Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.
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Welcome to The GW Business of Sports Podcast, where Mark Hyman, professor of sports management at The George Washington University, invites industry professionals to talk about how they became the person they are today. You'll hear stories of first jobs, mentors, and fun experiences from our guests' careers while working in the sports industry.
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Discover the nexus of sports and business with the Business of Sports Podcast. Explore the deals, strategies, and stories shaping the sports industry. Join us for an inside look at the business behind the games you love.
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In the South, we take our sports very seriously. The BOSS podcast explores things from the field to the front office. Business is, of course, dollars and deals, but it is also what play gets called on 3rd down and 8! We'll talk with the the movers, shakers, and players about Southern sports, and we'll also laugh along the way with engaging, personality-driven conversations.
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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan aka @seancallanan
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast ...
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Out of Scope is where Brian Cristiano, CEO of BOLD Worldwide discusses the latest trends in marketing, business and sports. Brian sits down (or Skypes) with some of the best in sports business and marketing. Brian also goes deep into the motivation behind marketing and business success and shares his passion on this in every episode. Keep up to date on the latest video episodes at www.briancristiano.com If you're listening on iTunes, please make sure to subscribe. Watch the Episodes on YouTu ...
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Braves' 19 Million Dollar Tax Battle, Fight Night in NYC
38:24
38:24
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38:24Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. The Atlanta Braves, the country’s only publicly traded Major League Baseball team, is facing off against the US tax code in a lonely battle that threatens to cost the franchise millions. Bloomberg News Finance reporter Bill …
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Comcast's Sports Lifeline, Packers' $1M Startup Draft, and NFL's Fashion Strategy - Sports Geek Rapid Rundown
3:14
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Dive into Comcast's sports-centric business strategy, Green Bay Packers' innovative $100M venture capital initiative, and the NFL's surprising fashion editor hire to humanize athletes. Plus, learn …
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In this Sports Geek Throwback episode, Sean Callanan interviews Martin Anayi. They discussed attracting and engaging new fans across multiple markets. Show notes - https://sportsgeekhq.com/attracting-new-fans-across-multiple-markets-martin-anayi
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OKC Thunder's Analytics Success and Warriors' $9 Billion Valuation - Sports Geek Rapid Rundown
2:24
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the Oklahoma City Thunder's analytics-driven dominance with their historic 68-14 record, learn how the Warriors transformed into the NBA's most valuable franchise at $9.14 billion, and disc…
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WNBA Welcomes Paige Bueckers; Dallas Stars CEO Brad Alberts
39:04
39:04
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39:04Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. The WNBA's Dallas Wings drafted rising star Paige Bueckers on draft night this past week. Bloomberg US sports business reporter Randall Williams was at the draft and joined to talk about the WNBA's bright future - and how pl…
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PGA Speeds Up Play, OpenAI's Social Media Plans, and Claude's Workspace Integration - Sports Geek Rapid Rundown
2:22
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how the PGA Tour is implementing rangefinders to speed up golf tournaments, OpenAI's potential move into social media platforms, and Anthropic Claude's new Research mode with Google Worksp…
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In this Sports Geek Throwback episode, Sean Callanan interviews Scott O'Neil. They discussed Scott’s book “Be where your feet are”, and the importance of Leadership Constitution. Show notes - https://sportsgeekhq.com/a-must-have-in-your-leadership-toolbox-scott-oneil
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Engaging F1 fans through global growth - Steve Garland, Red Bull Racing
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1:07:15Explore Red Bull Racing's content strategy with Steve Garland as he shares strategies across Red Bull Racing and Visa Cash App Racing Bulls. A great listen for digital marketers, sports industry professionals, and F1 enthusiasts looking to understand modern sports media strategy. Show notes - https://sportsgeekhq.com/steve-garland-red-bull-racing/…
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NFL's Position-Specific Helmets, $17,000 Masters Badges, and Reddit's AI Search Tool - Sports Geek Rapid Rundown
2:05
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover the NFL's groundbreaking position-specific helmet technology, Augusta National's $42 million luxury hospitality expansion, and Reddit's new Google Gemini-powered AI search tool - all curat…
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MLB's Growing Wealth Gap; Bloomberg's Brackets for a Cause Winners
38:08
38:08
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38:08Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. For the first time in the 10-year history of Bloomberg's March Madness bracket challenge, there is a back-to-back winner: dating app Bumble founder Whitney Wolfe Herd. Vanessa discusses this year's challenge…
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In this Sports Geek Throwback episode, Sean Callanan interviews Glenn Critchley. They discussed The power of fan engagement and its impact on commercial success. Show notes - https://sportsgeekhq.com/fan-engagement-drives-revenue-glenn-critchley
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Levelling up the fan experience at LIV Golf Adelaide - Nick Haslam
40:22
40:22
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40:22Nick Haslam, Executive Tournament Director of LIV Golf Adelaide, shares insights from the first few years of LIV Golf in Adelaide. In this episode, we discuss the future of sports event management and marketing in a rapidly evolving landscape. This is a great listen for sports marketers, event organisers, and industry professionals in sports entert…
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Nike's Stock Plunge, Arsenal vs Tottenham in HK, and UFC's Meta Partnership - Sports Geek Rapid Rundown
2:05
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the impact of Trump's tariffs on sportswear giants, the historic North London Derby heading to Hong Kong, UFC's groundbreaking deal with Meta, and OpenAI's first cybersecurity investment - …
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NFL Owners Meetings, Previewing 2025 Masters
39:36
39:36
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39:36Join hosts Michael Barr, Scarlet Fu, Damian Sassower and guest host Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Bloomberg News global business of sports reporter Randall Williams reports on the biggest developments to come out of the annual NFL owners meetings, including the league's plans to la…
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UFC's Meta Partnership, NFL's 18-Game Season Plans & OpenAI's New Learning Platform - Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. It is available on a separate podcast feed at https://sportsgeekhq.com/rapidrundown. In this episode: Explore UFC's groundbreaki…
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In this Sports Geek Throwback episode, Sean Callanan interviews Nilay Shah. They discussed leveraging social media for sports career growth. Show notes - https://sportsgeekhq.com/how-to-get-a-job-in-sports-social-media-nilay-shah
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How to drive innovation internally - Jim Caruso, Elevate
45:42
45:42
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45:42Discover Jim Caruso's innovative journey merging tech and sports that now sees him as Chief Innovation Officer at Elevate. A great listen for entrepreneurs and intrepreneurs who want to drive and build innovative projects. Show notes - https://sportsgeekhq.com/jim-caruso-elevate/
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NBA Euro plans, Jack Nicklaus NIL win and UK’s first indoor cricket stadium - Sports Geek Rapid Rundown
2:32
NBA Euro plans, Jack Nicklaus NIL win and UK’s first indoor cricket stadium - Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. It is available on a separate podcast feed at https://sportsgeekhq.com/rapidrundown
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MLB Network's Harold Reynolds Previews 2025 MLB Season
38:23
38:23
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38:23Join hosts Michael Barr, Scarlet Fu, Damian Sassower and guest host Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Former MLB All Star and MLB Network lead studio analyst Harold Reynolds joins to help celebrate the return of big league baseball. He shares his thoughts on some of the top storylines …
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In this Sports Geek Throwback episode, Sean Callanan interviews Anthony Macri from Alpine F1. They discussed aligning the interests of the league and teams for long-term success. Show notes - http://sportsgeekhq.com/aligning-league-teams-interests-for-success-anthony-macri
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Activating & educating F1 fans with Sarah Dale, Binance
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34:03Sarah Dale from Binance discusses strategic brand partnerships in crypto and sport with Cristiano Ronaldo and Alpine F1 in the lead up to the Australian Grand Prix. A great listen for sponsorship professionals and those looking for ways to engage new fans. Show notes - https://sportsgeekhq.com/sarah-dale-binance…
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Boston Celtics Now Most Valuable Team, Betting on March Madness
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37:38Join hosts Michael Barr, Damian Sassower and guest host Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Bloomberg News global business of sports reporter Randall Williams details the sale of the reigning NBA champion Boston Celtics to a consortium led by Bill Chisholm, co-founder of California-based…
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In this Sports Geek Throwback episode, Sean Callanan interviews Steve Mitchell. They discussed sports commercial business across Rugby League and Rugby Union. Show notes - https://sportsgeekhq.com/sports-business-in-rugby-league-rugby-union-steve-mitchell
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The Future of Ticketing - Bobbie Walker, SDSU
51:54
51:54
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51:54Bobbie Walker from San Diego State University shares strategies for successful ticket sales and insights into future sports technology trends. A must-listen for anyone in ticketing, tech, and those at the college sports space. Show notes - https://sportsgeekhq.com/bobbie-walkersan-diego-state-university…
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Man Utd Plans New Venue; Amazon Closing Streaming Gap Using Live Sports
38:33
38:33
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38:33Join hosts Michael Barr, Damian Sassower and guest host Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Manchester United is planning to build a new 100,000-seat stadium in an attempt to catch up with the modern facilities built by some of Europe's biggest clubs. The big question will be how to pay …
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In this Sports Geek Throwback episode, Sean Callanan interviews Mark Preston. They discussed sustainability as a key pillar and selling point for Formula E. Show notes - https://sportsgeekhq.com/how-sustainability-is-key-for-formula-e-mark-preston
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Leading Digital Innovation in Sports - Andrew Yaffe, Dude Perfect
55:28
55:28
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55:28Drawing from his unique experience spanning both traditional sports media and new media landscapes, Andrew Yaffe delivers comprehensive insights into how content strategies have evolved at the NBA and how these lessons are being applied to drive engagement and growth at Dude Perfect. Show notes - https://sportsgeekhq.com/andrew-yaffe-dude-perfect/…
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Dallas Mavericks Fans Suffer Through Lost Season; Atlantic 10 Commissioner Bernadette McGlade
38:41
38:41
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38:41Join hosts Michael Barr, Damian Sassower and guest host Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Dallas Mavericks fans are not happy after the team traded young superstar and fan favorite Luka Doncic to the Los Angeles Lakers. Compounding issues is a series of awful injuries, including to rem…
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In this Sports Geek Throwback episode, Sean Callanan interviews Loretta Johns. They discussed marketing to a broad Audience. Show notes - https://sportsgeekhq.com/marketing-to-a-broad-audience-loretta-johns
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