พอดคาสท์ Lunch Hour ชั้นนำ (2023)

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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PT Biz Con 2023 Recap 25:28

3d ago25:28

25:28

PT Biz Con 2023 was a massive success!!! and 4 years in the making :-D Thank you for coming and making this an one of a kind PT networking event. If you missed it this year, we will probably do it again in 2024, I just need a vacation first! shout out to speakers: Meg Greco https://www.instagram.com/pt.homebiz.mentor/ Owen Johnston https://www.inst…

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Lunch Hour Legal Marketing

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Legal Marketing MADNESS: The Sweet 16 of Marketing Tactics 36:14

5d ago36:14

36:14

Conrad and Gyi hit the hardwood as the top marketing channels square up for the Big Dance. It’s March Madness… Marketing Madness that is! Gyi and Conrad fill out their tournament brackets, not with their favorite teams, but rather the top marketing channels and tools. Then it’s a battle to the end as the guys pit these tactics head-to-head to see w…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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What Makes you Uncomfortable? 39:57

10d ago39:57

39:57

You sabotaging your own success 1) Talking about money 2) Sales 3) Email marketing 4) doing the work - being responsible for your own success 5) commitment 6) Tech 7) The APTA 8) belief in yourself 9) sharing your dreams 10) sharing your lessons 11) Asking for help 12) feeling like an imposter 13) when you're feeling sold to 14) paying for help - p…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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APTA's CSM Conference Review & Lessons 27:42

17d ago27:42

27:42

I just finished up 3 days at APTA's CSM conference. I know more than a few of you thought it was a joke that I was here when I sent out an email last week about meeting up. Well I've been teaching our Platinum Mastermind group the importance of doing in-person workshops, events and getting in front of their customers, and guess what? 14,000 of my p…

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Lunch Hour Legal Marketing

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Dispatches from ABA TechShow: Authentic Branding || Why Invest in Marketing? 42:22

19d ago42:22

42:22

The day has finally come: Conrad and Gyi are live from ABA Techshow! F.O.P’s Allison Johs and Rukayatu “Ruky” Tijani share the importance of investing in marketing and authentic branding and purpose. (1:46) You may be surprised at how few small firms and solo practices have a true budget, never mind a specific marketing budget. So how do these firm…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Stay in Your Zone of Genius with Megan Stinson 42:42

24d ago42:42

42:42

On today’s episode, I talk with Dr. Megan Stinson PT, DPT, co-owner od Stinson & Voss physical therapy. For 8 years, she owned or managed a thriving, growing, insurance based outpatient multidisciplinary rehab practice in a rural community in East Tennessee. After selling that practice, she stepped away from outpatient for almost 3 full years, dete…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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From Delivering Food to Scaling a Multi-Location Cash Practice with Kyle Womack 36:58

1M ago36:58

36:58

On today’s episode, I talk to Dr. Kyle Womack, PT, DPT, an Oklahoma boy who always dreamed of living in Hawaii. He had a performance based practice in CrossFit gyms for the past 5 years. He currently owns a clinic with two locations (MŪV/OKC) in the OKC Metro area to help CrossFit and fitness athletes continue their training without pain/medication…

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Lunch Hour Legal Marketing

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ABA Techshow 2023 Preview || Google Ads: Too Expensive? 36:16

1M ago36:16

36:16

A rundown of what Conrad and Gyi will be talking about at the March ABA Techshow. Plus, Google Ads are so dang expensive, amiright? ----- Oh, boy! ABA Techshow is really, really soon, and the guys can’t contain their excitement. On the pod, Gyi and Conrad give you a preview of their sessions and what you can expect; including branding and positioni…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Trigger Warning - There is a lesson in everything 28:53

1M ago28:53

28:53

On today’s episode, we talk about how money isn’t everything and money doesn’t buy happiness but money can solve problems. I talk about how when you get trolls or make people upset with your message, you’re doing something right. We learn a lesson from everything. When something happens in your business that you don’t expect, there is always a less…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Become Invincible with Greg Todd 1:05:01

1M ago1:05:01

1:05:01

On today’s episode, I’m speaking with Dr. Gregg Todd, one of the world’s top healthcare business coaches. He’s helped thousands of physical therapists renew their careers, restart their lives, and make more money all while helping more people. He’s the founder of Smart Success Health Care Live! Greg is one of my best friends and has been on the pod…

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Lunch Hour Legal Marketing

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Maximizing Your Marketing Mix || SEO-Optimization is Killing Your Content 47:25

2M ago47:25

47:25

Are Gyi and Conrad even real anymore? The “guys” discuss the most effective and efficient use of your marketing dollar. Then, it’s into the listener mailbag to commiserate over the ubiquity of unbearable (but SEO-optimized!) legal content. We’re not sure who carries eggs in baskets anymore, but we’re all familiar with the classic idiom. And, it app…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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You are responsible for your own success 42:48

2M ago42:48

42:48

"There is no man on a white horse coming to save you." - Bedros You need to take personal responsibility for your actions and your business “We are not a “done-for-you” agency. We are a “do it with you” coaching business.” I can lead you to the water but you have to drink I can show you how to catch the fish and cook it, but you still have to do th…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Finding Your Niche - Success Strategies for Building a Successful Physical Therapy Business - Nick Esemplare 51:50

2M ago51:50

51:50

Today I speak with Nick Esemplare, a Physical Therapist who has a desire to help over 100,000 people understand that their body is resilient and it can do anything you ask of it. He knew he wanted to be a physical therapist in high school. As he got older the passion grew more and more. He was a personal trainer for 8 years all throughout college a…

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Lunch Hour Legal Marketing

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ChatGPT for SEO: Trap or Treasure? || CallRail’s 2023 Marketing Outlook Report 38:26

2M ago38:26

38:26

Yes, it’s more of that pre-sentient AI everybody loves, ChatGPT! But first, we take a look at CallRail’s 2023 Marketing Outlook for Law Firms. ----- As a devotee of Lunch Hour Legal Marketing, CallRail’s 2023 Marketing Outlook for Law Firms offers you the chance to see how well you’ve been following along. But, regardless of whether the report surp…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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5 Strategies for Crushing Your Goals and Dominating 2023 23:31

2M ago23:31

23:31

Go All In Stop working in someone else’s business to build their equity. Take that time and effort to build your own business, your brand! 2) Fall in Love with the process Focusing on the process and doing what’s right for your clients, and the results will come. If you focus only on the results, then you’ll never actually get to where you want to …

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Top Reasons to build a personal brand 36:22

2M ago36:22

36:22

Are you ready to take your physical therapy career to the next level? If so, it’s time to start building your personal brand. And trust me, it’s worth it. Your personal brand is your most valuable asset, and it can give you the leverage you need to sell products, services, and courses online. Plus, as you grow your brand, you’ll have multiple strea…

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Lunch Hour Legal Marketing

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Conrad’s Crystal Ball: The Re-Return || Marketing Resolutions for 2023 33:55

2M ago33:55

33:55

The New Year! A look back, a look ahead. Plus, resolutions you can start today that can make you even more prosperous in 2023. ----- It’s that time of year again; Conrad and Gyi put away the snow-globes and bring back the crystal ball—what can we say, orbs really tie the room together—and make their predictions for 2023. But, what good are prognost…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Top 5 Reasons to Attend a Business Conference - PT Biz Con 2023 15:14

3M ago15:14

15:14

The Top 5 Reasons to Attend PT Biz Con: 1) Learn from industry experts 2) Network with professionals 3) Access exclusive training 4) Learn about latest technology & marketing strategies 5) Get inspired and motivated If you’ve ever been to an industry event and felt like the topics and presentations just didn’t apply to you, or if you’ve hesitated t…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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[REPLAY] Why I quit the APTA 21:49

3M ago21:49

21:49

On today’s episode, I talk about why I quit the APTA. Did I just trigger you? The APTA has actually done a lot of good for us. Without them, we wouldn’t ’ be where we are as a profession, because they are our ONLY unified voice for legislation! And I was a member for years, all the way up until 2020. Let me tell you why I decided not to renew my me…

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Lunch Hour Legal Marketing

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The 12 Days of Legal Marketing: The Musical! 43:15

3M ago43:15

43:15

In a holiday special, Conrad and Gyi share a festive song – about legal marketing. A great recap of 2022’s biggest lessons. ----- The holidays: a time when everybody (hopefully) takes a little time off for themselves and their families; a time to turn off the email, to sit and relax and suffer the endless stream of Christmas music. Speaking of whic…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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[REPLAY] Taking off the Golden Handcuff with Dr. Owen Johnston, PT, DPT 54:30

3M ago54:30

54:30

Taking off the Golden Handcuff with Dr. Owen Johnston, PT, DPT On today’s episode, I talk with Dr. Owen Johnston of Advanced Physical Therapy Wellness. He’s a physical therapist in San Diego, California. We hear Owen’s journey and how a hiking injury as a teenager lead him to peruse physical therapy. Owen tells us about his start as a physical ther…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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The Real Problem in Physical Therapy 24:25

3M ago24:25

24:25

The Real Problem in Physical Therapy The easy route never pays well. The only route in life that pays well is the hard route. 99% of physical therapists struggle to earn the money their degree should command. Most are struggling to pay off their student loans. If you can make a life changing transformation for your patient you deserve to be compens…

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Lunch Hour Legal Marketing

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ChatGPT and Deep Fake Marketing || Congratulations, Your Law Firm is Now a Media Company 46:39

3M ago46:39

46:39

Welcome, A.I. overlords! ChatGTP, the rise of artificial intelligence content creation, and why your law firm needs to make more cat videos. The guys have a new best friend: ChatGPT. Well, maybe not best friend, but it’s pretty damn cool and maybe, fills us with just a wee bit of existential dread. Recent, high profile advances in AI-driven content…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Overcoming Your Biggest Challenges | Approaching 2023 39:55

4M ago39:55

39:55

How will you approach 2023? You can’t save your way to wealth. It’s much easier to make another $1,000 than it is to save $1,000 How to overcome your biggest challenges and thrive in a recession 1) Acknowledge the problem 2) Make a Plan -prioritize your needs 3) Feel the hurt - Growth doesn’t happen in your comfort zone 4) Action Beats Anxiety -Pri…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Do you have what it takes to survive the Recession? 30:43

4M ago30:43

30:43

Do you have what it takes...to survive the Recession?12 steps to recession proof your business:1) Proven offer 2) Solve a BIG problem 3) Marketing on point. 4) Learn how to sell…and then make offers! 5) Automated Email follow up 6) Play the long game 7) Persistence & Patience 8) Give more than you take 9) Create & share 10) Build Your Team 11) Peer…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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$6,000 with 1 email - The PT Email Engine™️ Black Friday Special 29:39

4M ago29:39

29:39

Today, I’m going to give you an email to send that can make you $1,000 or more. The PT Email Engine™️ is a powerful tool, if you only just use it! But before I go into detail about the Black Friday PT Email Engine™️ offer, I want to give you value first. I’ll explain the one email you need to send non-patients and the email you need to send previou…

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Lunch Hour Legal Marketing

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Working From Home Or Living At Work? || Why No One Likes Your Law Firm 39:29

4M ago39:29

39:29

How setting boundaries when working from home can make you happier, plus knowing the difference between building brand recognition and building brand affinity. ----- Like it or not, the pandemic opened Pandora's box of WFH, but does it feel like you’re working from home or living at work? The lines have certainly blurred. However, that doesn’t mean…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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The #1 Strategy to Freedom as a PT 34:56

4M ago34:56

34:56

Here’s the problem: You’re doing everything yourself. You’re out of time. You think making more money means working even harder. The truth is, you just need to work smarter, not harder. There’s really only 1 strategy I use to create more income and more freedom. That’s automating courses, webinars, follow ups, sales, testimonials, etc It has allowe…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Fear of Failure will Drown Your Business 25:45

5M ago25:45

25:45

You have to lose your fear of failure. Failure’s part of the process! People who never fail never try You have to fail. You’ve got to get it wrong to get it right. You learn nothing from winning. You only learn from your failures. Today I attempted the Spirit World 100 I’ve been planning this trip and training since January. We made the time cut (6…

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Lunch Hour Legal Marketing

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Data that Makes Dashboards Dazzle || Lawyers, Your Clients Want Flat Fees 43:36

5M ago43:36

43:36

Gyi and Conrad talk about gorgeous data dashboards and the gorgeous-er data behind them. Then, the guys dig into how your clients really feel about fees and billing. Plus, book club! ----- Straight from the YouTubes: Gyi and Conrad answer a listener question regarding metrics dashboards. Plot twist, it’s less about the tools you use to display your…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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6 Ways to Start a Business as a Physical Therapy Assistant 17:23

5M ago17:23

17:23

1) Go back to school and get a massage license If you like the hands on aspect, this could be exactly what you need! 2) Go back to school and become a PT I know this is a lot of work, but it could be the right approach for you. If this is what you really want to do, this is perfect for starting your own business. 3) Start a PT practice and hire or …

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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The Business of Movement with Gray Cook | Functional Movement Systems 1:17:37

5M ago1:17:37

1:17:37

On today’s episode, I speak with Gray Cook, MSPT, OCS, CSCS. Gray Cook is a physical therapist, orthopedic certified specialist, and certified strength and conditioning specialist. His developments in movement pattern screening and assessment are at the forefront of fitness, conditioning, injury prevention and rehabilitation. Distinguished among ma…

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Lunch Hour Legal Marketing

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Clio Enters the World of Websites (and SEO) || Are Lawyers Like Spam and Ramen? 38:00

5M ago38:00

38:00

Conrad and Gyi take an early look at Clio’s foray into website design and the connection between lawyers and ramen noodles. Plus, some quick takeaways from the brand new 2022 Clio Legal Trends Report. ----- Continuing its effort to be your law firm’s one-stop shop, Clio is now entering the website design and hosting arena. Is Clio’s new offering, w…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Stop Making Excuses 33:36

5M ago33:36

33:36

It will never be the right time Stop making excuses It will never be the right time It will never be the right time to quit your job, buy that course, hire your next employee, invest in yourself, go live on facebook/instagram, join a mastermind, raise your rates, ask him to marry you, etc Things will never be perfect. Perfection is not the goal. Gr…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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The New Rules For Financial Freedom with Tony Stephan 51:45

5M ago51:45

51:45

On today’s episode, I speak with Tony Stephan, RD. Look up the word Entrepreneur in the dictionary and it would not be a surprise to see Tony Stephan’s bio. Tony has created several successful business ventures including a multimillion-dollar dietitian certification online platform and a professional mentorship program. But not content to rest on h…

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Lunch Hour Legal Marketing

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What’s the Plan, Stan? || Marketing Metrics Power Rankings 46:30

6M ago46:30

46:30

First things first: it’s about time you got your annual plan together for next year. Then, Gyi and Conrad help you build your metrics dashboard into a pro-level thing of beauty. And, book review—what you need to add to your Business Bookshelf. ----- It’s that time of year again, time to grab your pumpkin spice lattes and start your firm’s marketing…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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5 Steps to Scaling your PT Business and taking back your freedom 19:33

6M ago19:33

19:33

On today’s episode, I’m going to talk to about scaling your business so you can get back your freedom. Freedom is all about time, time to do the things you want! It could be spending more time with your family, training for a big event, even traveling! Here’s the problem, you built a job. You may be working for yourself, but you’re so busy, you’ve …

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Make More Money with Online Courses 20:38

6M ago20:38

20:38

The number one mistake people make is the build the online course before the sell it. This is how you make mistakes! Sell it first so you can give people what they ACTUALLY want. Make more offers of your online course That means as soon as someone opts it to something, give them the next logical step. The more offers you make the more opportunities…

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Lunch Hour Legal Marketing

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Sales Velocity: Be Quick or Be Dead || Metrics, Who Needs ‘em? 45:37

6M ago45:37

45:37

How fast are you moving potential clients from contact to contract? And businesses, which law practices most definitely are, need metrics, but the guys help you avoid the metrics that are really just noise. And, for a little something extra, we get into what’s been going on with Patagonia and a rant a little bit about the upcoming legal conference …

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The Lunch Hour Geek Out

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Toilet God 2:02:49

6M ago2:02:49

2:02:49

In a brand spanking, new geek out we introduce a new section of the podcast! In "The Supposed Classic" we revisit 1992's Bram Stoker's Dracula and 2014's first season of True Detective. In addition, John finally plays Elden Ring and we review Crimes of the Future, House of the Dragon, Glorious, Expeditions Rome, Mad God, and more! SPOILERS FOR MIDN…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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How to Recession Proof Your Business 14:26

6M ago14:26

14:26

On today’s episode, I’m going to talk to about how to Recession-Proof your business. You’ll never save your way to wealth. Invest in yourself! You are your best asset and your worth will only grow over time. Unlike a bank account or the stock market. Inflation is at least 9%. The Recession is Here now. Expenses and rent will go up What are you afra…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Why would I never close my physical therapy practice 14:37

6M ago14:37

14:37

I can say with almost 100%certainty that I will never sell or close my cash-based physical therapy practice! And neither should you! Let me tell you why. Comment below and let me know what was most helpful about this video and what your next 2 or 3 action steps are going to be! Plus, whenever you're ready... If you would like to work together to la…

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Lunch Hour Legal Marketing

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What’s That Shiny New Marketing Toy You’ve Got There? || Google’s Out Of Home Ads 44:57

6M ago44:57

44:57

First Gyi and Conrad dig through the giant heap of legal marketing news that somebody left here since the last episode. Then, the guys help you avoid over-investing in every “cool new thing” right before they encourage you to invest in Google’s “cool new thing”. ----- Second Life! Pokemon Go! Clubhouse! (gasp) Whatever other nonsense you think migh…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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The only 4 strategies you need to grow from 6 to seven figures 19:52

7M ago19:52

19:52

On today’s episode, I talk about the only 4 strategies you need to grow from 6 to 7 figures in your Cash-Based physical therapy practice. If you are starting from zero, this first step is to join the CashPT Blue Print Case Study. It will give you all the steps you need to launch a 6-Figure cash-based physical therapy practice. If you’re already pre…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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5 Habits of High Performing Physical Therapists 38:47

7M ago38:47

38:47

On today’s episode, the 5 habits I’ve noticed that are required for someone to be a high performance business owner. At the High Performance Business Summit lead by my coach, Bedros Keuilian. I’ll share my biggest take aways from the weekend and what I learned from the other high performers who were there. The number one thing that keeps people fro…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Taking off the Golden Handcuff with Dr. Owen Johnston, PT, DPT 54:30

7M ago54:30

54:30

Taking off the Golden Handcuff with Dr. Owen Johnston, PT, DPT On today’s episode, I talk with Dr. Owen Johnston of Advanced Physical Therapy Wellness. He’s a physical therapist in San Diego, California. We hear Owen’s journey and how a hiking injury as a teenager lead him to peruse physical therapy. Owen tells us about his start as a physical ther…

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Lunch Hour Legal Marketing

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You’re F#¢%ing Up LinkedIn || How To Do LinkedIn Right 39:31

7M ago39:31

39:31

You need to be on LinkedIn. Yes, it can be kind of painful, but it’s still the de facto social media platform of the business world. So if you HAVE to be on it, don’t f#¢% it up. Tune is as the guys share the best ways to make LinkedIn work for you. ----- Odds are, your LinkedIn profile is not working for you the way you’d like it to. Gyi and Conra…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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The Cost of Doing Business 13:48

7M ago13:48

13:48

On today’s episode, I talk about the cost of doing business. This is a question I’ve heard a lot in many different forms over the last few years. Should I charge extra for credit cards? NO! This comes from a poor money mindset. It tells me you’re not charging enough. A great place to shop for the best credit card processing fees is Go! CardConnect.…

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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

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Make Your Money Matter 34:41

8M ago34:41

34:41

On today’s episode, I talk about how to make your money matter. We need to keep having the money conversation because people still aren’t getting it. We need to talk about money in a positive light, the things money can do for us, the things we can use money to do for other people. THIS is the conversation we need to have around money. For example,…

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Lunch Hour Legal Marketing

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Hubspot: Top Marketing Trends You Need to Know in 2022 || Wait, Google Wants What Now? 41:52

8M ago41:52

41:52

Weed, cookies, Google, TikTok; this episode has it all! Gyi and Conrad sort through the latest and greatest in the world of law firm marketing, and help you stay ahead of the curve. Hope you’re hungry. ----- The new Hubspot Marketing Trends Report, The State of Inbound Marketing Trends is out. And you know what? Short videos, TikTok, and “reels” ar…

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