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Welcome to Transformation Ground Control, the podcast where we explore tech-agnostic digital transformation and digital strategy best practices with industry thought leaders. On this show, Eric Kimberling, Kyler Cheatham, and other industry leaders discuss digital transformation strategies, tips, and lessons. We also discuss organizational change management, ERP software implementations, emerging tech trends, business process improvement strategies, and other important topics - all without t ...
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Digital Strategy Unlocked

Photon

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"Digital Strategy Unlocked" is a show that helps CIOs and other business leaders take a step back, take a breath, and consider the broader perspective, to rethink how digital can transform businesses. In every episode, we provide cutting-edge insights from global Digital leaders to help increase IT product adoption and accelerate business outcomes.
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unSTRATEGIC: Digital Strategy

Adam James Lamagna

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unSTRATEGIC explores digital strategy. We journey through the many layers of digital strategy including disciplines, methodologies, and tactics. Topics we cover are web & mobile strategy, UX/UI & design, project & account management, business development, project discovery & workshopping, ongoing consulting, opportunities, optimizations, and much more. We share free resources on our blog including templates and documentation to help with digital strategy. We also chat with many industry prof ...
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Octopus Digital Strategy

Nasser Sahlool

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Welcome to Octopus. This series is an exploration of digital strategy, its place within the broader marketing ecosystem and the people who have made it their career. It is designed to help prospective digital strategists get started in the industry and chart a roadmap for their careers with insights and perspectives from those that have worked in this space and helped shape it.
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Insights from the most brilliant minds in real estate. The Marketing Genius Podcast takes you behind the scenes with the most brilliant minds in real estate to uncover the latest digital marketing tools and strategies for your online arsenal. Together with the leading real estate brokers, technologists, executives, and coaches behind today’s most exciting brands, host Seth Price (marketing strategist, keynote speaker, host of “The Craft of Marketing”) explore what it takes to generate leads, ...
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#CariaCares - Digital Strategy

Auscast Network

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Learn the profit-making steps with digital strategies that turn online visitors into customers. Your host Caria Watt has 20 years experience in marketing and communications, and shares her insights on how you can get your website ranking higher on Google search, turn more online consumers into sales and be a mindful communicator. On most days, you'll find Caria burning toast in the kitchen, whilst learning something new, to feed her digital-entrepreneurial addiction. Connect on Social: @Cari ...
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In de podcast 'Digital Brains' van Adwise praten we je iedere 2 weken bij over ontwikkelingen op het gebied van online marketing, digital, tech en strategy. Daarnaast bespreken we 1 keer per maand één specifiek thema in onze Deep Dive afleveringen. Reageren kan via podcast@adwise.nl. Hosts: Jeroen Roozendaal & Daan Loohuis
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Digital Marketing Strategy | Digital Marketing Podcast

Digital Pratik - Digital Marketing Strategy Consultant, YouTuber

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Digital Pratik brings you Digital Pratik Show which is an audio version of his daily experience in Marketing & Motivation. It’s FREE to learn here! You don’t have to have a coding bone in yourself to do digital marketing. Every single successful marketer out there is a practitioner & has some or the other motivational routine as well. Learn, Apply & Share every single day with Digital Pratik Show when it comes to Marketing & Motivation.
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Digital Marketing Strategy For Busy People

Terry Johnson Online

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Confused by digital marketing? Don't know where to start? Get answers to your questions about growing your business with social media and digital marketing. Listen and learn about marketing strategy, content marketing, social media tools, tips and more. Subscribe and keep up-to-date with the latest information on digital marketing. Learn how to attract and grow your audience with current marketing strategies that work. Get equipped with the knowledge you need to reach your business goals now ...
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The Digital Traffic Show-Drive Traffic, Digital Marketing, Paid Ads, Marketing Strategy, Media Growth, Lead Generation, Revenue Growth, ROI

Kristen Schneider: Digital Marketing Coach, Online Growth Strategist, Brand Storyteller

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Welcome to The Digital Traffic Show where I help businesses market to the right people, at the right time, with the right messaging! If you are ready to learn any of the following, you’re in the right place: Building an online brand Reaching your ideal customer Understanding Organic traffic Learning all about Paid traffic Various types of online advertising How to Get more Clients How to use Storytelling as a marketing tool Social media marketing 101 Unique selling proposition Standing out f ...
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Op vrijwel alle kanalen in je marketingmix draait het om content. En het liefst varieer je met je content per kanaal en doelgroep. Maar hoe doe je dat goed? Welke kanalen zet je in, waar reken je de content op af en hoe ontwikkel je een goede contentstrategie die bijdraagt aan je marketingdoelstellingen? En daarvoor zitten bij ons aan tafel Marijn …
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The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like they’re running us down like a hungry bear and that we have to keep running… or face the consequences. There is a way to ensure you can outrun the bear though. And that’s by continuing to learn. The question is…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: AI Deepfakes, Q&A (Darian Chwialkowski, Third Stage Consulting) The Future of Manufacturing Technology (Walker Reynolds, 4.0 Solutions CEO) How Much does ERP Software Really C…
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (00:59) Google Marketing Live 2024: Alles wat je moet weten! (06:29) Eerste weken met Google AI overviews: veel (lachwekkende) beginnersfoutjes (10:46) ‘AI functies nog niet klaar bij lancering IOS 18’ (13:29) Amazon introduceert Performanc…
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AI might be in the “trough of disillusionment” among some people but it’s far from dead. Not only have Google and OpenAI made amazing advancements to their tools in recent days, they’re making those tools available to most people for free, right now. As such, an increasing number of customers are using AI every single day. What’s even better is tha…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Rules for AI in the Marketplace, Q&A (Darian Chwialkowski, Third Stage Consulting) Industry 4.0 and Smart Factories (Adam Combs, Dave Gustovich and Ken Staresinic, PCG) My Dig…
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (01:21) ⁠⁠⁠⁠OpenAI komt met GPT-4o (09:35) Google Gemini kan Gmail, Maps en Drive gaan doorzoeken en wordt deel van Chrome (12:17) De jaarlijkse benchmark van Wordstream: stijgende CPC's in veel branches (15:47) Google verbergt het aantal z…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Southwest Airlines IT Meltdown Aftermath, Q&A (Darian Chwialkowski, Third Stage Consulting) Lessons from 100k ERP Case Studies (Professor Hans Mulder, University of Antwerp) D…
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Just as we do every quarter, it’s time to review Big Tech’s earnings. We do this because you’ll always learn something about the state of digital from what Amazon, Google, Facebook, and Microsoft tell Wall Street. And, despite no significant announcements, that’s just as true this quarter as any other. So, what did we learn from Big Tech’s earnings…
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Despite a long-standing history in marketing, Scott Cohen of InboxArmy lives in the future. He knows why email marketing is so important in a marketing landscape increasingly affected by artificial intelligence. What is the future of email marketing? How can marketing professionals use AI and email marketing to improve their connections with custom…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Results from a Chocolatier’s ERP Lawsuit, Q&A (Darian Chwialkowski, Third Stage Consulting) Trends in AI Adoption (Darian Chwialkowski, Third Stage Consulting) Lessons from ER…
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (01:06) ⁠TikTok verbod in de VS verhit: wat gaat er eind dit jaar gebeuren? (04:03) Google Search test AI-overview-panelen wereldwijd (06:11) Gen-AI zoekmachine Perplexity wil ads gaan verkopen (08:44) Digital Adspend Study 2023 van de VIA/…
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Je doelgroep bereiken gaat verder dan adverteren in Search of op Social Media. Google, Meta, Social platforms en Websites zijn niet langer de enige touchpoints die dicht op het aankoopmoment zitten. Daarmee verandert de basis van performance marketing. Én er is een nieuwe categorie die hard groeit: Retail Media. En daarvoor zitten bij ons aan tafel…
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With all the changes that artificial intelligence is bringing to the marketplace, it can feel awfully tough to keep up. As marketers and strategists, though, we need to look beyond just the latest headlines to see the deeper trends shaping our customers’ behaviors — and the responses to those trends from our competitors and from Big Tech. For insta…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Cloud Adoption Amongst World Governments, Q&A How ERP Vendors are Using AI (Panel discussion with guests from SAP, Oracle NetSuite, Epicor, Infor, Priority Software, TEC and R…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Salesforce Partnership with AWS, Q&A (Darian Chwialkowski, Third Stage Consulting) AI’s Impact on Business Operations & Its People (Lauren Ryder, Leading Edge Global) Digital …
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (00:52) Data toont dat Google en (sterke) merken terrein terugwinnen van marketplaces in de klantreis (05:00) Youtube voegt nieuwe shopping-functionaliteiten toe voor verkopers en youtube-kanalen (08:07) TikTok test met virtuele influencers…
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If you’re like most people, you might think of anniversaries as a time for looking back. Not me. Usually, I prefer to look ahead. But, this year, I’m making an exception. Only, I’m not looking back to celebrate the thirteen years that Tim Peter & Associates has existed. Nope, I’m looking back… well, just a little bit further. 45 years, in fact. Why…
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AI has the potential to make our teams faster and more effective. But will this power also make marketers dumber? Will it hurt their ability to learn and to grow? Turns out the answer depends entirely on how we use it. We learn by doing, by thinking, and, yes, by sometimes failing. Senior marketing leaders — and business professional of all kinds —…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: AI in Restaurants, Q&A (Darian Chwialkowski, Third Stage Consulting) Phase 0 Implementation Planning (Adam Cheatham, Third Stage Consulting) Predicting Digital Transformation …
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AI might be entering the “trough of disillusionment,” but that doesn’t mean it’s dead. Far from it. In fact, an increasing number of customers are using AI every single day. And, yet, despite this increased use, savvy marketers aren’t spending their time thinking about the artificial intelligence; they’re thinking about their customers. That’s what…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Microsoft’s AI News, Q&A 7 Strategies for ERP Implementation Success (Greg Benton, Third Stage Consulting) Trends in Manufacturing and Supply Chain Management Panel (Eric Kimb…
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (02:15) nVidia geeft inkijkje in AI impact & metaverse toepassingen (08:02) Gerucht: Apple onderhandelt met Google voor Gemini-AI in iOS 18 (10:46) Bing lanceert eigen "volwaardige" search generative experience met "diepgaand zoeken" (14:02…
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I’m calling it: We’ve reached “peak AI.” There’s too much hype. With over $50B in venture capital investment in 2023 and literally thousands of “AI focused companies” in marketing technology alone, that’s a bubble that needs to let at least some air out and soon. And when that happens, we usually see a serious backlash. My advice to you if and when…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Inside the Potential Ban on TikTok, Q&A (Darian Chwialkowski, Third Stage Consulting) Elon Musk’s AI Start-Up (Darian Chwialkowski, Third Stage Consulting) Future-Proofing you…
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As noted in the past, with all the hype and hope attached to artificial intelligence, it’s worth asking, is it time for your marketing team — is it time for many of your teams — to use AI? The simple answer to the question is, “yes.” As it happens, the more complicated answer is yes, too. Why is it time for your team to use AI? Where are the areas …
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Google’s AI Controversy, Q&A (Darian Chwialkowski, Third Stage Consulting) Executive Involvement in Digital Transformation (Bruce Siegel, Karrikins Group) How AI is Affecting …
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (00:41) Google's maart 2024 core update heeft significante impact op SEO (06:10) LinkedIn laat bedrijven content van iedere gebruiker promoten als advertentie (09:13) OpenAI: Sora komt er later dit jaar aan voor het bredere publiek (13:46) …
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Join our host, Deepak Sharma, in an illuminating conversation with Markus Zirn, Chief Strategy Officer at Workato, as they discuss the democratization of AI and its pivotal role in driving enterprise success. Markus highlights the three key patterns fueling AI integration and the core tenets essential for AI-driven transformations. Tune in for acti…
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Vrijwel ieder bedrijf wil wel meer leads, maar hoe zorg je voor de juiste kwalitatieve leads? Marketing speelt hierin een grote rol, maar Sales gaat er op door. En die 2 werelden staan bij zowel b2b als b2c bedrijven nog vaak op enige afstand tot elkaar. Kortom er valt vrijwel altijd nog heel wat te verbeteren. En daarvoor zitten bij ons aan tafel …
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The Information reports that Amazon and Google are quietly tamp ing down generative AI expectations, noting that it’s tough to make the case for AI benefits “because of the high… The post Revisiting 2024 Predictions: Putting AI in Marketing to Work (Thinks Out Loud) appeared first on Tim Peter & Associates.…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Apple’s New Investments in Artificial Intelligence, Q&A (Darian Chwialkowski, Third Stage Consulting) Elon Musk vs OpenAI (Darian Chwialkowski, Third Stage Consulting) ERP Tre…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: SAP S/4HANA vs Oracle Fusion, Q&A Business Process Management in ERP Implementations (JJ Vossen, CEO, Mavim) The Future of Digital Transformations We also cover a number of ot…
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Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. (00:00) Intro (01:06) Open AI verbaast met lange en accurate AI-gegenereerde video's door SORA (06:26) Gartner: eind 2026 25% minder zoekopdrachten in "zoekmachines" ten koste van "antwoordmachines" (10:15) Gen Z geeft de voorkeur (+50%) aan het onderzoe…
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In our latest Thinks Out Loud interview, company founder and president Tim Peter sat down to talk with Howard Chang, CEO of The Turn Lab and CEO of Just Boardrooms.… The post CEO Howard Chang on Artificial Intelligence, the Future of Work, and Being a Better Human (Thinks Out Loud Episode 416) appeared first on Tim Peter & Associates.…
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You’ve probably heard about Google’s messy launch of its Gemini AI product. Commentators with political axes to grind across the spectrum have pounded the search giant for its mistakes, leading… The post No One is Talking About the Most Important Lessons from Google’s Gemini Launch Kerfuffle (Thinks Out Loud Episode 415) appeared first on Tim Peter…
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The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Artificial Intelligence and the NFL and Developing Countries, Q&A (Darian Chwialkowski, Third Stage Consulting) Change Management for ERP Implementations (Julia Joyce & Sara S…
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