Should you just keep quiet if the public seems to be against you? It's an approach many organisations take. How do you decide whether to speak up and do some public relations building or just keep a low profile?
T
The Public Relations Podcast


1
Turning around a negative perception
15:48
15:48
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
15:48
Michelle was facing an issue. Some members of the public were calling for students at her college to be "hung" because of their behaviour but the attitude was unfair and wrong in Michelle's view. As the Public Relations person building relationships with the public, what should you do? Tell the public they are wrong?…
P
Public Relations Review Podcast


1
How CEO's can overcome the "Trust Deficit.!"
28:25
28:25
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
28:25
Trust is an important ingredient for high-performance staff and organizations. Friction is minimized and uncertainty is substantially reduced in a work environment. When high levels of trust exist, people rarely look over their shoulders wondering if someone on their team has their back or not. People will speak directly and candidly. They can shar…
P
PRGN Presents: News & Views from the Public Relations Global Network


1
S2 E1: PR Trends for 2023 with David Fuscus of Xenophon Strategies
14:52
14:52
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
14:52
ESG, AI and innovation are three major trends that will shape 2023 for communications professionals, says David Fuscus, CEO of Xenophon Strategies. In this episode, David discusses the importance of ESG (Environmental, Social, and Governance) programs, which are becoming an increased focus for corporations across the globe. He emphasizes the need f…
Good news stories are hard to sell to the press, especially if you are working for an organisation that generally always feels like it is under fire. So, how can you get across good news stories and how can you turn around a long-running negative perception of an organisation? In this episode, I share some advice on why good news doesn't work and h…
T
The Public Relations Podcast


1
Can organisations fight back - Sailing La Vagabonde
12:51
12:51
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
12:51
Is it ever good to fight back when people criticise what your organisation does?What can we learn from influencers who stand their ground when the critics lay into them.As always lots more at www.ThePublicRelationsPodcast.com
P
Public Relations Review Podcast


1
Communications Audit? Get Successful Guidance From This Proven Expert!!
25:10
25:10
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
25:10
When you hear "Communications Audit" do your eyes glaze over? Never again! My guest is a skilled professional who provides the expert guidance required to conduct a solid comprehensive communications audit. Award-winning Mellissa Braham, APR, head of the National Schools Public Relations Association's Communications Audit Service digs deep into her…
Have you seen Tom Cruise's latest video? It's gone viral and despite you and I not being Tom Cruise, there is a lot we can learn from what he did.How can we take people into our worlds in order to build a great connection with them.
L
Lead Balloon - Public Relations, Marketing and Strategic Communications Stories


1
38. The Bud Light CoRntroversy, Revisited: Miller Lite Strikes Back
49:52
49:52
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
49:52
Now with 50% new footage! During Super Bowl LIII in 2019, Bud Light launched a new advertising strategy that was... unconventional, even for them. Instead of frogs or "wazzap" guys or silly superstitions, this campaign focused on attacking Bud Light's rivals for using corn syrup to brew their beers. Stranger still, outside observers noted that the …
T
The Public Relations Podcast


1
Thinking bigger with tiny budgets
11:25
11:25
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
11:25
I don't need to tell you that a good PR stunt can have a massive impact but when everything seems to have been done, how can you stand out? I had a conversation with a chap at a children's birthday party the other day that went from fairy bread (not kidding) to the discussion of an epic PR stunt across a continent with potentially huge media covera…
P
Public Relations Review Podcast


1
College PR Students Solve "Real Life" Problem of PR Enrollment Shortfall !!!!
32:45
32:45
เล่นในภายหลัง
เล่นในภายหลัง
ลิสต์
ถูกใจ
ที่ถูกใจแล้ว
32:45
When the professor of the Public Relations curriculum at Eastern Michigan University in Ypsilanti, Michigan noticed classes fell short of expected enrollment she challenged her current PR students to devise a campaign to both inform and encourage high school and current college students to consider Public Relations as a course of study. Professor L…