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AdTalk by AdClass is a biweekly podcast hosted by AdClass co-founders Caleb Cruz and Dakota Hermes where they debate, discuss and analyze all things advertising. Through focusing on current events, topical chat, concept analysis and guest appearances from those working within the advertising workspace or those benefiting from innovative advertising solutions, Dakota and Caleb bring levity, insight and a fresh perspective to the constantly shifting landscape of the advertising world.
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The AdCast

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The AdCast

Eric Elliott

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Host Eric Elliott presents The Adcast, the Podcast for Marketers and Advertisers. We sit down with Business Owners, Marketing Professionals, and Entrepreneurs to discuss unique marketing and advertising challenges that arise in different industries and how to improve your own marketing and advertising efforts.
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ADC podcast

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ADC podcast

BMJ Group

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Our podcasts cover a range of child health issues from the Archives of Disease suite of journals including Fetal & Neonatal and Education & Practice. The podcasts are a regular rotation of editor highlights, coverage of specific articles, as well as interviews with authors and specialists. * The purpose of this podcast is to educate and to inform. The content of this podcast does not constitute medical advice and it is not intended to function as a substitute for a healthcare practitioner’s ...
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ADC Podcast

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ADC Podcast

Alabama Dance Council

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The ADC Podcast is your source of information on the Alabama Dance community. We provide in-depth interviews with Alabama dancers, choreographers, and dance administrators, in addition to the esteemed faculty of the Alabama Dance Festival.
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Editor-in-Chief of the Archives of Disease in Childhood, Dr. Nick Brown, and Senior Editor of ADC, Dr. Rachel Agbeko, bring you the monthly Atoms - the highlights of the June 2023 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/108/6/i Please listen to our regular podcasts and subscribe in Apple Podcasts, …
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We can all point to an ad or two, either from our childhood or more recently, that just stuck with us. It could have been down to any number on factors; did it have cute animals, a catchy jingle, great humor, or something else that set it apart? In this episode of AdTalk, Caleb and Dakota look back on some of their favorite ads growing up and why t…
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Darryl Stickel is one of the world’s leading experts on trust with over twenty years experience. His Ph.D. ¨Building Trust in Hostile Environments¨ from Duke University established him as a global leader for governments, businesses and NGOs on practical approaches to building trust. Darryl has worked for Mckinsey & Company in their Toronto office, …
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Tenelle O. Jones is licensed as a Marriage & Family Therapist (LMFT) and licensed as an Addictions Counselor (LAC). She currently works full-time as the clinician for MUSC’s Resiliency Program addressing stress, anxiety, and burnout and building individual and team resilience within various MUSC departments. She has been with MUSC for the past 5 ye…
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If you’ve ever wondered why tests sometimes don’t really work when you start using them then you’ll really want to listen to this episode .. or read this instead - https://adc.bmj.com/content/108/5/411.2 Or maybe you’ve lain awake at night worrying about how common portal vein thrombosis is in neonates and what that might mean for the baby … again,…
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The state of Montana just passed legislation to ban the crazy-popular social media app TikTok. What does that mean for users, advertisers and the future of social media in America? In this episode of AdTalk, Caleb and Dakota delve into the murky situation surrounding TikTok and consider what effect a nationwide ban of the app could have. First, Cal…
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Fred Cary, a powerhouse entrepreneur who has founded over ten companies and amassed billions in value. Today, he is focused on helping up-and-coming entrepreneurs get on their paths for success by finding their niches and remaining confident and steadfast along the way.Fred pours all of his business knowledge into teaching the 550,000 new entrepren…
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Editor-in-Chief of the Archives of Disease in Childhood, Dr. Nick Brown, and Senior Editor of ADC, Dr. Rachel Agbeko, bring you the monthly Atoms - the highlights of the May 2023 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/108/5/i Please listen to our regular podcasts and subscribe in Apple Podcasts, G…
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In this episode of AdTalk, Caleb and Dakota duke it out debate club style over who is the the true king of advertising: Meta or Google? Before the debate begins, Caleb and Dakota discuss the lay of the land between the two companies (2:40) and talk about AdClass' own experience using both platforms for running ads (8:28) before getting to the battl…
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Diana Lee is the CEO and Co-founder of Constellation. After starting her career in automotive, she leveraged her experience in sales, marketing, and consulting to pioneer an innovative, tech-driven approach to the marketing industry. Utilizing our end-to-end enterprise marketing technology, she helps brands mass-automate stunning compliant creative…
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ADC Fetal and Neonatal’s Associate Editor, Jonathan Davis, and the Edition Editor of the journal, Ben Stenson, discuss the highlights from the March 2023 issue. The Fantoms article: https://fn.bmj.com/content/108/2/95 Additional links:Caffeine Therapy for Apnea of Prematurityhttps://www.nejm.org/doi/full/10.1056/nejmoa054065 Survival Without Disabi…
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A patient and their family will often ask the most sensible, thoughtful questions and we’ll head to the evidence to find that research doesn’t quite fit the bill. We discuss this in both the abstract ‘what’s the methodological issues here’ bit of Achimedes (https://adc.bmj.com/content/108/4/323.2) and bring it to life via our case of the specialist…
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In this episode of AdTalk, Dakota and Caleb walk through how advertisers think about selling to people and the psychology behind each part of the process in the buyer journey. Dakota and Caleb break the process down into three parts: audience awareness and research (1:57), communicating to your target audience (11:02), and lastly getting consistent…
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Editor-in-Chief of the Archives of Disease in Childhood, Dr. Nick Brown, and Senior Editor of ADC, Dr. Rachel Agbeko, bring you the monthly Atoms - the highlights of the April 2023 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/108/4/i Please listen to our regular podcasts and subscribe in Apple Podcasts,…
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In this episode of AdTalk, Dakota and Caleb attempt to wade through the troubled waters of Twitter. Dakota and Caleb try to sum up the situation up until this point (03:45), discuss the ramifications of Elon Musk's takeover on Twitter's advertising position (10:07), and close the episode by checking out some other commentator's views about Twitter'…
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Colin Chow is a highly experienced strategic leader with a background in brand strategy, marketing, consumer insights, and innovation. He has a strong track record working with global Fortune 100 brands and high-growth startups across various industries, including tech, media & entertainment, retail, fintech, and sports. Colin is a dynamic verbal a…
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This month, Dr. Rachel Agbeko, Senior Editor of ADC, is joined by Dr. Bernadette O'Hare(1), to discuss the impact of the climate crisis on children's health and healthcare worldwide. She is a senior lecturer in Global Health at both St. Andrews, Scotland and the Kamuzu University of Health Sciences in Malawi, and a consultant paediatrician. With th…
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Jonathan Davis, ADC associate editor, is joined by Arun Sett(1), Dr. Sheryle Rogerson(2), and Dr. Peter Davis(3) to discuss the paper "Lung ultrasound of the dependent lung detects real-time changes in lung volume in the preterm lamb", as well as the lung ultrasound method's applicability to neonatal treatment.Related links:https://fn.bmj.com/conte…
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In this episode of AdTalk, Dakota Hermes and Caleb Cruz (co-founders of AdClass) reflect on the recent rise of artificial intelligence and the impact it could have on the marketing workforce. Dakota and Caleb begin by discussing their views on the future of artificial intelligence and how AdClass is integrating certain AI tools into their workflow …
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Editor-in-Chief of the Archives of Disease in Childhood, Dr. Nick Brown, and Senior Editor of ADC, Dr. Rachel Agbeko, bring you the monthly Atoms - the highlights of the March 2023 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/108/3/i Please listen to our regular podcasts and subscribe in Apple Podcasts,…
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Today our guest is Andrew Alexander, an attorney in the Intellectual Property group at Calfee, Halter and Griswold. We sit down with Andy to investigate copyright law as it relates to social media. When is it ok for a brand to repost someone else’s content? What are some of the safeguards brands can put in place? What does the average user need to …
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Sudden Unexpected Postnatal Collapse can be a really disturbing event, and one where the whole team need to pull together. A trio of international neonatologists considered if therapeutic hypothermia might be an option for the baby - while we summarise in this podcast their full thoughts are seriously worth a read: https://adc.bmj.com/content/108/3…
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In this first episode of AdTalk, Dakota Hermes and Caleb Cruz (co-founders of AdClass) discuss the cultural reach and effectiveness of the most mythicized form of media advertising: the Super Bowl ad. Dakota and Caleb start off by reviewing some of their favorite ads from this year's Super Bowl (04:01) before reacting to a selection of the best and…
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Alex Kelly oversees a growth marketing team that includes paid acquisition, SEO, integrated campaigns, events, and marketing operations, working with brands including NBC Universal, Monster.com, JP Morgan, Wall Street Journal, United Airlines, and United Healthcare to create immersive content experiences, and implement modern digital marketing prog…
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Adcom presents The A-Game Podcast hosted by Jeff Culliton with guest host Abbey K. During this episode, we're talking with someone who lives on the other side of social media, Eric Aune, plumber and social media influencer who enlightens us about the power of tradespeople as storytellers, because of the passion they feel about their work.…
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Neonates are a breadth of … well… actually breathing is one of the big issues they have. Adding a squirt of finely curated surfactant we know can help them out, and LISA (less invasive surfactant administration) is probably the best at the job. But it’s pretty stressful having things splashed into your lungs, so should we be giving premedication? L…
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ADC Fetal and Neonatal’s Associate Editor, Jonathan Davis, and the Edition Editor of the journal, Ben Stenson, discuss the highlights from the January 2023 issue. The Fantoms article: https://fn.bmj.com/content/108/1/1Additional links:Helix trial: https://www.thelancet.com/journals/langlo/article/PIIS2214-109X(21)00264-3/fulltext Premiloc study: ht…
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Editor-in-Chief of the Archives of Disease in Childhood, Dr. Nick Brown, and Senior Editor of ADC, Dr. Rachel Agbeko, bring you the monthly Atoms - the highlights of the February 2023 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/108/2/i Please listen to our regular podcasts and subscribe in Apple Podcas…
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Olaf van Gerwen is the co-founder and Global Creative Director of Chuck Studios, the world’s first and only global food advertising specialist headquartered in Amsterdam, with branches in Los Angeles, Moscow and London. Before starting Chuck Studios, he filmed and directed over 600 commercials in 30+ countries for which he won multiple Lions, Epica…
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Jeff and Nadya sit down with RIDGID Tool's own Becky Brotherton, Director of Brand & Engagement Marketing, to discuss her success using a variety of marketing tactics that include sharing user generated content to increase authenticity. Becky also talks about planning for RIDGID's 2023 "RIDGID Experience" - the brand's 6th annual contest for its so…
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Editor-in-Chief of the Archives of Disease in Childhood, Dr. Nick Brown, and Senior Editor of ADC, Dr. Rachel Agbeko, bring you the monthly Atoms - the highlights of the January 2023 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/108/1/i Please listen to our regular podcasts and subscribe in Apple Podcast…
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2022 Recap of The Adcast Podcast, hosted Eric Elliott; the Podcast for Marketers, Advertisers, and Entrepreneurs! LISTEN / SUBSCRIBE TO THE PODCAST Apple Podcasts: https://tiny.one/AdCastApple Spotify: https://tiny.one/AdCastSpotify Amazon Music: https://tiny.one/AdCastAmazon EPISODE LINKS EP 60: Nick Bailey - https://youtu.be/ToHmdjwfCRU EP 61: Da…
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The joy of Archimedes is the breadth of what it covers. For instance, have you ever considered the management of NTM lymphedenits with MAC? (That’s not a sneaky way of getting a cosmetics company to sponsor our EBM slot.) If you’ve no idea what that last but one sentence means … listen on! If you have, listen on anyway! And if you’re struggling wit…
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Editor-in-Chief of ADC Nick Brown brings you the monthly Atoms - the highlights of the December 2022 issue.Read it on the Archives of Disease in Childhood website: https://adc.bmj.com/content/107/12/i Please listen to our regular podcasts and subscribe in Apple Podcasts, Google Podcasts, Stitcher and Spotify to get episodes automatically downloaded…
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