พอดคาสท์ Digital Commerce ชั้นนำ (2024)

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[ Revue de Presse Hebdo | Retail - E-commerce ] 19 avril 2024 23:06

12h ago23:06

23:06

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Retail Ecommerce de Monaco. Nous sommes le 19 avril, au sommaire cette semaine 5 articles : 1) Digitaliser les magasins, la condition d'un parcours client omnicanal efficace (Ecommerce…

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Discover If Your Business Is Sellable in the Ecommerce Market 27:34

19h ago27:34

27:34

Thinking about selling your e-commerce brand? You're not alone. The market for established online businesses is booming, and Flippa, the world's leading platform for buying and selling online businesses, can help you navigate the process. In this post, we'll explore key factors to consider when evaluating your brand's sellability and provide valuab…

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Lessons Learned: The TPA Anniversary Show (Thinks Out Loud Episode 420) 19:19

3d ago19:19

19:19

If you’re like most people, you might think of anniversaries as a time for looking back. Not me. Usually, I prefer to look ahead. But, this year, I’m making an exception. Only, I’m not looking back to celebrate the thirteen years that Tim Peter & Associates has existed. Nope, I’m looking back… well, just a little bit further. 45 years, in fact. Why…

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2024 Ecommerce Market Trends: Is the Market Still Ripe for Business 19:45

2d ago19:45

19:45

The ecommerce market is constantly evolving, and 2024 is no exception. While giants like Amazon might seem to dominate the landscape, there's still incredible opportunity for established brands to scale and thrive. In this post, we'll explore how to leverage the power of mergers and acquisitions (M&A) to fuel your ecommerce growth, even with limite…

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#190 PICNIC - Grégoire Borgoltz - Directeur des Opérations 1:05:14

4d ago1:05:14

1:05:14

Avec la disparition des géants du Quick commerce, géants par les montants levés, les acteurs restants de la livraison de courses semblent se diriger vers des approches économiques beaucoup plus viables. Parmi eux, il existe Picnic, le supermarché à domicile d’origine néerlandaise. Et c’est un nom qui compte déjà ! Écoutez ces quelques chiffres : 1,…

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Discover the Secrets to Growing Your Amazon Business 2X in 12 Weeks 42:08

8d ago42:08

42:08

Are you ready to break through plateaus and achieve explosive growth on Amazon? This guide unveils the 8D Framework, a data-driven strategy designed specifically for established e-commerce brands with Product-Market Fit (PMF). Learn how to optimize every aspect of your Amazon presence for maximum impact, leading to a potential 2X growth in just 12 …

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Will AI Make Marketers Dumber? (Thinks Out Loud Episode 419) 18:08

9d ago18:08

18:08

AI has the potential to make our teams faster and more effective. But will this power also make marketers dumber? Will it hurt their ability to learn and to grow? Turns out the answer depends entirely on how we use it. We learn by doing, by thinking, and, yes, by sometimes failing. Senior marketing leaders — and business professional of all kinds —…

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Unlocking 2X Growth in 12 Weeks: Amazon Growth Strategy Secrets 32:15

10d ago32:15

32:15

Have you hit a plateau with your Amazon sales? Dreaming of explosive growth but unsure where to start? This guide unlocks the secrets used by industry leaders to achieve 2X growth in just 12 weeks. Learn the 8D Framework, a data-driven approach specifically designed for established e-commerce brands with Product-Market Fit (PMF) to scale their Amaz…

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#189 YAKAROULER - Lily Poprawski - exDG et plus 1:10:23

11d ago1:10:23

1:10:23

Quels sont les points communs entre, Yakarouler.com, Tweekles.com, Komparotoparts.com ou encore DonkeySchool ? Réponse une entrepreneuse hors-pair ! Oui, aujourd’hui j’ai la chance de vous présenter un parcours professionnel exceptionnel dans le e-commerce, celui de Lily Poprawski. Je pense que ce nom doit raisonner pour un certain nombre d’entre v…

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Why People Really Buy Your Products (Authentic Selling Part 2) 26:33

11d ago26:33

26:33

In the bustling world of e-commerce, one question looms large: why do people buy? We often find ourselves fixating on the features of our products, the materials they're made from, or the benefits they offer. But in reality, successful selling goes beyond these surface-level attributes. It's about tapping into the deeper desires and emotions of our…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 5 avril 2024 31:40

14d ago31:40

31:40

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Retail Ecommerce de Monaco. Nous sommes le 5 avril, au sommaire cette semaine 5 articles : 1) Le futur du Commerce de Détail : Les perspectives de l'EIU pour 2024 et au-delà (FashionUn…

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Authentic Selling vs. Jedi Mind Tricks in e-Commerce 28:34

16d ago28:34

28:34

Authentic Selling vs. Jedi Mind Tricks - Coach Dan GordonNow, I've got to tell you, I said to Coach Dan Gordon, this is who we've got on the show, how I should introduce him. He said, "I want you to say the greatest fraud I've ever met,". Well, Authentic Selling is the focus of today's show, but that's clearly not the truth!Dan Gordon is an executi…

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Will Your Customers Use AI? (Thinks Out Loud Episode 418) 21:58

16d ago21:58

21:58

AI might be entering the “trough of disillusionment,” but that doesn’t mean it’s dead. Far from it. In fact, an increasing number of customers are using AI every single day. And, yet, despite this increased use, savvy marketers aren’t spending their time thinking about the artificial intelligence; they’re thinking about their customers. That’s what…

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Why an Ecommerce business isn’t really a cash cow 10:34

18d ago10:34

10:34

Hey folks. I want to discuss what is kind of a hard topic, which is why an e-commerce business isn't a cash cow. It's not what is advertised to be on the internet, but the good news is it could make you more money than you think, as long as you know what you're dealing with.The myth of the e-com cash cowSo folks let's talk about the myth of an e-co…

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#188 UBER DIRECT - Marion Hatt - General Manager France 48:41

18d ago48:41

48:41

Dans le retail et le e-commerce, la qualité d’exécution des opérations est clairement une composante forte du succès. Parmi les opérations clés, celles liées aux livraisons revêtent un enjeux tout particulier. C’est en effet la dernière étape du parcours client, celle par laquelle se conclut l’expérience d’achat. Par ailleurs, côté consommateurs, l…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 29 mars 2024 20:59

22d ago20:59

20:59

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Retail Ecommerce de Monaco. Nous sommes le 29 mars, au sommaire cette semaine 4 articles : 1) La consommation des ménages stable en février, selon l'INSEE (BFMTV) 2) Opération séductio…

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How to Reduce Amazon Ad Spend Without Sacrificing Sales 26:31

22d ago26:31

26:31

Advertising costs on Amazon are on a ruthless upward trajectory. Feeling the pinch and worried about maintaining profitability? You're not alone. In this comprehensive guide, we'll equip you with powerful strategies to dramatically reduce your Amazon ad spend without sacrificing sales.This isn't about cutting corners or sacrificing quality. We'll s…

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#187 ELISE CHALMIN - Fondatrice de la marque éponyme 1:01:27

23d ago1:01:27

1:01:27

Pour être tout à fait franc, quand on m’a suggéré de recevoir Elise Chalmin sur mon podcast, je dois avouer que je ne la connaissais pas… Et pour cause, je ne suis pas véritablement la cible. Elise est une créatrice de mode qui crée des vêtements pour femmes. Pour celles (ou ceux) qui ne connaissent pas encore son nom, peut être avez-vous déjà vu l…

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Why You Need to Ignore the Coming AI Backlash (Thinks Out Loud Episode 417) 20:04

23d ago20:04

20:04

I’m calling it: We’ve reached “peak AI.” There’s too much hype. With over $50B in venture capital investment in 2023 and literally thousands of “AI focused companies” in marketing technology alone, that’s a bubble that needs to let at least some air out and soon. And when that happens, we usually see a serious backlash. My advice to you if and when…

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Ultimate Guide: How to Get Amazon Reviews in 2024 - Get Amazon Reviews Now! 29:22

24d ago29:22

29:22

Imagine a thriving Amazon brand with a loyal customer base, consistently generating positive reviews. This isn't a pipe dream! Kusha Karvandi, founder of Launch Titans, a full-service digital agency specializing in Amazon and Shopify success, unveils a powerful strategy to get more Amazon reviews in 2024.Kusha's experience spans over a decade, star…

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How to get more Money from your Most Valuable Customers 6:00

25d ago6:00

6:00

80/20 Your Customer ListSo the thing I want to talk about today is that not all customers are created equal. Just like anything else in the world, especially in the world of e-commerce or any online business environment accelerates this times two, I would say times 10, there is a power law aka 80 20.So you will find, of course, like anything else t…

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#186 HAPPYVORE - Cédric Meston - Cofondateur 58:25

25d ago58:25

58:25

Notre pays, la France, est reconnu mondialement pour être celui de la gastronomie. Côtes de bœuf, chipolatas, saucisses…la viande est clairement une composante essentielle de notre alimentation depuis très longtemps. Mais, force est de constater que les choses changent…les habitudes de consommation alimentaire se modifient. Entre leur volonté de co…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 22 mars 2024 29:43

28d ago29:43

29:43

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Retail Ecommerce de Monaco. Nous sommes le 22 mars, au sommaire cette semaine 5 articles : 1) Les e-commerçants moins optimistes pour 2024 mais confiants sur leurs performances (Les cl…

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Amazon Sales Machine Secrets: Create Your Perpetual Sales Engine 25:48

29d ago25:48

25:48

Imagine an Amazon business that runs like a well-oiled machine, consistently generating sales without the constant struggle for new customers. This isn't a pipe dream; it's the reality for brands that have built a perpetual sales machine. This guide will unveil the secrets used by successful e-commerce entrepreneurs to cultivate a loyal following a…

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Revisiting Is It Time for Your Marketing Team to Use AI? (Thinks Out Loud) 25:53

1M ago25:53

25:53

As noted in the past, with all the hype and hope attached to artificial intelligence, it’s worth asking, is it time for your marketing team — is it time for many of your teams — to use AI? The simple answer to the question is, “yes.” As it happens, the more complicated answer is yes, too. Why is it time for your team to use AI? Where are the areas …

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Amazon PPC Optimization: Simplifying Ads with the 80/20 Rule 38:42

1M ago38:42

38:42

E-commerce brand owners, are you tired of pouring money into Amazon PPC ads without seeing the results you desire? If you're looking to scale your brand on a tight budget, then the 80/20 rule is your key to success. In this comprehensive guide, we'll unveil the secrets of Amazon PPC optimization using the Pareto Principle, a powerful strategy that …

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#185 MANOR - Thibault Delhoume - Directeur Digital Platform & Marketplace 1:00:48

1M ago1:00:48

1:00:48

L’idée de "grands magasins" est connue de tous en France, il n’est même plus nécessaire de citer leur noms pour savoir de qui et de quoi nous parlons. Dans cet épisode, je vous propose de franchir les rives du Lac Léman pour découvrir un concept de magasins très apprécié de nos amis suisses, Manor ! Manor, c’est 59 Grands Magasins qui proposent à l…

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Getting your short term goals on Amazon 11:06

1M ago11:06

11:06

You've presumably at some point commuted for work or travelled for work. I certainly have. I would often do that for not a lot of money and I would do it repeatedly to earn a living. Assuming you were reliable, you were achieving a simple short-term goal: turning up at work.And yet when I look back over the preceding years or decade and the short t…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 15 mars 2024 24:29

1M ago24:29

24:29

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Retail Ecommerce de Monaco. Nous sommes le 15 mars, au sommaire cette semaine 5 articles : 1) L'IA au One to One : beaucoup d'interrogations, pas assez de vision (JDN) 2) Le marché pub…

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Maximize Your E-commerce Success: Data Insights Action Guide 26:47

1M ago26:47

26:47

Are you an e-commerce brand owner looking to scale your business with minimal capital? Understanding how to effectively analyze data insights can be the key to unlocking your brand's full potential. In this guide, we'll explore strategies to help you maximize your e-commerce success through actionable data insights.00:00:00 | Introduction to Data O…

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Revisiting 2024 Predictions: Putting AI in Marketing to Work (Thinks Out Loud) 23:44

1M ago23:44

23:44

The Information reports that Amazon and Google are quietly tamp ing down generative AI expectations, noting that it’s tough to make the case for AI benefits “because of the high cost of the software and the difficulty of measuring productivity gains.” That echoes the comments I’d made in this “Best of Thinks Out Loud” episode that “We’re past the p…

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