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Product Powerhouse

Erin Alexander

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Product Powerhouse was created to support product-based business owners, from handmade products to digital products, and everything in between. On this podcast, we chat about what it's really like to run an online shop. We publish weekly episodes covering e-commerce marketing, web design and all things Shopify. We celebrate successful shop owners and chat with experts in the e-commerce industry! Product Powerhouse is hosted by Erin Alexander, a Shopify Expert and design agency owner. She's h ...
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Product & Packaging Powerhouse

Megan Young Gamble

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We talk about the good and the ugly truth of the product and packaging industries from various sectors of the business. You will hear raw conversations from industry powerhouses for real impact to help you save money, time, and know what's coming down the pipeline. Pull up a seat and join us in the 'House as we discuss key essentials that will help you advance, ascend and accelerate your products to market.
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In this episode of Product & Packaging Powerhouse, Megan interviews Vicki Strull, a packaging and design consultant with over 25 years of experience. Vicki discusses her career journey and expertise in print and digital design in the packaging world. They discuss the evolution of technology in packaging and misconceptions about packaging design. Vi…
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In this episode of the Product Powerhouse Podcast, host Erin Alexander introduces us to Leah Keggi, the talented designer behind CoastL Studio. Leah's modern beach lifestyle brand is inspired by coastal living and brings a touch of vacation to everyday life, even if you're miles away from the beach. She specializes in art licensing, allowing other …
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In this episode of Product & Packaging Powerhouse, host Megan Young Gamble interviews Julia Willsie, Senior Sales Executive with Mill Rock Packaging. Julia Willsie discusses the importance of regional innovation in packaging and the circular economy, emphasizing the need for sustainable and intentional design. The conversation touches on recycling …
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In this episode of Product and Packaging Powerhouse, Megan Young Gamble interviews Carolina Lopez, CEO and founder of BEJOU Skincare. Carolina shares her inspiring journey from engineering to clean beauty entrepreneurship, emphasizing sustainability, mental wellness, and overcoming challenges with manufacturers. They discuss the importance of reduc…
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In this episode of the Product Powerhouse Podcast, Erin discusses the Shopify Email app and its potential benefits for business owners. She shares her own experience with email service providers and highlights why she decided to create a course on using the Shopify Email app. Here are the key takeaways from this episode: The Shopify Email app is an…
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Do you ever doubt yourself? Don't worry, you're not alone! I chatted with Chantal Dempsey, an award-winning mindset and confidence coach, and she assured me that self-doubt is something we can overcome. Overcoming self-doubt and building confidence is possible for everyone Changing perspective and focusing on strengths can help build confidence The…
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Did you know most new podcasts do not make it past episode 3? Well, we made it to EPISODE 20...and more to come!! In this episode, Host Megan Young Gamble, PMP® shares starting the podcast, lessons learned and tapping into the "Mamba Mentality". [Host Megan Young Gamble Links] [AFFILIATE] Ready to crank out your content in as little as 5 minutes? U…
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Welcome back to the Product Powerhouse Podcast! In this episode, host Erin Alexander opens up about her hiatus from podcasting, reflecting on where she's been and what she's been up to over the past 6 months. It's a refreshingly honest and vulnerable listen, as Erin shares her struggles and realizations that led to her return. The main topics cover…
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In this episode of Product and Packaging Powerhouse, Megan Young Gamble interviews Rachel Hassall, VP of Procurement at Harvest Hill Beverage Company. Rachel emphasizes the importance of sustainability, regulations, and resilience in procurement. She shares her career journey and insights on building relationships with vendors, aligning sustainabil…
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In this episode of Product & Packaging Powerhouse, Megan Young Gamble interviews regulatory specialist, Ariana Farina. They discuss FDA regulations, compliance requirements, and the impact of MoCRA in the beauty and cosmetic industry. They emphasize the significance of regulatory specialists in ensuring product safety, SOPs, and compliance. They al…
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In this solo episode of Product and Packaging Powerhouse, host Megan Young Gamble, discusses recent industry news in the beauty and packaging sectors. She highlights new product launches from brands like Shea Moisture, SKKN by Kim, and Makeup Revolution. She also shares important project management considerations related to product development and …
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In this solo episode of Product and Packaging Powerhouse, host Megan Young Gamble, recaps the key events of 2023 and outlines trends for 2024 in the beauty and packaging industry. She shares regulatory changes, including MoCRA and packaging EPR laws, emphasizing the need for compliance and sustainability. Megan discusses how AI in beauty is being u…
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In this episode, Brad Levin, a packaging professional, joins host Megan Young Gamble to discuss sustainability, packaging challenges, and networking in the industry. They highlight the importance of sustainable packaging, the impact of economic crises on professionals, and the need for a holistic approach to sustainability. Brad shares experiences …
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In this episode, Sandra Pitropia discusses the importance of marketing for compelling campaigns and balancing entrepreneurship. She highlights the challenges of sustainability in packaging and operations, the evolution of diversity and representation in the beauty industry, and the need for larger corporations to capture firsthand consumer data. Sa…
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In this episode of the Product & Packaging Powerhouse podcast, Leonard Grape, a brand strategist and founder of The Vineyard, shares valuable insights on building and growing an agency. Leonard discusses his journey and mistakes, emphasizing the importance of understanding audience, positioning, and design. He also delved into the significance of s…
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In this episode of the "Product & Packaging Powerhouse" podcast, host Megan Young Gamble interviews Christina Troutman, a packaging artwork manager. Christina discusses the challenges of the role, the importance of communication, and the need for diversity in the packaging industry. Christina shares insights from her career journey and offers advic…
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In this episode, marketing executive Tara Paton discusses the power of holistic marketing strategies through personalized messaging, market research, and building relationships with customers in the beauty industry. During the conversation, Tara emphasizes the importance of effective packaging, clear target audience, and omnichannel presence that h…
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In this episode of "Product & Packaging Powerhouse," Megan Young Gamble, a global project manager in the beauty industry, shares insights on project management salaries and transitioning into the field. Megan emphasizes the importance of networking, making connections, and being open and flexible. Megan discusses salary ranges for project managers …
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In this episode, Cory Connors, infamously known as Corygated®, shares his “detour to destination” journey into the world of packaging. Now, in the industry for over 25 years, Cory shares the power of sustainable packaging ranging from insights, trends, and new regulations in the pipeline. With everyone on the train toward sustainable packaging, Cor…
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In this episode on Product & Packaging Powerhouse, we connect with Camille Corr Chism, diving into the world of automotive packaging. We explore the unique challenges and considerations in designing packaging for the automotive industry, such as ergonomics, returnability, and sustainability. We also discuss the importance of tracking and preventing…
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In this podcast episode, powerhouse guest Corynne Corbett discusses the impact of the beauty industry on black-owned brands and shares insights on how these brands can authentically stand out. With her 20+ years of communication and media experience, she discusses practical tips and strategies for brands. The discussion covers topics such as produc…
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In this episode of the Product & Packaging Powerhouse podcast, Megan Young Gamble interviews Nichole Simms, an expert in retail merchandising. Nichole shares valuable insights on how to get your brand into big retailers, negotiate for favorable placement and profit margins, and create a visually appealing homepage to engage customers. She also disc…
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In this episode of the Product & Packaging Powerhouse™ podcast, host Megan Young Gamble and powerhouse guest Adrian Fernandez from ESKO Solutions discuss the challenges SMBs face with packaging artwork and the importance of effective artwork management. They highlight the features and benefits of using the online proofing platform, especially the U…
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In this episode, Megan Young Gamble interviews SoJohna Bell, CEO of RYZE Manufacturing, an experienced entrepreneur in the beauty industry. They discuss the importance of funding investment, product development stages, and proper testing for your products. SoJohna shares her personal experiences, including overcoming a negative work environment, he…
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In this episode, Megan Young Gamble acknowledges World Beauty Day and recap news during the month of August 2023. About Megan: Megan Young Gamble, PMP® is a forward-thinking packaging and project management veteran with more than 10 years’ of experience transforming mere ideas into consumer product goods for today’s leading beauty, wellness, and pe…
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In this episode, Adam Peek discusses the growing interest in sustainable packaging and the importance of understanding the financial and branding implications. He emphasizes the need for packaging to protect products and the planet, while also resonating with consumers. Adam critiques misleading terms and the importance of genuine sales approaches.…
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In this episode of the Product Powerhouse podcast, we have a special guest, Ruthie Sterrett, the founder of The Consistency Corner, a content management agency for small business owners. Ruthie shares her expertise in content strategy and marketing, with a background in corporate retail marketing for over 15 years, Ruthie has developed a systematic…
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In this episode, Megan Young Gamble shares her personal detour journey, eventually finding success in the health, beauty, and wellness industry. She shares her experience in corporate, overseeing product launches and packaging development, starting GLC, and offers advice on project management. Overall, the episode emphasizes Megan’s resilience, har…
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In this episode, Megan Young Gamble introduces the "Product & Packaging Powerhouse" podcast. She highlights the purpose of the podcast, which is to provide valuable insights and trends in product development, packaging, and business. Through engaging discussions with industry experts, listeners will gain knowledge and practical tips to successfully…
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In this episode, we will explore the different wholesale options available on Shopify. Whether you're a seasoned wholesaler or just starting out, Shopify can be a powerful tool for your business. We'll discuss three main options for using Shopify for wholesale, including creating discount codes for your retail site, using an app like Wholesale Club…
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On this episode of Product Powerhouse, we are chatting with retail and ecommerce expert Grace Hayden. Grace shares her personal experience of selling her Turkish towel business, the P’s of retail and formula of running a successful business. The main points we cover are: 1. The importance of understanding and connecting with your target market. 2. …
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On this episode of the the Product Powerhouse podcast, we're talking about launching or relaunching a store. Whether you're starting from scratch or giving your existing store a facelift, we've got you covered. So grab a cup of coffee, sit back, and let's dive into three essential tips to ensure a successful store launch. Tip #1: Planning Ahead No …
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In this episode of Product Powerhouse, host Erin Alexander welcomes Sarah Verheyen from Merish Books, a bookkeeping and CFO services provider for creative entrepreneurs. This episode offers valuable advice and practical tools for product-based business owners to take control of their finances and ensure long-term success. - Erin shares her personal…
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In this episode of Product Powerhouse, host Erin Alexander reflects on the valuable lessons learned from running her business for 7 years. She shares insightful anecdotes and personal experiences that highlight the importance of celebrating success, surrounding oneself with a supportive network, and being resilient in the face of challenges. Erin e…
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In this episode of Product Powerhouse, host Erin Alexander chats with Canva expert Brenda Cadman about the benefits of an organized Canva account. Here are three key takeaways from the episode: - Cluttered workspace results in a poorer quality product as creators become frazzled looking for everything. Having a clean and organized workspace in desi…
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In this episode of the Product Powerhouse podcast, host Erin Alexander chats with Kate De Palma from Scented Designs all about the world of collaborations in business, discussing the benefits, challenges, and important considerations to keep in mind when working with other makers or small businesses. On this episode we cover … Importance of buildin…
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In this episode of the Product Powerhouse podcast, host Erin Alexander is joined by Denisa Parker, founder of Kind & Ivy Design Studio, to discuss the importance of product packaging and how to create memorable and stand-out packaging for your products. Join me at the The Ultimate Product Party happening in Nashville this May! Come to learn new str…
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In this episode of the Product Powerhouse podcast, our host discusses the importance of having a well-designed product page and shares 10 essential elements for increasing conversions. On this episode we cover … The ten must have items you need to include on your product pages Why you need each item and how they help conversions Optional items you …
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This is the 150th episode of the Product Powerhouse Podcast and we are talking about dealing with customer service mindfully as a small business owner! Join me at the The Ultimate Product Party happening in Nashville this May! Come to learn new strategies for growing your product-based business, connect with other product makers and sellers, and ha…
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Are you a creative product-based entrepreneur who struggles with keeping track of all the moving pieces in your business? The Product Powerhouse Summit kicks off April 18-20! Get your free ticket to this 3 day online event that will help you build, grow, and scale your product-based business. GET YOUR TICKET HERE In episode 149 of the Product Power…
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Episode 148 of the Product Powerhouse podcast, hosted by Erin Alexander, is all about marketing strategies for small business owners in 2023. Here are the key takeaways: Repurposing and reusing content is the way to go if you want to make the most out of your limited resources. Personalization and segmentation in marketing are crucial for connectin…
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On this episode of the Product Powerhouse Podcast we are talking about the importance of being your number 1 hype woman for your small business with Robyn Clark from Jewelry Business Academy. Join me at the The Ultimate Product Party happening in Nashville this May! Come to learn new strategies for growing your product-based business, connect with …
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In episode 146 of the Product Powerhouse Podcast we are discussing marketing strategies outside of social media. The episode is aimed at business owners who feel overwhelmed by the amount of content they need to create for social media. The host highlights the importance of diversifying marketing strategies to mitigate the risk of relying solely on…
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In this episode of the Product Powerhouse podcast, Monica Sharma Patnekar from Business with Monica, and I chat about how you can better communicate and connect with your real customers. She discusses the importance of understanding your customer's desires, actions, and demographics, and what delights them as buyers, and how to use this information…
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In episode 144 of the Product Powerhouse podcast, we welcome Kate Ahl, founder of Simple Pin Media, to discuss how Pinterest can help you increase traffic to your site and make more money. Kate starts by explaining how Pinterest works as marketing platform and how it's different from social media platforms like Instagram. She explains the different…
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Welcome to episode 143 of the Product Powerhouse podcast! Today, we have an amazing guest, Khadirah Muhammad, joining us from SuccesswithSystem.com to talk about creating systems and processes for your business. Khadirah emphasizes the importance of documenting the day-to-day tasks you do in your business for a week or two. By doing so, you can ide…
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In this episode, we'll discuss why updating your e-commerce shop through a redesign using Shopify can have significant business benefits beyond just making your site look better. We'll cover the top benefits of a redesign and how they can help you increase sales and customer satisfaction. Benefits of a Redesign: Improved User Experience: A redesign…
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On this episode of the Product Powerhouse Podcast we are talking about 6 common myths that are going around about running a Shopify store. Build your Shopify BOOTCAMP in just 14 days. This roadmap walks you through exactly what you need to do to design a strategic and beautiful Shopify store. Join me at the The Ultimate Product Party (aff link) hap…
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This week on the Product Powerhouse Podcast I’m chatting with the co-creators of The Ultimate Product Party - Allison Carter and Cat Hildner. Join me at the The Ultimate Product Party happening in Nashville this May! Come to learn new strategies for growing your product-based business, connect with other product makers and sellers, and have the mos…
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Episode 139 of the Product Powerhouse podcast is all about how to effectively plan your product assortment for maximum profits with Kristin Fisher from BOCU. Build your Shopify store in just 14 days. This roadmap walks you through exactly what you need to do to design a strategic and beautiful Shopify store. Join me at the The Ultimate Product Part…
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