พอดคาสท์ Melissa Agnes ชั้นนำ (2024)

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How To Improve Your Crisis Communication Strategy By Understanding Near And Far Enemies [Audio of Blog Post] 13:39

7M ago13:39

13:39

Connection is at the heart of any good crisis communication strategy. However, we’ve all seen leaders attempt to connect with their audience with all the right words, and yet something feels… off. While a Crisis Ready Hindrance is often blocking that connection, understanding near and far emotional enemies is a powerful tool to help you overcome th…

1
Could We Train AI with Emotional Intelligence to Predict a Crisis? [Audio of Blog Post] 12:38

9M ago12:38

12:38

Make no mistake: AI absolutely will affect crisis communication — and crisis in general, for that matter. Recently, my friend and the queen of PR herself, Gini Deitrich said something that got me thinking about predictive AI even further: Could AI predict the emotional escalation of a crisis… before it begins to happen? This episode explores this c…

1
How To Never Lose A Customer Again 45:21

6y ago45:21

45:21

How you make your customers feel… is the powerful differentiator from your competitors, lends to the emotional connection you build with your stakeholders, and can ultimately make or break your brand’s invincibility. Author and Customer Retention Expert, Joey Coleman, joins the Invincible Brand Podcast to discuss strategic ways to foster a culture …

1
Building Brand Invincibility Requires Intentional Attention 44:49

6y ago44:49

44:49

In a world where distractions are thrown at us at every corner, Attention Expert, Neen James, joins the Invincible Brand Podcast to share techniques for being mindful and intentional about where you dedicate your attention, in a way that prioritizes the things that matter most to your business, your team, your stakeholders, and your career. You can…

1
Discussing The Core Essentials Of Crisis Management 26:42

6y ago26:42

26:42

Each month Melissa answers questions from real people doing real work in–or learning about–crisis readiness. This month’s question comes from Natalia who asked some core questions that pertain to crisis management and crisis readiness, such as: “What is crisis management and what does it mean to be a crisis management professional?” “What are some …

1
Behind the Scenes: Tactical Crisis Management Lessons from the Frontlines 41:46

6y ago41:46

41:46

Utility companies are no stranger to the multitude of challenges that present themselves in times of crisis. As a result, they have a ton of real-time crisis management experience that others can learn from. Alectra is one such organization. With a 1,250 m2 (or 2,000 km2) service territory delivering power to approximately one million customers in …

1
How To Use Humor To Help Solve Common Workplace Issues 49:01

6y ago49:01

49:01

Humor Engineer, Drew Tarvin, joins the Invincible Brand Podcast to discuss how humor can be used to effectively help solve so many common workplace issues, such as a lack of employee engagement, stress management, communication issues, and much more. About this episode Drew’s outlook on life and the way he helps organizations use humor to solve int…

1
Tips For Building Strong Emotional Connections In A Virtual World 53:02

6y ago53:02

53:02

Dr. Nick Morgan, author of Can You Hear Me?(amongst other great books) and founder of Public Words, joins the Invincible Brand Podcast to discuss the impacts that the virtual world have on internal teams and the conscious efforts and actions that leaders can take to mitigate the risks that these impacts present on company morale, team-building, and…

1
How Does Crisis Readiness Translate From Government To Big Business To Solopreneurs? 39:47

6y ago39:47

39:47

Each month, Melissa answers your crisis ready questions. This month’s question comes from Bridget… and, in fact, Bridget had a handful of really great questions that Melissa got to provide responses to. Here’s a sampling of what these questions were: “Is crisis management different from industry to industry?” “What is the best way to manage controv…

1
Strategies For Building Sustained Trust From The World’s Leading Airlines 38:43

6y ago38:43

38:43

Shashank Nigam, author of Soar and CEO of Simpliflying, joins the Invincible Brand Podcast to share some powerful strategies on how today’s leading airlines have managed to build sustainable trust – and how that serves them when undesirable incidents risk occurring. About this episode The airline industry is tough. The risks are exponential; profit…

1
When Hiring a Crisis Management Advisor, Become An Informed Buyer To Mitigate Unnecessary Risk 36:46

6y ago36:46

36:46

Charlie Maclean-Bristol, one of the Founders and Directors of PlanB Consulting, joins the Invincible Brand Podcast to discuss how organizations can get around the lack of certification in the profession of crisis management, to make sure they’re partnering with the right professionals for their company’s crisis ready needs. About this episode If yo…

1
How To Form Crisis Ready Legal Alliances and Practice Compassionate Compliance 50:19

6y ago50:19

50:19

Jackie Ford, partner at the law firm Vorys, Sater, Seymour and Pease, joins the Invincible Brand Podcast to discuss proactive legal strategies in your crisis readiness and the practice of compassionate compliance. About this episode In my experience, one of the biggest challenges organizations face is forming a crisis ready alliance with their lega…

1
Building Brand Invincibility Requires Conscious Compassion 48:58

6y ago48:58

48:58

A culture of compassion requires consciousness. How compassionately conscious is your brand? Nearly ten years after Dave Carroll’s United Breaks Guitars video series went viral and helped change the landscape of issue and crisis management for brands, Dave joins the Invincible Brand Podcast to discuss the impact of compassion on brands and on an or…

1
How Can I Merge My Expertise Into A Career In Crisis Communication? 22:03

6y ago22:03

22:03

This month’s question: “I have been a digital journalist, reporter and TV producer for the last 10 years. I am interested in merging my skills in breaking news coverage into a career in crisis communications. I’d love to speak with you to hear your thoughts around how I can merge my journalism career into a future in crisis communication work.” The…

1
Behind The Scenes of the Chipotle E. Coli Crisis, with William Espey 54:45

6y ago54:45

54:45

William Espey, the man responsible for the voice of the brand that is Chipotle, joins the Invincible Brand Podcast to discuss the challenges Chipotle faced when managing the E. coli crisis in 2015, and the mindset and strategies they implemented to manage the many dynamics of this incident and the reputational impact it threatened to leave on the b…

1
How To Instil A Culture That Lends To Your Brand’s Invincibility, with Mike Ganino 41:22

6y ago41:22

41:22

Mike Ganino, company culture expert and author of Company Culture For Dummies, joins The Invincible Brand Podcast to discuss how you can assess and implement a strong culture that will lend to your brand’s invincibility. Whether your organization is a start-up or has been around for decades, no matter its size, type, or industry, Mike provides insi…

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How To Get Ahead Of A Crisis When You’re Already Behind, with Mountain View Police Department 44:56

6y ago44:56

44:56

In April 2018, shortly after the shooting that took place at YouTube’s headquarters by 38-year-old Nasim Najafi Aghdam in San Bruno, California, the media learned from Aghdam’s father that she had been confronted by Mountain View Police Department officers prior to the shooting taking place. Before MVPD had time to make this connection themselves a…

1
TCIP #060 – Managing The Fort McMurray Wildfire Crisis, With Jordan Redshaw 47:20

6+ y ago47:20

47:20

The Horse River Wildfire that took place in Fort McMurray, Alberta, Canada, in May 2016, was unprecedented in Canadian history. Eighty-eight thousand people needed to be evacuated in the span of only a few hours, for a month-long evacuation. This wildfire was so catastrophic that its economic impact actually impacted Canada’s GDP. I recently had th…

1
TCIP #059 – The Human Capital Component Of Crisis Management, With Sam Miller 49:31

8y ago49:31

49:31

Earlier this week, I published a #crisisready video that discusses the emotional factors that can quickly escalate an incident to crisis-level. Remaining on the topic of emotional impact and the human factors of crisis management and preparedness, I’m excited to be sharing the latest Crisis Intelligence Podcast with you! I recently had the opportun…

1
TCIP #058 - Helping Law Enforcement Implement a Crisis Ready Culture with Brian Willis 48:33

8+ y ago48:33

48:33

When it comes to crisis management, law enforcement has one of the most challenging tasks. Not only does their crisis management involve real dangers and the important mission of keeping their communities and themselves safe and out of harms way, but it also includes a need for effective and nearly instantaneous communications. And while the former…

1
TCIP #057 – Fort McMurray Wildfire with Garth Rowan 30:54

8+ y ago30:54

30:54

The wildfires in Fort McMurray, Alberta, Canada have been blazing since the start of May and have so far destroyed over 2400 buildings, including homes and businesses, and have resulted in an evacuation of approximately 90,000 citizens. Having yet to be completely tamed by fire fighters, the truly exceptional part is that, of the approximate 90,000…

1
TCIP #056 - Terrorist Attack Crisis Management with Daniel Linskey 55:07

8+ y ago55:07

55:07

I recently had the honor of sitting down with Daniel Linksey, former Superintendent in Chief of the Boston Police Department, to record an episode of the Crisis Intelligence Podcast. Dan was the incident commander during the Boston Marathon Bombing. Within this podcast, Dan shares his first-hand experience of what it was like to manage the Boston M…

1
TCIP #055 - Life's Most Important Question with Brian Willis 55:39

9y ago55:39

55:39

The law enforcement industry has been struggling through a lot of heat lately. Many leaders within the law enforcement community are working very hard to overcome this industry crisis and to embed a corporate culture based on trust-building and transparency within their communities. One of these leaders is Brian Willis. Brian is a recognized though…

1
TCIP #054 – Communicating with Crisis-Affected Communities with Claudia Liute 1:18:06

9+ y ago1:18:06

1:18:06

Welcome to episode #054 of The Crisis Intelligence Podcast, with Melissa Agnes and Claudia Liute. Claudia is a humanitarian who works on the ground in some very hostile and conflicted crisis-affected communities. In her experience, one of the things she sees far too often is people rushing in with the best of intentions for helping, but too often f…

1
TCIP #053 – Literacy Levels Matter in Emergency Management Messages with Dr. Thomas D. Phelan 59:46

9+ y ago59:46

59:46

Welcome to episode #053 of The Crisis Intelligence Podcast, with Melissa Agnes and Dr. Thomas Phelan. When it comes to critical communications, comprehension is imperative. It can literally mean the difference between life and death. And yet, according to recent research conducted by Dr. Thomas Phelan, the majority of “emergency management messages…

1
TCIP #052 – A Crisis Management Case Study with Monika Lancucki 54:31

9+ y ago54:31

54:31

Welcome to episode #052 of The Crisis Intelligence Podcast, with Melissa Agnes and Monika Lancucki. When the company Monika Lancucki worked for went into receivership, they knew they were in for a crisis management challenge. Adding to the challenge, Monika and her team were only given three days notice before the receivership needed to be publicly…

1
TCIP #051 – Strategizing Emergency Management with Jeff Reeb 54:59

9+ y ago54:59

54:59

Welcome to episode #051 of The Crisis Intelligence Podcast, with Melissa Agnes and Jeff Reeb. Jeff Reeb is the Director of the Office of Emergency Management for the County of Los Angeles. Jeff and I met after I gave my TEDx talk earlier this year. While having a conversation with Jeff about LA County’s current strategies for effective emergency ma…

1
TCIP #050 – Online Shaming with Garth Rowan 1:02:30

9+ y ago1:02:30

1:02:30

Welcome to episode #050 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan. From female reporters being spontaneously and continually harassed during live reporting, to individuals making mistakes caught on camera and ending up losing their jobs as a result of the footage going viral. We’ve seen some extreme cases of online sham…

1
TCIP #049 – What Makes a Good Crisis Message with Karen Freberg and Kristin Saling 49:43

9+ y ago49:43

49:43

Welcome to episode #049 of The Crisis Intelligence Podcast, with Melissa Agnes, Karen Freberg and Kristin Saling. Karen Freberg and Kristin Saling are more than sisters, they’re research colleagues. They recently conducted an academic study to determine the characteristics and attributes that make a good crisis communication message on social media…

1
TCIP #048 – The Secret to Successful Crisis Management with Melissa Agnes 54:24

9+ y ago54:24

54:24

Welcome to episode #048 of The Crisis Intelligence Podcast, with Garth Rowan and Melissa Agnes. I recently had the great honor and privilege of giving a TEDx Talk in the City of LA. The topic of my TEDx talk is “The Secret to Successful Crisis Management in the 21st Century”. In this week’s episode of The Crisis Intelligence Podcast, I did somethin…

1
TCIP #047 – Crisis Management for Global Events with Roman Gaponenko (Part 2) 1:11:23

9+ y ago1:11:23

1:11:23

Welcome to episode #047 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Last week, in part one of this two-part podcast series with Roman…

1
TCIP #046 – Crisis Management for Global Events with Roman Gaponenko (Part 1) 50:08

9+ y ago50:08

50:08

Welcome to episode #046 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Roman Gaponenko, a digital strategist who has worked for global a…

1
TCIP #045 - The American Red Cross's Social Media Command Center with Curtis Midkiff 52:16

9+ y ago52:16

52:16

Welcome to episode #045 of The Crisis Intelligence Podcast, with Melissa Agnes and Curtis Midkiff. The American Red Cross is known for their amazing, life saving emergency management and humanitarian work. A big part of their success is due to their evolutionary mindset and corporate culture that empowers them to change and adapt with the times. Wh…

1
TCIP #044 – Organization Fined $1.1 Million for Emailing Canadians (CASL) with Maanit Zemel 55:37

9+ y ago55:37

55:37

Welcome to episode #044 of The Crisis Intelligence Podcast, with Melissa Agnes and Maanit Zemel. Does your organization email Canadian stakeholders? If so, have you developed a CASL Compliance Policy? If you haven’t, you may be in store for some serious repercussions. Canada’s Anti Spam Legislation (CASL) came into effect in July of 2014 and it see…

1
TCIP #043 – Bullying Ends Here with Tad Milmine 49:28

9+ y ago49:28

49:28

Welcome to episode #043 of The Crisis Intelligence Podcast, with Melissa Agnes and Tad Milmine. Those of you who know me and follow my work, know that bullying is a youth-affecting crisis that touches my heart. Every once in a while I write about this growing issue and do what I can to provide helpful resources and strategies for educational instit…

1
TCIP #042 – Cultivating Outrageous Trust with Roy Reid 1:14:46

9+ y ago1:14:46

1:14:46

Welcome to episode #042 of The Crisis Intelligence Podcast, with Melissa Agnes and Roy Reid. Proactively building trust with your stakeholders is a profound crisis preparedness strategy (amongst other things). But in order to build outrageous trust, you need to begin by working from the inside out. An organization that focuses on building a corpora…

1
TCIP #041 – Life After United Breaks Guitars with Dave Carroll 52:02

9+ y ago52:02

52:02

Welcome to episode #041 of The Crisis Intelligence Podcast, with Melissa Agnes and Dave Carroll. In 2009, Canadian musician Dave Carroll published the first of three videos telling the story of how United Airlines carelessly broke his guitar. This video, as I’m sure you recall, was titled “United Breaks Guitars” – and it created a media frenzy that…

1
TCIP #040 – Countering Extremism with Zahed Amanullah 45:18

9+ y ago45:18

45:18

Welcome to episode #040 of The Crisis Intelligence Podcast, with Melissa Agnes and Zahed Amanullah. As I described and discussed in this blog series, ISIS is a petrifyingly brilliant communicator and recruiter. But countering violent extremism and propaganda can’t only fall on the shoulders of our government agencies, for multiple reasons. The good…

1
TCIP #039 - 5 Digital Trends That Impact Your Online Reputation with Martin Waxman 1:03:02

9+ y ago1:03:02

1:03:02

Welcome to episode #039 of The Crisis Intelligence Podcast, with Melissa Agnes and Martin Waxman. The digital landscape continues to evolve, but it has also been mainstream long enough that it has begun to settle as well. For example, the way in which we navigate online has become customary enough that we can begin to understand behavioral trends. …

1
TCIP #038 - Mastering Your Body Language for Crisis Leadership with Nick Morgan 52:38

9+ y ago52:38

52:38

Welcome to episode #038 of The Crisis Intelligence Podcast, with Melissa Agnes and Nick Morgan. Every conversation is two conversations, says Dr. Nick Morgan, President of Public Words. The first, being our spoken words and the second being our body language. In fact, our body language – that second conversation – speaks very loudly to the unconsci…

1
TCIP #037 - BBC's WhatsApp Ebola Service with Trushar Barot 40:50

9+ y ago40:50

40:50

Welcome to episode #037 of The Crisis Intelligence Podcast, with Melissa Agnes and Trushar Barot. In 2014, Ebola spread quickly throughout West Africa. In the second half of last year, BBC World News decided that they wanted to position themselves as a voice of credibility and leadership in this global crisis. Yes, that’s right. A world news organi…

1
TCIP #036 – How To Conduct a Crisis Simulation with Garth Rowan 54:57

9+ y ago54:57

54:57

Welcome to episode #036 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan. Crisis simulations are an amazing way to test your crisis plan and strengthen your team’s crisis communication skills. I’ve been conducting crisis simulations for a few years now and the results that they bring to my clients never cease to amaze me. That…

1
TCIP #035 - The Science of Rumors with Laurent Gaildraud 56:03

10y ago56:03

56:03

Welcome to episode #035 of The Crisis Intelligence Podcast, with Melissa Agnes and Laurent Gaildraud. Rumors have existed since the beginning of human behavior. A good rumor is deep-seeded and hypnotic. A good rumor can launch an organization or public figure into a crisis that is not terribly easy to manage or overcome. But what makes a good rumor…

1
TCIP #034 – Media Relations for Crisis Preparedness with Tom Iovino 1:05:59

10y ago1:05:59

1:05:59

Welcome to episode #034 of The Crisis Intelligence Podcast, with Melissa Agnes and Tom Iovino. As a Public Information Officer (PIO) or spokesperson for an organization, dedicating time to developing real, authentic relationships with reporters is an essential part of, not just your job, but your crisis preparedness. It’s a strategy that takes time…

1
TCIP #033 – Crisis Spokesperson Training with Brad Phillips 1:06:09

10y ago1:06:09

1:06:09

Welcome to episode #033 of The Crisis Intelligence Podcast, with Melissa Agnes and Brad Phillips. When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. The truth is that your company spokesperson’s toughest task will be to communicate …

1
TCIP #032 - The National Weather Service’s Crisis Communication Strategy with Daniel Noah 54:22

10y ago54:22

54:22

Welcome to episode #032 of The Crisis Intelligence Podcast, with Melissa Agnes and Daniel Noah. Within this episode of The Crisis Intelligence Podcast, Daniel Noah from the National Weather Service in Tampa Bay, delves into some specific strategies that the NWS has been using to communicate with their community in times of emergency. This episode o…

1
TCIP #031 – Dealing with Internet Defamation and False Online Reviews with Whitney C. Gibson 57:24

10y ago57:24

57:24

Welcome to episode #031 of The Crisis Intelligence Podcast, with Melissa Agnes and Whitney C. Gibson. Dealing with and removing internet defamation and other damaging content from the internet is a big challenge for countless professionals and organizations these days. In this episode of The Crisis Intelligence Podcast, Whitney C. Gibson, an attorn…

1
TCIP #030 – Cyber Investigation When The Hi-Tech World Turns Ugly with Chris Anderson and Bruce Anderson 53:44

10y ago53:44

53:44

Welcome to episode #030 of The Crisis Intelligence Podcast, with Melissa Agnes, Chris Anderson and Bruce Anderson. As hi-tech enters every phase of our corporate, professional, and private lives, people and organizations are exposed to problems caused by technology in the hands of others intent on causing harm. For the first time in history, we [..…

1
TCIP #029 – Managing the Law Enforcement Crisis Post Ferguson and New York with Captain Chris Hsiung, Tim Burrows and Louis Hayes 1:04:37

10y ago1:04:37

1:04:37

Welcome to episode #029 of The Crisis Intelligence Podcast, with Melissa Agnes, Captain Chris Hsiung, Tim Burrows and Louis Hayes. Law enforcement, as an industry in the United States in particular, is in the midst of a major crisis. Between what happened in Ferguson, New York, Phoenix, Cleveland, California… this crisis continues to spiral out [..…

1
TCIP #028 – Cross-Cultural Communication in Crisis with Brigitte Stock 1:03:04

10y ago1:03:04

1:03:04

Welcome to episode #028 of The Crisis Intelligence Podcast, with Melissa Agnes and Brigitte Stock. Countless crises cross borders. When this happens, the task of successfully managing the crisis becomes even more of a challenge. Amongst other things, successfully managing a global crisis means understanding the impact that different cultures have o…

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