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This podcast is dedicated to giving entrepreneurs, business coaches, those with high-ticket offerings, and online business owners, quick, easy, and effective tips on how to grow your business, brand, and bank account using LinkedIn. If Facebook, Instagram, and TikTok are getting you engagement, but not sales into your business, it's time to start looking at leveraging the top social media platform for converted sales and organic engagement...LinkedIn!
 
How do you grow your online business? Grow your email list? Build a social media following? Start a webinar, online course, or podcast? For many people, creating a profitable online business is the dream. Discover why thousands of online business owners have turned to Jennie Lyon to help them grow their online business using digital marketing and virtual assistant services. Jennie shares her best digital marketing tips, practices, and strategies to get you optimal results!
 
My mission with this podcast is to help you scale your online business without the overwhelm and hustle. You don’t have to post constantly on social media to grow your audience and increase your revenue. You don’t have ”sell your soul” to make great money doing what you love. You just need one thing - strategy. A clear online marketing strategy will simplify your life and help you reach your goals faster.
 
Small business growth expert and pro organizer fan girl Shanna Goodman presents the Pro Organizer Marketing Made Simple podcast to help you attract clients as simply and effectively as possible. After more than 16 years helping service-based small business owners strategically grow, Shanna knows how to guide you into developing a sustainable business model AND help you put the most effective strategies into place. Raised by entrepreneurs, Shanna is a voracious reader and writer, regularly co ...
 
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show series
 
One of the biggest problems on LinkedIn right now is all the notes being added on LinkedIn. In some instances, it is ok to add one, but most of the time, we receive many canned and spammy requests with the notes attached. If you are going to add a note, here is when you should: 1. You know the person 2. You were referred to connect with them by som…
 
Have you ever felt like your marketing message just isn’t coming together? It can be mind-numbing to stare at a blank screen, constantly deleting the few words you manage to tap out on your keyboard. When the words don’t flow easily, it can bring up questions like, “why is it so hard to explain why my business matters?!” or “I’m a marketer, why isn…
 
In today’s episode of Digital Marketing Made Simple, 8 Things You Need To Know About Membership Sites, Jennie shares from her years of experience with membership sites the do’s and the don’ts. What you will learn: The importance of being crystal clear about what you deliver Features vs. Benefits KISS: Keep it Simple Niche in. Community Membership E…
 
Tori Barker is the Principal/Owner of Creative Marketing, a digital marketing, brand strategy, and consulting company. After an extensive career in corporate marketing, Tori was committed to launching a company that was innovative, creative, and committed to providing hands-on support and consulting services while partnering with small, mid-size bu…
 
Something that we are looking to do is increase our sales and income for our businesses. But for some, it presents more challenges than expected. Over the last ten years of leveraging LinkedIn for our businesses and company, I have found that there are three specific ways to close more sales on LinkedIn in the long term: 1. Vet out and connect with…
 
About Gail Seymor: Here's the deal. The Mentors Coaching Provider Training is free for everyone. You can start today and build your online learning business with no barrier to entry. The Mentors Coaching platform is also free to start. You can create free or paid self-paced or instructor-led courses with or without proof and completion certificates…
 
With the end of the year on the horizon, are you finding yourself feeling sluggish and unmotivated with your business and marketing efforts? You’re not alone! That’s why our newest Marketing Made Simple Podcast series is called “Energize.” From now until the end of the year, each episode will be centered around giving you the specific tips you'll n…
 
In today’s episode of Digital Marketing Made Simple, Webinar Trends to Watch for an Explosive 2023, Jennie talks about a never ending debate, if webinars are still effective. What you will learn: 🔹 How Webinars will better connect with the audiences in 2023. 🔹 Interactive webinar elements and how they can boost your conversions. 🔹 How co-hosts, liv…
 
In this episode, Nancy and I talk about 3 of the main things we do to map out our goals for the upcoming year and why: 1) Recap the year prior 2) Plan out sales and goals for the upcoming year 3) Plan Out Marketing Focuses for all products/goals Don't forget to register for our final FREE LinkedIn Workshop of the year here: LinkedIn Workshop Regist…
 
A veteran RN and nursing leader with 3 decades of experience, Teresa Sanderson leads with authenticity and the heart of a servant. She believes nursing leadership is responsible for creating a culture and environment where nurses can succeed and practice with excellence. Teresa is working to transform nursing culture from one where “Nurses eat thei…
 
What was your favorite episode or actionable step of 2022? Call 615-649-0705 before Friday November, 11 and let us know! Your favorites could be included in the upcoming Marketing Mix Tape greatest hits episode closing out the year. If you're running a local business, you know your marketing strategy needs to look different than online businesses o…
 
In today’s episode of Digital Marketing Made Simple, Social Media Hacks for Optimal Brand Growth, Jennie pulls back the curtain and shares with us social media hacks that are sure to boost your brand growth. What you will learn: 🔹 Content: Be consistent, relevant, and quality over quantity. 🔹 What is UGC, and how to leverage it. 🔹 Snackable content…
 
I am a big believer in producing some content is better than producing no content at all. But when it comes to the best type of content to create, hands down, video will remain king for years to come. Here is why: 1. Builds relationships quicker 2. Builds the "know, like, and trust." 3. Positions you as the expert Download my FREE LinkedIn Profile …
 
John Feldman founded Visionary Literary in 2021 after a decade of ghostwriting for NFL players, executives of billion-dollar organizations, and, his most memorable client: a World War II veteran. John’s vision is to help entrepreneurs and industry leaders spread their message and positively impact readers' lives across the globe. His life’s mission…
 
What was your favorite episode or actionable step of 2022? Call 615-649-0705 before Friday November, 11 and let us know! Your favorites could be included in the upcoming Marketing Mix Tape greatest hits episode closing out the year. Asking people for money can feel awkward and intimidating, even if you’re fundraising for an amazing cause! Not only …
 
In today’s episode of Digital Marketing Made Simple, YouTube SEO: 5 Tips to Boost Your Video Rankings, Jennie shares 5 tips to boost your YouTube rankings. What you will learn: 🔹 How to position keywords in your title and description. 🔹 How important is your thumbnail image? 🔹 Transcripts or no Transcripts? 🔹 What exactly is the use of Annotations?…
 
In this candid podcast episode, Nancy and go over the following: How do you block out your time? The biggest question people have when starting a business -. Batching out specific things to do on specific days. Everyone has the same 24 hours in a day, it’s just a matter of how you use it. Why do you need to make certain things a priority? Focus Kee…
 
About Marci: Marci Nettles is a daughter of God, Wife to Dondee, Mother of 4 in their blended family, Grandmother to 3 amazing grandkids, and Chaplain to the Business Mountain. Her career of choice was in Law-Enforcement. She spent time as Patrol Officer, in the Public Information Representative to the media, Background Investigation for all new Of…
 
What was your favorite episode or actionable step of 2022? Call 615-649-0705 before Friday November, 11 and let us know! Your favorites could be included in the upcoming Marketing Mix Tape greatest hits episode closing out the year. Does your company do so much that it’s hard to explain what you offer? If you try to communicate too many things to y…
 
In today’s episode of Digital Marketing Made Simple, 5 Practical Tips To Boost Your Google Ads Conversion, Jennie gives us 5 tips that will boost your Google Ads conversion rates. What you will learn: 🔷 The impact of keywords 🔷 Perks of Compelling Ad Copy 🔷 The power of Visuals 🔷 Targeting your Ads and choosing your audience 🔷 Test, Test, and Test …
 
In this episode, Nancy and I will talk about the one word we have to get better at not using when building personal and business relationships. That word is "BUSY." Here is how you can stop using it: 1) assess your schedule and set boundaries 2) prioritize 3) change response: let me see what's on my plate, or state what is going on: "I have a proje…
 
About Adam Strong: Your childhood forms you. But does it define you? My childhood wasn’t easy. It was tough being raised in a single-parent family. Don’t get me wrong, my younger brother and I were well loved. But we lived on state benefits to eat and survive. Things were often so tight my brother and I used to share the main Christmas present. The…
 
The StoryBrand framework is all about clarity. But will using the StoryBrand framework make you sound boring? In today’s episode, J.J. and April tackle this question with the help of Jessie Congleton, StoryBrand Certified Guide and professional copywriter and marketing strategist. As a copywriter who has crafted messaging for multiple brands, Jessi…
 
In today’s episode of Digital Marketing Made Simple, Website & SEO Optimization Audit: 5 Factors for Staying on Top of Search Results, Jennie dives right into the must have’s and hottest trends to make sure you are ahead of the competition and have a totally optimized website. What you will learn: 🌟 Why is website optimization so important? 🌟 What …
 
In today's podcast episode, we are going to be talking about a significant topic. Each social media platform has its list of what to do and what not to do. LinkedIn is no different. Interestingly enough, people are still trying to "hack the system" and take shortcuts to try and become successful in a quicker fashion. Quicker is not always better, a…
 
If you feel Facebook ads are super overwhelming and complicated then today's episode is for you! Join the 3-Day Lead Ad Bootcamp and Launch a Low Tech Ad Today - https://scalewithstrategypodcast.com/leadads Want 1:1 help with your ads? Book a call here!โดย Lisa Stoops
 
About Doug: He is an author, speaker, former college athlete, and the director of Disability, Dream, and Do (D3Day) sports camps created in partnership with Dave Clark. After winning a National Championship in the 800m at Taylor University, he transferred to the University of Georgia, becoming a record-holding track and field athlete and a top cont…
 
Have you experienced success after implementing the StoryBrand Framework to clarify your messaging and marketing? We want to hear about it! Call 615-649-0705 and share your story of success in a voicemail before Friday October, 14 for a chance to have it featured on an upcoming episode. Just call 615-649-0705 to share your story of success. We can'…
 
In today’s episode of Digital Marketing Made Simple, 8 Hot Digital Trends to Watch for in 2023, Jennie walks you through the hottest trends in 2023 to add into your marketing strategy. What you will learn: 🌟 Influencer relationships 🌟 Chatbots will become more sophisticated 🌟 Live streaming willbecome more popular 🌟 Personalized marketing 🌟 Social …
 
In this episode, Nancy and I are going to discuss the 3 steps or 3 tips on how to create consistent content on social media for your business: 1. Choose your content buckets 2. Choose your form of pillar content 3. Repurpose into micro-pieces of content Don't forget to register for our FREE 90-Minute Content Creation Workshop/Masterclass on Monday,…
 
About Wanda Howard: Being a parent that is trying to create something different from what you grew up with, comes with an abundance of unanswered questions. Being born into a world of survival I wanted to help my kids know how to thrive! Here we dive into what successful people are doing as parents to help their kids be successful in different area…
 
If you think “gag me” when you hear “sales,” you’re not alone! The idea of being sold to or selling to someone else can easily remind us of a pushy salesperson or an uncomfortable situation. But if you’re in business, you’re in sales. So how can you effectively sell your product without coming across as manipulative or desperate? In today’s episode…
 
In today’s episode of Digital Marketing Made Simple, 7 Tips For A Successful Black Friday Marketing, Jennie gives us 7 tips that are easy to implement to ensure you have a successful Q4. What you will learn: 💥 The benefits of starting early 💥 Get personal with your audience 💥 Be creative in your efforts 💥 Use Social Media and boost your bottom line…
 
In this episode, Nancy and I are going to dive into the 3 best ways how to promote yourself on video, even when you are uncomfortable doing it: 1. Know the topic on which you are speaking on 2. Strengthen your skills by being super consistent 3. Prepare your videos in a way that is best for you Don't forget, we have 2 spots remaining in our year-lo…
 
About Kelly Smith: Angela Kelly Smith is a marketing strategist, host of the Marketing Chat Podcast, and founder of the Women Podcasters Academy. Her mission is to help entrepreneurs create the successful business of their dreams through strategic marketing that establishes them as authorities in their field and helps them attract more of their ide…
 
If you're like most people, you hate being sold to and hate selling to others – it just feels icky! But if you want your business to survive and thrive, you have to sell! Here’s the good news: Your sales conversations don’t have to feel awkward or manipulative. When you learn the storytelling framework for sales, you can stop pushing products and s…
 
Every professional organizer knows a good system is worth its weight in gold. Infrastructure systems- like client onboarding- can help you easily and effectively scale your business. In this episode, professional organizer Amy Fredericksen shares the systems she created for her business Click for show notes.…
 
In today’s episode of Digital Marketing Made Simple, Is Podcasting A Good Addition To Your Business, Jennie goes over the pros and cons of podcasting. What you will learn: 💥 Podcasting gives you the ability to reach a broader audience. 💥 Build authentic relationships with your audience: 💥 Becoming an influencer in your field 💥 Podcast schedule expe…
 
In today's episode, Nancy and I, for the first time take a deep look into our Expert Authority Mastermind. Yes....We have a mastermind that if you are ready to uplevel your business, have big audacious goals that you want to achieve, and you want to be recognized as an expert in your space, then book a call here to see if it's the right fit for you…
 
About Julie Saillant: Julie Saillant is an Intuitive Business Strategist & Coach who helps her clients reconnect to their hearts & access their power. Julie helps leaders release negative blocks, go from a mindset of scarcity to abundance, and give you unshakeable confidence. Find out more about Julie and all she has to offer at www.juliesaillant.c…
 
Looking to raise money to start your business or fund an upcoming product? Crowdfunding can be an effective way to hit the market with a bang. Not only do they provide the funds you need, crowdfunding campaigns can create unparalleled hype and awareness for your new product. But if you’ve never done it before, how can you avoid getting lost in the …
 
Everyone can be productive, but identifying the specific ways in which you are most productive can help you create and repeat the ideal conditions. In this episode, Certified Productivity Coach Ellen Faye describes a personalized approach to productivity that you can use in your own business plus help clients find- and maximize- theirs. Click for s…
 
In today’s episode of Digital Marketing Made Simple, 4 Proven Strategies To Reduce Shopping Cart Abandonment, Jennie shows us 4 simple strategies that you can implement today and increase your bottom line. What you will learn: ☑ FOMO is real. As humans, we never want to feel like we missed out. Using ethical scarcity marketing techniques can greatl…
 
In today's episode, we are going to talk about the 3 big talking points of the free version of LinkedIn vs the paid version of LinkedIn: 1. Amount Of Searches Per Month 2. "Who Has Viewed Your Profile" 3. Search Filters Don't forget to sign up for our final LinkedIn Intensive of the year: https://www.thetimetogrow.com/amateurtoexpertonlinkedin --- …
 
About Chris Williams and Group Coach Nation: Hey, There! I’m Chris. Let’s be honest, before “Success,” there was failure… Lots of failures… AND confusion, overwhelm fear, anxiety, embarrassment, exhaustion, shame, imposter syndrome, and…even a little hope. Well, to save you and me a lot of time, let’s fast forward through the dozens of business ide…
 
Starting and growing a podcast can feel like an uphill battle. There aren’t a lot of resources out there on how to grow a podcast and expand listenership. But if you know how to leverage a few key resources and use tried-and-true marketing techniques, you can grow your podcast audience and start impacting more people. In today’s episode, April and …
 
In today’s episode of Digital Marketing Made Simple, Customer-Centric Marketing: How To Use It To Your Advantage, Jennie dives into what customer-centric marketing is, why it's an important piece to the marketing puzzle, and how to use it to your advantage. What you will learn: 💥 Customer-centric marketing is a business philosophy that prioritizes …
 
I think by now, we know the basic ways of creating leads on social media... Send a connection, someone accepts, we then send a warm and inviting message, we book a discovery call, and if all goes well, it turns into business in some way, shape, or form. But what are some "outside the box" ways of generating leads on LinkedIn: 1. Growing Your Email …
 
Links For This Episode: 8 Steps to Automating Your Client Onboarding Schedule a free call with Jennie today! Get in touch with Jennie: JennieLyon.com jennie@jennielyon.com Book a Free Consultation Facebook Instagram Twitter LinkedIn Pinterestโดย Jennie Lyon
 
About Maria Husch: It was over 30 years ago in my small hometown somewhere east of Vienna. Back then I was already designing rooms and advising people. While others were playing with Barbies & Co, I set up "happy homes". You may remember (there was no internet yet) the small floor plans in the real estate advertisements in the newspapers. I drew th…
 
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