Growing up as the son of a successful contractor, Logan experienced firsthand the benefits of a healthy contracting business: less stress, more money, and more time for family. Now Logan runs Contractor Growth Network to help guide you on your journey to create a strong and reliable contracting business for your family. Interested in learning more? Visit contractorgrowthnetwork.com or join our Facebook group, Common Sense Contracting, today.
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Helping contractors to grow themselves, grow their teams and to grow their profits.
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#450.2 Cornerstone's 9-Day Design Build Process (ft. AJ Ballantine) - Part 2
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1:18:28
In this second half of our interview with AJ Ballantine, discover how Cornerstone's 9-Day Design Build Process revolutionized sales and design! In this exclusive two-part interview, AJ Ballantine shares how he condensed a lengthy 5-week process into just 9 days—all without increasing staff. Learn the secrets behind his system overhaul, streamlined …
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#450.1 Cornerstone's 9-Day Design Build Process (ft. AJ Ballantine) - Part 1
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1:13:59
Discover how Cornerstone's 9-Day Design Build Process revolutionized sales and design! In this exclusive two-part interview, AJ Ballantine shares how he condensed a lengthy 5-week process into just 9 days—all without increasing staff. Learn the secrets behind his system overhaul, streamlined workflows and how contractors can adopt these strategies …
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#449 Establishing Your USP (ft. Ian Miclean)
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30:53
In the second part of this podcast series from The Contractor Growth Network, we dive into the importance of establishing your Unique Selling Proposition (USP). Join us as CGN's resident marketing expert, Ian MicLean, shares actionable insights on how to identify and refine your USP to stand out in your market. Whether you're looking to attract mor…
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#448 Identifying Your ICA (ft. Ian Miclean)
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40:07
In this episode of The Contractor Growth Network, host Logan Shinholser dives deep into the art of identifying your Ideal Client Avatar (ICA) with special guest Ian Miclean, CGN's Marketing Director. Together, they explore actionable strategies to pinpoint your perfect audience, tailor your marketing, and drive real growth for your contracting busi…
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#447 Solving Contractor Pain Points Through Automation & Tech (ft. Tanner Mullen)
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51:29
In this insightful episode of the Contractor Growth Network, host Logan Shinholser talks with Tanner Mullen, founder of DripJobs and owner of a thriving painting company in Florida. Tanner shares his journey in the contracting world and dives into the powerful role automation and technology play in solving the everyday pain points contractors face.…
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#446 Managing Handyman and Remodeling (ft. Chris Lalomia)
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50:14
In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Chris Lalomia, founder of The Trusted Toolbox, a handyman and remodeling company generating over $3 million annually. Chris shares his journey from corporate life to building a thriving handyman business with 15 employees and how he expanded into the remodelin…
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#445 Social Media For Remodelers, Live From Remodeler's Advantage
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33:20
In this episode of Contractor Growth Network, host Logan Shinholser shares the biggest mistakes that remodelers make when starting their social media and best practices for fixing them. This presentation was originally given live at Remodeler's Advantage Summit in San Diego, CA.
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#444 Simplifying Your Business Systems (ft. Liz Chism)
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49:37
In this episode of Contractor Growth Network, host Logan Shinholser sits down with Liz Chism, process and systems mastermind, to talk about her unique approach to creating systems that gets the entire team involved and bought in on the process. Getting the whole team bought into the "why," and then the "how." 0:00:00 How Liz mastered systems in the…
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#443 Adjusting the 6 Financial Dials (ft. Kyle Hunt)
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54:27
In this episode of Contractor Growth Network, host Logan Shinholser sits down with Kyle Hunt, the mastermind behind Remodelers on the Rise, to explore how contractors can maximize their remodeling profits by adjusting the six key financial dials. Whether you're looking to boost your bottom line, improve cash flow, or streamline your business proces…
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#442 Video Marketing Mistakes And How To Fix Them (ft. Aaron Horner)
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48:11
In this episode, we sit down with Aaron Horner to uncover the top 5 video marketing mistakes that could be costing you views and conversions. From poor targeting to neglected analytics, we break down each mistake and provide actionable tips on how to fix them. Whether you're a seasoned marketer or just starting out, this podcast will help you refin…
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#441 AI-Driven SEO: What’s Real and What’s Hype? (ft. Stuart Hendry)
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44:10
In this episode of The Contractor Growth Network, host Logan Shinholser sits down with CGN’s SEO expert, Stuart Hendry, to unravel the mysteries surrounding AI's role in search engine optimization. Together, they dive deep into what's genuinely transformative in AI-driven SEO and what's simply marketing buzz. From understanding the latest tools and…
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#440 Marketing Tactics to Implement on Your Next Job (feat. Sean Holleran)
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51:14
Join Logan Shinholser as he talks to CGN's social media expert, Sean Holleran, and dives deep into the essential marketing strategies for contractors to promote their work at job sites effectively. As the busy summer season rolls on, Logan and Sean emphasize the importance of capturing content from ongoing projects to create impactful marketing mat…
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#439 Repeat Buyers: Understanding and Using Customer Lifetime Value (feat. Steve Shinholser)
54:58
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54:58
In this episode of The Contractor Growth Network, Join our host, Logan Shinholser, as he sits down with his father, Steve Shinholser, to explore the secrets behind building successful businesses and maintaining lifelong customers. Steve shares his journey from starting a lifeguard business right out of college to founding Premier Ponds, a company h…
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#438 The Secret to Marketing Success: Understanding the Buyer’s Journey (Feat. Ian Miclean)
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43:13
โดย Logan Shinholser, Ian Miclean
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#437 Creating A Culture of Candor (feat. Jason Rosoff)
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GET THE BOOK: https://www.amazon.com/s?k=radical+candor+by+kim+scott&hvadid=580750306250&hvdev=c&hvlocphy=9010676&hvnetw=g&hvqmt=e&hvrand=489996309926186562&hvtargid=kwd-291244272219&hydadcr=22567_13493270&tag=googhydr-20&ref=pd_sl_6c97pemdo2_e This podcast is a discussion on Radical Candor, a famous communication concept created by Kim Scott. Loga…
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#436 How To Become The Disney of Remodeling (Client Experience Tips feat. Aly Romano)
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53:14
In this episode, Logan Shinholser is joined by Aly Romano, the Director of Website Development at CGN. Aly, who also spearheads client relations, shares her philosophy on creating exceptional client experiences that go beyond the ordinary. Drawing from her rich background in customer service, Aly emphasizes the importance of personal connections an…
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#435 The Correlation Between Business Health And Physical Health (feat. Marcus Filly)
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Check out Marcus on Instagram! https://www.instagram.com/marcusfilly/ Check out Functional Bodybuilding! https://functional-bodybuilding.com/ In this enlightening episode, we dive deep into the powerful connection between physical fitness and entrepreneurial success with Marcus Filly, renowned functional bodybuilding expert and former competitive a…
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#434 The Contracting Company All of Our Clients Wants To Be (Feat. Nick Schiffer - NS Builders)
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42:23
WATCH OUR NS BUILDERS BRAND BREAKDOWN VIDEO HERE: https://youtu.be/a27JGE7TbNc Today we talk to Nick Schiffer, the visionary behind NS Builders and a titan in the realm of social media within the home building industry. With a following of over 300,000 across various platforms, Nick has leveraged his expertise and passion for craftsmanship to becom…
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#433 34 Minutes To CRUSH Social Media As A Contractor (IBS 2024 Presentation)
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34:41
This week, Mike was in Las Vegas for the International Builder's Show! At the event, Mike spoke about how to build a brand, understanding social media, and how to create content that WINS online! If you want to see how we can run social media for you, visit our website www.contractorgrowthnetwork.com…
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#432 Improve Your Marketing Without Spending A DOLLAR (Jobtread Connect 2024)
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47:19
Welcome back to the Contractor Growth Network Podcast! Today's episode is our presentation from the JobTread Connect User Conference in Dallas, TX a few weeks ago! This brand new presentation is all about how to tell the stories of your customers in a way that Gets people excited to work with you Shows off your work Makes selling easier Builds your…
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#431 Free Yourself From Your Business In 2024 (feat. Brian Kaskavalciyan)
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45:30
REGISTER FOR THE NEW ERA OF CONTRACTING VIRTUAL SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ Dive into a powerful episode with marketing expert Brian Kaskavalciyan, co-founder of gFour Marketing Group and host of the Wealthy Contractor Podcast. Brian, known for his book "7 Secrets To Becoming A Wealthy Con…
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#430 Struggling To Find Employees For Your Contracting Company? (feat. Erin Longmoon - Zephyr Connects)
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33:00
REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ Erin Longmoon is the CEO of Zephyr Recruiting, specializing in recruiting services tailored for small businesses, with a focus on aligning company culture with employee values. Her approach is personalized, addressing the …
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#429 Preparing Your Business For 2024 (feat. Benji Carlson - Breakthrough Academy)
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33:41
REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ Today, we have the privilege of hosting a true expert in the field, Benji Carlson. Benji is a vital member of Breakthrough Academy (BTA), where his passion lies in coaching and training entrepreneurs within the trades and …
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#428 If You're Feeling Stuck In Your Contracting Business Listen To This (feat. Tom Reber - The Contractor Fight)
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30:46
REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ In today's episode, we have the pleasure of hosting a true industry visionary, Tom Reber. Tom is a renowned business coach and entrepreneur, highly regarded for his impactful work within the contracting and home improvemen…
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#427 Scaling Your Contracting Business In 2024 (feat. Tommy Mello - A1 Garage Door Service)
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29:59
REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ In today's episode, we have the privilege of sitting down with a true industry titan, Tommy Mello. Tommy is not only the Owner of A1 Garage Door Service, a national garage door repair chain that serves an astonishing 16,00…
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#426 Chris Voss Reveals His Negotiation Secrets (feat. Chris Voss - Never Split The Difference)
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REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ Today, we have a special guest joining us, a true master of high-stakes negotiation, Chris Voss. With a remarkable background as a former FBI hostage negotiator, Chris has faced intense scenarios that most of us can only i…
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#425 This Marketing Strategy Will Change Your Business (Interview with Rocket Your Business For Trade Contractors)
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37:39
Today's podcast episode is an interview that Logan did with Chris Shank on the Rocket Your Business For Trade Contractors Podcast! Join us as we explore the strategies that trade businesses can employ to construct a more unified and captivating marketing blueprint. While many companies are eager to dive straight into the "attraction" phase of their…
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#424 How To Never Lose A Customer AGAIN (featuring Joey Coleman - Author)
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47:42
REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ On today's episode of our podcast we welcome Joey Coleman, a renowned expert in customer experience and author of the Wall Street Journal bestseller, 'Never Lose A Customer Again.' With over two decades of experience trans…
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#423 10 Tips To Get Started On Social Media (feat. Sam Bates - Grass Roots Pond & Garden)
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22:21
On today's podcast, we share another session from our Social Media Masterclass! Sam Bates from Grass Roots Pond and Garden, with over 750K followers on social media, shares his 10 tips for getting started on social media! Whether you're just getting started on social or you're already on your journey, this is a great session to remember the fundame…
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#422 Can YouTube EXPLODE Your Business? (feat. SB Mowing)
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23:59
Today on the podcast we are sharing Spencer, aka SB Mowing's presentation from our Social Media Masterclass! Spencer is one of 2 creators in the home improvement space to amass over 1,000,000 subscribers on the platform. In fact, he has over 4 million! Spencer shares his story of running a business to eventually making more money from YouTube and g…
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#421 Getting Started With Social Media (feat. Mike Kyle)
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REGISTER FOR THE SOCIAL MEDIA MASTERCLASS HERE: www.contractorgrowthnetwork.com/social-media-event Welcome to Learn With CGN, the podcast that brings you insights and knowledge from experts in a variety of fields hosted by Sean David. In today's episode, we're talking all about social media for businesses. Our guest is Mike Kyle, Content Manager fo…
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#420 A Look Into How We Film Videos For Clients (feat. Aaron & Sean, CGN Video Team)
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28:35
REGISTER FOR THE SOCIAL MEDIA MASTERCLASS HERE: www.contractorgrowthnetwork.com/social-media-event LEARN HOW WE CAN DO VIDEO FOR YOU: www.contractorgrowthnetwork.com/video-marketing On today's episode of the Contractor Growth Network podcast, Mike is joined by Aaron Horner and Sean David, the video team at CGN! Aaron and Sean have just come back fr…
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#419 He Makes MORE Money Mowing Lawns For FREE (feat. Spencer from SB Mowing)
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REGISTER FOR THE SOCIAL MEDIA MASTERCLASS: www.contractorgrowthnetwork.com/social-media-event SB Mowing has erupted online, generating over a billion views across social media. In total, Spencer has gained over 16 million followers in under 24 months. Mike sat down with Spencer to discuss running his lawn care business, the value of creating conten…
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#418 How To Become The Go-To Contractor In Your Area (Mile High Profit Summit Breakout Session 2023)
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40:52
Welcome back to the Contractor Growth Network podcast! Today's episode is Logan's talk at the Mile High Profit Summit where he walks through how to become the go-to contractor in your area no matter what you charge. The presentation revolves around 3 key points Showcasing your work through high quality photos Demonstrate what it looks like to work …
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#417 Leveraging Technology In Your Contracting Business (Pinnacle Experience Panel - 2023)
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11:02
This week's podcast we take you to the Pinnacle Experience in Philadelphia, a technology, sales, and leadership conference for contractors, hosted by Pro Remodeler! Logan Shinholser of Contractor Growth Network was asked to speak on a panel about the use of technology in the contracting and construction industry. We hope you enjoy these insights on…
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#416 We Spent A Week With $10M+ Contracting Companies (feat. Ian Miclean and Mike Kyle)
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This past week Logan, Mike, and Ian attended the Pinnacle Experience in Philadelphia, PA. In attendance, were contracting business owners who run $10+ million-dollar businesses. Today's podcast is a recap of the event. Specifically, we talk about the different mindsets that $10M business owners have, how they view marketing, and our own takeaways f…
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#415 Implementing AI Into Your Contracting Business (feat. Tim Brown - Hook Agency)
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35:18
Logan Shinholser is joined by Tim Brown, owner of Hook Agency, to discuss the impact of AI on marketing agencies and the future of marketing. They touch upon the fear and excitement surrounding AI's role in their industries and how it's changing the landscape. The conversation delves into various AI tools and applications they use or have come acro…
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#414 Are You Making Content For People or Google? (feat. Ian Miclean & Mike Kyle)
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26:33
In this podcast discussion, the focus centers on the relationship between SEO and user experience. While some individuals seek only SEO solutions, it's emphasized that a well-designed and user-friendly website is essential for effective SEO results. The analogy of a salesperson with no successful sales despite numerous calls is used to highlight th…
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#413 Set Your Business Up For Success With THIS Tactic (feat. Tom Droste - Estimate Rocket)
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20:11
In this episode of the podcast, host Logan Shinholser interviews Tom Droste, co-founder of Estimate Rocket, a software solution for service contractors to efficiently manage their businesses. The conversation centers around the importance of documentation and Standard Operating Procedures (SOPs) for businesses, even though it might not be the most …
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#412 - We 4x'ed Our Social Media Views With ONE Change
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In this episode, we unveil the shift that skyrocketed our content strategy. We traded generic content for captivating material, resulting in a staggering 107,000 views in just a month. But it's not just us—Premier Ponds saw YouTube subscribers soar from 4,000 to 150,000 by infusing entertainment into their content. Why does an entertainment-based a…
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REGISTER FOR THE MILE HIGH PROFIT SUMMIT: tinyurl.com/milehighcgn Today on the podcast we uncover the evolution of content and SEO techniques. Join us as we dissect the myths around old content and learn from our host's experiences. Discover Google's stance on retaining older content, debunking the notion that freshness is the only factor that matt…
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#410 Creating A Culture Of Content
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11:18
Join our video email series! https://diy.contractorgrowthnetwork.com/free-video-marketing-series Welcome back to the Contractor Growth Network podcast! I'm excited to dive into the world of content marketing and how it can revolutionize your contracting company's growth. I share my journey of introducing content marketing to my dad's pond company b…
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#409 Why SEO Isn't Enough...
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REGISTER FOR THE MILE HIGH PROFIT SUMMIT HERE: tinyurl.com/milehighcgn Welcome to the Contractor Growth Network Podcast. On this week’s double-feature episode, we’ll take a deep dive into the powerful interplay of SEO and branding and unravel the game-changing concept of Google's 'information gain score.' In our first half, we explore the often ove…
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#408 Gearing Up For The Mile High Profit Summit (ft. Tom Reber - The Contractor Fight)
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REGISTER FOR THE MILE HIGH PROFIT SUMMIT HERE: tinyurl.com/milehighcgn Join us for an exciting episode of the Contractor Growth Network Podcast, where host Logan Shinholser chats with Tom Reber, the mind behind The Contractor Fight. Tom discusses his journey from being a contractor to becoming a business coach, sharing valuable lessons learned from…
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#407 Building Trust With Google (Marketing News July 21, 2023)
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On today's podcast, we dive deep into the strategies that will help you build trust and boost your online reputation on Google. In this enlightening discussion, we'll explore three key elements: Google's brand reputation guidelines, the impact of AI content, and the power of effective keyword research. By mastering these aspects, you'll be on your …
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#406 Explaining Threads and Google's Latest Lawsuit (Marketing News July 14, 2023)
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Welcome back to the Contractor Growth Network Podcast! In this episode, host Logan Shinholser dives into the latest developments in the marketing world and how they relate to your contracting business. Get ready for an insightful conversation on two main topics: Meta's new app, "Threads," and Google's legal action against fake reviews. First up, Lo…
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#405 4 Google Local Search Trends To Know Right Now (Digital Marketing News July 7, 2023)
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In this episode, we delve into the latest developments in Google's local search landscape. We kick off with an exploration of Google's Search Generative Experience (SGE), a new AI-driven feature that's reshaping local search results. We discuss its potential impact on residential contractors and how businesses can adapt to this closed-loop system. …
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#404 The Home Improvement Company With 16 MILLION Social Media Followers (SB Mowing Interview)
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SB Mowing has erupted online, generating over a billion views across social media. In total, Spencer has gained over 16 million followers in under 24 months. Mike sat down with Spencer to discuss running his lawn care business, the value of creating content, and Spencer's process has evolved over the past two years. Check out SB Mowing Here: youtub…
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#403 Identifying The Needs Of Your Clients (feat. Ian Miclean - Contractor Growth Network)
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Pain points are the problems, big or small, that your customers face during their buyer's journey. These problems may prevent them from choosing your services or lead them to consider your competitors. Our discussion will focus on understanding the basics of customer pain points, the different categories, and how to identify them effectively. We de…
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Welcome to the Contractor Growth Network Podcast, your go-to platform for expert advice and strategies to succeed in the contracting business. In this episode, we're diving into a crucial aspect of your marketing strategy: analyzing demographics, psychographics, and behavior. You might know your target demographic, but have you ever considered the …
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