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Welcome to The Fundraising Coach . . . the show that provides straight talk and practical tools that I've shared with hundreds of nonprofits to help them raise millions of dollars. You’ll learn everything you need to become an expert fundraiser and build a high-performance, winning fundraising program. So whether you’re an executive, staff member or board member, you’ll be learning the inside scoop from one of the nation's leading social entrepreneurs and fundraisers who’s been in your shoes ...
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Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions

Further Together: Fundraising Strategies for Nonprofit Organizations

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Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors. Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and ...
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Hiring in the nonprofit sector is harder than ever in 2025. With stagnant salaries, limited remote work options, and increased competition for talent, many organizations are struggling to fill positions and retain staff. In this episode of The Small Nonprofit Podcast, Maria and Caitlin explore the key challenges nonprofits are facing and share acti…
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In today’s rapidly evolving nonprofit landscape, executive directors and board members face an on onslaught of challenges—from dwindling funding sources to rapidly shifting community needs. More than ever, a mindset that embraces continuous learning, bold innovation, and courageous teamwork is essential. I recently read Carol Dweck’s bestselling bo…
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In this episode of The Small Nonprofit Podcast, Maria and Caitlin explore the key differences between being a boss versus being a leader and why leadership gaps are causing burnout and turnover in the nonprofit sector. They share insights into how nonprofit leaders can foster trust, create a supportive work environment, and empower their teams for …
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In this episode of The Small Nonprofit Podcast, Maria sits down with Katelyn Baughan, founder of KB Digital, to discuss why email marketing is one of the most powerful tools for nonprofits. They dive into strategies for donor retention, automation, and engagement tactics that keep donors connected beyond their first gift. Katelyn shares actionable …
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In this episode of The Small Nonprofit Podcast, Maria and Caitlin dive into why fundraising should never be a solo effort and how nonprofit professionals can engage their teams, board members, and leadership in fundraising efforts. They share personal experiences, actionable strategies, and tips to create a culture where fundraising is a shared res…
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In this episode of The Small Nonprofit Podcast, Maria breaks down the nine biggest red flags to watch for during your nonprofit job search. While the sector is full of impactful orgs, not all are well-managed or even stable. Maria shares tips on spotting warning signs—like financial instability, poor leadership, and lack of work-life balance—before…
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In this episode of The Small Nonprofit Podcast, Maria chats with Sheela Mahajan, founder of the Nonprofit Science Institute and host of the Nonprofit Science Podcast. Sheela shares how nonprofits can move beyond reactive decision-making and start thinking more strategically. They discuss the challenges of shifting organizational mindsets, how to im…
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In this episode of The Small Nonprofit Podcast, Maria and Caitlin dive into the biggest fundraising trends shaping the nonprofit sector this year. From the rise of Community-Centric Fundraising and AI-driven tools to the ongoing burnout crisis, they break down what’s ahead and how nonprofits can prepare. They explore how ethical storytelling is bec…
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Encouraging donors to increase their contributions is a delicate endeavor. This podcast explores several practical and effective tactics to achieve the balance needed to inspire donors to give more generously while maintaining their trust and enthusiasm without alienating or pressuring them. Tune in now!…
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Did you know that 53% of donors stop giving because they feel unappreciated, and 41% cite lack of acknowledgment or thanks as their reason? Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift. These numbers underscore the critical need for nonprofits to build and implement a robust stewardship …
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In this episode of The Small Nonprofit Podcast, Maria is joined by Caitlin McBride to discuss how nonprofit fundraisers can transition smoothly into the new year after the year-end fundraising rush. They share strategies for celebrating success, reflecting on what worked, and setting yourself up for long-term sustainability—without burning out. If …
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In this episode of The Small Nonprofit Podcast, host Maria Rio dives into the Five Pillars of Great Fundraising, a powerful framework to help nonprofits assess and optimize their fundraising strategies. Maria explains how nonprofit leaders can evaluate their efforts, identify gaps, and implement changes that lead to sustainable growth. Whether you'…
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In this episode of The Small Nonprofit Podcast, Maria sits down with Caitlin McBride, an experienced fundraiser and consultant, to discuss the unique challenges and opportunities of being a one-person fundraising department. Caitlin shares her journey from working in large fundraising teams to becoming the sole fundraiser at small nonprofits. She p…
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Is your nonprofit fundraising strategy working? In this episode of The Small Nonprofit Podcast, Maria speaks with Kel Haney, a fundraising coach and consultant, about transforming donor engagement through personalized and strategic phone calls. Kel introduces her "ditch the script" approach and her "five-minute fundraising ask" framework, which emp…
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Nonprofit boards play a critical role in guiding the organizations they serve, helping steer decisions, ensuring fiscal health, and offering strategic oversight. However, one glaring issue that’s often swept under the rug is the lack of prompt responses to communications from executive directors and staff. Emails and important requests from staff f…
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Plan Early for a Stress-Free, High-Impact Session Planning a strategic session for your nonprofit can be one of the most impactful moments of the year—a chance to reset, strategize, and inspire your team. But let’s be honest: waiting until the last minute to plan such an important event can lead to unnecessary stress, limited options, and a lacklus…
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Can nonprofits truly live their values? Learn how to align organizational values with action from the experienced leadership of Hoang Murphy, CEO of People Serving People. In this episode, we discuss building workplace cultures of transparency, centering lived experiences in decision-making, and embedding nonprofit values into budgeting and operati…
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Is the nonprofit-industrial complex STUCK? Discover the journey of implementing Community-Centric Fundraising (CCF) principles with your host Maria Rio and Marie-France, Director of Community Engagement and Major Gifts at TNG Community Services. In this episode, they discuss the complexities and rewards of aligning fundraising strategies with equit…
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Are you slipping into slip into siloed efforts in the nonprofit sector? Join Lanrick Bennett, Executive Director of Charlie's FreeWheels, as he discusses building a culture of collaboration in nonprofits. Lanrick shares his journey from a career in government and advocacy to leading a youth-centered cycling nonprofit, weaving themes of equity, lead…
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Is your nonprofit aligned with your values or is it perpetuating harm? In this thought-provoking episode of The Small Nonprofit, Maria Rio sits down with Sheetal Puri, digital fundraising leader at Wikimedia Foundation, to discuss the critical issues of value misalignment, nonprofit burnout, and workplace culture in the nonprofit sector. Together, …
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Ready to rank higher on Google and have donors find YOU? Join digital marketing expert Matt Diamante as he shares how Nonprofit SEO and digital funnels can revolutionize nonprofit fundraising. Learn actionable fundraising tips to optimize your website, attract donors, rank higher on Google, and build lasting relationships. From creating engaging fu…
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Sick and tired of constantly feeling stressed, overwhelmed, and burned out? Join Maria and Kimberley McKenzie in this insightful episode on nonprofit burnout prevention. Kimberley shares her transformative 4C framework—Culture, Confidence, Collaboration, and Coaching—to help organizations reduce staff burnout, enhance team resilience, and create su…
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Dealing with rising disconnection, financial stress, and generational shifts in the nonprofit landscape? Building community connections during these challenging times might be the answer. But How? In this episode, Maria sits down with Nicole from Canada Helps and Sam from Apathy Is Boring to explore the power of nonprofit community building. They d…
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How much time are you spending on tasks that could be automated? Are you a small nonprofit looking to save time, retain donors, and streamline operations? Join Maria as she sits down with Rachel Bearbower, founder of Small Shop Strategies and The Nonprofit Automation Agency. Rachel shares expert tips on leveraging automation tools like CRMs, email …
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Is your nonprofit to be "corporate-ready"? Unlock the potential of corporate partnerships for your nonprofit with insights from Heather Nelson, founder of BridgeRaise. With over 15 years of experience in corporate fundraising, Heather shares actionable tips on how small nonprofits can create meaningful corporate relationships. From overcoming fears…
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Wondering how to secure more major gifts for your nonprofit? Join us as we dive into the art of major gift fundraising with Rhea Wong, former Executive Director and current fundraising expert. In this episode, Rhea shares practical tips for identifying major donors, building lasting relationships, and transforming your fundraising strategy. From co…
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Are you inspiring or traumatizing donors and supporters? Storytelling is a powerful tool for nonprofits, but how can it be done ethically and with care? In this episode, Maria Bryan, a trauma-informed storytelling expert, shares actionable strategies for gathering, crafting, and distributing stories in ways that promote safety, resist harm, and mai…
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Are you ready for Muslim Philantropy? Join Maria and Sarah Ali as they discuss the dynamic world of digital-first fundraising, the power of Muslim giving, and how nonprofits can embrace cultural competency to diversify their donor bases. Sarah shares insights from her journey as a digital-first fundraiser, her work with the Muslim Philanthropy Netw…
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Wanna know what the future holds? Welcome to another inspiring episode of Small Nonprofit. This week, Maria sits down with Kamilah Martin, founder and CEO of Katalyst, to discuss how the nonprofit sector is evolving and why consulting might be the future of work for nonprofit leaders. Kamilah shares her journey from being a VP at an international h…
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Have you ever sat through a board retreat and thought, “What a waste of time!” You’re squished in a windowless room, squirming in a chair that feels like granite, and longing for the next break. Worse yet, the facilitator is boring, the content is useless, board members are texting, and the food is stale! If you’re in the process of planning a retr…
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In the world of nonprofit fundraising, meeting with a donor for coffee (or any in-person meeting), whether they are a potential supporter or a current contributor, is one of the most crucial interactions you’ll have. This isn’t just a casual coffee chat; it’s a pivotal meeting that can define a donor’s impression of you, your organization, and may …
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In today's rapidly changing world, clinging to the traditional five-year strategic plan is not just outdated—it's impractical. Organizations need to adapt quickly to survive, and a long-term plan often becomes a liability and burden rather than a guide and roadmap. Instead, a one-year strategic plan, monitored monthly and updated annually, proves t…
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Heard of fractional fundraising but not quite sure if it's a good idea? Fractional fundraising is transforming how small nonprofits tackle resource challenges and in this episode of Small Nonprofit, Maria chats with Nina Horvath, Executive Director of the Coastal Jazz and Blues Society, about how her organization leveraged this innovative model to …
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Wondering how to make millions for your nonprofit? Join us for an inspiring conversation with Quilen Blackwell, co-founder of Chicago Eco House and Southside Blooms, as he shares how sustainability and social enterprise can transform communities. Quilen discusses his journey from starting with zero funds to running a $2 million nonprofit. Learn how…
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Do donors realy know what you do and how you do it? Join us for an insightful conversation with Kathryn LeBlanc, a communications consultant specializing in social impact. Kathryn shares her expertise on overcoming common nonprofit messaging challenges, creating concise and emotionally resonant messages, and developing strategic communications plan…
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Have you heard of the "Shift the South" report? Join Maria Rio and Carmen Randolph, CEO of the Women’s Foundation of the South, as they shed light on the critical funding challenges faced by nonprofits serving women and girls of color in the U.S. South. In this thought-provoking episode, Carmen discusses the disparities in philanthropic investment,…
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Are you including admin costs in your funding requests? Join Juliana Sprott, Chief Giving Officer of the Sprott Foundation, as she shares her journey from sports broadcasting to becoming a leading voice in trust-based philanthropy. In this insightful episode, Juliana discusses the evolution of the Sprott Foundation, the importance of listening to g…
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Feeling intimidated by the competition? Join Maria Rio and Roz Zavras, founder of the Center for Community Collaboration (C3), as they discuss innovative approaches to nonprofit support through collaboration and resource sharing. In this episode, Roz dives into the challenges and opportunities of working together in the nonprofit sector, emphasizin…
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Taking yourself a little too seriously? Join us for a bold and humorous conversation with Vu Le, the voice behind the popular blog Nonprofit AF. In this episode, Vu shares his journey into the nonprofit sector, the origins of his blog, and how humor can be a powerful tool for advocacy. He dives deep into issues plaguing the sector, from donor-cente…
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What is trust-based philanthropy? In this episode of Small Nonprofit, Maria sits down with Megan Lorius, Managing Director of the Sprott Foundation, to explore the principles and practices of trust-based philanthropy and grant-making. Megan shares insights into how the foundation supports nonprofits by centering trust, human connection, and respect…
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DEI or JEDI? Why are we putting Justice first? In this episode of The Small Nonprofit Podcast, Chris Talbot-Heindel shares their expertise and insights on the nonprofit sector's need for justice, equity, diversity, and inclusion (JEDI) principles. Chris discusses how centering justice in our work can lead to collective liberation, the challenges of…
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Are you walking the talk? In this episode of Small Nonprofit, Maria sits down with Rickesh Lakhani, Founder and Lead Consultant of Radiance Advisory, to discuss how nonprofits can truly align their organizational practices with their stated values. Rickesh highliths strategies for creating a culture of trust, addressing systemic issues, and holding…
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Do you find it challenging to turn one-time gifts into lasting relationships? In this episode of Small Nonprofit, Maria Rio is joined by Owen O'Doherty, CEO of DonorSee, to explore the art of storytelling and how small nonprofits can leverage technology to build engaged donor communities. Owen shares insights on using video, AI, and authentic story…
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Have you ever thought about merging your nonprofit with another organization? Or maybe transferring a program to another nonprofit? You might be thinking, "That sounds complicated and risky!" But what if strategic collaboration could be the key to unlocking your nonprofit's full potential? In this episode of Small Nonprofit, Maria Rio is joined by …
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Tactics for Building a "Value Network" for your Nonprofit The nonprofit world is a quirky one. Many nonprofits are founded by passionate people with little or no nonprofit experience. Many board members have little or no nonprofit experi­ence, and many staff members have little or no nonprofit or business experience. The result is often a lot of wa…
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Struggling to connect with your service users and donors in a meaningful way? On this episode of Small Nonprofit, Ashley Alaniz-Moyer, Executive Director of the Hispanic Scholarship Consortium and co-founder of Refuerzo Collaborative, shares her insights on refreshing your approach to community engagement. Ashley and Maria discuss innovative ways t…
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Here's a list of 7 uncommon factors to look for! Strategic planning is the backbone of any successful nonprofit organization, providing a roadmap for future growth and impact. However, navigating the strategic planning process can be challenging, requiring skilled guidance to ensure clarity, collaboration, and actionable outcomes. When seeking to h…
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Let’s be honest Do you have board members that . . . Blow off meetings? Don’t read meeting materials? Don’t make a personal donation? Are nowhere to be found to help organize events? Can’t recite the mission or vision? Don’t help steward donors? Rarely see your programming? Don’t personally know the staff? Say they’re “just volunteers” or “too busy…
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Hosting a strategic planning session can be costly and time-consuming. You can spend hours and hours trying to find a suitable venue, hire caterers, organize pre-work, and wrangle all the attendees. But often times, the biggest cost is the one you spend on hiring the facilitator. Then, the big day arrives. Everyone is prepared and excited to roll u…
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