This is a podcast dedicated to sharing the stories and exploring the world of young creators - a world that until recently didn’t even exist. In each episode, I sit down with a new guest and talk about their lives as young filmmakers
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A show for creators, by creators. Every Wednesday, hosts Charli Prangley, Miguel Pou, and Haley Janicek explore the creator economy, discussing the topics and questions facing creators and creative hopefuls alike.
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Willkommen bei "Creators of the Future", dem monatlichen Interview-Podcast, in dem Matthias Pletz faszinierende Persönlichkeiten aus den Bereichen Marketing, Design, Tech, Verlagswesen und TV-Business interviewt. Taucht ein in die Welt der innovativen Ideen und entdeckt die Creatives von morgen. In jeder Folge dieses inspirierenden Podcasts lernt ihr führende Experten und wegweisende Denker kennen, die die Zukunft mitgestalten. Ob es um die neuesten Marketingstrategien geht, bahnbrechende De ...
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Wie können unabhängige Autoren ihre Bücher besser vermarkten?
24:52
24:52
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24:52
In unserem heutigen Interview wird Anton Moser uns Einblicke in seine Arbeit als Buchmarketing-Experte geben. Er wird uns erklären, wie er unabhängige Autoren unterstützt, ihre Bücher auf den Markt zu bringen und wie sie ihre Zielgruppe erreichen können. https://www.linkedin.com/in/anton-moser-989116224/ https://www.mediacarrots.com/podcaststudio…
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Wie können AR und VR Technologien für kreative Marketing Kampagnen eingesetzt werden?
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32:50
Juni 2023. Apple steht kurz vor dem Release ihrer neuen AR und VR Brille Apple Vision Pro. In der ersten Folge von Creators Of The Future spricht Matthias mit Rike Lehder Browning, Creative Director bei Monkey XR. Wie können AR und VR für kreative Marketing Kampagnen eingesetzt werden? Welche Chancen bieten diese Technogien für Unternehmen? Wie kan…
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How to Use Convertkit to Manage Your $40K/Month Course Business with Marie Poulin
42:54
42:54
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42:54
Building a business from the ground up as a creator is no easy feat. Your success depends on a number of different things including your leadership, your team, and your strategy. Often, creators start without a blueprint and fail before they soar. Consultant and Creator of the online course, Notion Mastery, Marie Poulin, always considered her work …
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How to Get (And Keep!) Your Email Open Rate Above 50% with Khe Hy
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47:48
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47:48
The greatest form of flattery you can get as a content creator is when your audience consistently engages with your content. The 2022 ConvertKit study showed that the average email open rate is only 33%, so how do you break through the noise to get people begging for more? Blogger, content creator, and educator Khe Hy, blows that statistic out of t…
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How Speaking English as a Second Language (& Living Outside the US) Impacts Creators with Sara Brunettini
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47:30
Creators strive to be authentic, but it’s not easy navigating the nuances of your second language while being yourself. Content creator, mentor, and Meta product designer Sara Brunettini realized that if she wanted to grow her audience she had to shake off the fear of looking “silly”. Sara is from Italy and she put off learning English until she mo…
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The Importance of Taking a Break as a Creator
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38:07
As creators, an entrepreneurial spirit often lends itself to fantastic work. Unfortunately, that entrepreneurial energy also makes it difficult for us to justify taking time off. And regardless of your job title, profession, or proclivity for side hustles, it’s no secret that the hustle culture instilled in us by today’s world means taking time off…
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5 Simple SEO Things That Are Stunting Your Business Growth with Collin Tate
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42:53
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42:53
When you’re launching a business, it’s easy to leave SEO on the backburner. But if you ever want your audience to actually find the content you’re working so hard to create, mastering SEO (or at least understanding the basics) is a must. If you’re confused about SEO, think about the first page of a Google search results page as Main Street: the blo…
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Establishing Your Brand Identity Through Design with David Preston and Morgan Kitzmiller
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39:25
For those of us without a natural artistic gene, designing our brand from scratch can feel incredibly daunting. Even professional designers work tirelessly to perfect a brand’s launch or relaunch. Luckily, designers say it’s not worth overthinking the details, especially at the start. Taking small steps forward while continuing to focus on what’s m…
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How To Make a Living From Sponsorships with Armando Roggio and Jay Clouse
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38:13
Income from Adsense and digital products may pay a bill or two. But most creators take their dreams full-time with the help of paid sponsorships. Thankfully, brands are finally seeing the value in creator services and they’re paying accordingly. As a creator, ignoring sponsored opportunities now means ignoring major revenue. But spending hours sear…
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Balancing Mental Health and Goal Achievement with Ben Schoeffler and Caitlin Zarrella
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41:03
Every action changes the biochemistry of your brain. Not many of us think about that when running errands, slogging through a 9-5, or scrolling mindlessly on social media. But as creators, the way we work and manage our mental health can mean the difference between a thriving side hustle and another creative project left by the wayside. ConvertKit …
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Budgeting Time and Money as a Creator
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44:27
For many people, budgeting is simple. You take your income, subtract your expenses, and figure out what to do with the rest. Do you save? Invest? Splurge? As a creator, your life is your business. And that makes budgeting, investing, and managing your money more complicated. The questions you ask yourself aren’t simply, “can I pay my bills and save…
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Succeeding as a Creator Outside of a Creative Hub with Whitney Manney
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37:01
It’s not where you are or who you’re with, but what you create. If you’ve ever felt like success as a creator is limited to the humdrum town you’re in, miles from a traditionally “creative” city, meet Fashion Designer Whitney Manney. Kansas City, Missouri may not be the fashion capital of the world, but it’s a place where Whitney has taken root. An…
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When Did Everybody Become a Content Creator? [Let’s Discuss]
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33:23
Do you consider yourself a creator? If the answer is yes, you’re not alone. According to a recent Vox article, more people than ever are referring to themselves as “content creators.” From social media influencers to fashion designers, that term encompasses a wide breadth of professions. Regardless of their specialty, the most successful content cr…
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State of the Creator Economy Report
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42:17
Life moves quickly. Sometimes it’s necessary to take a breath and reflect. After more than two years of unprecedented times and a creator economy that feels stronger than ever, ConvertKit has decided it’s time for a temperature check on the creator economy. The State of the Creator Economy Report for 2022 has officially been released and what bette…
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Creativity Feedback Loops (And Their Impact on Mental Health for Creators)
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35:39
Creator or not, we’ve all experienced burnout to some degree. You throw yourself into a side passion or new business and before you know it, you’re struggling to stay motivated and downright exhausted. While the feeling is familiar, many of us are less familiar with what leads to burnout besides simply “overworking”, how long it takes to bounce bac…
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Useful Apps for Creators That You’ve Never Heard Of
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36:00
Whether you’re an emerging creator, established TikToker, or you’re just hoping to scale an expanding side hustle, we could all use a little support. Thankfully, as the creator economy expands, so do businesses looking to elevate creators through focusing tools, monetization apps, and even hubs for influencer pay transparency. While they’re moving …
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Making Videos for YouTube with Henry Thong
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45:52
In 10th grade, Henry Thong took media studies, thinking it’d be a chance for him to slack off. Instead, he discovered a passion for videography that transformed his career aspirations and redefined his future. Henry pursued film seriously from that point on, entering festivals at every chance he got and following the Casey Neistat philosophy of con…
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How Creators Can Grow On Twitter Through Threads
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42:57
What’s your platform of choice? TikTok? YouTube? Twitter? After setting a simple goal to grow, ConvertKit CEO Nathan Barry decided to shift his efforts to one medium rather than spreading himself thin everywhere. The result was a dramatic increase in Twitter followers and high levels of engagement across his posts. So what was the secret to Nathan’…
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Your Attention Didn’t Collapse. It Was Stolen.
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36:50
If you’ve noticed that your attention span feels nonexistent, you’re certainly not alone. A recent Guardian piece, Your Attention Didn’t Collapse. It Was Stolen., paints a grim picture of society’s frightening struggle to focus. In a world where technology and social media continue to invade our lives, there’s always an algorithm ready to suck us i…
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Managing an Online Publication with Dani Stewart
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34:15
With practice, anyone can write. But can anyone transform a blog into a full-blown online publication? There’s a big difference between the two, and how you navigate the transition from blog to publication can determine whether your brand develops or your blog stays stagnant. Dani Stewart, helmer of ConvertKit's blog Tradecraft, knows what it’s lik…
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Top 7 Mistakes That New Creators Make When Selling a Product with Ben Schoeffler
38:36
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38:36
There is lots of advice out there for aspiring creators. Just remember, the best advice doesn’t always come from entrepreneurs with millions of followers and millions in the bank. In fact, the most valuable advice can sometimes stem from the products, platforms, and ideas that never reached the masses. No stranger to The Future Belongs to Creators …
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Building a Dream Career in the Music Industry with Producer + Engineer Thomas Dulin
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34:26
Not all of us have the guts to chase our dreams. Despite family disapproval and peers all around him taking the safe route, Thomas Dulin knew he could make music for a living. Fortunately, he was correct, and today, Thomas is a music producer and sound engineer in Nashville, Tennessee living his dream. He splits his time touring with popular and em…
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Content vs. Physical Goods vs. Both with Mandi Gubler
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48:52
There’s truly no such thing as an overnight success. Mandi Gubler spent years working on her first blog, Vintage Revivals. Her site launched when blogging was still an emerging industry and unlike her competitors, Mandi refused to accept every sponsorship offer that came her way, holding out for a few brands on her dream list. Eventually, as the su…
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Isa Adney on Deciding if Pursuing Education Is Right for You
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41:56
ConvertKit Storyteller Isa Adney has always loved to learn. Although she aced high school, Isa’s family couldn’t afford a traditional four-year university, so Isa dove into community college and later snagged a scholarship to complete her Bachelor’s and earn a Master’s in Education. With a higher degree in learning, Isa’s passion for education is o…
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How to Be Successful With Brand Sponsorships as a Creator with Justin Moore
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40:31
Creators come to ConvertKit with dreams of doing what they love for a living. That usually means sacrificing 9-5s for passion and creativity. But often creators forget that a lifestyle doing what you love only comes when you learn to monetize that passion and think like a businessperson. While skills like negotiation rarely come naturally, all it t…
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Why Deliverability Matters with Alyssa Dulin and Melissa Lambert
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39:30
There’s no better feeling than building a livelihood doing the work you love. For many creators, that means a life of painting, pottery, design, and left-brain thinking. But to succeed as a full-time creator, you have to get technical every once in a while. If you’re not a numbers person and shy away from the analytical aspects of email and busines…
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How Wordle Went Viral (And What We Can Learn From It)
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38:24
You know it, you love it…maybe you’ve never heard of it. Regardless, it’s the first viral trend of 2022 and after a rough few years, embracing something as wholesome as a free word puzzle has felt uniquely refreshing. But what made Wordle the viral sensation that it is? And what’s the best way creators can capitalize on a free service without destr…
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Lots of Attention for the Creator Economy
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35:52
When someone stumbles upon something different, it usually takes mainstream society a while to catch up. Understanding and validating the power of creators and the creator economy is no different. After years of creators forging their own careers despite judgment and confusion, the universe is finally catching on. And everyone wants in on the lucra…
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What We’ve Learned as Creators in 2021
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38:07
The time has come for annual reflection. When you’re passionate about growing a side hustle, it’s important to reflect mindfully on the year you’ve had rather than forging ahead carelessly and going through the motions of yet another 12 months. So what have you learned this year as a creator? And what changes are you planning in the year ahead? In …
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Email’s Place in the Creator Economy
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39:00
As this year wraps up, consider the place email has in your creator strategy. Does it have a place at all? Or was it overshadowed by the latest social trend? Email may be older than the internet, but if you think it’s a medium of the past, think again. While easy to overlook if you’re like all of us reaching for TikTok before breakfast, email stand…
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Creator Economy Q&A: The Role of Social Media, the Future of Podcasting, and the Benefits of a Business Plan
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35:33
In today’s Q&A episode, Charli, Haley, and Miguel discuss the importance of social media, the future of podcasting, and the benefits of planning a business before diving in headfirst. From social strategy to a SWOT analysis, here are a few hot takes on the creator economy. Today’s Questions [06:32] - Will creators always need social media to reach …
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What Creators Need to Know About NFTs with Waldo Broodrÿk
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36:30
Do you know much about NFTs? Or does the blockchain space make you think of Elon Musk and an exclusive tech community that feels far out of reach? Regardless of your personal affinity, NFTs will only become more relevant to our modern economy. And they’ll only become more relevant for creators looking to build community and earn a living. But the t…
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The Importance of Iteration
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34:02
Change is hard, especially when it comes to a business or project you’ve built from the ground up. So how do you know when it’s time to iterate on a side hustle? How do you iterate without losing your existing audience? And is it ok to reverse those plans when you suddenly realize that change isn’t always for the best? When you’re solving a problem…
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Bye Bye Influencers, Hello Independent Creators
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38:21
In a world where numbers matter, it can feel discouraging comparing yourself to influencers with hundreds of thousands of followers on Instagram, YouTube, and TikTok. When you’re just starting out, the path to online influence can feel like an uphill climb with a destination that’s far out of reach. But to become a successful creator, is it necessa…
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The Realities of Starting a Second YouTube Channel from Scratch
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31:03
In the early days of YouTube, popular creators often started second channels: one channel for main content and the other for vlogs. While that trend has since faded away, second channels are still an important content stream for major influencers and niche creators alike. But how do you know when to establish a second channel? Could you create a pl…
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How the Creator Economy Spreads (and Doesn’t Spread) the Wealth with Ben Schoeffler
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28:02
According to a recent Wall Street Journal article, the top one percent of streamers on Twitch earn more than half of all revenue generated on the site. Does this surprise you? Discourage you as an emerging creator? Or does it inspire you to stay the course and keep hustling until you find yourself in that top one percent? In this episode, Haley, Mi…
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Jack of All Trades vs. Specialist...as a Creator?
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37:30
America was built on specialists. People that were so exceptionally good at one thing that other countries depended on that unique skill set. Entire industries were born overnight from a singular focus. But as creators, we often feel like jacks of all trades. And if we’re constantly juggling multiple hats, can we ever become great at our craft? As …
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Making the Most of Twitter as a Creator with Jay Clouse
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36:41
Is there an app you always click on? A channel you gravitate to? A community that never fails to inspire you or make you laugh? For creators like Charli and Jay Clouse, that app is Twitter. After watching a friend create ceramics for 100 days straight with incredible success, Jay was inspired to explore fostering that consistency on Twitter. Jay de…
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Q&A: The “Great Resignation”, Short-Form Strategy, Creator Platforms, and More!
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37:16
In today's Q&A episode, Charli, Haley, and Miguel discuss how the pandemic and the “Great Resignation” have impacted the creator economy. They also answer questions about the benefits and pitfalls of short-form content creation and which platforms will give you the greatest chances of success. “We’ve all been forced to take stock of what is importa…
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Crafting Your Dream Career with Alexis Teichmiller
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40:10
Quitting your 9-5 and launching a business is both worshipped and glamorized. Building a lifestyle business is the new American Dream. But as those who’ve taken the plunge will tell you, it’s never an easy or seamless journey upward. This is especially true if your goal isn’t just to escape the corporate grind, but to build a life doing what you lo…
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Getting Off the Content Hamster Wheel
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33:20
Constantly feeling overwhelmed, rushing up against deadlines, and scrambling until the last minute is the perfect recipe for burnout. For creators, this often manifests while they’re trying to generate content to keep up with their audiences. Regardless of the cause, every creator finds themself racing the hamster wheel at one time or another. Whil…
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The scientific method is straightforward. Identify a problem, draw a hypothesis, run an experiment, collect the data, and find a conclusion. What if we approached our creative side hustles with the same data-driven mindset? Creators of all types procrastinate, get stuck, burn out, or simply lose momentum. When work is personal or we live like perfe…
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Oversupply and Competition Between Creators
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36:47
In today’s economy, it seems like everyone’s a creator. And in a bustling creator economy, making your voice heard can feel impossible. But is it actually impossible? And does success mean viewing fellow creators as competition? In today’s episode, Charli, Haley, and Miguel discuss a recent article titled, The Creator Economy Is In Crisis, Now Let’…
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Changing Your Creator Business Name (And How to Do It the Right Way) with Hollie Arnett
41:45
41:45
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41:45
As a constantly evolving creator, nothing is ever written in stone. Just ask Hollie Arnett, brand strategy coach for creators and founder of Maker & Moxie. A master of branding, Hollie passed the ultimate test by successfully rebranding a difficult client: herself. Beginning her business as a designer and typographer, Hollie picked her original nam…
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Q&A: When to Monetize, When to Quit, Reaching Long-Term Goals, and More!
41:26
41:26
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41:26
In today's Q&A episode, Charli and Miguel talk with ConvertKit product specialist, Ben Schoeffler, about thoughts and experiences turning hobbies into side hustles. They also answer questions about when to push through burn-out and when to quit, creating with a goal in mind, and why it’s OK to produce work without knowing where it’s going. “I notic…
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Navigating Procrastination and ADHD as a Creator with Noah from ProvocaTeach
41:10
41:10
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41:10
With ADHD, it’s incredibly difficult to focus on one task at a time. For creators with a lot to do, an ADHD diagnosis can make an already uphill climb feel like Mt. Everest. But, as Noah from ProvocaTeach tells us, there are ways creators can overcome their diagnosis and turn ADHD into a creative advantage. Growing up, Noah always felt like he was …
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Overcoming the Overwhelm of Getting Started With a New Side Hustle with Romane Dagain
37:15
37:15
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37:15
The hardest part of accomplishing anything is taking the first step. Whether you’re nervous about sharing work for the first time or fear you’ll never find success, most big-time creators have felt the same. How do you push through those tough early stages when there’s no guarantee of success or profit? ConvertKit Product Manager, Romane Dagain, kn…
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Measuring Growth as a Creator
38:17
38:17
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38:17
Many companies have regular performance reviews for their employees. If done well, reflecting on your work is a great way to improve and refresh your professional momentum. Even though it’s not mandated by a higher-up, we should still take similar time as creators to reflect on our work and performance. When there’s no boss behind your shoulder or …
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Launching Your First Newsletter with Daniel Beasley
36:38
36:38
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36:38
Taking a leap of faith is never easy. If you’ve ever thought about starting a newsletter, what’s holding you back? Whether it’s your grueling 9-5, the daunting task of building a website, or starting with zero followers, there always seems to be something standing in the way. But, as Daniel Beasley says, take it one small step at a time. Director o…
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Building Your Network by Sharing Your Process with Teddy Williams
43:28
43:28
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43:28
How do you go from casual listener of a show to colleague of a creator all in the comment section of a live stream? Ask Teddy. A staple of The Future Belongs To Creators podcast, Teddy’s here (almost) every week to ask questions and keep the conversation fun. In today’s episode, Teddy chats with Charli, Haley, and Miguel about his success working f…
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